Why Christian Dior's Longest Working Designer Was Its Most Forgotten

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  • Опубліковано 22 лип 2020
  • The history of the House of Dior is a long one, the brand has been around for almost 75 years, and one of the designers that has left an extremely important mark on the house was Marc Bohan. Marc Bohan designed under the house of Dior for 29 years and dressed some of the brands' most famous clients from Jackie Kennedy, Elizabeth Taylor, Sophia Loren, & Grace Kelly, Princess of Monaco. Marc Bohan also gave us the Oblique Dior Monogram, which was popularized by designers like John Galliano and Maria Grazia after his time. Marc wasn't a revolutionary designer, but that is a reason he worked at the house for so long, as he was a commercial success that grew the house to over a 500 million dollar company before the start of the 90's. Bohan was making Dior a lot of money before the idea of globalization hit the fashion industry. The fact that Christian Dior clients were absolutely outraged when Marc left the company means he was truly loved, and well he's a designer we MUST discuss!
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    Video Edited by:
    Rachel Fritz: / rachelfritz

КОМЕНТАРІ • 374

  • @aayyiss
    @aayyiss 4 роки тому +1100

    You look like a Bond villain if one of the movies where to be taking place in the 1996 Olympic Games.

    • @hautelemode
      @hautelemode  4 роки тому +276

      this is a compliment i am willing to take!!

    • @minnae.1747
      @minnae.1747 4 роки тому +23

      I am thinking more like a Guy Richie movie from the 90's.

    • @nicolee2154
      @nicolee2154 4 роки тому +20

      I think he looks more like Chandler Bing in season 3

    • @vanessaabbas2309
      @vanessaabbas2309 4 роки тому +10

      That was so specific and yet so accurate.
      Can you comment on more videos please?

    • @moustachio334
      @moustachio334 2 роки тому

      Spot on

  • @sarakhan-pk7ko
    @sarakhan-pk7ko 4 роки тому +962

    This and the McQueen and the other these "genre" videos were so interesting to watch.Please make more of these

  • @crimsonperkyelf3729
    @crimsonperkyelf3729 4 роки тому +410

    Btw if anyone else was drooling over the pink silk dress from the 1962 collection, christies recently sold one for £5,000. So we'll all have to start saving yesterday.

    • @foxycinnamon7307
      @foxycinnamon7307 4 роки тому +40

      That's cheap for couture!

    • @rcjostabepis1782
      @rcjostabepis1782 4 роки тому +43

      that's actually not that bad for a vintage designer piece...not that I have that kind of money. Spent every last penny of my lousy stub on college bills

  • @RIskSO
    @RIskSO 4 роки тому +176

    as a francophone the fact you are putting any effort into trying to pronounce the french words right is a lot better than most and it is greatly appreciated

  • @ronyii1021
    @ronyii1021 4 роки тому +398

    We need more videos like this

    • @hautelemode
      @hautelemode  4 роки тому +119

      They take so much time and unfortunately don’t get enough views to make them worth producing a lot :( I love them but sometimes they flop so hard they don’t feel worth it

    • @russianboss0378
      @russianboss0378 4 роки тому +23

      @@hautelemode you gotta hit the perfect topic that the algorithm will push, and people will flood your channel looking for similar content and watch these vids. IDK what topic that would be, but keep trying! and don't give up!

    • @BionicFez
      @BionicFez 4 роки тому +27

      @@hautelemode it's a real shame that these videos don't do as well but I feel you should continue with them, have them not be you're main focus(get that ad sense sis) but as something that exists for the people who are passionate about fashion

    • @vivilovr
      @vivilovr 4 роки тому +4

      @@hautelemode please keep doing this youre doing so amazing sweetie

    • @VV-nk1yj
      @VV-nk1yj 4 роки тому +7

      @@hautelemode I also found you via your amazing videos on the history of McQueen. I hope there is room for both more fashion history videos and the view generators. That being said, your Say Yes to the Dress reviews slay me.

  • @crystalion3378
    @crystalion3378 4 роки тому +354

    A fashion history of Queen Elizabeth II would be fascinating. It covers a century of changing trends and diplomacy. Is it just me??

  • @r3177yt
    @r3177yt 4 роки тому +92

    I love the historical stuff you do. If you focused on Jackie Kennedy and her role as a style icon for the Met gala, First Lady looks, and street style, I think it would be really cool!!!!

  • @sk84lifeMS
    @sk84lifeMS 4 роки тому +72

    "Cutting edge designs cut into the company's bottom line" sheesh, absolute BARS🔥🔥

  • @rebeccaingram934
    @rebeccaingram934 4 роки тому +19

    His disapproval for Maria Grazia 😂😂 gets me every time.

  • @foxycinnamon7307
    @foxycinnamon7307 4 роки тому +55

    Can we take a moment to appreciate how very HOT Marc Bohan was and STAYED beginning to end! Damn!

  • @jennnnnnok
    @jennnnnnok 4 роки тому +38

    Those early 60s gowns made my jaw drop! I feel like the section focused on his work in the V&A exhibition left me with an impression that most of his work was dated 80s looks, so thank you for going through his personal progression so well!

  • @luisfelipearango582
    @luisfelipearango582 4 роки тому +68

    Okay but the word hyménée actually derives from hymen, which makes sense given that the dress has kind of a vag shape

  • @estherluciano9623
    @estherluciano9623 3 роки тому +8

    I was lucky enough to find a Marc Bohan-era Christian Dior RTW jacket in a thrift store and let me tell you! The perfect stitching, the cut... Ah, it's such a wonderful piece 😍😩

  • @186rutujawaglekar7
    @186rutujawaglekar7 4 роки тому +187

    Only History classes where I’m not gonna sleep 😴

  • @mazigabagamba7855
    @mazigabagamba7855 4 роки тому +77

    Literally been waiting for this all day

  • @whatadollslife
    @whatadollslife 4 роки тому +100

    great history lesson ...I remember when people used to dress up to go on a train or an airplane lol and yes that meant with gloves too baby

    • @insertnamehere917
      @insertnamehere917 4 роки тому +4

      out of curiosity, do you remember about what time people stopped dressing up?

    • @whatadollslife
      @whatadollslife 4 роки тому +29

      @@insertnamehere917 about 1966,for here in the US..my Mom around that time would also get dressed up in heels and dresses to go play weekly bridge with her friends, women were just beginning to look to working outside of home full time,but "homemaker" was still thought of as an occupation. Women were driving the fashion styles for everyone in the family daily , before that no child or teen thought about buying their own clothing ,and probably not many men haha ..women's lib, pop music , influenced society ..Men would buy cars and get jobs,decide where to live, women would decide most of the other things ..Grandparents would always be dressed up in those days ,hats always

    • @insertnamehere917
      @insertnamehere917 4 роки тому +6

      whatadollslife that’s so cool, thanks for the info!

    • @rj7790
      @rj7790 3 роки тому

      @@whatadollslife ty for sharing!

  • @LittleMissLalalaura
    @LittleMissLalalaura 4 роки тому +277

    “It’s legit pronounced Pee-Gay” lmao

    • @fabienneroure9995
      @fabienneroure9995 4 роки тому +25

      As a French I can assure you this is the correct pronunciation!

    • @horrorvictim
      @horrorvictim 4 роки тому +46

      @@Leo-wk9lz of course you are.

    • @k-popbiased1058
      @k-popbiased1058 4 роки тому +76

      Leo as another American, why are you so angry? There was nothing condescending or rude about the French person’s comment. Please don’t give us even worse a reputation than we already have

    • @LittleMissLalalaura
      @LittleMissLalalaura 4 роки тому +5

      Fabienne Roure I know I just thought the phrasing of the caption was funny..

    • @fabienneroure9995
      @fabienneroure9995 4 роки тому +11

      @@k-popbiased1058 Thank you so much for your kind words they are very much appreciated! I have been many times in the United States and I absolutely love your country and its people! Bless you and stay safe!

  • @TerryGamekeeper
    @TerryGamekeeper 4 роки тому +111

    Who is your favourite history teacher? And why Luke?

  • @jasonmartnz
    @jasonmartnz 4 роки тому +5

    I love these informative videos on the fashion houses and their respective creative directors. Marc’s Dior is simply stunning and timeless. I would love a video on Gianfranco Ferre’s Dior and career. I think he needs to be shown some love. Thank you Luke 🤍

    • @hautelemode
      @hautelemode  4 роки тому +3

      Marc was a hurdle because he was almost 30 years, but I think the Gianfranco Ferre video will be a piece of cake!!!

    • @jasonmartnz
      @jasonmartnz 4 роки тому

      HauteLeMode your content is incredible! I can’t wait to see what’s to come on your journey. 🤍

  • @norakelley5112
    @norakelley5112 4 роки тому +17

    I love your fashion history videos. I would love to see a video reviewing different decades biggest fashion trends. I think that would be fun!

  • @MufaroK
    @MufaroK 4 роки тому +6

    Am I the only one that screamed when editing Luke came on screen @19:26 🥺🥺🥺😍😍😍😧 like omfg LUKEEEEEEE I need that black cutout one shoulder top in my lifeeeee

  • @amandap2579
    @amandap2579 4 роки тому +9

    That pink Jackie O jacket is so iconic...I don’t think I see her any thing other than that when I hear her name

  • @backrolls4127
    @backrolls4127 4 роки тому +35

    i love these fashion history/icons kinda videos. i would DIE if u made one about david bowie he is literally one of the most influential fashion icons of the music industry

  • @studiojoerg
    @studiojoerg 3 місяці тому

    I am so glad to run across this video remembering Marc Bohan. He was a very gracious man and great designer that should be honored. I worked with him in 1986-87 as I was hired by Dior to design the first Dior 2 Collections produced by the Italian manufacturer of designer brands GFT. It was when Mr. Arnault first came to the company and was also the 40th year anniversary of The New Look.

  • @killiangreen
    @killiangreen 4 роки тому +16

    I knew you couldn't go a whole Dior video without shading MGC 😂

  • @ronakane9959
    @ronakane9959 3 роки тому +4

    Love your channel and your reference to Klimt. What most people do not realize is that Klimt's work was inspired by the work of fashion designer lover Emilie Floge. Her work deserves to be remembered in it's own right and come out from Klimt's shadow.
    Emilie Floge deserves your attention.

  • @lafeuille98
    @lafeuille98 4 роки тому +1

    This is exactly what we all need, thank you for this impeccable video on such a revered legend... hoping to see more of such kind perhaps for a longer duration undoubtedly .... thank you Luke...

  • @nightmonster8690
    @nightmonster8690 4 роки тому +49

    Are you ever gonna finish your History of Dior series? We have one episode left. 😭

    • @hautelemode
      @hautelemode  4 роки тому +43

      nooooo we have like 4 :( but hopefully we will!!

    • @nightmonster8690
      @nightmonster8690 4 роки тому +12

      @@hautelemode Good to know. Thank you for all your hard work. 🙏🏾

  • @arnoldephraums1207
    @arnoldephraums1207 4 роки тому +6

    Bohan also had great success with his hommage to Dr Zivago collection, which featured fox edged wool sleeveless tunics with Bermuda length pants and tall boots. You are right when you said he was a client designer that was his job to make money for the house. One interesting thing, he was a great fan of Yohji Yamamoto and only wore Yohji men's collections to work every day apart from official engagements or presentations when he wore a traditional saville row tailored suit. He also loved the work of Romeo Gigli and thought it poetic and inspiring in its volumes.

  • @averythompson2810
    @averythompson2810 4 роки тому +13

    I love the fact that Luke corrected the pronunciation of "Piguet." Every time he said the name, I corrected him in my head.

  • @juliaxmichele
    @juliaxmichele 4 роки тому +1

    These videos are always my favorite because they are like a bridge between fashion and people who find great interest in it but don’t necessarily have the time or the chance to seek out this kind of information. Thank you for doing them, it must take a lot of time and effort.

  • @Gutziano
    @Gutziano 2 роки тому

    I loved and enjoyed this vidéo so much !!! Thanks

  • @VioletFem
    @VioletFem 4 роки тому +1

    I love these videos you create that focus on the historical overviews of different luxury houses.

  • @nasa7661
    @nasa7661 4 роки тому +2

    Luke doing it again with sharing fashion history with us! Love it, love you!!

  • @lucinda3964
    @lucinda3964 4 роки тому +10

    Oh the symbolism of that wedding dress!

  • @rhondab.3774
    @rhondab.3774 4 роки тому +1

    Fascinating thank you. Wonderful video! Gorgeous fashion

  • @faredsharudden
    @faredsharudden 4 роки тому +2

    I have always loved this type of videos from you. This and your reaction videos. But more to this type because i just love the history of fashion. Keep on doing this type of video moreeeee

  • @angiebjourney
    @angiebjourney 4 роки тому +1

    I didn’t know any of this history. Thank you so much for enlightening me!! There are so many beautiful pieces through out the years!

  • @kellishaffer9586
    @kellishaffer9586 2 роки тому

    These videos are *chefs kiss*. I absolutely love learning all about these brands!

  • @sashasatyadev3909
    @sashasatyadev3909 4 роки тому +1

    Absolutely loved it 💛✨❤️ please make more of such fashion history videos 😍

  • @m.woodsrobinson9244
    @m.woodsrobinson9244 4 роки тому

    Fantastic job! You managed to cover ALOT in such a short time. Concise and informative!

  • @TVandManga
    @TVandManga 4 роки тому +2

    This was exceptionally interesting and must've taken so much research! Thanks Luke!

  • @krystathirteenth4904
    @krystathirteenth4904 4 роки тому +1

    I love these moments fashion history video 💕 they really make me so excited to learn

  • @sonjahudak3848
    @sonjahudak3848 4 роки тому +1

    Lovely video, it's long but the time flies when you speak about history of fashion 🙂😙

  • @Jasmine-sy3ul
    @Jasmine-sy3ul 4 роки тому

    Really love this ❤️ always educating and I stan.

  • @ferre77
    @ferre77 4 роки тому

    I enjoy these videos soooo much!! Your commentary is the right amount of class and sass. And let’s be honest we could all use a lot more sass these days. Can’t wait to see more!!

  • @bigwildonion
    @bigwildonion 4 роки тому

    I enjoyed this so much! I love your mix of humor and reverence!

  • @vegetarianlegend
    @vegetarianlegend 4 роки тому +13

    The beard goatee vibe thing idk the term is iconic and we stan

  • @blissiimo2064
    @blissiimo2064 4 роки тому

    Love the energy and humour you bring to your channel. You deserve all the success !

  • @shannonbeaulieu3216
    @shannonbeaulieu3216 4 роки тому +1

    Omg just what i needed tonight THANK YOU!

  • @amirahdaher5296
    @amirahdaher5296 4 роки тому +1

    Good Job, really enjoyable and educational to watch

  • @flaviaalves7455
    @flaviaalves7455 4 роки тому +1

    Love the content, thanks for all the research.

  • @Alagueesia
    @Alagueesia 3 роки тому +1

    That was very interesting, thank you. More please !
    The yellow dress you speak of at 12:10 is FANTASTIC indeed !

  • @MariaSCarr
    @MariaSCarr 4 роки тому

    Amazing! Loved this piece of fashion history!

  • @crispytreegentleman
    @crispytreegentleman 4 роки тому +1

    This video is great! Must've taken ages aswell. Thankyou for entertaining and teaching us!

  • @wrv6927
    @wrv6927 4 роки тому

    Great video! Keep up with these amazing videos.

  • @katiebishop4896
    @katiebishop4896 4 роки тому +1

    omg when he came in with the edit about the monogram - that LOOK WAS LIT!

  • @devonalexa669
    @devonalexa669 3 роки тому

    sooo good you make fashion so much easier to comprehend

  • @entertainer106
    @entertainer106 4 роки тому

    Good job on all this research. Very entertaining video!

  • @jennymeyers1995
    @jennymeyers1995 4 роки тому

    Your so fabulously informative. Thankyou

  • @Melbnolan
    @Melbnolan 4 роки тому +47

    IMO Marc never received the credit he is due. He was a talented and elegant designer in the vein of Givenchy. He was there fir the launch of the original Eau Sauvage.

  • @alidapc
    @alidapc 4 роки тому

    That was a very interesting & enjoyable video.

  • @johntucker845
    @johntucker845 2 роки тому

    Late to the party, but love these videos, thanks for all the history and great images.

  • @sophiaq3820
    @sophiaq3820 4 роки тому

    dude i’m just BINGEING all of your videos and i’m now DEEPLY invested in fashion

  • @rocarolinaelric94
    @rocarolinaelric94 4 роки тому

    What a good video!!! Loved it

  • @tinakilloran
    @tinakilloran 4 роки тому

    you truly bring fashion history to life. I LOVE ❤️

  • @EmpressCosplay
    @EmpressCosplay 4 роки тому +4

    Amazing video 💗💗💗💗💗
    As a craftsperson myself, I would love a video on your favourite craftpieces from different collections.
    Not fashion or style wise, just pieces that you admire for their complexity and the skill that went into them.
    Maybe divided into construction /embroidery/innovation/....?

  • @natalie_watson
    @natalie_watson 4 роки тому +2

    Yes I NEED MORE FASHION HISTORY VIDEOS... they are my favorite :)

  • @TightTifannyPussPuss
    @TightTifannyPussPuss 4 роки тому +11

    wow miss luke is serving masc dom POWER top energy!!!

  • @miguelangelbastenier3614
    @miguelangelbastenier3614 3 роки тому +3

    As artistic director of the DIOR House, in my opinion there has been no one like the great Gianfranco FERRÉ. He not only renewed the image and gave it a new air of supreme elegance, respecting like no one else the insignia of the House in each of his creations, but he also resurrected the authentic Christian Dior of his best time while stamping his inimitable stamp.

  • @hannascales13
    @hannascales13 3 роки тому

    we need more videos like this, it’s the history i NEED

  • @marym4616
    @marym4616 4 роки тому

    The way I love the history of fashion even though I am not that into it but Luke has such a art of speaking and sucking you in!! LOVE YOU LUKEE!!! A big Fan since you were a little youtuber !!^^

  • @SunnyDallasRealtor
    @SunnyDallasRealtor 4 роки тому

    These long research pieces are what makes your channel so special

  • @matthewreysa7911
    @matthewreysa7911 4 роки тому +5

    Are we getting a Menswear / Resort video? Love this!!!

  • @dimplesd8931
    @dimplesd8931 4 роки тому

    Amazing video. His work was breathtaking

  • @sizzlelean1461
    @sizzlelean1461 4 роки тому

    Great and informative work as usual. Also one vote for the goatee.

  • @thesweetlife594
    @thesweetlife594 4 роки тому

    I love Dior Monogram, I’m glad I now know who created it. I learn so much from you. Thanks 💗

  • @marinazanusso
    @marinazanusso 4 роки тому

    impeccable research!!!

  • @TheCuriousFinch
    @TheCuriousFinch 4 роки тому +1

    I just love everything about this video.

  • @LexSuarez-rf2et
    @LexSuarez-rf2et 5 місяців тому

    Marc Bohan was phenomenal! Thank you for this video!

  • @Kreissig
    @Kreissig 3 роки тому

    Pls make more of these history videos!!!

  • @npeliroja89
    @npeliroja89 4 роки тому

    I love this kind of deep dive!

  • @Mariodeiajustin20
    @Mariodeiajustin20 4 роки тому

    gimme more of this videos, living for it.

  • @souda2276
    @souda2276 4 роки тому

    really need more of these fashion history and runway analysis videos luke😔

  • @rube4478
    @rube4478 4 роки тому

    I loved this fashion video. I know nothing about fashion history so interesting i need more

  • @virtualgirl4345
    @virtualgirl4345 4 роки тому

    wow what an amazing video and glorious legacy

  • @nin.-2644
    @nin.-2644 4 роки тому +16

    Have you thought about making commentary videos about British Vogue's "Inside the Wardrobe" series from a few years ago?

  • @slinkyboo-boo
    @slinkyboo-boo 4 роки тому

    I loved this vid thxx

  • @emilycooper5016
    @emilycooper5016 4 роки тому

    Love love love! Please do more fashions history scandals like the Elizabeth Taylor one in this video! X

  • @3sisterswine413
    @3sisterswine413 3 роки тому

    Love this history ! So fun!

  • @imanimosley
    @imanimosley 4 роки тому +198

    yes, i am a pervert, but “hymen” & “hyménée” have the same etymological root, just saying…

    • @jesss917
      @jesss917 4 роки тому +29

      Hymen is also the god of marriage.

    • @drouinjohnny9036
      @drouinjohnny9036 4 роки тому +29

      The look of the dress said it all....

    • @sallanne12
      @sallanne12 4 роки тому +5

      Drouin Johnny girl you win comment of the today 😆🤣

  • @antoninasavinova5633
    @antoninasavinova5633 4 роки тому +1

    Thanks, I really didn't know about this designer 🥰

  • @margaux2625
    @margaux2625 4 роки тому +1

    Love the video! Btw your French is so cute ❤️

  • @bluepearlgirl-emelie
    @bluepearlgirl-emelie 4 роки тому

    It is so awesome to hear you speak on fashion. You seem so young yet your encyclopedia of knowledge of real fashion history is the real thing! You, i predict, will some day be working as a professor at one of the top design schools or a design director of the Met! It is fantastic that you share all of your knowledge hopefully teaching the history of high fashion over the 20th and 21st centuries to many new generations that may have never had the chance to so easily learn. You seem unbiased yet have a distinct point of view. Point of view of high quality and design. It is like you have lived for 100 years studying the trends and players of our fashion history. And the best part... It is so easy to see that it is your true passion for fashion and fashion history that drives you. You are helping fashion be understood and remembered. As they say in fashion... nothing is new. Well, you help us see where and when that is true. I am probably 20 years older than you and have studied fashion most of my life and i have to say it is so impressive to hear you speak. keep up the great fashion work!

  • @pikapicachu24
    @pikapicachu24 4 роки тому +1

    Love this smart, wonderfully thought out educational fashion video. Werk. (May the algorithm bless you🙄)

  • @bhumehldiaries
    @bhumehldiaries 4 роки тому +1

    i commend you for all this research. we appreciate you, thank you...also im here for this beard, hawt.

  • @foxycinnamon7307
    @foxycinnamon7307 4 роки тому +21

    At the time I wasn't sure why Bohan was let go - I just loved his creations, and thought Ferre was another world, interesting & talented, but not up to Dior's level. I did come to appreciate what he brought to the label, but they definitely should have let Marc bow out gracefully. Oh well, that's show biz.

    • @arnoldephraums1207
      @arnoldephraums1207 4 роки тому +1

      Beatrice Bongibault had been hired by Arnault- from Chanel I think -to run Dior and like all new heads of a business she wanted to make an impact and had Bohan fired and replaced by Ferre.

    • @foxycinnamon7307
      @foxycinnamon7307 4 роки тому +2

      @@arnoldephraums1207Well there's making a mark and just being rude...I don't think it was a very classy transition. He made the house a LOT of money.

  • @bobduvar
    @bobduvar 4 роки тому +1

    Pierre Cardin sportwear… OMG !! I loooove Pierre Cardin shirts ! In the 70's my mom used to be dressed by Pierre Cardin ready to wear ! From the glasses to the shoes ! Very good tastes congrats boy !

  • @VidsQuick
    @VidsQuick 2 роки тому

    Love these videos, they're so informative. Is it just me or does Luke look like AJ Soprano?

  • @rosalbacazonlopez
    @rosalbacazonlopez 4 роки тому

    Very interesting video.