The (De)Evolution of Breakfast
Вставка
- Опубліковано 12 тра 2024
- Is breakfast the most important meal of the day? Today we're talking about the evolution of breakfast and how, in the turn of the 20th century, marketing companies convinced Americans to ditch their light breakfasts for the high-fat, high-sodium and cholesterol combo of bacon and eggs. From John Harvey Kellogg introducing cereal as part of the Puritanical agenda, to Edward Bernays using Freudian PR techniques to push bacon to the American public, there's a lot more to breakfast than meets the...stomach.
Links:
Adam Ruins Everything Bacon Episode:
• Adam Ruins Everything ...
The Secret History of Breakfast:
www.mashed.com/66838/secret-h...
How Lobbyists Made Breakfast “The Most Important Meal of The Day”:
www.theguardian.com/lifeandst...
Breakfast Food in Colonial America: What Did They Eat?
oldeuropean-restaurant.com/br...
Edward Bernays and Why We Eat Bacon for Breakfast:
gobraithwaite.com/thinking/ed...
Freud’s Nephew and the Origins of Public Relations:
www.npr.org/2005/04/22/461246...
Cancer: Carcinogenicity of the Consumption of Red and Processed Meat:
www.who.int/news-room/questio...
Reddit post about Bernays:
/ edward_bernays_propaga...
Wikipedia links:
Breakfast: en.wikipedia.org/wiki/Breakfast
Clean Living Movement: en.wikipedia.org/wiki/Clean_l...
Intro 00:00
History of breakfast 1:23
What people ate for breakfast 02:20
US breakfasts 03:27
Healthy living/puritanical agenda 04:25
Breakfast cereals 05:33
Edward Bernays’ bacon marketing 06:23
Media literacy and deceptive PR 08:45
Food guilt 09:30
Adam Ruins Everything bacon episode 10:46
Final thoughts 11:45
Is breakfast the most important meal of the day? 12:00
Egg lobby/egg checkoff 12:27
Outro 13:20
My community post in case you missed it: www.youtube.com/@TotallyForkable/community
I always thought the concept of breakfast-exclusive foods was weird. It seems to be especially prevalent in the U.S. and Europe (although many countries in Europe have healthier / less sweet options) compared to Asia and Africa. I eat overnight oats for breakfast nowadays, since I'm too lazy to cook in the morning, but I would love a Japanese breakfast like natto, miso soup, tofu, and a bowl of rice.
I completely agree although I have to admit I hadn't thought about it much until making this video. I love the sound of a Japanese-style breakfast; I also think I would really enjoy a Middle Eastern-style breakfast with hummus, falafel, grains, veggies etc 😋
Two minutes in, and I'm already hooked. Really interesting video! I knew some, but not all of this. I was reflecting recently how my breakfast tastes changed over time. As a kid, I loved sweeter breakfasts like nutella or honey on toast, pancakes, French toast (not vegan back then). The older I get, the more I prefer savory dishes. These days, I love eating leftovers from lunch/dinner and rarely eat "breakfast" foods.
Thank you; I'm so glad you found it as interesting as I did! I'm the exact same way with the evolution of my tastes. When I was younger I loved a sweet breakfast with a side of something salty. Now I prefer a predominantly savory breakfast with a bite of someone else's pancakes if I can get one 😂 And I think I may be joining you on the leftovers-for-breakfast journey--convenient, delicious, and helps to reduce food waste!
Ironically, the ad I got under this was for Jimmy Dean breakfast meats...🤔
🙄 wasting their ad $$ on us 🙃
This is so great! I love how you summarize the timeline for us. It’s funny you made a video about this because I was just talking to a Oliver about how it’s totally fine to eat leftovers for breakfast. It’s so crazy to think how the impacts of manipulation still have society in a choke hold today. You’re a genius!! Keep it up!
Thank you Anya!!! And yes leftovers for breakfast should not only be normalized but encouraged to reduce food waste!
I still have a cup of tea or coffee with toast, or in the deep cold, oatmeal, for breakfast, as all my elders did when I was growing up. As Eastern European immigrants, they found the American practice of eating a pile of greasy protein first thing in the morning weird. I love when you do these deep dives into the actual (not imaginary, as most are) conspiracies involving food manufacturers. I don't know if you are aware that Merle O'Neal mentioned your work on the Miyoko's Creamery dustup in a recent vid; I hope that it brings more traffic to your channel because you really offer something most other vegan channels don't. : ) Thanks for posting!
I'm a toast gal too! There's something nice about a very simple breakfast. It is indeed strange to have a greasy plate first thing in the morning but unfortunately as Americans we are made to think it's normal 🤦🏻♀️ I actually had no idea about the Merle shoutout so thank you for letting me know! A couple weeks ago I got a spike in subscribers and views on the Miyoko's vid; I was confused as to what had happened and now I know! So grateful to her! ❤️
It's so true! Just yesterday someone posted their breakfast (salad and orange juice), and someone else immediately replied "for breakfast? Weird"!! There's such a fixed mindset around it for some people. I imagine they wouldn't have the same reaction to someone posting a fry up or cereal for dinner.. 😂
Yes this is such a good point! "Breakfast for dinner" was a common and exciting event in our household growing up, "Midnight Breakfast" was a popular event at my college, but you're right--a healthy breakfast outside of the prescribed list of foods? Weird and wrong somehow!
Thanks for letting us all benefit from your intuition and research!
Thank you Eva 💖
It's weird because breakfast as we know it is a giant sales ploy but I can't imagine my life without it!
I think it's a powerful mix of conditioning as well as capitalizing on the human desire for salt, fat, sweet, etc. And marketing the hunger-crushing power of carbs + protein, which isn't exactly deceptive, but toast/pancakes + bacon/sausage/eggs is far from the only way to get a carb/protein combo; and certainly not the healthiest.
I feel a Totally Forkable Sunday binge watch coming on.... 😂❤
I love it! I hope you enjoyed it 🤗
Yes it’s up to the individual when you eat … but there are actual studies that show that even with identical intakes, if you consume your calories earlier in the day rather than later, you gain less weight. (A calories is not JUST alerts a calorie.) So consuming your calories earlier in the day rather than later is beneficial.
Very informative!
Thank you for watching!
Cant face food in the morning.
Lots of people are that way! No need to eat if you're not hungry.
Nice find with the Today Show. 👍
Leave it to me; I always find it 🧐
Breakfast as such is a totally nonsense!!
Should be skipped totally!!!
Important= Intermit fasting!!!
16/8 H .
I personally prefer 18/6 with one small and one normal meal!!!
Banana at 12:00h...and normal meal at 18:00h...
HlFact: the healthy starvation is a key for longevity and a breakfast is just a unnecessary bad habit!!!
Exactly. I also like 18/6 or 20/4. I see some people who eat breakfast, and then 2 hours later are eating a lunch. They then wait until 6:00 to 8:00 in the evening to eat dinner. Then they're tired and go to bed at 8:30 or 9:00. It's crazy. 😄🤪
I think in general there's no one-size-fits-all. Some people (like me) wake up starving most days, and breakfast first thing feels like what my body needs. Some people aren't hungry for hours and eating later/"fasting" works for them. Also, going back to the concept of breakfast as an invention of capitalism, many people don't have a choice of when to eat. It's eat breakfast before work or you won't get to eat it at all, eat lunch on your scheduled lunch break or never, etc.
@@TotallyForkable That's the beauty of intermittent fasting. You choose the one meal per day that your body needs. Breakfast eaters can eat breakfast, and then not eat until breakfast the next day. There's no rule saying we must only eat at lunchtime or dinner. I like to eat anywhere between 10:00 AM & 2:00 PM. That's what works best for me. Others like to eat much later in the day. It just boils down to the fact that stuffing ourselves with food three times a day has caused the obesity epidemic. We are only supposed to eat to live, not live to eat. 😊🤗
What the hell is this thumbnail? "Ah yes, breakfast used to be so much better when we were only eating two sad pieces of toast, its so terrible it got corrupted into actually vitamins and protein 😢"
The thumbnail isn’t making commentary about what’s “better.” It’s meant to illustrate that at one point in the US (in the early 20th century) breakfast was typically a very light meal of some type of grain (toast, a roll, oatmeal, etc). It ballooned into the massive meal on the right largely thanks to marketing for a bacon company which I talked about in the video. And for what it’s worth I don’t see too many vitamins in the right picture 🧐
@@TotallyForkable egg yolks are literally a super food, they were practically designed to have everything a baby chick would need in order to grow the strength to break the egg shell
@@TotallyForkable also grain isn't good for you and isn't going to help you get healthy, all the items you described (toast, a roll, oatmeal) are almost all carbohydrates, which only give you energy and won't stimulate muscle growth or healing.
1:44 Eww. That medieval meal sure is morbid. 🤢
Why?
@@tgbluewolf Dead animals
Loaded oats.
Sounds very healthy; I wish I liked oatmeal more!
@@TotallyForkable Ok what about a sliced banana on wholegrain toast? Maybe sprinkle some chia or flaxseed for the ALA ALA OH. Omegas. No?
1st
🤗