Zero ammonia box dye that covers grey, adds shine and makes your hair STRONGER! NEW hair color...

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  • Опубліковано 29 січ 2025
  • #hair #haircolor #healthyhair #stronghair #clairol
    *I have partnered with Clairol - this content is sponsored.
    I love INNOVATION in hair care and hair color, GREAT products get me excited about the results and I'm all about EVERYONE having the BEST hair they can....regardless of how much money they have to spend.
    So when ​⁠‪@ClairolUKI‬ reached out, sent me their NEW Colour Strong Zero Ammonia permanent hair colour to test (and test it I did!) and I loved the super shiny, multi dimensional results it felt right to partner with them for the launch!
    Not only is the formula easy to use, it's the FIRST of kind to make the hair STRONGER as it deposits the true to tone pigment. Yes really!
    The AHA, alpha hydroxide acid based pre color primer and the after colour treatment add strength by helping to repair the hairs bonds, whilst dealing with issues such as hard water or already damaged hair.
    All that and it gives up to 100% grey coverage, in 12 beautiful shades.
    Home hair colour like never before!
    Clairol Colour Strong - www.clairol.co...
    My box dye playlist - • BOX DYE! Yes, really...
    Make sure you're subscribed as there's going to be a follow up SCIENCE video of how Colour Strong works to give you healthy hair as it creates gorgeous, shiny, long lasting hair colour results...with ZERO ammonia.
    Thanks for watching, I'll see you in the next one,
    CX.
    Outro track - hypeddit.com/t...

КОМЕНТАРІ • 138

  • @theworldofcraig
    @theworldofcraig  День тому +25

    Thanks for watching. Would you like to try Colour Strong? And are you looking forward to the science video..?! *I know I am, ha. 👨🏻🙏🏻💙

  • @courtneyjackson4843
    @courtneyjackson4843 День тому +8

    The clairol brand is the only box dye that lasts as long as salon. Love them.

    • @theworldofcraig
      @theworldofcraig  День тому +2

      With 90 years of research and development in creating hair colour they sure do make great products! 👨🏻🙏🏻💙

  • @jimbearone
    @jimbearone День тому +6

    Clairol had a NO AMMONIA Shampoo-In Hair Color with a complete Color, Cleansing and Conditioning System that you did not shampoo or condition afterward, it was CLAIRESSE®️by Clairol introduced in 1976 and was pretty amazing. ❤ P.S. It was also Clairol’s first Water - Based Haircolor.

    • @theworldofcraig
      @theworldofcraig  День тому +1

      Wow, love that insight!

    • @Jayla-dj2gj
      @Jayla-dj2gj 15 годин тому

      I wish it was available. My mom used that one and it was so easy for her to use.

  • @amandaleigh3307
    @amandaleigh3307 День тому +4

    Totally trying this. I loved my results anytime I’ve used Clairol dye. And the packaging and names….ughhhh to *dye* for 😉

    • @theworldofcraig
      @theworldofcraig  День тому +2

      Clairol has 90 years of research and development behind them, I mean, they know hair colour…so please you’ve had good results before. You’ll love Colour Strong, let me know how you get on. And I see what you did there! 👨🏻🙏🏻💙

    • @amandaleigh3307
      @amandaleigh3307 День тому +1

      @@theworldofcraigThanks for responding! ❤ I certainly will! I have a few colors in my Amazon cart currently…just trying to decide how dark I want to go and which shade would be right. I have about a level 5-6 brown that I’ve recently used Wella’s Color Masks (Chocolate & Copper mixed). My natural is more of a golden brown, so I’m drawn to Cape Town, but should probably use Barcelona to neutralize the copper 🧐

    • @PodieM18
      @PodieM18 День тому +2

      Me too, and I've tried many. Pricer ones as well. Clairol always gives me the best results ❤

    • @theworldofcraig
      @theworldofcraig  День тому

      @PodieM18 They make GREAT hair colour!

  • @nicolahall27
    @nicolahall27 14 годин тому +1

    I’ve used it 🙌

  • @juliag8294
    @juliag8294 День тому +4

    I love the look of packaging. So fresh. I used L’Oréal Preference before. Will give 10.0 a try and let you know.

    • @theworldofcraig
      @theworldofcraig  День тому +2

      Yes, so FRESH, well said. Oh my goodness, I would love to know how you get on. I just posted a Story over on Instagram with a 10.0 swatch in it, so pretty. Thanks for watching.

  • @Sara-ue6np
    @Sara-ue6np 21 годину тому

    Yes, thank you! A video about choosing the best color for me!😍

  • @PickleMcTavish
    @PickleMcTavish 16 годин тому +1

    Ooooo exciting! I think I'd try 8.1 probably

  • @TheBlossom357
    @TheBlossom357 День тому +2

    I really like the 8.1 and will most likely buy it once it’s available in Canada

  • @TODOMATIO
    @TODOMATIO 23 години тому +1

    I'm currently still trying to use up my Mattrix toners I got SPA and 10PA. But after that I will give Clairol 9.1 a try.

  • @worldlit1146
    @worldlit1146 День тому +1

    Clairol is SUCH a good brand, such a pity that it is not as easily available here. Great video. Btw, Movida is also a good box dye.

    • @theworldofcraig
      @theworldofcraig  День тому +1

      It really is…90 years of research and development! Thank you…and thanks for watching.

    • @worldlit1146
      @worldlit1146 21 годину тому +1

      @@theworldofcraig Dankeschön for YOUR videos.

  • @tuesdaycoughlan7852
    @tuesdaycoughlan7852 День тому +2

    Thank you Craig . I’m looking forward to trying this out .

    • @theworldofcraig
      @theworldofcraig  День тому

      You’re most welcome, thanks for watching. 👨🏻🙏🏻💙

  • @desertdweller8683
    @desertdweller8683 19 годин тому

    I would love a video about selecting the right color! I would oersonally love it if tou included some problem solving tips, like how to get cool results with hair that always wants to pull warm, even with a deni permanent. 😊

    • @theworldofcraig
      @theworldofcraig  16 годин тому

      Ok, noted….it is on my list. I do have an entire playlist of toning videos that will help with your other questions

    • @desertdweller8683
      @desertdweller8683 15 годин тому

      @ oh…. Ok…. I never really considered using a toner on a darker hair color. I will now consider that. TY.

  • @pamelabraverman3060
    @pamelabraverman3060 14 годин тому +2

    Hi I so appreciate that you always reply. I'm sure you have answered this millions of times but, I have dark brown hair with a lot of gray I have been using Schwarzkof Igora no. 5 for a year+. In Aug I decided to stop using permanent color and I switched to their Vibrance line. I also felt my hair was getting too dark so I've been mixing half 5 half 6. My question is, I still need to do my roots every 3 weeks, my hair grows fast. I am also noticing that beyond the roots the color seems to be fading toward yellow ish. Is that because its demi permanent color and its washing out? When I color, should I apply past the roots to the 1-11/2 inches that have the demi permanent color? Thanks so much for all the good info on your videos Pamela

    • @theworldofcraig
      @theworldofcraig  11 годин тому +1

      Of course, thanks for watching. Yes, it’s down to the Demi being more translucent and not penetrating the hair so deeply. You can overlap, just be aware that it will “build up” the pigment.

  • @ElyseJ-l7o
    @ElyseJ-l7o День тому +1

    I’ve ordered 10.0. Thanks for the wonderful advice.

    • @theworldofcraig
      @theworldofcraig  День тому

      Wahoo! Please let me know how you get on…you’re most welcome. 👨🏻🙏🏻💙

  • @sr31803
    @sr31803 День тому +1

    I liked perfect 10 but intrigued by this new option

    • @theworldofcraig
      @theworldofcraig  День тому

      I’m not familiar with that one..? It is a fantastic formula, thanks for watching 👨🏻🙏🏻💙

  • @hardwood7955
    @hardwood7955 19 годин тому +1

    I love the conditioners found in box colours but where can I buy more???? IS IT AVAILABLE IN CANADA??

    • @theworldofcraig
      @theworldofcraig  16 годин тому

      I mention them in many of my videos - look for formulas with amodimethicone, that’s what gives hair the slip.

  • @sevenis9712
    @sevenis9712 21 годину тому +1

    Thank you❤❤

  • @Terecita47
    @Terecita47 День тому

    Looking forward to the science video! Clairol is upping their game. These look lovely.

  • @jenxsj3902
    @jenxsj3902 День тому +2

    Really? I can’t believe it. I am buying the lightest shade right now.

    • @theworldofcraig
      @theworldofcraig  День тому +2

      Yes, really. I tested the product and got the low down on the science before agreeing to partner with Clairol. The science is coming in next month’s sponsored video.

  • @Annie65H
    @Annie65H День тому

    That is exciting Craig! I am happy for you😊 I did see Colorstrong on Amazon USA - don't know if they had all the shades. St. Tropez or Malibu (did see Malibu on Amazon USA) would be ones that I feel like would suit me. Maybe the other blonds as well - computer color transmission can be tricky. I may try highlights with one of the blonde shades or perhaps really get up the nerve & go global blonde😀 someday. I was light blonde as a kid - got darker with age. Me & a friend in school - would compare each other's hair getting darker by the year. Yes, I find that I do like that packaging!!! A strange lady isn't starring back at you - while it is on the shelf. However, I did almost buy the Garnier box dye with Drew Barrymore - partly because she was on it. 😄 I think faces do work for selling - if it is a recognizable face - that is likeable. Some of the henna that I would buy - during my henna period - had lovely animals on the package. LOL! Enjoy your week - thank you for sharing & looking forward to your next video!!

    • @theworldofcraig
      @theworldofcraig  День тому

      It sure is Annie! Thanks for sharing your insight and for watching…stay tuned for the science! 👨🏻🙏🏻💙

  • @MoonLyteFairy
    @MoonLyteFairy День тому +1

    Love the colors Craig!❤ Thanks for sharing. I have porcelain skin with dark honey eyes. What color do you suggest? 😍

    • @theworldofcraig
      @theworldofcraig  День тому

      So pretty right?! It’s really hard for me to help with exact shades remotely…the /0 neutrals would be lovely. Remembering the starting “canvas” always plays a part in any result.

  • @fran-js8ve
    @fran-js8ve День тому +1

    Hi Craig, great videos and thanks for your advise on home dyes which I haven't seen anywhere else. I have grey hair and I use Nutrisse dark blonde, which colour on this range could I use?

    • @theworldofcraig
      @theworldofcraig  День тому +1

      Hi there, thank you and thanks for watching. That’s a tricky one for me to answer remotely, there are many factors, the biggest being your personal preference. The /0 shades are the natural tones, so if that’s what you’ve been using I would perhaps suggest one of those.

  • @Debbie19W
    @Debbie19W День тому

    I first thought this was going to be about the new L’Oreal Universal Nudes (which are now being advertised in the USA). My question about Color Strong (also seems to be available in the USA now) is does it lighten hair as well as cover resistant grey? I went to the Clairol website and couldn’t find the answer. Thanks for all your wonderful videos!

    • @theworldofcraig
      @theworldofcraig  День тому +1

      It has also launched in the US, that’s right. It will lift the hair and cover grey simultaneously, yes. Of course the result depends on the starting “canvas” and what shade is chosen. Thanks for watching.

  • @debpalm8667
    @debpalm8667 18 годин тому

    Sounds like Revlon Color silk. Less expensive but I wish I could buy the conditioner.

  • @MrTfinocchi
    @MrTfinocchi День тому

    Yes more info please

    • @theworldofcraig
      @theworldofcraig  День тому +1

      Science video coming next month - there is more info on the Clairol Colour Strong website.

  • @IndigooceanOrg
    @IndigooceanOrg День тому +1

    This looks great. If the blending I try this weekend doesn't do everything I need, I'll definitely give this a try next. I'll have to figure out which shade of brown I'd want though, since the blending isn't as precise as actually coloring my whole head. In a choice between medium or dark brown, would it be better to go with the med. one knowing I can go darker later if I think it looks too light, or the other way around?

    • @theworldofcraig
      @theworldofcraig  День тому

      It’s a fab formula for sure. I would suggest starting lighter for blending…you do often have to drop down to get more of a blend though.

  • @cristinag.7420
    @cristinag.7420 17 годин тому

    Craig, Boots do not sell all shades, in fact they do one shade only! The 446, red i am looking is no were to be found!

  • @annefish724
    @annefish724 День тому

    Hi Craig 👋. As always another great video. I'm 100% grey and would like a cool light blonde, which one would you advise . Also do I put the primer just on the roots when doing root touch ups. 🥰

    • @theworldofcraig
      @theworldofcraig  23 години тому

      Hi Anne, thank you and thanks for watching.
      Very tricky for me to advise on shade remotely - that said, if you’re 100% grey, pick the shade on the box that you like, your result will be similar. The primer goes on the mids/ends of the hair always, not the root. Let me know how you get on.

  • @carolhemmings3043
    @carolhemmings3043 День тому +3

    Wondering if it will be good for afro hair? 🤔

    • @theworldofcraig
      @theworldofcraig  День тому +1

      For sure! The primer and treatment are for all hair.

    • @carolhemmings3043
      @carolhemmings3043 День тому

      ​@@theworldofcraig great stuff, I'm sold.. where would I likely to be able to purchase?

    • @galaxytrashbag475
      @galaxytrashbag475 День тому

      Most likely, it will work. There is no such thing as a hair dye that works for only 1 hair type. It's all chemicals and chemicals don't decide if they are going to activate depending on if your hair is curly or straight. If you have hair follicles that can be opened/closed, you can dye your hair with anything. It's just a matter of how well it will show up depending on how dark your hair is.

    • @theworldofcraig
      @theworldofcraig  День тому

      @galaxytrashbag475 Yes, it’s an exchange of energy and a process of oxidation.

  • @Kazz379
    @Kazz379 День тому +1

    Hi Craig, would you know what level developer it uses?

  • @vmmurphy3918
    @vmmurphy3918 День тому +1

    Since it's no ammonia, can you use it with a 10vol and make it a Demi permanent? Would that even work? I'm excited that you are excited about this product. It must be good 😊

    • @theworldofcraig
      @theworldofcraig  День тому +2

      I would never suggest mixing any home colour with anything but what’s in the box. Thanks for watching.

    • @jenniferramirez726
      @jenniferramirez726 День тому +1

      Sure I would ❤

  • @guyelswambeekhoeve5882
    @guyelswambeekhoeve5882 17 годин тому

    Is it available in Europe?

  • @vmmurphy3918
    @vmmurphy3918 День тому +1

    Craig do you know if their neutral 5 6,7 run on the warmer or the cooler side?

    • @theworldofcraig
      @theworldofcraig  День тому +1

      Such a great question! I’ve just posted a story on my Instagram that shows 3 of the /0 shades - in my opinion they are neutral, not cool and not warm.

  • @missmo3451
    @missmo3451 День тому +1

    How is this different than Shades EQ. Can this color formula give a "translucent " effect, rather than 100 percent coverage?

    • @theworldofcraig
      @theworldofcraig  День тому +1

      It’s completely different - it’s a permanent, zero ammonia hair colour. Shades EQ Gloss is a demi permanent hair colour.

  • @neatanita2861
    @neatanita2861 День тому +1

    Sounds good, I use Wella KP 6 permanent to do my roots. How would this differ from that, other than KP is a proffessional range and this is for use at home? Thanks Craig

    • @theworldofcraig
      @theworldofcraig  День тому

      KP is an ammonia based hair colour, Colour Strong is ammonia free. The result as far as pigment would be similar in my opinion - the main difference being the primer and treatment.

    • @neatanita2861
      @neatanita2861 День тому +1

      @@theworldofcraig Oooh thank you, in that case I'm really looking forward to your science video now! 👍

  • @SJ_The_Corgi_Mom
    @SJ_The_Corgi_Mom 16 годин тому

    I used to color my hair and have had highlights and lowlights in the past. Because my hair is extremely fine and now thinning, I am scared to experiment with color or highlights now. My stylist described my hair as a “salt and pepper” color, but I think it is getting more salty by the day-HA! I have finally accepted and embraced my “tinsel tresses” and I would be absolutely fine with being a shiny, shimmering silver. Is there a way to color my type of hair without losing what hair I do have? Will it help the strands appear thicker? I know that coloring hair can be damaging, and I already have curly, frizzy hair. Any ideas or suggestions shared would be very greatly appreciated. 💙

    • @theworldofcraig
      @theworldofcraig  15 годин тому +1

      Colour Strong is a permanent hair colour - so not for you if you want to fade away. I do have a video here on my channel from last year that tells you how to add shine/tone grey hair semi permanently.

    • @SJ_The_Corgi_Mom
      @SJ_The_Corgi_Mom 15 годин тому

      @ Thank you so much! I will see if I can find it.

    • @SJ_The_Corgi_Mom
      @SJ_The_Corgi_Mom 13 годин тому

      I think I found the video-thanks again! I know you cannot provide specific guidance without seeing someone’s actual hair, but in your expert opinion do you think hair color (if done properly with a quality product) can give fine hair strands the illusion of thickness and fullness? This has been a energetically discussed topic amongst my friends and I.

    • @theworldofcraig
      @theworldofcraig  11 годин тому +1

      @SJ_The_Corgi_Mom Great. Hmmm, not really - permanent hair colour does “swell” the hair very slightly and things like Shades EQ Gloss add things like wheat protein that make it feel a little thicker when it’s freshly done.

    • @SJ_The_Corgi_Mom
      @SJ_The_Corgi_Mom 10 годин тому

      @@theworldofcraig Thank you so much for sharing your expertise. It sounds like maybe a product that thickens and adds volume might be the way to go for me. 💙

  • @starlenajordan288
    @starlenajordan288 14 годин тому

    My hair doesn’t seem to like clairol or wella but does great with garnier/ L’Oréal or even Sally’s ion or Schwartzkopf why would that be do you think? Wella and clairol look inky and fade faster but the others do not . Is there something different about them my hair type doesn’t blend with ? I have medium density fine/medium hair level 6 natural

    • @theworldofcraig
      @theworldofcraig  11 годин тому

      Hmmm, it could be just down to shade choice…? All the lines differ slightly on level/tone.

  • @Agnaevi
    @Agnaevi 18 годин тому

    Is it similar to natural instincts, as this is what I’m currently using to cover a small amount of grey hair I’ve recently acquired ☹️ Is it also a semi permanent colour? How long does the coverage last for? X

    • @theworldofcraig
      @theworldofcraig  16 годин тому

      It is a permanent hair colour, it’s not the same as Natural Instincts.

  • @antoinettejoubert
    @antoinettejoubert 21 годину тому +1

    Hey come visit in Cape Town😜👍🇿🇦

  • @juliashearer7842
    @juliashearer7842 День тому +1

    I use Nice and Easy 5rb. It covers grey. Do you think this new product is better? Also, i eould be so grateful if you could let me know a good root touch up product that would work for 5rb? Thank you!

    • @theworldofcraig
      @theworldofcraig  День тому +1

      It’s different and the formula is updated science, so it’s not really a case of it being “better”. When you say “root touch up”..? I would always advise using the same colour but mixing up less, measuring out exactly with a digital scale, then sealing up the tube/bottle tightly for another touch up.

    • @juliashearer7842
      @juliashearer7842 День тому +1

      ​@@theworldofcraigthank you! I really appreciate you answering. I do do that, it is a relief to know that is what you would recommend. I was just hoping for something to make the gap between having to touch up roots longer. 😊

  • @sevenis9712
    @sevenis9712 День тому

    I’ve heard as you age it’s better to use warm shades since skin tone can become dull. Is that true?

    • @theworldofcraig
      @theworldofcraig  День тому

      It depends on many factors, such as skin tone, eye colour and personal preference but generally yes, a warmer tone can be more flattering.

  • @evagalova
    @evagalova День тому +1

    Is this similar to other ammonia-free box dyes? And is it permanent, does it "lift" or not??

    • @theworldofcraig
      @theworldofcraig  День тому +3

      The formula and innovation are unique and the science is new. It is permanent and yes, it has the “energy” to lift, it is a permanent hair colour. Thanks for watching.

  • @bluebird1694
    @bluebird1694 13 годин тому +1

    4:20 Same. I know pretty models help sell products, but if it's hair color I'm buying, I need the hair to be the focus, not the model's face 😂

    • @theworldofcraig
      @theworldofcraig  11 годин тому +1

      I’m of the same opinion for many reasons, thanks for watching.

  • @la973
    @la973 День тому

    HI Craig! Why is it that sometimes the darker numbered colour looks lighter, it makes it very confusing to choose the right tone, like in your swatches Cape Town is lighter than Roma?

    • @theworldofcraig
      @theworldofcraig  День тому

      Hi there, it could be my lighting..? It’s clearly darker in person. Remembering that we do all see colour differently. Thanks for watching.

  • @Sophwaffles
    @Sophwaffles День тому +1

    I wonder how this compares to the Colour Studio range, where you have to buy a bottle of primer separately 🤔(Made absolutely no difference to the longevity!)

    • @theworldofcraig
      @theworldofcraig  День тому +2

      The science is new and different. The primer preps the hair and deals with things such as hard water/damage, then the treatment further helps to strengthen and add bonds to the hair. If hair colour is fading it’s not always down to the product used.

    • @Sophwaffles
      @Sophwaffles День тому +1

      @ Ooh thanks for your response! I wonder how long this would hold up on my greys - this is what I have trouble with!

    • @theworldofcraig
      @theworldofcraig  День тому +1

      @Sophwaffles Of course, you’re most welcome! It offers 100% coverage, whilst being reflective, so it’s not solid/opaque coverage but it should fade off grey hair - I haven’t tested it on grey but you should be good.

  • @SophieFenton-pe4nd
    @SophieFenton-pe4nd 15 годин тому

    Hi, does this dye contain peroxide?

    • @theworldofcraig
      @theworldofcraig  15 годин тому +1

      Yes, all permanent, oxidative hair colour uses peroxide as the activator to make the dye go into the hair.

    • @SophieFenton-pe4nd
      @SophieFenton-pe4nd 15 годин тому +1

      @ ok thanks xx

  • @supersaabclaire
    @supersaabclaire 15 годин тому

    Ooooooh!

  • @Oonagh72
    @Oonagh72 День тому

    Dang! I’m allergic. I was so excited 😢

    • @theworldofcraig
      @theworldofcraig  День тому +1

      Sorry to hear that, thanks for watching.

    • @bluebird1694
      @bluebird1694 13 годин тому

      The website says it's formulated without ppd or ptd but better safe than sorry

    • @Oonagh72
      @Oonagh72 12 годин тому +1

      @ I checked the website, it said if you have a known allergy you still shouldn’t use it and the conditioner has the preservatives I’m allergic to. It’s in the Natural Instincts conditioner, too. Since Natural Instincts color will come out of the hair if you don’t use the conditioner, I’m on the hunt for a new color line. Since no other demi will cover my grey, I probably have to go back to permanent. (I had to quit using Natural Instincts for a few years when I went natural, I went back when they reformulated) I did ask Wella to put their 12v developer in Sally Beauty. I’ll see how that works out. 🤞🏾🤞🏾(I’m sure that is way more info than you expected haha 🤣)

    • @theworldofcraig
      @theworldofcraig  11 годин тому +1

      @bluebird1694 That’s right, it is (I do mention that in the video) but even without those other dye ingredients can cause an allergic reaction to people that are sensitive to PTD and PPD

  • @georgettecastillion
    @georgettecastillion День тому +1

    💚💚💚

  • @kavatrag
    @kavatrag 10 годин тому

  • @lynnehamer239
    @lynnehamer239 День тому +1

    👌👌❤️