Iconic Brand Collaborations with Lucille Ball and Desi Arnaz
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- Опубліковано 8 вер 2024
- Lucille Ball and Desi Arnaz were branding experts who changed the entertainment industry. Their success grew from understanding their audience, employing innovative marketing strategies, building strong partnerships, diversifying their brand, and leaving a legacy. Their approach to branding remains relevant today, emphasizing audience connection, innovation, partnership, diversification, and legacy building as key principles for creating enduring and impactful brand identities.
That's a better refrigerator in 1960 with the center drawer than I have today in 2024.
I can remember Fred & Wilma doing commercials for Winston cigarettes. "Winstons taste good, like a cigarette should." 🎶
The Beverley Hillbillies as well!
Do I hear cancer. The old commercials was nice but advertising smoking was not so good.
*As* a cigarette should....😅
It's amazing that we look back and long for the "good ole' days". The current generation doesn't realize the issues they faced back then, and how they sought improvement from their lifestyle.
@@MrCJ-qz9dl Every generation looks back as they age. I certainly remember my parents, aunts & uncles, etc, reminiscing about their childhood & how great it was. I feel sorry for kids today. Imagine going to school & worry if someone is going to slaughter them. I'm 70 & when I was a kid, everyone walked to the neighborhood school that had teachers from your neighborhood. Windows & doors wide open in the nice weather. And, you just never knew who might come visiting. Not someone with a gun to kill you & your friends, my younger brother & dog came in looking for me one day. I took him & the dog home & returned to school. 😉
I find they had rather unique and rather cool appliances back then including but not limited to wall mounted refrigerators
in one home we had, we did have wall mounted refrigerators. we were moving and had to find a temp place to live until Dad got settled. we weren't rich but some of my parents friends were. so we stayed in a small mock tudor guest house on an estate and the kitchen was outfitted with the modern refrigerator.
My mom had one of those portable dishwashers on wheels. She hardly ever used it except for storage. It was cool though. When she wanted to use it she’d roll it out over close to the sink and connect the hose on the dishwasher to the sink faucet.
I loved watching these vintage commercials. I saw 'I love Lucy' through reruns on TV Land channel as a kid but i still kept a weird sense of nostalgia seeing this.
I wonder if i love lucy is on metv
@LindaMerchant-bq2hp
It's on Catchy TV weekdays here in the east coast ( NYC ).
Wow. What a step back in time. What a great couple they were, such a success story, but then.... These segments all were excellent.
I would love to own that Ford today.
Oh, you said it!! 😍
Born in 1948, I remember all of this well. We made our own products and they were made to last. I'm glad I was born when I was. Thank you for this great video!!
Wonderful! Our most treasured Days of high quality products & truly talented people! Much Thanks! We SORELY MISS THIS AMAZING ERA!!!
I want any one of those 1959 appliances for a 1949 price. Don’t care which one. In fact I’ll take one of each. At least they were quality, not the junk we’re forced to buy today at thousands of dollars.
Speed Queen appliances are still old school quality, and at a reasonable price. When buying many things, one should realize that big box stores artificially hold prices down to attractive levels in large part by sacrificing quality. In many cases manufacturers make a special line of lower quality "big box store" merchandise, wherein similar items of the same brand but sold outside of the big box ecosystem are sold at a higher price point and with better quality, like metal parts instead of plastic.
I used to love going into department stores like Gemco in the early 70s when display model refrigerators would have this styrofoam food in it to demonstrate storage space!
I remember my mom having these oh so cool i love my vintage appliances
That was a lot of money then. Over $3000 today.
Haha. I was born in 1949!!! This is an oooold commercial!! 🤭
Wow, these were great! Thank you!
an old joke my friend Ralph used to say:
why did the rabbit climb into the oven?
because he thought it said "Resting House"
That fridge with the bottom freezer and center drawer is awesome. And pull out shelves! I don't think they make those now.
I just bought one half a year ago with bottom freezer and extra cold refrigerator draw in middle, but no pull-out shelves.
Yes they do. A good number of them.
I want the refrigerator with the middle drawer, the automatic convertible and all the electric pans! We don’t have those today!
This is wonderful.
Pushing cigarettes. Boy we’ve learned a lot.
fantastic material
I think it was Betty Ferness that once on live TV she went to show a new refrigerator but couldn't get it open. It was stuck and stayed that way.
I just recently got a Westinghouse gas stove. All things are great when they are new just wait until it gets a year or two old. I'm sure even back then they had their lemons.
My 1999 GE Side by Side Refrigerator has worked non-stop for 25 years. In fact, all my GE appliances from 1999 still work without fail.
I want the roll out shelves.
$329.95 for a refrigerator? That is more than $4000 today! yikes!
“seven days” 👻
Desi Arnaz died of lung cancer aged 69. Lucille Ball also suffered significant health issues in her later years that were at least partly attributed to her years of smoking.
The cigarette companies bamboozled everyone. What was telling is that NONE of the executives at these companies smoked. How they could live with themselves is beyond me.
I wonder how many people they helped get cancer just like he did, and later on that beautiful voice of hers🚬🚬🚬🚬🚬🚬🚬🩻⚰️⚰️
Dang. They don’t make refrigerators that nice even today!
Wow that was a lot of money back then for those appliances. You can get appliances for not much more today over 60 years later.
Why do I feel like I'm still watching an advertisement 🤔
The ‘bargain’ washing machine in 1949 costs around $3800 in today’s money😲😬😮 and it bent your buttons! Also if you bought it on credit by the time 1959 came round you’d have probably still been paying off the 49 model!
I'd hang on to one of those outdated, designed to be repaired appliances before I'd buy any "modern" throwaway piece of crap made today.
So Ricky mentions Desilu which is Desi and Lucy's production company, but they are all in character?
You can be sure if it's Westinghouse and you can be sure not to live to 80 with Phillip Morris. But who knew?
My god a washer for $300! I wanna turn back time 😫
the average salary for a single person in 1959 was $2,600. ($5,400 for families).
Median family income (1959): $ 5,400. So $330 is 6% of income (not cheap).
Smokes killed both my parents 😫
Yes, everyone smoked back then. All my grandparents did.
Well, you survived. So stop complaining.
Smoking shortened the lives of my Mother's siblings by many decades. She didn't smoke and lived until almost 95.
So sad that they split up.
Was a fridge costing $329.95 in 1959 considered a bargain? That's nearly $3000 in today's money.
Kinda makes me wanna smoke 🎉
Yeah
I'm starting to think Lucy and Ricky were bad influence
Smoking led to Desi's death at 69...
Lucy and Desi got married in 1940
and divorced in 1960.
With cigarettes going for around $100/carton in 2024, you might want to keep them in a safe!
I bet that food in that frigerator cost no more than $100 at the time.
@7:46...Too bad it was not that way in real life for Mr. & Mrs. Desi Arnaz.
Little did they know about lung cancer and CoPD!
at least the OLD commercials were obvious about what they were promoting. These days they're either drug commercials or miscellaneous. I loathe commercials.
It is sad that cigarettes they enjoyed would be the cause
of their death.
Yikes! Smoke those cancer sticks
Appliances back then were made to last. Not like the cheap ass Chinese crap that we have today.