How Great Leaders Inspire Action | Simon Sinek | TED

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  • Опубліковано 21 лис 2024

КОМЕНТАРІ • 5 тис.

  • @nilak.s617
    @nilak.s617 2 роки тому +775

    This talk is more than 10 years but it's the first one to make me realize just how important trust is and how hard it is to earn it.

  • @Ashish_Yadav_30
    @Ashish_Yadav_30 2 роки тому +2241

    "People don't buy what you do, They buy why you do it."
    True line

    • @tandybare
      @tandybare Рік тому +9

      basis of a strong value proposition. great quote!!!

    • @doron.dsilva
      @doron.dsilva Рік тому +13

      I came here because of a tiktok video said he repeats it 7 times

    • @haynz309
      @haynz309 Рік тому +6

      hahaha actually it is not why you do it. But people buy if you don't do it for your own self interest, which is the reason they want to know why and compels buys unconciously.

    • @postblitz
      @postblitz Рік тому +2

      No they don't. They buy for many reasons including vanity or shame or group socialization or they just need a good tool for a particular goal.

    • @kenw8875
      @kenw8875 Рік тому +5

      “people dont believe what you believe, they believe why you believe it” - simon s

  • @carsport2000
    @carsport2000 Рік тому +295

    17:07 - Dr. Martin Luther King gave the "I have a Dream"-Speech, not the "I have a Plan"-Speech. That's the Point. That's inspiring.

  • @davidbabooram1603
    @davidbabooram1603 Рік тому +75

    "People buy things that prove what they believe"... that was mind blowing. Even though it explains how to attract consumers, it also reveals answers to human behavior in other aspects of life . E.g. what a person believes about themselves and how they "buy" into ideals to "prove" their stance on it

  • @GregCheekSpeaks
    @GregCheekSpeaks 9 років тому +863

    I had the honor of presenting in the same seminar in Germany with Simon. Simon is extremely modest and the most genuine person I've ever met.

  • @clarity7830
    @clarity7830 6 років тому +3172

    every time I hear one of this guys talks I feel like I learn more from his short talks then I do in 2-4 years of college.

    • @t83xyz20
      @t83xyz20 4 роки тому +58

      Absolutely. I feel like Ted Talks are always worth of spending times listening to them.

    • @victorutu3324
      @victorutu3324 4 роки тому +13

      Why? IBelive in Commitment !

    • @everythinginteresting3604
      @everythinginteresting3604 4 роки тому +1

      ua-cam.com/video/NIvdQYtprKI/v-deo.html

    • @neilhebbert4755
      @neilhebbert4755 4 роки тому +18

      I just bought and listened to his 1st two books on Audible. I've become obsessed with The Golden Circle and finding my personal "Why." I'll admit, I now go full "fanboy" over Somon's stuff.

    • @odunayo1198
      @odunayo1198 4 роки тому +1

      Hahaha true

  • @TrippAtkinson
    @TrippAtkinson 5 років тому +628

    This continues to be a great reminder, "Those who start with WHY have ability to inspire others." Thanks Simon!

  • @akiraishibe1561
    @akiraishibe1561 8 місяців тому +135

    1. If you talk about what you believe, you will attract those who believe what you believe.
    2. They buy why you do it. What you do simply proves what you believe.
    3. People will do the things that prove what they believe.
    4. People who believed what he believed took his cause, and they made it their own, and they told people.
    5. Leaders are those who inspire us.
    6. Not until all the laws that are made by men are consistent with the laws made by the higher authority will we live in a just world.
    Thank you for the truth.

    • @sakthisaravananarjunan
      @sakthisaravananarjunan 3 місяці тому +2

      Thanks brooo😂😂

    • @BillyJupiter
      @BillyJupiter 2 місяці тому

      While helpfull. This is the "What" comment. If you look 1 up, That's the "Why" comment. 😅👍🏽

    • @akiraishibe1561
      @akiraishibe1561 Місяць тому +1

      @@BillyJupiterIt's a note. Only "What" I've learned. My "Why" is secret (not described). Sorry, but thanks.

    • @akiraishibe1561
      @akiraishibe1561 Місяць тому +1

      It's a note. Only "What" I've learned. My "Why" is secret (not described). Sorry, but thanks.

    • @BillyJupiter
      @BillyJupiter Місяць тому

      @@akiraishibe1561 didn't think it might've come across rude, untill you replied. Maybe be my dutchness which isn't an excuse but a reasoning.
      Wasn't so much reflecting on you, but the comment. You keep your secret safe Akira. 👍🏽✌🏽

  • @DebisDesignDiary
    @DebisDesignDiary 11 років тому +2670

    I just spent a few hours writing down "why" I do what I do... it takes some effort but it'd worth it. this video is excellent, thank you!

    • @YourComputerExpert
      @YourComputerExpert 7 років тому +37

      Are you still reaping the benefits off of this, or was it just a phase?

    • @plyrni3
      @plyrni3 7 років тому +3

      I'd like to know too

    • @shoubydoo
      @shoubydoo 7 років тому +31

      If ask why 5 times to get to the core of why you do what you do it helps a ton. It's the basis for everything I do now. For my, my core why is to maximize the well-being of humanity, which is the ultimate basis of meaning.

    • @danielcroft7653
      @danielcroft7653 6 років тому +5

      I refuse to do this. It would just make me sad.

    • @abianastaekrr5714
      @abianastaekrr5714 6 років тому +1

      Coach Alex Fischer

  • @thuyt2205
    @thuyt2205 9 років тому +358

    "We believe what they believe and thats why they sacrifice their sweat tear and blood, not for you, but for what they believe."
    So true.

  • @selimyldz2455
    @selimyldz2455 5 років тому +15

    A hypnotic speech. He knows when he should stop, wait and talk again. Words are so clear you can even count. Voice tone is up and down to emphasize the words. That should be the way how a person gives a speech.

  • @teeaniewoods9787
    @teeaniewoods9787 Рік тому +157

    This is one of the best Ted talks I’ve had yet to see. I enjoyed the way he spoke throughout the entirety of the video; to get each message across. And the fact that it’s over 10 years old. Incredible.

  • @alyssabilton2747
    @alyssabilton2747 5 років тому +140

    When Simon Sinek made the statement, "Great leaders think, act, and communicate the same way and it is completely backwards from everyone else," he did a fantastic job at both setting up the stage for his platform as well as genuinely grabbing my attention because from that point forward I was invested in his explanation to that statement. The Golden Circle model he created in regards to What, How, and Why is an excellent visual tool that simplified his explanation of how these inspired leaders think from the inside out versus how everyone else thinks from the outside in. I particularly liked how he linked his model to the layers in the human brain and how the outside part of the brain deals with language and the ability to understand figures and facts but the real accomplishment is speaking to the inside part of the brain that drives behavior and where decision-making originates. That is the part of the brain that the inspired leaders talk to and get you to believe in what they believe and create a sense of trust and loyalty as opposed to throwing facts and numbers at you.

  • @PoliticalCompassMemes
    @PoliticalCompassMemes 10 років тому +61

    The flow of his oration just makes this whole message that much more powerful.

  • @keithhathaway7286
    @keithhathaway7286 5 років тому +489

    This is such a great video with a powerful message: “people don’t buy WHAT you do, they buy WHY you do it”!

    • @eddiejean2618
      @eddiejean2618 4 роки тому +2

      HI MR KEITH HATHAWAY.
      I LIKE THAT OPTION !THANKS

    • @burtan2000
      @burtan2000 2 роки тому +1

      Agreed, BUT.... it's all results. He says 'this person tried making pkanes to get rich, but that was a result, not the WHY. The wright bro's wanted to change the WORLD"
      ... that's just a different result bro. WHY did that one guy try to invent flying machine? WHY? lots of reasons why. Why did the wright bro's do it? For other reasons.

  • @haman7227
    @haman7227 2 роки тому +8

    I realized I bring joy to people’s life, not just sell products, I don’t have customers, I have clients

  • @THE_UPSC_GIRL369
    @THE_UPSC_GIRL369 4 роки тому +1585

    0:15 -Apple
    0:53-Martin luther king
    1:00- Wright brothers
    1:43 -How leaders think ... golden circle 🤔
    3:00 - those leaders think outside to inside
    5:55 - biology 🤔
    8:15 - Samuel pierpont langley
    9:43 - Oliver n Wilbur
    11:00 - law of diffusion of innovation
    12:24 - innovators are driven by gut decisions
    13:00 TiVo - commercial failure
    15:26 bad orator but still made it
    17:08 -Politicians 🤔

  • @Pushkar-Apte
    @Pushkar-Apte 4 роки тому +87

    Found my "WHY" a few months back and boy there's no turning back ever since that day !!

    • @Xrayhighs
      @Xrayhighs 4 роки тому +3

      THEN TELL ME! I am very curious, and everyone who found his or her or their why, has to be heard!

    • @Pushkar-Apte
      @Pushkar-Apte 4 роки тому +11

      Learning the keys to financial freedom -> Applying -> Sharing it with others to help them build their fortune
      If I build people; people will build my business they will choose me for my “WHY” not for my “WHAT”

    • @godask1466
      @godask1466 3 роки тому +4

      And how is that working out for you? Hope to hear good news :)

    • @MainulWasTaken
      @MainulWasTaken 7 місяців тому +3

      Can you give us an update

  • @moritzschroder
    @moritzschroder 6 років тому +369

    i loved his book "start with why"! it's what got me to quit my dreaded day-job, start my own business and become more active on youtube. thank you, simon!

  • @notagain3732
    @notagain3732 2 роки тому +3

    I decided its time to rewatch this in 2022 . I get to enjoy this explanation at home while many dont have access to this . Realising this makes me feel lucky and blessed and i express gratitude

  • @antonelagega4141
    @antonelagega4141 5 років тому +452

    Any 2019 pal? This video will never age and honestly he repeated peopledontbuywhatyoudotheybuywhyyoudoit so many times that it’s in my mind forever

    • @thealignmentor
      @thealignmentor 5 років тому +3

      Watching again and again

    • @sanxi34
      @sanxi34 5 років тому +12

      The message is so simple and yet so many people miss the point... I'm gonna print out that sentence in big and put it in some higher-ups' doors haha

    • @yustinushalim1146
      @yustinushalim1146 5 років тому +4

      I am here. This is timeless.

    • @jwshohan
      @jwshohan 4 роки тому +2

      I guess he wanted to save that line inside viewers brain.

    • @introvertguy8214
      @introvertguy8214 4 роки тому +2

      he talk that so fast 😂

  • @pinkettekimani1353
    @pinkettekimani1353 4 місяці тому +6

    There are leaders(hold power and authority)and there are those who lead(inspire)...we follow those who lead not because we have to but because we want to. We follow those who lead, not for them, but for ourselves! Niiiiiceeee

  • @irfanpopz2667
    @irfanpopz2667 9 місяців тому +4079

    Anyone from 2024😂

  • @MartinBradbury
    @MartinBradbury 3 роки тому +35

    In the marketing world this is such an iconic presentation - this will still be relevant in decades to come

  • @DrAmanKapoor
    @DrAmanKapoor 5 років тому +185

    This video has had a profound impact on me since the time I first saw it in 2012. It has been a part of change in my approach towards the way I present things , the way I train people , the way I look at things.
    I have been revisiting this video over and over again and every time it sinks in more deeply.
    Inspiring to the core.
    It all begins with Why..
    Thank you Simon for bringing out this to us.
    Would love to really connect with you in person

    • @elanmarketing8463
      @elanmarketing8463 3 роки тому +3

      Exactly how it got me. I knew all of this, but how Simon explains it makes it simple and tangible.

    • @parnamsaini4751
      @parnamsaini4751 3 роки тому

      Really?..mind blowing you mean?

    • @thomasdewolfhound6458
      @thomasdewolfhound6458 3 роки тому +3

      Very intelligent thing to do to revisit because to become good at anything or adapt a different mindset you need to use repitition

  • @bronsondiamond2025
    @bronsondiamond2025 Рік тому +4

    Discovered this guy as a teen and forgot about him. Started an e-commerce that I shut down due to bad timing (high inflation, supply chain issues, pandemic) and seeing this dude speak decades later is like a fire started beneath my seat. Great speaker, Bout to consume a lot of vids on the guy.

  • @Drakofficialmga
    @Drakofficialmga 7 місяців тому +43

    Anyone to April 2024🎉❤🎉❤😊

  • @JamesJosephFinn
    @JamesJosephFinn 8 років тому +56

    "What you do serves as proof of what you believe".

  • @LydiaKelso123
    @LydiaKelso123 7 років тому +518

    This is really true. When I am interviewing job candidates I barely look at the CV and transcript. I want to know what they believe and what they're passionate about.

    • @mayattv4986
      @mayattv4986 6 років тому +12

      Lydia K How I wish all HRs think like you do

    • @Hollyweed1
      @Hollyweed1 6 років тому +3

      You look super sweet. Can I have your IG or info?!

    • @kandalaaiswarya3099
      @kandalaaiswarya3099 5 років тому

      l really inspire this video it's very good passionate

    • @SethuSelvam
      @SethuSelvam 5 років тому +8

      Sadly, many don't even know why they want the job!

    • @purplespark8
      @purplespark8 5 років тому +13

      Well.. why exactly do you do HR work? Everyone (I'd say 85% ppl) wants a job cos of money in the end. By not checking their CV you're saying their whole life has been useless up till now.

  • @LorryHill
    @LorryHill 4 роки тому +2325

    Who’s here in 2020 with their “Why” ?

  • @rajuchaudhary741
    @rajuchaudhary741 2 роки тому +1

    I can hear this person talk for days and still would want for more.

  • @heshamgaafar8944
    @heshamgaafar8944 3 роки тому +158

    Watching this in almost 2021 and it's still inspiring. Well done Mr.Simon

  • @entoptik
    @entoptik 3 роки тому +275

    At 10:24 you can hear a plane roar by at the exact time he announces the Wright brothers success on taking flight for the first time. -Synchronicity

    • @daddywarbucs
      @daddywarbucs 3 роки тому +4

      Amazing really, there are no coincidences

    • @artstudio928
      @artstudio928 3 роки тому +5

      I read your comment at that exact moment!! Awesome!

    • @chickenpotpie4045
      @chickenpotpie4045 9 місяців тому +4

      I mean, it IS a presentation, and that sounded like a prop plane, why would a prop plane be flying over a convention center in Washington? It's probably just a sound effect to reinforce his point, and it was clearly VERY effective.

    • @vojtechvackar7028
      @vojtechvackar7028 9 місяців тому

      I was thinking the same, but then I heared another plane by the end of the speech@@chickenpotpie4045

    • @ljavwa3459
      @ljavwa3459 9 місяців тому +1

      ​@@daddywarbucsThat is the *definition* of a coincidence.

  • @Therealshaunlott
    @Therealshaunlott 5 років тому +50

    One of the most comprehensive explanations of breaking down a vision! An excellent illustration of reverse engineering the components of a vision in order to drive commitment throughout an organization. Well done!

  • @open_ckt
    @open_ckt 2 роки тому +2

    10:27 I like how he is explaining about the first flight and we can hear in the background the sound of a plane passing nearby.

  • @laheil3373
    @laheil3373 4 роки тому +28

    I’m about to start a new job and I was nervous but I feel armed with great insight now that I know the WHY. The company’s why, my why, and finding my customer’s why. So inspiring. Thank you!

  • @Penthox
    @Penthox 10 років тому +380

    His charisma is extrodinary!

    • @anandpatel1074
      @anandpatel1074 6 років тому +9

      I think he sounds kinda corny. Like he's trying too hard to be "inspiring"

    • @steflondon88
      @steflondon88 6 років тому +10

      Anand, as opposed to not inspiring?

    • @Carolina3788
      @Carolina3788 5 років тому +12

      @@anandpatel1074 I think you misinterpreted it for his confidence to be honest

    • @j-dey1678
      @j-dey1678 5 років тому +7

      @@Carolina3788 those who are threatned by confidence perceive it as arrogance.

    • @space935
      @space935 5 років тому

      You’re way cornier

  • @juanjosemarulanda6776
    @juanjosemarulanda6776 9 років тому +445

    Best Ted Talk Ever.

  • @rpcalhoun7
    @rpcalhoun7 2 роки тому +1

    I learned this principle from a manager in the fitness industry. We called it the X factor- the “why” behind the “what” you want to accomplish. Been working well in my life.

  • @justindahill9340
    @justindahill9340 5 років тому +7

    Really liked the “why” subject, how he talked about what is everyone’s “why” in life. We must take an initiative in our lives to become great leaders. Without having a “why” we will struggle becoming great leaders

  • @NoahClevinger
    @NoahClevinger 4 роки тому +169

    The best TED talk I've listened to. I love this guy's philosophy.

  • @shelbihicks2152
    @shelbihicks2152 5 років тому +28

    Simon is an amazing speaker. I enjoyed how he correlated the major components of the brain with the inside-out approach of the "golden circle." The traditional approach that works from the outside does not drive behavior. To inspire people to adopt a new idea, you must talk about what you believe and why. When people believe what you believe, they will support your cause.

  • @georgevan2606
    @georgevan2606 2 роки тому +16

    "The goal is to do business with people who believe what you believe."
    Goosebumps! This is exactly why Tesla is successful!

  • @WahajAhmad
    @WahajAhmad 4 роки тому +688

    In these 18 minutes Simon has Summarized his book called "Start With Why ".

    • @m_squre
      @m_squre 4 роки тому +6

      I've just completed book and come directly here.

    • @NardoGreyRam
      @NardoGreyRam 4 роки тому +5

      @@m_squre and do you recommend buying it or it is really summarized in this TED talk?

    • @m_squre
      @m_squre 4 роки тому +18

      @@NardoGreyRam the core points is summarised hear, but you like to read with details and example you should definitely buy it.

    • @kawaiime4714
      @kawaiime4714 4 роки тому +17

      @@NardoGreyRam I read a lot of review before starting the book. Almost everyone said, go with UA-cam video rather than reading. So here I am.

    • @jonadol
      @jonadol 4 роки тому +14

      Here because all the reviews are saying "just go to the author's TED talk" lol

  • @darcygoogoo2264
    @darcygoogoo2264 9 років тому +37

    People don't buy what you do but buy why you do it, this stuff is gold

  • @bobbobby2092
    @bobbobby2092 4 роки тому +764

    Is that a sound effect or a miraculous coincidence that the sound of air plane can be heard at 10:26 when he said "took flight"?

    • @rbjr208
      @rbjr208 4 роки тому +44

      I think it was a coincidence, 'cause I heard it again a few minutes later.

    • @wutttheheckler2094
      @wutttheheckler2094 4 роки тому +43

      I was about to write that same thing but then I saw your comment and gave it a
      "👍Like" instead.😁

    • @kristynburke
      @kristynburke 4 роки тому +4

      @@wutttheheckler2094 lol me too

    • @pocketfishingrod6595
      @pocketfishingrod6595 4 роки тому +9

      pretty sure that was part of his speech, he told them to play the plane noise at that exact moment

    • @amonglongchar7687
      @amonglongchar7687 4 роки тому

      really... twice

  • @revathimkulkarni
    @revathimkulkarni 25 днів тому

    They played this one in the training session, train the trainer and coach the coach at EY back in 2015. This made a deep impression on me and so many years later it still is so relatable to revisit!

  • @thejmeister
    @thejmeister 5 років тому +25

    I can see why this talk has changed so many lives. I'm going to be looking for opportunities to put this into practice in my life.

  • @fernandariveraceron1691
    @fernandariveraceron1691 4 роки тому +34

    It´s interesting to see how the impact of the message changes when you know where to start. Here it's shown that emotionality is important in the speech, finally achieving a connection with the audience is the key to success.

  • @AeonX7
    @AeonX7 8 років тому +458

    i will watch this once a year

    • @ChrisSalvato
      @ChrisSalvato 8 років тому +17

      I watch it 1x/quarter. Highly recommend.

    • @tacodar
      @tacodar 8 років тому

      you definetely came here after Tony Robbins TED speach, so everything seems slower compared to that :)

    • @AeonX7
      @AeonX7 8 років тому +1

      i havent watched any of tony robbins' ted. mind posting a link ? thanks

    • @RaghavaIndra
      @RaghavaIndra 7 років тому +6

      I guess I will watch it everyday...

    • @kahsa1076
      @kahsa1076 7 років тому +4

      It's been a year, where are you?

  • @PeterGMcDermott
    @PeterGMcDermott 2 роки тому +6

    The perfectly timed flyover at 10:24 is incredibly underrated.

  • @Jason-vn5xj
    @Jason-vn5xj 5 років тому +14

    This remains one of the all-time most inspirational and important talks I have ever heard. I've listened to this about once or twice a year every year since 2012. Simon has so many exceptional talks; he's really quite a guy.

    • @adamkamienski7322
      @adamkamienski7322 3 роки тому

      Can't remember any better than this one tbh, very important and enlightening speech.

  • @afrazkhan8238
    @afrazkhan8238 6 років тому +35

    wow, my teacher recommended this video, cz our FYP group was having difficulties with our project but this man really helped a lot.

  • @globalcom150
    @globalcom150 4 роки тому +7

    I wish I was there to listen to him. Gave me strength to go to another level in my business.

  • @ze_meme
    @ze_meme 2 роки тому +49

    This guy is doing a great cause for the world, by such wisdom.
    Thank you Simon ❤️

  • @iilglobalinc
    @iilglobalinc 9 років тому +13

    "People don't buy what you do, they buy why you do it." Amazing. Such a great presentation and explanation on how leaders inspired action throughout our world.

  • @jojodelacroix
    @jojodelacroix 10 років тому +5

    I love that when he says flight around 10:27 you can hear a plane in the background. It is perfect and sells it on a higher, albeit unintended, level. Or maybe it wasn't unintended and he is just that good?

  • @randomgrill969
    @randomgrill969 5 років тому +30

    This guy. Is a GENIUS!! Thank you for your inspiring Ted Talk!

  • @luisarminurday9227
    @luisarminurday9227 Рік тому

    Das ist genau was ich brauche, um mein Unternehmen nach diesem Prinzip auszurichten! Ich möchte meine potenziellen Kunden nicht überreden ein Produkt zu kaufen, sondern ich möchte sie an meinen Überzeugungen und Visionen teilhaben lassen!

  • @Karens4741
    @Karens4741 3 роки тому +20

    One of the most profound talks I've ever listened to, thank you Simon!!

  • @AdrienneLloren
    @AdrienneLloren 10 років тому +7

    Love this talk and loved his book "Start with Why" I just read it in the summer and I feel like I've finally found my sense of purpose with my life. I've found my why! I've began a personal development journey on UA-cam and I hope to inspire more youths to take charge of their lives! And build the best life ever!

  • @MrGWAMPO
    @MrGWAMPO 7 місяців тому +4

    Wow, 2024 hearing this for the first time.. mind blowing

  • @arleneverasammy4328
    @arleneverasammy4328 5 днів тому

    Watching this as an introvert really motivated me to continue to be the leader I am.

  • @mrrevan5399
    @mrrevan5399 3 місяці тому +120

    Who comes from Instagram 😅

  • @INDIESPoTbc
    @INDIESPoTbc 11 років тому +8

    I have watched and shared this video so many times. When I talk about TED to others, if they have never seen it, this is the one i bring up. I wish I could have lunch with this guy to pick his brain a little.

    • @vincentaguirre1691
      @vincentaguirre1691 6 років тому

      Find out when he's gonna be near your town and figure out out. Pay him if you have to and record it. Make it happen.

  • @karimsubeli8013
    @karimsubeli8013 8 років тому +21

    This is so helpful. the first time i listened to it,it changed the way i do my business and how we sold our products.so powerful.thanks Simon

  • @jirikubecka2222
    @jirikubecka2222 4 місяці тому

    This speech is that one thing every human should listen to. It's not just about selling things, it roots deep down to the core principles of our existence, revealing the ultimate recipe to a fullfilling and balanced life.
    People don't buy what you do, they buy why you do it.
    This is always going to be my Northstar.

  • @pumdu
    @pumdu Рік тому +3

    I came here to watch this amazing video again in 2023, which still motivates me.

  • @kobiesboxing4956
    @kobiesboxing4956 8 років тому +20

    The concept is simple, but the effects are powerful, and the practice of this is not common. In which if you break it down it's communicating with someone's emotions, desires, and lower brain thoughts & or feelings. And then moving ahead to talking to their higher brain of logic & reasoning. So when you think about people are doing things not just because it makes sense, or because it makes sense at all, but because they're inspired. Matter of fact a person can be so inspired by something that they'll make sense out of what doesn't make sense just so they can do it.

  • @jonahtitus872
    @jonahtitus872 2 роки тому +3

    This was eye opening. For the longest time I saw what other people do and saw what I waned to to do first and chased that with no avail. Looking back I have realized that I should come up with my own ‘why’ and do the things that fulfill that. Come up with a clear why than make a plan to achieve that propose.

  • @JacinthBok-zw4wb
    @JacinthBok-zw4wb Рік тому

    I was surprised to rediscover this TED Talk from over a decade ago, which perfectly aligns with my startup's vision under the guidance of our two founders: building a company with a clear 'why,' attract like-minded individuals who share the same beliefs, driven by a greater cause, purpose, and unwavering belief.

  • @TheCornbeefsoup
    @TheCornbeefsoup 10 років тому +1113

    10:27 "The Wright Brothers took flight" *sound of airplane passing over*

    • @agbook2007
      @agbook2007 7 років тому +50

      Good catch! I'm glad I wasn't the only one to notice it.

    • @milanpalermo02
      @milanpalermo02 7 років тому +28

      So I’m not hallucinating thanks god

    • @becomewhatyoumean6716
      @becomewhatyoumean6716 7 років тому +14

      A propeller drive plane at that.

    • @BlackBloodPoem
      @BlackBloodPoem 7 років тому +6

      Yeah! I was wondering if that was made with purpose or it's just coincidence?

    • @sharduldeshpande97
      @sharduldeshpande97 7 років тому +17

      what if ted always puts such easter eggs in all videos?

  • @fromJaneMMason
    @fromJaneMMason 9 років тому +22

    My all-time favorite video. I loved the book, too. I re-watch this video a couple times a year. The concepts are simple, but being human, it is so easy to forget how important the "why" is. Thank you Simon!

  • @AdilParray
    @AdilParray 3 роки тому +6

    The speech was awesome because he explained with simple examples and the enthusiasm and expressions of authenticity won me over.

  • @PinaColada65
    @PinaColada65 Місяць тому +2

    people pour their heart, soul and energy not because of you but because they believe in what you believe in. they show up for themselves. words to live by.
    its great that successful people have their whys figured to a tee.

  • @julius_elias
    @julius_elias 3 роки тому +18

    I learned more in this 18-minute video than I learned in 10 months of online school.

  • @seremetvlad
    @seremetvlad 8 років тому +444

    replace "Apple" with "Tesla" and everything is very accurately said

    • @daniellomakovich5704
      @daniellomakovich5704 7 років тому +24

      Vlad Seremet that’s what you believe in

    • @williamevansstevens
      @williamevansstevens 6 років тому +15

      I was thinking about Tesla the whole time... go figure

    • @Carolina3788
      @Carolina3788 5 років тому +6

      @@daniellomakovich5704 oh slay Daniel hahaha! I totally was thinking the same thing about the comment above!

    • @Carolina3788
      @Carolina3788 5 років тому +5

      Not even close in my opinion hahah

    • @ands1983
      @ands1983 5 років тому +4

      @musofede "loosing a lot of money" And what does that mean? You picked up that it was negative from the media, but you don't know what it means for Tesla.

  • @dabrax4394
    @dabrax4394 2 роки тому +9

    I keep coming back to this video every few years and am still shocked at how little of it has been reflected in the minds of our leaders in recent years.
    It is up to us to do this ourselves! Over and over again - just hoping that something changes! changes nothing!
    As other wise people have said: Change starts with each individual - immediately! The most difficult thing is to believe - the first step is the most important! and the 2 most difficult - to accept the fact, to accept, that after the first step a second and third and many more will follow and that one also sometimes takes the wrong way, recognizes this and learns - that it is not bad to take another way! Bad is - to stand still!

  • @placiespejo9664
    @placiespejo9664 Рік тому

    who else is thinking why didn’t I watch the TED talk before the podcasts? August 2023 and still 100 % relevant 👏🏼

  • @onelifekush
    @onelifekush 2 роки тому +6

    I have watched this video a multiple times before today, but today is the first time i have really understood what simon is really trying to communicate. Thankk you for this 💕

  • @prasanthm2535
    @prasanthm2535 3 роки тому +44

    Who's here in 2021 with their "Why"?

  • @tannerlee5762
    @tannerlee5762 8 років тому +346

    I love how a plane flies overhead when he's talking about the Wright brothers.

    • @2474hemanth
      @2474hemanth 8 років тому +13

      +Tanner Lee I thought it was a background music (as part of presentation)

    • @ivanruiz4948
      @ivanruiz4948 8 років тому

      hahahaha yes

    • @RobRoy316
      @RobRoy316 8 років тому +13

      Not the first time he talks about the Wright Brothers, the second time... around 10:30... there is a plane that flies over, you can hear it very distinctly. Good catch man! lol

    • @RishiNigamMusic
      @RishiNigamMusic 8 років тому +4

      Haha! I thought that the sound is coming in from my window, from a real airplane. And I thought, nice timing. Until I read your comment. :D

    • @hanifmirzada1785
      @hanifmirzada1785 7 років тому

      mapiker satan farsi

  • @kpopfans1094
    @kpopfans1094 2 роки тому +1

    Here I come here in this video to watch it after 15 years... it's just awesome and to the point

  • @inspirenetworktechnologyso2679
    @inspirenetworktechnologyso2679 4 роки тому +7

    Opened my eyes the way I look at my business... Thank you soo much...

  • @shalenadiva
    @shalenadiva 5 років тому +10

    I have to keep watching this to catch all of the gems!!! This INSPIRED me!!! WOW!!!

  • @Shailesh97699
    @Shailesh97699 2 роки тому +3

    This speech will revolutionise how people or businesses will think and behave..it deals with the exact core. Thanks a lot Simon

  • @ostinrigers2516
    @ostinrigers2516 9 місяців тому +1

    Ideas so simple, but his style of delivery is one of the greatest scsmmer of all time.

  • @vjstylo123
    @vjstylo123 5 років тому +7

    He plays with words very well and builds up an lovely ambience

  • @top2bottom38
    @top2bottom38 4 роки тому +37

    That's the reason why young kids starts their first questions with "why..."

  • @saadsalman9713
    @saadsalman9713 7 років тому +4

    I watched this at the perfect time, I have a presentation in a week presenting my idea to a group of people to generate interest and funds

  • @siddharthnigam2003
    @siddharthnigam2003 Рік тому +1

    Thank you SIMON,
    It took me 4 years to figure out my WHY, once done, I made my CAREER😊

  • @JackDanielsGrandIllusionist
    @JackDanielsGrandIllusionist 4 роки тому +11

    2020 and still one of the best talks ever!

  • @zorentajan3079
    @zorentajan3079 2 місяці тому +37

    2024 anyone?

  • @tanasialark
    @tanasialark 5 років тому +27

    I need to listen to this everyday

  • @Talktruth1
    @Talktruth1 2 місяці тому +1

    This is one of the best videos I found on internet

  • @philipmandel
    @philipmandel 4 роки тому +11

    Best TED talk I've ever seen. Thank you, Simon and the TED organization.

  • @nipun.m96
    @nipun.m96 3 роки тому +17

    It was a good speech, I loved the way he explained the importance of golden rule "starting with why"
    with wonderful examples.
    thank you

  • @agilblack7626
    @agilblack7626 5 років тому +7

    Holy cow, my girlfriend had to watch this for a class, this is a true masterpiece! ❤

  • @karltitz1725
    @karltitz1725 2 місяці тому

    I discovered the BE DO HAVE Model in 1974 at the conclusion of an est training at the SF Fairmont Hotel. Learning how to live in this model is a life long lesson.

  • @mazharulhasan
    @mazharulhasan 2 роки тому +3

    Every year I watch this video and learn new things. What a amazing talk Simon Sinek presents...