Updated Apple Professional Apps like Final Cut Pro, Motion, Compressor, Logic Pro and maybe the introduction of a new Generative Ai powered Pro App? Also an updated Siri would be great.
I think you made an interesting point Mark… It’s very unlike Apple to discuss new AI things before WWDC with this new chip, but on the other hand.. how can they announce an M4 chip in an iPad first (which they’ve never done) and NOT talk about what it does different from the M3? I’m looking to upgrade from my MBP 2017 so I can run Sonoma, and I brought an M3 Pro just recently. I got a great deal for $1800 all in for it and Im waiting to open it since Im still within the return window. If all these crazy rumors are true (which are mostly coming from one man) and Apple REALLY does show and TALK about the M4 chip, I might just return the M3 Pro and either wait to see if I can get M4 Pro that can run Sonoma.. or try to get the M3 Pro again with an IPad together when tax free weekend comes here to the states. PS: I’d really like to talk to you more about this. You seem like the first person to voice this “M4 marketing before WWDC” dilemma and I’m trying not to get too worked up over it lol
YES, they do need a New chip. Specially with Triple A games being cross-platform with MacOS. The software doesn’t miraculously run better without better hardware.
There is no way in a billion years that they would have a separate OS for the iPad Pro range, as those devices are niche. The base iPad and the iPad Air make up most of their sales.
iPad has always been ahead of the Mac when it comes to Apples chips. The entire M series is based on their iPad architecture which they started over a decade ago.
Its more like its based on ARM architecture than iPad architecture.M chip was designed for new macs and then they were released for ipad pros so consider rewriting your statement.
2018 11” iPad Pro user. I’m ready to upgrade. OLED is a bonus. Hoping the price increase is not crazy. I was looking to get the 12.9 inch but if the 11 inch also has OLED I’m gonna stick with the 11 inch. I just purchased the previous pencil awhile ago so I’ll still with it
considering to upgrade from my ipad pro 12.9 M1 to M4, bought in the year it was first launched back in 2021. mainly because i am excited for the placement of the front camera to landscape orientation & would like to see what M4 chip can do. but OLED screens, i am having second thoughts here. Will it suffer BURN IN issue and will Apple provides 3 year burn in warranty, like those monitor manufacturers like Dell?
Maybe in your workload.. but there are lot of other stuff where the extra performance simply allow you to use more layers or more sound channels in the same time etc.. (also more and faster Video editing for the million UA-camr, who make video about it..)
@@TamasKiss-yk4st I’m thinking you don’t understand how software works with hardware. The older M2 chip is plenty powerful enough to efficiently handle all the work you describe. The software and OS need to be upgraded in order to fully take advantage of the processor’s power.
@flexairz you will never get the M3 in any iPad, there are signs what clearly show that they had no plans to put that inside any iPad, imagine the news when the M3 with TFLOPS AI capacity release in the iPad, and they compare the Siri response speed with the iPhone 15 Pro with 35 TFLOPS AI capacity.. the half amount of NPU just make a huge difference in Siri response time, so they can't put that in any device with Siri (so in iPad). Same for the M3 Ultra, you will not see that, because the interconnect bridge is missing from the M3 Max, so they can't fuse 2 of those chips into an Ultra without that.
With iPads getting chip update every 2 years might be a good thing. With software not taking advantage of the new chip that means it will take at least 2 years before your chip actually will be fully used. For us who don’t upgrade for 8+ years. We won’t be missing out on much after 8 years.
@@EternalShana I’ve got a max but the mini works well for me as well. Much bigger screen without being too big. I’ll get the mini with mobile sim slot next Mind you I’ve lived with iPhone Pro max for years now. But as I say either and both work for me
I think this event will all be about the iPad Air, not the Pro. The Pro is going to be launched after the release of the M4 chip with the Mac. This also explains why it's going to be a short event. +Usually, Apple doesn't use joyful/bright colors with any Pro device, which is not the case with the event logo this time.
My battery is dying in my 2017 pro, and it's driving me nuts. I'm going to replace it with something, but that something could be anything from an M1 Air to the new 13in pro. It really depends on the features and costs. An M4 will likely get me into a new pro. An M3 may mean an M1/M2 air or M2 pro. A new pencil with Find My support would be helpful after losing my last pencil though.
so, if they anounce it next week, how soon can I buy it? Let's just say I'll be in Canada on that day and the next day and I want to buy the new Ipad, will it be available? Thank you for posting this, I've been looking out for these news.
I love my iPad Pro but the battery efficiency is so so, more than features I would like to see something to improve efficiency. Thinking this M4 chip will be similar to the Intel Core Ultra as they really push the AI idea there
If they launch the ipad pro M3, how many people will wait for the M4 version just around the corner? It could be a commercial disaster. But on the other hand, launching an ipad pro M4 before anything else M4 sounds weird indeed.
Apple wouldn’t need to preview/pull forward from iPadOS 18. They could announce an upgrade to Siri - with some of its capabilities on device. That would be an AI upgrade without Erving the OS.
Great video. I have an iPad Air with pencil and it serves its purpose. I am steering far away from iPad Pro's as they are not able to use external media for editing and media tasks. You have to copy everything to the iPad first, with limited storage, which is ridiculous. So I will give it a miss and rather wait for M4 MacBooks.
M4 chip with Oled screen and reorientation of the front camera makes the iPad pro a worthy upgrade or purchase especially if they make the software more desktop like. I'm excited will plan on getting the 11 inch version as my travel laptop do it all device
I hope it’s the M4 Pro variety. Would hesitate to buy M3 if M2 or M2 refurbs are available since the only real performance difference that matters would be mini-LED vs OLED and price. If they release M3 now and M4 again next year, there will be a lot of iPad Pro users who will disengage because they’ll feel wronged by such a short-window release. Also thought Apple didn’t want to continue using the 3B chip version so releasing M3 would keep them producing 3B chips for at least until another non-3B becomes the new for sale model.
Nothing they upgrade in hardware right now makes any difference at all because it’s still crippled by an IPad OS when it’s capable of running a desktop software. Surface Pro proved that and have been doing it for years
What Apple needs - is more gigs of RAM - without buying a new computer - also a battery that is easy to replace - plus more added storage - that can be added on.
Maybe this is the workaround for the chip vulnerability. They fixed it and it's also ready for whatever on device AI they are going to implement later.
I’ve been using a tab s9 for a lil while and the software is so refreshing. It sucks that the android App Store isn’t up to par as iPad store. But one ui is so good. Apple needs to implement more software features on iPad
Its not uncommon for apple to announce a product then later on release an update that has completely new features. First thing I think of is the HomePod Mini. Months later the update gave it the ability to read humidity and temperature
I think the focus will be on the hardware changes, and new accessories. AI stuff will be reserved for wwdc. Whatever AI stuff we see on ipad will be the same for the rest of Apple products stack, they cant be talking about it now and still have something to reveal in wwdc
The M4 would be amazing in it however I can’t think of a time they’ve introduced a new chip and put it into the iPad first however it does make sense if they’re not gonna update the iPad for another 18 months again
Another great video Mark. Apple seems of late to be wanting to stir the release schedule up. Look at the October Mac event all three M3 variants launch at once. Now it looks like the iPad takes full front stage ahead of the iPhone and Macs with the M4. We will get iPadOS 17.5 release with these new iPads. Tim Cook as he prepares his departure from Apple certainly wants to make sure he leaves his mark on things before he goes he is laying the foundations for Apples future direction
Yeah, something isn't adding up as you say; if the new iPad is getting the M4 chip then are they going to announce that as just a chip with improved speed? Surely not, they will want to push the exciting new features. And if Apple are making a big AI announcement at WWDC, then surely they won't announce that on the iPad, and anyway, wouldn't they want to save it for iOS initially? Seems a bit weird if they talk about new AI features on the M4 iPad before WWDC, and it would be a bit weird to say nothing of new AI features on a new iPad announcement until WWDC, and then say 'on yeah, these will be on the new iPad Pros too, by the way, but we didn't tell you that before'. Doesn't seem like an Apple way of doing things., a bit too messy and convoluted. iPad Pro having M3 makes more sense, or announcing it with M4 later in the year (which obviously isn't happening). Just give us a new Mini, Apple!
The iPad Pro with M3 totally make no sense, if you compare the A17 chip NPU (35 TFLOPS) against the M3 NPU (18 TFLOPS), imagine the Siri response speed difference with half of the performance.. because A17 and M3 made with a custom made 3nm (N3B) technology, it's not compatible with the upcoming standard (N3E,N3P,N3X) technology, so it was only a temporaly usage, even TSMC forget that N3B one the standard N3E is ready.. so no reason to totally redesign everything and also redesign everything in the next year too (because of the compatibility), they just redesigned some must needed chip, and going to the next step because they can improve that chip for 3 years (N3E first, N3P next year and N3X in the 3rd year and all of then compatible, so much less money if you only need to redesign/rebuild your kitchen instead of the whole house) Even the M3 Ultra is a not planed release, since the M3 Max doesn't have the interconnect bridge what requires to fuse 2 chip into one..
Oh, and for WWCD, to annoujce the AI also make sense, since developers still have half a year to make apps before the iPhone release.. and they don't need to give you the M4 iPad already (but it would be great for developers as developer toolkit), it's enough if they announce the chip before Snapdragon X Elite comes to the market.. i mean if even the 6W TDP A17 Pro chip had 35 TFLOPS AI capability, then the Qualcomm marketing with their 45 TFLOPS will fall apart after the M4 announcement.. and they still can do the Qualcomm trick, here is our chip datas and benchmarks, you can buy it 6 months later...
Honestly, what do you do with such a processor on an iPad? I am a software engineer and have a M1 Mac, there's really 0 use for anything more powerful than that except for video editing. Smash hit would be a big and beautiful screen (~12in) with ok processor and battery life and ~500 quid price, potentially saving on some stuff (in 2024 why do we have cameras on the back of an iPad?)
Apple knows more than random people on YT and has data that indicates people are keeping tablets for an average of seven years. Therefore, anyone complaining about the overkill of a new iPad is not thinking and probably needs help understanding basic business strategies. You give your best now if people keep you for over five years, so down the line, it stays relevant. Complaining about too much power is the silliest thing I hear on YT.
@@andyH_England I mean I am all for adding a better performing chip, but that comes at a higher price point. I certainly would not want to spend 1300 quids or more on any one of them. I would assume there's a niche of users that do 4k video editing for which this might be worth it (although I'm wondering why would you not go for a laptop in that case, but that's personal preference), but, even with future proofing in mind, what percentage of users would notice any difference in performance between, say, an M2 and the new chip in the next 4-6 years on a tablet? By that time you'll still have M1 Macs and iPads lying around which are still perfectly fine
Well, I think you are right about the M4 chip. I've heard that one just recently on another channel. I think the M4 is needed to support the new AI capabilities. ...of course, I'm just "thinking" that like the rest of us.
I’m just waiting for the new ones to be launched so I can get a deal on the old iPad Pro 11 or iPad Air. Or maybe the new Air depending on price. Think the new pro will be out of budget for my use. Thanks for your views and the rumours 👍🏻
They will market the AI capabilities but will 100% not announce AI features. That will be for WWDC. The iPad announcement is a pre-recorded short video, so it will be only a product announcement focusing on the new design, OLED display, and accessories. The Pen may, in fact, get more airtime than each iPad.
Some people are easily fooled, They may well put the M4 in the new pro and people will go ‘oooh M4’ and then just fire up Netflix, Most people use ipad’s as consumption devices more than anything else from what i’ve seen and my ipad mini does that brilliantly, I just cant fathom spending all that money to do that, Just my opinion but any real work load in the Apple world requires a macbook at least
Just a wee heads-up that "begs the question" does NOT mean "raises the question", although I guess it does to most people now that everyone is getting it wrong in the same way :)
Generally A.I. processing does require a fair amount of GPU power. I think that the M4 will be the only Apple Silicon with a neural engine powerful enough to support the already incredibly trimmed-down LLM's that can run on-device. Of course Apple doesn't mind that this will entice some people to buy new Apple hardware. I very much doubt that Apple has created even more trimmed-down LLM's for older Apple hardware. Also the M4 family of chips are being manufactured on a never "3nm" node that is presumably cheaper and increases Apple's profit margin. Hopefully we also see performance boots for generic CPU and GPU performance because that will enable more high-quality games to run on a new high-end iPad. For me none of this will matter unless they greatly improve iPadOS and make it closer in functionality to macOS. The good news is that I will probably get things like a Bash shell later this year because I reside in the EU irrespective of whether iPadOS gets opened up more or not. I am one of those very uncommon Mac users that mostly prefers the command line for file manipulation as I am coming from Linux and UNIX.
The EU regulations do not specify that Apple has to open up a Bash line interface. I am not sure why you think that the EU regs are anything more than allowing apps that would be allowed in the Apple Store instead of being allowed in the ALT store?
@@andyH_England I never believed that the EU would mandate a Bash interface but I think it is highly likely that there will be an app that I can sideload that does.
If Apple release it next week it will have to work with the current iPad OS version and for the integration with the iOS. Will they then announce a major new initiative which will be fully realised in the Autumn? OLED screen will be a good upgrade but again will it be fully realised via the software until the Autumn. Unless of course all the code is already in the current beta version of the software. It almost feels that Apple feels it needs to get something to the market sooner than they may ideally have wished???
I think they’re possibly a little spooked by all the progress at Google & MSFT in regard to AI, and the positive financials they’ve both just posted, and realised they can’t wait for WWDC now … and will have to show something early, but still leave lots for June. So possibly we,lol hear about an on-device advanced ‘Siri Pro’ that can compete with Gemini, or new iCloud AI that the iPad Pro can leverage like co-pilot. 🤔
There will not be any AI marketing with next week's iPad announcement. The new AI will come with iOS 18/iPadOS 18 in September. Next week is just the new iPads.
Apple will likely move to a 2-year upgrade cycle for tablets as the market is declining due to consumers upgrading less often, around seven years on average, according to Apple data. So, releasing the M4 iPads earlier than other devices can make them still relevant in two years, when I assume they will have M6 iPads.
Thanks for the content as usual. One of my favourite channels. I think (I've pretty much posted this everywhere) is maybe Apple see this as a way (having the event in May and making it iPad as a priority) is a useful counter for the Snapdragon launch on Microsoft Surfaces. I know many don't see the Surface as competition but if Snapdragon nails it then you have a tablet that has a Desktop OS, iPad battery life, obviously AI (snore) and maybe better pricing too?! iPad would be a very hard sell then so perhaps this is Apple's way of firefighting. If so then it is good the industry is being stirred up.
Unless Apple starts allowing Mac OS on the iPad Pro then it wont really matter if they stick a Ford v8 engine in it for me,,the iPad will always be a sidecar to my Mac unless they sort the software limitations of it.
Tim Cook said that will never happen & anyway why are saying the iPad has “limitations” because you’re judging it on traditional computing? Computing is a concept not something defined by a particular device
@@fivehundrediq5212 I judge it one how I would particularly use the device, not the device as a whole. I said For me (line 3) side car for my Mac (line 3) As a customer I will judge devices how I use them as that is the basis as I would buy them. So my purchases are defined on a concept for my usage and as a customer that is how I make decisions.
@@davidhughes4489 Yes, and the iPad isn't defined by how well it is designed for you personally. It is a tablet, and you want to make it into a laptop. I recommend just buying a laptop; if you need a tablet functionality, have both. MacOS is never coming to an iPad as MS tried an all-in-one desktop tablet, which proved a non-starter and meant they missed out on a meaningful tablet presence. Why would Apple copy that disaster? That is why Samsung also dumped their Windows tablets. Ergo, a desktop OS on a tablet is compromised, and MS has shown this.
The one thing for sure is the Ipad will have more power under the hood than their iPad OS will be able to take advantage of. The iPad PRO has nothing PRO about it. Apple could give us an iPad Pro 14" with dual boot ( iPad OS and MacOS ) if they wanted to, but they don't. They want us to buy their laptop and an iPad. With the new Qualcomm chips coming out, it's going to be really interesting to see some Tablets the size of an iPad and larger with full windows and adobe creative suite support along with pen support. Something Apple STILL doesn't have even with the best hardware. They have squandered their chance IMO. People are tired of paying $2k for a pro Device that doesn't support real apps.
In a couple of years, iPads will have a larger gaming portfolio with more pro apps. This means that the M4 iPads will be relevant even then. I am bewildered by people who complain about too much performance and probably whine about slower SSD speeds and such. No sensible person complains about a chip designed to be useful in 5-7 years; you are crazy to do so.
@@andyH_England My point isn't that I'm complaining about too much performance. I'm complaining about no software to take advantage of it. After nearly 10 years of iPad OS there is virtually no Pro level apps to put this hardware to use. And yes, there are many reasons to want Pro level app support on the iPad. The apple Pencil support with Adobe Creative Suite would be a designers dream if Apple also gave us a 14" version. Look, if you don't like options that's fine. But many of us would love more options, including the ability to boot into MacOS or Ipad OS - If you don't need it, sure, feel free to blow 2K on a glorified e-reader that you can take with you to "game on" - Cool
Will love the new Air iPads in different colours, and of course the new iPad. Probably will see the new mini as well. But of course the big headline The iPad Pro will not debut until WWDC. My two cents but most realistic thoughts about this. Why would Apple introduce Ai before WWDC?
I think putting the M4 in the new iPads will be a way they can re-invigorate the iPad sales. I’m sure they will have AI marketing and claims for new features to draw people to purchase an iPad
The M4 iPad offers exactlly same functiins as the iPhone in terms of its operating system, they are basically the same .. However, considering the cost efficiency and enhanced functionality, opting for a laptop might be a more advantageous choice as it provides a broader range of capabilities compared to a larger iPhone variant.
This won't happen but I'd like to see Apple trim its iPad lineup so that they have just two ranges - the Air and the basic iPad. The iPad Pro is not a pro device because of the software and they won't professionalise it (not a word) as it would conflict with their range of Macs. I think they should have 4 iPad Airs - each with a 120Hz screen: an Air Mini, an 11" Air, a 12.9" Air and a 12.9" Air Plus that has the new OLED screen. Forget the Pro moniker as it's meaningless.
Still can't believe you are still using the phone and not your iPhone... I switched back about 3.5 years ago and do not know a single IT security professional with any experience that still uses android. In regards to the iPad my M1 is ready for upgrade but don't use it enough to really justify a the cost of a new Pro...
We need some agreed definition of what “AI” is before using it as a marketing gimmick on every new product. I worry “AI” will be used as an excuse to make a lot of hardware and software faux redundant forcing us all to go out and spend more money because our old software won’t run on new computers and our old computers won’t run with the latest OSs.
The biggest impact Apple could make is a redesigned iPad with a redesigned iPadOS. A Pro iPad is presumably partly intended for professional level colour work such as pro level photo apps like photoshop. So far OLED displays have not been suitable for this kind of work. So either the new OLED iPads have a new level of OLED technology or they are a gimmick
Funny - Apple Stock should go down 50% only $1 trillion dollars down - that 14 inch MacBook Pro with the M3 chip is not better then the MacBook Pro with the M1 chip.
Apple needs better innovation, period. They can only “market” newer devices which are 95% similar to the previous years so much. They just seriously need to innovate, create a newer type of device which everyone will want..and Apple Vision Pro wasn’t it. It has been out for 4 months now, I haven’t even seen one person on the street with it.
AVP should have been for medicine, science, and software development. It never had the potential to be of use to average people. Would love to see Apple have full OS on iPad if docked to Magic Keyboard and iPad OS if not. Move Tim C along so we can get that.
Please stop for a moment and think about how you will use your new iPad Pro. Yes, the one you are thinking about buying. The one Apple will announce on May 7th. If you are just watching UA-cam, streaming movies, and browsing, and chances are, YOU WILL, then you can save yourself a couple hundred bucks and get the non-Pro version. You know I am right.
Even better just buy it used a year later when they release another one. Pro devices age better and the 2018 iPad Pro still holds up with this entire generation of iPads.
@@andyH_England Not necessarily. Let’s say you get a MacBook Pro 16GB, 512GB and use it only for browsing and watching movies. A MacBook Air can do the same and will last as long. The thing with people is, they think they’re going to use all of the power that is advertised with these products. They think “oh maybe I will need to edit some photos in the future, better get the Pro.” No you f**** won’t. This is one of the many reasons Apple became the most valuable company in the world.
Rather than new hardware and a calculator app we need iOS 18 to deliver pro software and a usable file management system. Until then, the iPad is the most powerful useless computer ever made. I do love using it but I’m just not productive with it and have to got to my MacBook Pro.
The chip - who cares? iPad OS needs a major overhaul and apps developers need to make some more desktop class apps. The M1 iPad is still way too powerful.
Apple need to sort out IOS and more professional apps, as there is no point in having a really powerful iPad , if the software only lets you do basic things.
That is up to the devs. I'm not sure how Apple can influence them more than they are doing. iPad Pros are niche and devs have little interest in spending to fill that gap.
imagine ipad pro m4 chip...holy duck xD i would test first thing what is warzone mobile, this ipad will kill this game instead of the game killing device XD
What do you want from the iPad event next week?
Updated Apple Professional Apps like Final Cut Pro, Motion, Compressor, Logic Pro and maybe the introduction of a new Generative Ai powered Pro App? Also an updated Siri would be great.
An iPad with no camera on the back and a proper laminated LCD screen. OLED sucks I have no idea why everyone wants it
iPad mini with M Processor. Mac OS touch.
iPad Air 12.9 with 120hz and proper placement FaceTime camera
I think you made an interesting point Mark…
It’s very unlike Apple to discuss new AI things before WWDC with this new chip, but on the other hand.. how can they announce an M4 chip in an iPad first (which they’ve never done) and NOT talk about what it does different from the M3?
I’m looking to upgrade from my MBP 2017 so I can run Sonoma, and I brought an M3 Pro just recently. I got a great deal for $1800 all in for it and Im waiting to open it since Im still within the return window.
If all these crazy rumors are true (which are mostly coming from one man) and Apple REALLY does show and TALK about the M4 chip, I might just return the M3 Pro and either wait to see if I can get M4 Pro that can run Sonoma.. or try to get the M3 Pro again with an IPad together when tax free weekend comes here to the states.
PS: I’d really like to talk to you more about this. You seem like the first person to voice this “M4 marketing before WWDC” dilemma and I’m trying not to get too worked up over it lol
they don't need new chips, they need new software.
exactly, im excited to see the new OS revamp
If you mean MacOS Tim Cook said this will never happen
@@MrSerotoninmanwho said there’s gonna be an OS revamp?
This
YES, they do need a New chip. Specially with Triple A games being cross-platform with MacOS.
The software doesn’t miraculously run better without better hardware.
As an iPad Pro M2 owner, it doesn’t skip a beat with any tasks I throw at it, so getting an M4 doesn’t really excite me. New OS definitely would!!
That new OS should be MAC OS.. but i won't hold my breath!
There is no way in a billion years that they would have a separate OS for the iPad Pro range, as those devices are niche. The base iPad and the iPad Air make up most of their sales.
iPad has always been ahead of the Mac when it comes to Apples chips. The entire M series is based on their iPad architecture which they started over a decade ago.
Its more like its based on ARM architecture than iPad architecture.M chip was designed for new macs and then they were released for ipad pros so consider rewriting your statement.
2018 11” iPad Pro user. I’m ready to upgrade. OLED is a bonus. Hoping the price increase is not crazy. I was looking to get the 12.9 inch but if the 11 inch also has OLED I’m gonna stick with the 11 inch. I just purchased the previous pencil awhile ago so I’ll still with it
considering to upgrade from my ipad pro 12.9 M1 to M4, bought in the year it was first launched back in 2021.
mainly because i am excited for the placement of the front camera to landscape orientation & would like to see what M4 chip can do.
but OLED screens, i am having second thoughts here.
Will it suffer BURN IN issue and will Apple provides 3 year burn in warranty, like those monitor manufacturers like Dell?
They could put an M12 with 96 cores at 8Ghz in it … won’t change anything til the software changes.
Maybe in your workload.. but there are lot of other stuff where the extra performance simply allow you to use more layers or more sound channels in the same time etc.. (also more and faster Video editing for the million UA-camr, who make video about it..)
@@TamasKiss-yk4st I’m thinking you don’t understand how software works with hardware. The older M2 chip is plenty powerful enough to efficiently handle all the work you describe. The software and OS need to be upgraded in order to fully take advantage of the processor’s power.
i would like a new ipad mini with 90hz
with thinner bezels too
@@jcaiwa185 No need for that, screen is large enough. OLED with 90 Hz and a M3 chip would do it for me.
best OLED is 120hz
@flexairz you will never get the M3 in any iPad, there are signs what clearly show that they had no plans to put that inside any iPad, imagine the news when the M3 with TFLOPS AI capacity release in the iPad, and they compare the Siri response speed with the iPhone 15 Pro with 35 TFLOPS AI capacity.. the half amount of NPU just make a huge difference in Siri response time, so they can't put that in any device with Siri (so in iPad). Same for the M3 Ultra, you will not see that, because the interconnect bridge is missing from the M3 Max, so they can't fuse 2 of those chips into an Ultra without that.
With iPads getting chip update every 2 years might be a good thing. With software not taking advantage of the new chip that means it will take at least 2 years before your chip actually will be fully used. For us who don’t upgrade for 8+ years. We won’t be missing out on much after 8 years.
Precisely... Owning any iPad means you own all ipads
are we all here waiting for the iPad pro mini?
I agree. I am for one
Yes
Do not see the point for one, you want a small tablet like experience? iPhone max phones are close enough.
@@EternalShana
I’ve got a max but the mini works well for me as well. Much bigger screen without being too big. I’ll get the mini with mobile sim slot next
Mind you I’ve lived with iPhone Pro max for years now. But as I say either and both work for me
An iPad mini with ProMotion will never happen.It would cannibalise sales of the larger iPad Pro’s.
iPad Pro will have M4 and standard iPads will have M3.
Did they forget the mini again?
I think this event will all be about the iPad Air, not the Pro. The Pro is going to be launched after the release of the M4 chip with the Mac. This also explains why it's going to be a short event. +Usually, Apple doesn't use joyful/bright colors with any Pro device, which is not the case with the event logo this time.
Interesting.
This all passes my logic test. Very interesting theory.
very interesting curved ball lol. oh and did someone not say one of the apple new graphics spelt out the word AIR
Hope not… got my wallet ready for this pro with the new drawing stick
My battery is dying in my 2017 pro, and it's driving me nuts. I'm going to replace it with something, but that something could be anything from an M1 Air to the new 13in pro. It really depends on the features and costs. An M4 will likely get me into a new pro. An M3 may mean an M1/M2 air or M2 pro. A new pencil with Find My support would be helpful after losing my last pencil though.
so, if they anounce it next week, how soon can I buy it? Let's just say I'll be in Canada on that day and the next day and I want to buy the new Ipad, will it be available? Thank you for posting this, I've been looking out for these news.
usually it is a preorder then the wait of 3 months to ship. I might be wrong
I love my iPad Pro but the battery efficiency is so so, more than features I would like to see something to improve efficiency. Thinking this M4 chip will be similar to the Intel Core Ultra as they really push the AI idea there
If they launch the ipad pro M3, how many people will wait for the M4 version just around the corner? It could be a commercial disaster. But on the other hand, launching an ipad pro M4 before anything else M4 sounds weird indeed.
Apple wouldn’t need to preview/pull forward from iPadOS 18. They could announce an upgrade to Siri - with some of its capabilities on device. That would be an AI upgrade without Erving the OS.
Great video. I have an iPad Air with pencil and it serves its purpose. I am steering far away from iPad Pro's as they are not able to use external media for editing and media tasks. You have to copy everything to the iPad first, with limited storage, which is ridiculous. So I will give it a miss and rather wait for M4 MacBooks.
4:57 that’s not totally true. The iPad and iPhones used to have the newest silicon albeit, stripped down variants.
I’m just waiting impatiently for the new iPad Mini.
Come on, Apple. Hurry up.
Thanks, as always!
Calm down and be patient😂😂😂😂
Will the OLED screen overcome the problem of the screen being too dark outside on the current iPads.
Yes, it is reportedly twice as bright as current tablet displays.
M4 chip with Oled screen and reorientation of the front camera makes the iPad pro a worthy upgrade or purchase especially if they make the software more desktop like. I'm excited will plan on getting the 11 inch version as my travel laptop do it all device
I hope it’s the M4 Pro variety. Would hesitate to buy M3 if M2 or M2 refurbs are available since the only real performance difference that matters would be mini-LED vs OLED and price. If they release M3 now and M4 again next year, there will be a lot of iPad Pro users who will disengage because they’ll feel wronged by such a short-window release. Also thought Apple didn’t want to continue using the 3B chip version so releasing M3 would keep them producing 3B chips for at least until another non-3B becomes the new for sale model.
Nothing they upgrade in hardware right now makes any difference at all because it’s still crippled by an IPad OS when it’s capable of running a desktop software. Surface Pro proved that and have been doing it for years
What Apple needs - is more gigs of RAM - without buying a new computer - also a battery that is easy to replace - plus more added storage - that can be added on.
Maybe this is the workaround for the chip vulnerability. They fixed it and it's also ready for whatever on device AI they are going to implement later.
I keep hearingthis rumour but it seems bonkers - we can't do much of anything with the M1 let alone the M4
Gurman says a lot of things, some of them stick, some don't.
I’ve been using a tab s9 for a lil while and the software is so refreshing. It sucks that the android App Store isn’t up to par as iPad store. But one ui is so good. Apple needs to implement more software features on iPad
What better way to boost sales of the iPad Pro than to give it the newest M4 Processor
Yeah, like fix the OS.
I’m happy I didn’t pull the trigger on the last iPad Pro!
Its not uncommon for apple to announce a product then later on release an update that has completely new features. First thing I think of is the HomePod Mini. Months later the update gave it the ability to read humidity and temperature
I would prefer more battery than the M4 chip. I am fine with the M2 chip!!!
I think the focus will be on the hardware changes, and new accessories. AI stuff will be reserved for wwdc. Whatever AI stuff we see on ipad will be the same for the rest of Apple products stack, they cant be talking about it now and still have something to reveal in wwdc
The M4 would be amazing in it however I can’t think of a time they’ve introduced a new chip and put it into the iPad first however it does make sense if they’re not gonna update the iPad for another 18 months again
Less than 7 months since M3 and less than 23 months than M2 I can’t see this happening until September earliest
Another great video Mark. Apple seems of late to be wanting to stir the release schedule up. Look at the October Mac event all three M3 variants launch at once. Now it looks like the iPad takes full front stage ahead of the iPhone and Macs with the M4. We will get iPadOS 17.5 release with these new iPads. Tim Cook as he prepares his departure from Apple certainly wants to make sure he leaves his mark on things before he goes he is laying the foundations for Apples future direction
Yeah, something isn't adding up as you say; if the new iPad is getting the M4 chip then are they going to announce that as just a chip with improved speed? Surely not, they will want to push the exciting new features. And if Apple are making a big AI announcement at WWDC, then surely they won't announce that on the iPad, and anyway, wouldn't they want to save it for iOS initially? Seems a bit weird if they talk about new AI features on the M4 iPad before WWDC, and it would be a bit weird to say nothing of new AI features on a new iPad announcement until WWDC, and then say 'on yeah, these will be on the new iPad Pros too, by the way, but we didn't tell you that before'. Doesn't seem like an Apple way of doing things., a bit too messy and convoluted. iPad Pro having M3 makes more sense, or announcing it with M4 later in the year (which obviously isn't happening).
Just give us a new Mini, Apple!
The iPad Pro with M3 totally make no sense, if you compare the A17 chip NPU (35 TFLOPS) against the M3 NPU (18 TFLOPS), imagine the Siri response speed difference with half of the performance.. because A17 and M3 made with a custom made 3nm (N3B) technology, it's not compatible with the upcoming standard (N3E,N3P,N3X) technology, so it was only a temporaly usage, even TSMC forget that N3B one the standard N3E is ready.. so no reason to totally redesign everything and also redesign everything in the next year too (because of the compatibility), they just redesigned some must needed chip, and going to the next step because they can improve that chip for 3 years (N3E first, N3P next year and N3X in the 3rd year and all of then compatible, so much less money if you only need to redesign/rebuild your kitchen instead of the whole house)
Even the M3 Ultra is a not planed release, since the M3 Max doesn't have the interconnect bridge what requires to fuse 2 chip into one..
Oh, and for WWCD, to annoujce the AI also make sense, since developers still have half a year to make apps before the iPhone release.. and they don't need to give you the M4 iPad already (but it would be great for developers as developer toolkit), it's enough if they announce the chip before Snapdragon X Elite comes to the market.. i mean if even the 6W TDP A17 Pro chip had 35 TFLOPS AI capability, then the Qualcomm marketing with their 45 TFLOPS will fall apart after the M4 announcement.. and they still can do the Qualcomm trick, here is our chip datas and benchmarks, you can buy it 6 months later...
Am guessing it will include the 11th generation iPad too?
I hope one of those new AI features that are supported by the M4 chip isn't separate audio for each apps in the iPad Pros 😂
xD
Calculator App ??? 😌
Honestly, what do you do with such a processor on an iPad? I am a software engineer and have a M1 Mac, there's really 0 use for anything more powerful than that except for video editing. Smash hit would be a big and beautiful screen (~12in) with ok processor and battery life and ~500 quid price, potentially saving on some stuff (in 2024 why do we have cameras on the back of an iPad?)
Apple knows more than random people on YT and has data that indicates people are keeping tablets for an average of seven years. Therefore, anyone complaining about the overkill of a new iPad is not thinking and probably needs help understanding basic business strategies. You give your best now if people keep you for over five years, so down the line, it stays relevant. Complaining about too much power is the silliest thing I hear on YT.
@@andyH_England I mean I am all for adding a better performing chip, but that comes at a higher price point. I certainly would not want to spend 1300 quids or more on any one of them. I would assume there's a niche of users that do 4k video editing for which this might be worth it (although I'm wondering why would you not go for a laptop in that case, but that's personal preference), but, even with future proofing in mind, what percentage of users would notice any difference in performance between, say, an M2 and the new chip in the next 4-6 years on a tablet? By that time you'll still have M1 Macs and iPads lying around which are still perfectly fine
Well, I think you are right about the M4 chip. I've heard that one just recently on another channel. I think the M4 is needed to support the new AI capabilities. ...of course, I'm just "thinking" that like the rest of us.
I’m just waiting for the new ones to be launched so I can get a deal on the old iPad Pro 11 or iPad Air. Or maybe the new Air depending on price. Think the new pro will be out of budget for my use. Thanks for your views and the rumours 👍🏻
a Steve Jobs comment like .Oh one more thing ...-IPad mini 7 would blow people minds lol
What about the iPad Mini 7?
They will market the AI capabilities but will 100% not announce AI features. That will be for WWDC. The iPad announcement is a pre-recorded short video, so it will be only a product announcement focusing on the new design, OLED display, and accessories. The Pen may, in fact, get more airtime than each iPad.
Some people are easily fooled, They may well put the M4 in the new pro and people will go ‘oooh M4’ and then just fire up Netflix, Most people use ipad’s as consumption devices more than anything else from what i’ve seen and my ipad mini does that brilliantly, I just cant fathom spending all that money to do that,
Just my opinion but any real work load in the Apple world requires a macbook at least
Just a wee heads-up that "begs the question" does NOT mean "raises the question", although I guess it does to most people now that everyone is getting it wrong in the same way :)
Yeah... can't say I'm that bothered; I'd rather be 'me' than grammatically perfect 😉
@@MarkEllisReviews Good for you! Because everyone uses it incorrectly these days it will soon be the correct - language evolves that way!
Generally A.I. processing does require a fair amount of GPU power. I think that the M4 will be the only Apple Silicon with a neural engine powerful enough to support the already incredibly trimmed-down LLM's that can run on-device. Of course Apple doesn't mind that this will entice some people to buy new Apple hardware. I very much doubt that Apple has created even more trimmed-down LLM's for older Apple hardware. Also the M4 family of chips are being manufactured on a never "3nm" node that is presumably cheaper and increases Apple's profit margin. Hopefully we also see performance boots for generic CPU and GPU performance because that will enable more high-quality games to run on a new high-end iPad.
For me none of this will matter unless they greatly improve iPadOS and make it closer in functionality to macOS. The good news is that I will probably get things like a Bash shell later this year because I reside in the EU irrespective of whether iPadOS gets opened up more or not. I am one of those very uncommon Mac users that mostly prefers the command line for file manipulation as I am coming from Linux and UNIX.
Yes, it can run llm for sure. Would be nice also to train own model on same device 😊
The EU regulations do not specify that Apple has to open up a Bash line interface. I am not sure why you think that the EU regs are anything more than allowing apps that would be allowed in the Apple Store instead of being allowed in the ALT store?
@@andyH_England I never believed that the EU would mandate a Bash interface but I think it is highly likely that there will be an app that I can sideload that does.
trouble is apple AI will be great, but will it be a poisoned chalice, sucking you further into their dark clutches , from which you will never escape.
If Apple release it next week it will have to work with the current iPad OS version and for the integration with the iOS. Will they then announce a major new initiative which will be fully realised in the Autumn? OLED screen will be a good upgrade but again will it be fully realised via the software until the Autumn. Unless of course all the code is already in the current beta version of the software. It almost feels that Apple feels it needs to get something to the market sooner than they may ideally have wished???
I think they’re possibly a little spooked by all the progress at Google & MSFT in regard to AI, and the positive financials they’ve both just posted, and realised they can’t wait for WWDC now … and will have to show something early, but still leave lots for June. So possibly we,lol hear about an on-device advanced ‘Siri Pro’ that can compete with Gemini, or new iCloud AI that the iPad Pro can leverage like co-pilot. 🤔
There will not be any AI marketing with next week's iPad announcement. The new AI will come with iOS 18/iPadOS 18 in September. Next week is just the new iPads.
Apple will likely move to a 2-year upgrade cycle for tablets as the market is declining due to consumers upgrading less often, around seven years on average, according to Apple data. So, releasing the M4 iPads earlier than other devices can make them still relevant in two years, when I assume they will have M6 iPads.
I just want an ipad pro that doesn't thermally throttle after two minutes 🔥
i think ipad pro 11 will be M3 and M4 will be for the 13 inch ipad pro max one
I need to replace my iPad mini, so I’d be happy with a new mini 7.
Thanks for the content as usual. One of my favourite channels.
I think (I've pretty much posted this everywhere) is maybe Apple see this as a way (having the event in May and making it iPad as a priority) is a useful counter for the Snapdragon launch on Microsoft Surfaces. I know many don't see the Surface as competition but if Snapdragon nails it then you have a tablet that has a Desktop OS, iPad battery life, obviously AI (snore) and maybe better pricing too?!
iPad would be a very hard sell then so perhaps this is Apple's way of firefighting. If so then it is good the industry is being stirred up.
Thanks for the kind words!
Unless Apple starts allowing Mac OS on the iPad Pro then it wont really matter if they stick a Ford v8 engine in it for me,,the iPad will always be a sidecar to my Mac unless they sort the software limitations of it.
Tim Cook said that will never happen & anyway why are saying the iPad has “limitations” because you’re judging it on traditional computing? Computing is a concept not something defined by a particular device
@@fivehundrediq5212 I judge it one how I would particularly use the device, not the device as a whole. I said For me (line 3) side car for my Mac (line 3) As a customer I will judge devices how I use them as that is the basis as I would buy them. So my purchases are defined on a concept for my usage and as a customer that is how I make decisions.
@@davidhughes4489 Yes, and the iPad isn't defined by how well it is designed for you personally. It is a tablet, and you want to make it into a laptop. I recommend just buying a laptop; if you need a tablet functionality, have both.
MacOS is never coming to an iPad as MS tried an all-in-one desktop tablet, which proved a non-starter and meant they missed out on a meaningful tablet presence. Why would Apple copy that disaster? That is why Samsung also dumped their Windows tablets. Ergo, a desktop OS on a tablet is compromised, and MS has shown this.
The one thing for sure is the Ipad will have more power under the hood than their iPad OS will be able to take advantage of. The iPad PRO has nothing PRO about it. Apple could give us an iPad Pro 14" with dual boot ( iPad OS and MacOS ) if they wanted to, but they don't. They want us to buy their laptop and an iPad. With the new Qualcomm chips coming out, it's going to be really interesting to see some Tablets the size of an iPad and larger with full windows and adobe creative suite support along with pen support. Something Apple STILL doesn't have even with the best hardware. They have squandered their chance IMO. People are tired of paying $2k for a pro Device that doesn't support real apps.
In a couple of years, iPads will have a larger gaming portfolio with more pro apps. This means that the M4 iPads will be relevant even then. I am bewildered by people who complain about too much performance and probably whine about slower SSD speeds and such. No sensible person complains about a chip designed to be useful in 5-7 years; you are crazy to do so.
@@andyH_England My point isn't that I'm complaining about too much performance. I'm complaining about no software to take advantage of it. After nearly 10 years of iPad OS there is virtually no Pro level apps to put this hardware to use. And yes, there are many reasons to want Pro level app support on the iPad. The apple Pencil support with Adobe Creative Suite would be a designers dream if Apple also gave us a 14" version. Look, if you don't like options that's fine. But many of us would love more options, including the ability to boot into MacOS or Ipad OS - If you don't need it, sure, feel free to blow 2K on a glorified e-reader that you can take with you to "game on" - Cool
Will love the new Air iPads in different colours, and of course the new iPad. Probably will see the new mini as well. But of course the big headline The iPad Pro will not debut until WWDC. My two cents but most realistic thoughts about this. Why would Apple introduce Ai before WWDC?
I think putting the M4 in the new iPads will be a way they can re-invigorate the iPad sales. I’m sure they will have AI marketing and claims for new features to draw people to purchase an iPad
Apple Ajax? It must mean Apple are cleaning up……. I’ll get my coat
They don’t need new chips. I have
the M2 iPad Pro and it future proof.
New I pad mini 😊
I believe if iPadOS takes a huge leap it might take over macos
The M4 iPad offers exactlly same functiins as the iPhone in terms of its operating system, they are basically the same .. However, considering the cost efficiency and enhanced functionality, opting for a laptop might be a more advantageous choice as it provides a broader range of capabilities compared to a larger iPhone variant.
Where is the iPad Mini 7????
Not expected until September/October along with the iPad 11th generation.Next week’s event is for Pro’s and Air’s only.
Maybe Apple really wants to make a statement that the iPad is still going to be the future of computing…
Isn't that Vision Pro 🤔
@@MarkEllisReviewswho has $4000 dollars?
@@MarkEllisReviews The marketing dept. might want to believe that but I don’t think so. The Vision Pro would disorient me.
The very revealing logos are hardly streaming AI tbh
its for art, not AI
This won't happen but I'd like to see Apple trim its iPad lineup so that they have just two ranges - the Air and the basic iPad. The iPad Pro is not a pro device because of the software and they won't professionalise it (not a word) as it would conflict with their range of Macs. I think they should have 4 iPad Airs - each with a 120Hz screen: an Air Mini, an 11" Air, a 12.9" Air and a 12.9" Air Plus that has the new OLED screen. Forget the Pro moniker as it's meaningless.
iPad Pro, now just $2000.... for the base model.
Still can't believe you are still using the phone and not your iPhone... I switched back about 3.5 years ago and do not know a single IT security professional with any experience that still uses android. In regards to the iPad my M1 is ready for upgrade but don't use it enough to really justify a the cost of a new Pro...
Lego sported...
Why every tech guy love lego ?❤
AI = Apple intelligence
We need some agreed definition of what “AI” is before using it as a marketing gimmick on every new product.
I worry “AI” will be used as an excuse to make a lot of hardware and software faux redundant forcing us all to go out and spend more money because our old software won’t run on new computers and our old computers won’t run with the latest OSs.
The biggest impact Apple could make is a redesigned iPad with a redesigned iPadOS.
A Pro iPad is presumably partly intended for professional level colour work such as pro level photo apps like photoshop. So far OLED displays have not been suitable for this kind of work. So either the new OLED iPads have a new level of OLED technology or they are a gimmick
If you mean MacOS Tim Cook said this will never happen
It is a new OLED, dual-stack, but I am not sure of the specifics as to pro colour work. Certainly it will be the best OLED device you can buy.
Funny - Apple Stock should go down 50% only $1 trillion dollars down - that 14 inch MacBook Pro with the M3 chip is not better then the MacBook Pro with the M1 chip.
iPad Mini!!!!
Apple needs better innovation, period. They can only “market” newer devices which are 95% similar to the previous years so much. They just seriously need to innovate, create a newer type of device which everyone will want..and Apple Vision Pro wasn’t it. It has been out for 4 months now, I haven’t even seen one person on the street with it.
AVP should have been for medicine, science, and software development. It never had the potential to be of use to average people. Would love to see Apple have full OS on iPad if docked to Magic Keyboard and iPad OS if not. Move Tim C along so we can get that.
iPad Pro won’t have m4 chips. I said it first…
Who cares about the chip? Software is the important stuff
Please stop for a moment and think about how you will use your new iPad Pro. Yes, the one you are thinking about buying. The one Apple will announce on May 7th. If you are just watching UA-cam, streaming movies, and browsing, and chances are, YOU WILL, then you can save yourself a couple hundred bucks and get the non-Pro version. You know I am right.
Even better just buy it used a year later when they release another one. Pro devices age better and the 2018 iPad Pro still holds up with this entire generation of iPads.
Many people have been buying for over five years; the average is seven. So buying the best will give you maximum enjoyment value.
@@andyH_England Not necessarily. Let’s say you get a MacBook Pro 16GB, 512GB and use it only for browsing and watching movies. A MacBook Air can do the same and will last as long. The thing with people is, they think they’re going to use all of the power that is advertised with these products. They think “oh maybe I will need to edit some photos in the future, better get the Pro.” No you f**** won’t. This is one of the many reasons Apple became the most valuable company in the world.
Rather than new hardware and a calculator app we need iOS 18 to deliver pro software and a usable file management system. Until then, the iPad is the most powerful useless computer ever made. I do love using it but I’m just not productive with it and have to got to my MacBook Pro.
The chip - who cares? iPad OS needs a major overhaul and apps developers need to make some more desktop class apps. The M1 iPad is still way too powerful.
What will a new iPad pro bring to the table that the iPad pro in 2019 can't do? KMT
Apple need to sort out IOS and more professional apps, as there is no point in having a really powerful iPad , if the software only lets you do basic things.
That is up to the devs. I'm not sure how Apple can influence them more than they are doing. iPad Pros are niche and devs have little interest in spending to fill that gap.
Apple could let you run Mac OSX on the iPad, and then you would not need the developers to make professional IOS apps.
All this at what cost £££££
if ww3 happens, its worth. Because possible halt of chips and other devices.
I think “AI” is going to be used for many nefarious things. Not looking forward to all the security risks that will occur with it.
How about 120 hertz...???
Does M4 mean I can finally run MacOS on my iPad? Nope. Okay, then I don’t care. As you were.
It can but they choose this path they should give the user the option what is to use
Nah! No m4 for ipad i call poop on that
Dear Mr. Cook, please can I have my iPad pro mini / iPad mini pro? You'd sell hundreds of millions of them.
imagine ipad pro m4 chip...holy duck xD i would test first thing what is warzone mobile, this ipad will kill this game instead of the game killing device XD
M3 for the Air and M4 for the Pro?
Yaaayyyyy we are getting more useless power!
Not as good as 2025 Ipads
Your thumbnail is very 2019. If you content was good enough you wouldn't need to do that.
This is one of my best performing videos in the last six months, mate.
First
Boom.
Apple is just boring