How the Stanley cup craze has become a viral sensation
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- Опубліковано 27 вер 2024
- Not the be confused with the National Hockey League championship trophy, the Stanley cup has become one of the most sought-after tumblers across the country. NBC News' Steven Romo takes a closer look at the 100-year-old company behind the viral sensation.
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#nbcnews #stanleycup #tumbler
What shallow lives some people live! It’s just a cup!
I guess I'm happy for Stanley, but honestly this feels stupid. It's a water bottle/thermos. Fads fade. Stanley better be careful and not overestimate future sales. This could backfire hard.
Thermos is actually a brand name. Kind of like calling paper tissue "Kleenex".
@@michaelrmurphy2734 *vacuum flask
In theory, they could get caught on some of the colors, but I'd imagine most companies are using JIT now. The lead times on these are probably pretty short.
Forecasting "basics" ie things aren't seasonal items are pretty easy to trend out. Seasonal 1 time items are way harder.
(Used to work in a very large apparel corporation and our department had basics and seasonal items.)
@@michaelrmurphy2734 I did some bad internet research. There was a court case in 1962. "thermos" lowercase is allowed by anyone. Capitalized is trademarked.
Yeah. I'd be squirreling those funds for product expansion or rainy days. Cash in hand is always good for a corporation.
Seeing grown adults running inside a Target for a cup is something I never thought I would see. Also lining up outside a Target 2 hours before it opened.
Let alone toilet paper
Sounds stupid.
It's honestly sad, each day we get more lost as a society
New news...when I was young I couldn't wait to become an adult now there are no adults. Generations running around crying "adulting is hard". This is why you see large people in the stores with rings in their noses, purple hair wearing pajamas. I attended a funeral and a young "woman"-child wore pajamas! We are watching the de-evolution of humankind.
Capitalism has tainted our species
We’re doomed as a society
Yeppers
Just circling that drain.
Tik Tok is working as planned. Controlled hive mind.
lol
No we're not!!!
So It’s a big cup? Earlier today I had no idea what I kept hearing about the Stanley cup craze. Of course I was thinking hockey. So, people are going nuts over a cup? I think ive heard it all now. I have been using a contigo cup for
5 years. It’s nice. It holds my drink.
I was just sitting here sipping on my old contigo... love it! I heard they changed the topper/spout and they leak now. Hope this one lasts me another 9 years! I can't imagine needing a whole collection... or buying something just because it was the in thing to drink water out of!
Agree. SO DUMB
It really is a good thermos but I'm not going out of my way to get one
LoL I thought it was hockey too.
My old Contigo has been run over (by me) lol.. it’s dented , and scratched but it works great. I did get a new one this year as a gift.. but not as good as the old one. Anyway. I Ike laughing at grown up folks running out for a cup.
Good to
Know that as a country we have our priorities together 🙄🙄🙄🙄🙄.
😅
That is so awesome love seeing old companies get back in spotlight
Yep like the brand Champion
This is stupidity at its finest
i never even heard of that company before..has been around for 100 years?
Yup, we’re at the end of times. Meteor please destroy us now.
😂
When did NBC (Nothing But Crapp) start doing infomercials?
I have long been a fan of Stanley and I am glad for their new success...but this makes me want to hold off on buying their products until it gets less trendy.
Who here when you first heard of a Stanley cup craze, you thought hockey?
Ha ha ha!!!!!Um No!!! Nobody!!!! Not 1 sinGle Person Champ!!!!!!💫
Can wait to see the rush to buy vcr tapes
As somebody living in Britain, I should probably highlight that this apparent cup craze isn’t currently happening in the UK. This has come out of nowhere.🤨😆
Yeah, us American's in general, especially women, are trendy idiots with their husbands money. $45 a cup and housewives are buying them up like crazy when they should be buying something they need instead of want.
Americans just need to buy more and more crap. I drink a galon of water a day and i don't see the apeal of these bulky cups.
as an american, this is the first im hearing of this lunacy
That makes me happy to hear!
@@lealmelisa When throwing shade at least get the words right it's gallon not galon. As a person that has had several Stanley products it's not just a bulky cup. I bought my first one in 1984. It's older, longer lasting and stronger than you!
I see little kids in love with them. I only hope they’re filling them with healthy stuff not sugary drinks. These aren’t small cups.
People are idiots… its a thermos…
Wake up!
There’s a sucker born every minute.
Overconsumption at its best!!
Truth hurts
I bet the counterfeiters are working overtime to make more in China to sell online🥤
Danny devito (msp) voice as a used car salesman!
If it’s a craze, how come nobody knows about it?
$45.....????🙄
You're not 14
I guess we are too old, because it is one
@@twolegs6045 I know right. What it is made out of? Gold on the inside? I guess people just love wasting money.
You must not be a 13yo girl who likes pastels.🤣
This is just like the Hydro Flask craze from a few years back. All the VSCO girls were using them.
I’m so confused 😂
People are waiting in line for a cup!?!? The stupidity of people is astonishing.
Love how media has to pump it up when no one cares 😂
this is something definitely people care, x10 sales in 4 years, this is insane. people making lines at target right now waiting for the new stanely.
@@paira23the media is absolutely pumping this product.
imagine crying over a cup
It's a cup
A cup, made in China, probably by kids. I don't know how people get excited about a cup.
@@LynnP441
They're paid actors, no doubt
This happened organically. But, if I was a smaller company and I thought my product was great, I'd be sending free samples to these groups / blogs left and right.
There is nothing organic about making your kids fake excitement to sell a product in an ad disguised as a news story.
This design is VERY MUCH like my Dunkin Donut cup I have been using for 15 or 20 years that they quit selling years ago, I like mine because of the handle, the bottom of the cup fits those small auto cup holders well & MINE the top snaps on
The old saying,(simple things please simple minds).
I thought this was about the Stanley cup hockey trophy
So does everyone in Canada!
I lose my water bottles all the time, mostly through forgetting it somewhere, sometimes I have people let me know that I left it there, and go a grab it, but mostly I forget it, so I am not going to spend 50 some dollars for a water bottle knowing that I will forget somewhere!
Perfect for you. The thrift shops, will be full of these things. A buck each.
I bought a Stanley French press for my boyfriend last Christmas. Cost a pretty penny, but worth it. Keeps liquids warm or cold for 9 hours!
NICE so does my double walled cup I got for free for testing out a BMW at a convention!
Really 😊
Bought a 1950s King Sealy glass Thermos at a thrift store for a buck fifty. It will keep percolated coffee piping hot ( if it is full) for 80 hours, oh good for me
9 hours isn’t very long for a thermos. I’m not familiar with a thermal French press, though.
This sounds more like a commercial.
Oh, I thought it was the hockey Stanley Cup
$45 dollars for a indestructible cup = complete morons LOL
Whats important to women?
Functionality..nah...price...nah.durability who needs that...but those pastel colors omg..gotta have one now!
I literally thought it was about the NHL. I'm getting old.
same. I was so confused why there was a Starbucks Stanley cup.
If it's shaped like the NHL Stanley Cup, I'll buy one.😊
ATTENTION NHL, start the production.
I thought the exact same thing.
Crazy how they change the color of the cups and people buy em.😂 goes to show you that people are stupid.
Also great for the environment! Reusability, less waste & drinks taste better out of stainless steel!
I was thinking that was likely the impetus. 10+ years ago, we didn't care that much about plastic etc. Just assumed they would recycle plastic properly.
I literally would have 1 case of water and 1 case of vitamin water just sitting on my back shelve in my office at all times (would refill every week).
Stanley was my go to coffee mug I became a hubba bubba guy lol
Dad had a green Stanley thermos in the 70s and 80s when he worked at the post office. Mom filled it with coffee every day before he took it to work. I wish I knew what happened to it!😭
My Dads was green too, from the 70's! I need to ask what happened to it, I'm curious now if he still has it.
lol, my Dad had a thermos as well. Though I think my Dad was more active than my Mom in the morning and pretty sure he filled it himself.
Btw, I think we may be conflating brands. I think Thermos is more like Xerox. It's a specific brand, but has morphed into standard lexicon. (There is a specific word for this phenomenon, but I can't remember. Kleenex is another example of this.)
Bad internet research says: lower case "thermos" isn't trademarked. Capitalized is trademarked.
_In 1962, Judge Robert Anderson ruled that thermos was a generic term, due largely to Thermos's own publicization and lack of diligence in defending the trademark. Aladdin (or any company) could mark its bottles with a lowercase "thermos", while the Thermos company retained the uppercase usage. This decision rendered the trademark partially genericized in the US Second Circuit (New York, Connecticut, and Vermont), but it remains a registered trademark in the rest of the US, and in over 100 other countries._
@@HKim0072 My Dad worked nights at the post office. He left for work in the evening. I guess that's why I remember.😊
@@HKim0072 Oh, you're right about the Thermos brand! I wonder what we called them before Thermos became ubiquitous?🤔
Totally missed why this mug became popular. Personally I don’t get it. I just use my trusty mug I have had for years.
Trump tweeted about it and it became popular.
Like Hawaii
This is SO stupid. Vanity & Materialism
Stupid people buying and hyping up stupid things. Capiotalism/consumerism at it's finest. Only payed $10 USD for my tumbler at my local Walmart and it has served me faithfully for years.
I do not understand isn't this just a cup
i hate the internet...
Oh no I needs it
This is ridiculous. All this fuss for a tumbler??? My son got one for Christmas from his cousin, and prefers to use the other, plain one he got from his sister. Its not a Stanley. He just likes that its plain and he likes the design and features better, no flashy flask for him! As an accounting major, he is very practical and down to earth.
These be the same fools saying "capitalism is bad." 😅Enjoy your cup
The penguins would want a Stanley cup
A year from now it will be forgotten. Just like the Yeti
I hate those cups and I’ve been making tumblers since 2016. People like them because everyone is a follower waiting on someone on social media to tell them what to like.
Yup ! I grew up with the Lunch Kit Boxes !!! I am not surprised ! Their an awesome brand and have been around for a Long time ! 💯 👍
I looks like any giant tumbler ever.... sorry i dont pay for names
I don't get this at all, what craze is this? Why is this so confusing what is going on? 🤔
I have a Stanley hammer. Pretty cool.
People: cost of living is so high People: i want a $100 cup to be cool
Why people are paying $45 for a water bottle when you can get it for $9.99 at Walmart is beyond me 🤷♂️
My friend has one, and he’s like StAnElY’s ArEn’T fOr GiRlS💀
45$ for a cup they All get L's
It sells like hotcake because it simple and elegant design and high quality🎉❤
I still remember when swell was popular. Literally every single kid in school had one 😂
The fact this is "new" is rather hilarious. Stanley and Aladdin thermoses and coffee cups have been used by construction workers, factory workers, hunters, hikers, picnicers, pilots, and even military personnel for an easy 100 years. I've been using a 16oz Aladdin for 20 years. I have an older Stanley cup and 2 old Stanley thermoses. But, I'm glad Stanley is getting some attention, and that I can laugh at these stupid people.
$45 for a cup? Really? People now are dumber and more gullible than I imagined.
Ok I officially want to join the craze.
The world has become Idiocracy...smh
More like this nation i honestly have not seen no other nations and bonehead stupid as the United States and Canada I think its starting to become a little too much freedom for these people
No, it's just the US. Becoming dumber and dumber as the years go by.
@@thisrandomlife619 Not so much. Unfortunately, idiocy in the US has a tendency to metastasize and spread elsewhere.
Are they still made in the USA though?
Is it still made in America?
Girls, calm down, it's just a cup! Ozark same cup from another vendor - $12.97
This is why aliens dont visit us .........
Wait until the Disney adults hear about Corksickle
Me: Drinking from a hydroflask tumbler. 🥰
So much for Yeti, Arctic, Ozark Trail, etc.? Can't say that I'll trash what I already have. Good that Stanley created a market for its cups, but 🤷♀️
So my Yete is out of fashion?
I understand. but it’s too much joy just for a cup? Like bruh how is everyone obsessed w it it’s really annoying who agrees?
👇🏻
$45+?
I.Qs truly ARE plummeting.
People can be pathetic sometimes. Joining a mindless flock of sheep is nothing to be proud of.
Many scream YETI. I have one and it's really nice too.
HOW ABOUT BUYING SOME FOOD AND PAY THE RENT INSTEAD OF LIVING IN YOUR CAR LOL!
@ FBI
This is insane…… stop ITS JUST A CUP. And I need to go back for construction workers
So, it’s just a really good and overpriced cup? Is that it?
That's it.
god help mankind…!
Well, I never got to have my own stanley, since I live in Korea. But I got a feeling that I really want to have my product.
OG green is the only Stanley color that matters
The leather seats didnt burn either 🤔🤔
I bought one and it leaked all over me. I threw it away like a week later.
Keep obsessing over a cup while kids in China are building computer 😂😂😂
So basically people are followers…
It’s ok guys it’s a trend it will die off later in the year.
Edward Bernays
Deep.
We really are just hairless, conscious apes
If only americans were drinking more water.....😢😢😢
If only Americans could trust their tap water!!!
I have a Stainless Steel Yeti Coffee thing my sister got me.
FOURTY -FIVE DOLLARS for a flipping cup??
Mines only cost 30 I got it from urban outfitters 😂
❤❤❤❤❤❤❤❤❤. I love it
That cup caught up I. A car fire looks staged in my opinion , the top has plastic areas and they don’t seem to have take damaged at all!!
I remember silly bands was a hit and being buying a collection for something made out of rubber because people liked colors and different shapes but buying a Stanley Thermo Cup is just as ridiculous as buying a silly bands and people waiting in line buying rubber bands like Cmon people they wasting a lot of money on customized cups and buying different colors just to hold a cup of tea or water by filling up your kitchen counter with different colors. I swear I don't understand our ridiculous society buying these things that doesn't change or impact there life. It is just a cup when people can buy things that are cheaper that can keep hot tea hot throughout the day and it is still hot but it was cheap compare to high price range of $50-$300 for a collection for a Stanley cup
Wait, everyone's done with YETI now? lol
I just can't wrap my mind around this craze. Are people actually this dumb?
A cup?
Humans evolving backwards. (Made this comment while sipping on my Stanley cup) :D
It’s just some dumb cup that hold water! What else do you want!