The Age Of The Generalist (How To Earn A Living Doing What You Enjoy)
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- Опубліковано 2 чер 2024
- The second renaissance is here.
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0:00 The Second Renaissance
1:31 Specialists compete with other specialists.
4:29 The internet favors the generalist
6:33 Labor work is more replaceable than ever
8:11 Why Generalists Thrive In The Creator Economy
11:46 Failure Stacking Makes You Irreplaceable
15:28 The Most Profitable Niche Is You
17:25 How To Earn A Living As A Generalist
21:17 Build A General Audience
23:50 Make Noise, Find Signal
26:27 Establish Authority With A Digital Asset
28:13 Build A Portfolio Of Income Sources
video title ideas for the algo
How generalists win in the information age
Should I specialize or be a generalist?
#creatoreconomy #secondrenaissance #career
Dan Koe is my favorite parasocial relationship by far.
Same
Generalists rise up!!🔥You really are the whole niche. The only time you want to "niche-down" is when you have an idea to Productize. So go be ALL you can be all at once and stop trying to be one thing. You are a multi-passionate creative and that is FANTASTICCCC! Can I get a Yessss!🔥🔥🔥
Couldn’t agree more ! Love what your doing with your content btw !!!
Eva you here. . .oh my.
❤❤❤❤❤❤
Thank you. your comment answered my question.
Rising Up! 🌐13:45 Acquiring skills is important, but actively working towards a goal and gaining experience through failure is more valuable, leading to new paths and opportunities in creating a product to sell based on your interests to earn a living on the internet.
Yeees!
You have great energy in your videos, keep going 😊
When I subjected myself to one niche (editing) I felt lost.
I knew it wasn't me because I liked writing/talking about my interests & curiosities.
Such as:
audio engineering
content creation
fatherhood
writing
sports
music
art
Andrew Kirby just released a video on the importance of niching to the point it feels uncomfortable. Crazy how two people I like so much can produce the opposite video at nearly same time.
I know other creators wit opposite philosophies that are successful.
You have to decide if there is an ulterior motive behind the recommendations.
And you have to decide which path might be the right for you.
Eh, I agree with Dan. You, individually, are the best niche. So in a sense, it is super specific, because the niche is the unique combo of things that make up you.
@@wavestation999 And with the widespread access of information people buy from people they like, respect, relate to or aspire to be.
And people pay for curation, structure or implementation.
People are different. I personally like seeing other sides of a creator rather than one niche all the time. It makes it human and over time doesn’t get so boring. But not over doing
I think its a sign that there isnt one right answer. For one creator they got success from niching. For Dan, the opposite.
Out perception of “truth” is based on our life experience, which as an individual only makes up a fraction of reality as a whole.
So you get to choose and see for yourself what truly is the best way to be successful, and its going to uniquely be what works for you. How fun. I am excited for you and wish you the best. 👍
Also being a artistic soul myself I know that you have to open up your mind and pursue a lot of different ideas and not feel trapped or under pressure or you will never get into a flow state. The enemy of creation is putting yourself under pressure to be better than anyone else. Now you’re not having fun, you are watching your back. If you are a generalist you can specialise in a few things without having to be the best in everything and inevitably your interests will show your personality and that’s what makes you unique and interesting
I am a 10+ year Marketing "generalist" in the corporate environment. My most recent company closed and lost my job as a result. Now I am STRUGGLING to find a job for 6+ months as a generalist. Everyone wants a specialist. I am picking a niche now and mastering it.
The Corp environment supports specialization b/c that's what they need and can control.
That's the very reason for the "employment" scenario which Dan has already emphasized in his philosophy. The idea is to build yourself as a one-person business and get out of the 9-5 grind.
@@ronzco you need capital to start a business. You need to work to raise that capital. Businesses take years to kick off. The vast majority of people will be employees and the “generalist” jack of all trades master of none approach isn’t valuable in my experience
@@cz_ar well, in that case, the opposite is true for your situation.
That's completely experiential alongside your belief system.
You do you. You decide for yourself and choose your own path. The video is about another path that might help or might not help.
Again, the whole point of the video is based upon his overall philosophy (if you've been following/watching him, you'll understand)--building and working towards creating your own business--you have the control for what kind of work you wanna do, you get to choose what makes you creative and monetize along the way. Unlike being an employee, you really need to specialize because that's what companies are looking for in the corporate world with an 'employee/employment' mindset.
Best of luck for you. 🍻
@@cz_ar
1. specialize in a certain skill
2. find income source according to it
3. generalize in a few more skills
4. leverage a business by combining those skills
5. And well keep learning and stack failures while stacking skills you'll get somewhere better
I'm a generalist that has excelled innevery role I've ever been in because I always rise up where I can.
But I'm struggling very hard as a generalist. It's not an easy path. Not just corporations, the world rewards specialists. It makes targeting your customers and solving their problems so much easier.
I wish I knew what to do and envy specialists that got their life figured out.
Nooo. You’re the “go-to” person for a huge market of people who just want their problems solved quickly. They don’t want an award winning video or brochure. They just want products that will be fast, affordable and good. And you can do or direct others to get them there!!
"The world's best niche is you". -
Dan Koe
Gary V just said something very similar
I've been a generalist for most of my design career, and been trying to build a specialist business, but have constantly hit a roadblock that is "WTF, do I really want to be churning out just one thing?" -- this goes against my creative nature.
I appreciate Dan championing another way. This resonates with me quite a lot.
Recent masters of mental health counseling graduate here. My realization was: why would I work for $30 an hour at an institution when I can make $150 per hour building my own business?’
This translates to all working fields. It’s a no-brainer.
Yes you just have to build a successful and profitable business
It does, except most people underestimate the work that goes into building skills and creating a business with a consistent flow of clients.
All the best on your journey.
No brainer to Us Max,
Around 60-80 % of people will stay in sht job - nagging about their poor fate - instead of - improving and adapting - having better result.
@@innocrates Super easy, barely an inconvenience
11 year licensed therapist here. Believe me, you’ll realize that $150 and hour is still not enough and is draining. I’m moving away from direct individual therapy because the work is truly heavy.
Build products and scale the business. Have a plan to move out of individual work.
This is worth those 5k- 10k coaching programs & way better, as it is up-to-date and accurate. Big kudos. Wow.
You sound like you love burning money
Coaching is not only getting bunch of information. Coaching is a experience of transformation.
Right on!
@@therayyanrivanWtf does that even mean?
Our education system was originally designed to produce factory/ office workers. That made sense in the industrial age, if that's what you wanted to be. Times have changed & we are no longer in the industrial age.
"Social media is just real life without barriers"
I do think the natural way of our psyche is to be generalists.
Specially as creative minds…
The part of having a “goal” or a “why” behind it all is truly a 💎, it is how it all ties together.
Let’s stop self censuring because it doesn’t fit in our niche!
Being diagnosed as ADHD when I was a child (I'm 58 now) but never learning how to deal with the unique gifts of ADHD has caused me grief for years until recently as I learn more about how my brain is wired and creative I can be when I'm not trying to FIT INTO the society's norms and what my dad says I should be like. I've felt so inadequate and listened to my dad's constant criticisms because I didn't follow the "plan" of working 40 years with 1 company and THEN enjoy life. I did have a carrier until my health suffered from continuing in it.
I've had many interests over the years and went back to school several times over my life for different interests and skills. Mainly because I now love learning! Not because I want to be someone's slave and do a career with that education, but more for the development of skills that are helpful for my life and makes life better for myself and others.
Thank you for the wisdom, Dan
Thank you Dan for your wisdom
Thank you so much. This particular video of yours Dan was perfectly timed, striking the right chord. A massive thank you!
The human body is a generalist having specialized cells in each system to get the work done, the funny part is those cells gets replaced in a cyclical manner. Thank you. My favorite youtube channel from now on. I am a singer song writer and I think this knowledge is gonna help me tremendously.
This is some of the most valuable information in the information revolution. I have actually heard of these ideas back in november of 2023 and have been spending a lot of my time creating this channel that I'm commenting from, the videos, and creating an audiobook recording in spanish to improve my language skills.
I never liked the idea of being boxed into one thing. In fact, I've always hated it. I don't want to be known for doing X thing, I want to be known for who I am (which I guess can vary depending on environment and circumstance). I've always been a generalist, and I have a ton of interests. With where I am in my life, I can truly begin building what I truly want and I hope that the audience grows with me because everything is changing, from social dynamics between men and women, to the economy, to even Ai and technology.
It's time for a radical shift, and we can all make it happen. Cheers.
Thank you for bringing out whats in my mind for years
Beautiful. Thank you Dan.
This video speaks to me and my soul.. Hence my channel name. I hate the niche down advice, its not me, it stifles my curiosity. I rather learn a little about a lot, of whatever I find interesting. Which can change often and as my mind wanders.. Thank you for this video!
I love the way u deep dive into a subject and help us built such a strong foundation
Mad value fr, preciate you Dan
What a great lots of content here..lots of pre-work to focus on. Thanks Dan.
Another great video. Thanks for sharing, and being a living example of what you talk about... you are inspiring me on my journey to accept I have always been a renaissance man, and a generalist, and now, within the digital realm, I can find the success possible from my uniqueness.
After I read your book the second time, it felt like we were relatives.. Thank you so much for sharing your perspective Dan. A fellow "spiritual" businessman from Uganda
I feel like this video was legit made for me. 2 weeks ago I quit League of Legends I was a Katarina OTP, I was 2nd or 3rd best Katarina on the Server (Grandmaster rank) , 3 months ago I started streaming on twitch, I realized that there are people better than me and it would take so much time and effort to get there that it's not worth it, even though I always had the never give up mentality, I spent 9 years on and off while in school playing that game. Right now, I'm 19. Today I watched your 1m skill stack video, was thinking of watching a lot of tutorials on many skills but that would keep me away from failure because I wouldn't create my own brand and anything of my own (wouldn't practice those skills by doing.) Also, I've realized that all my life I've been very interested in Fitness, Psychology, Nutrition, Gaming, I find it interesting how similar it is to you. While playing a lot of league of legends and going to the gym, I somehow still managed to get really good grades in school especially in math. Even with good grades in school I still decided to not go the traditional route, I had some hope in League of Legends. I quit League because I wanted to pursue some kind of business, which seemed way more profitable with my confidence I generated by becoming exceptional at League. 10 days ago I started consuming copywriting content, have a goal of getting the skills to start working as a copywriter for businesses, so maybe I can finally get good source of income. Building a generalist brand would be something new for me, I feel like I don't have the skills for that yet, I'm delaying it for now. I'm a beginner copywriter haven't made any money yet, my skills need to get improved. I fear having this big goal similar to yours might not get me anywhere because I would get overwhelmed, it's too quick. I'm still working at a 9-5 job, in the future, if I succeed as a copywriter and improve my business knowledge, maybe I'll get there. But I need to reach failure in each skill, my problem is I'm trying to learn so much without actually doing and failing. I fear that I will get overwhelmed and get stuck, but reality will show me. I'm only 19 all the advice you give seems real. 👍
Discovering all of this so fast is very overwhelming in my case, I understand that this process takes years. I'm just not sure exactly where to start, I feel like it's best to stick to copywriting for now and eventually scale (hopefully).
Copywriting work will quickly be devoured by AI in the coming years...
@@RepublicOfWesternCanadaNOW I don't think AI will be capable of entering human minds like skilled copywriters can anytime soon.
@@Zzz1298a time will tell I suppose
You can create a business with your league of legends skills
🌺Thank you for this Dan. I knew niching down wasn’t for everyone. I’ve always believed you can have one central theme to your brand and keep expanding with different ideas. This also helps you scale when you’re ready. It also helps you prevent burnout because you aren’t just doing the same topic or niche all the time.
Great message. I am a mediocre generalist but i like it that way. Electrical engineer by training, software engineer by trade, yet I like philosophy, have read Sartre, Camus, Dostoevsky, Tolstoy etc. Know lots of history and current affairs. Not too religious but have read enough of the Bible to understand the message of Christianity. Have listen to a number of buddhist dhama talks. Speak 4 languages and do interpreting on the side. Have a wife. And kids. Not too balanced but i cant just be in any niche.
Your video gives some great perspective to think about and digest. Niche down until it hurts has never been a strategy that sat right with me. It just feels wrong, like wearing an ill-fitting suit. Ended up making a lot of notes. Thanks for sharing this.
Thanks Dan. As a specialist in cleaning business I am now at a point where I want to explore and expand on creating avenues and online systems that meet people’s issues.
So it’s so clear to hear sour message
This video was top tier, loved it!
Thank you for educating us about this. Such wonderful tips and ideas.
Absolutely, the shift towards a generalist approach in the creator economy is a fascinating evolution! Embracing diverse skills and interests not only enriches personal growth but also enhances adaptability in today’s rapidly changing digital landscape. 🌐
Dan Teachings have travelled with me every where in my car - He’s my mobile personal coach, and I appreciate the profound points & clarity he shares. Cheers from the UK 🤝🏾👍🏾
I grew up as a neuro-divergent when that was not even a thing, and therefore struggled immensely throughout my 20s and 30s. Finally i accepted that i had many different passions and wanted to work in different fields. Being a generalist and accoetinh it - even now in the society i am surrouhded in where the majority are a slave to the system , has been liberating. I thank you for these videos because they are so inspiring and help me on my path to my own growth and financial freedom!
Good stuff, thanks again!
Great advice Dan just what I needed to hear this morning. I have been struggling with trying to pick a niche out of so many passions I have. I feel just picking one would not be genuine thanks again.💯
This vid is great! I struggled with singularity and taking off as a generalist. I love creating. Made music, a good company, an education company, a trader, and have kids books on Amazon. I just need to focus.
Dan, this in itself is already a course. A total gem. Definitely a great use of my 30 minutes today. Thanks!!!
Holy cow this could not be more true. I realized this by accident, working to the top of my profession by leveraging multiple skill sets I am highly sought after at this point in my career. I work at a print shop and do all production solo for multiple shops within my region, while also doing graphic design and content creation. I’m also a photographer and I made a photobook which made me realize I could step away from my career a little bit to focus more on becoming a generalist. As cool as my jobs are (one of my print shops specializes in decals and paint masks for commercial airlines), I am still starved for more diversity. I refuse to spend each weekday in the same office or locked down to a ‘full time’ position ever again. What an awesome video, this really hits
wow my first time watching your videos, eye opening. I used to think that if i graduated college and stuck with one path id be making more money but im so glad i tried multiple things after graduating. I learned so much and its been helpful on my journey
You’re doing Gods work👏🏽👏🏽
Wow this came at the perfect time. Ive been battling wether to niche down or just make myself my niche since im a very multidimensional person with multiple interests. I think this helped, thank you. Thats why im a khameleon. And ill let it reflect in my content.
I have several passions - music, broadcasting, gaming - and I've always thought I MUST choose ONE. And if I did say, choose music, I had to wholeheartedly go with it and focus only on that, and if I didn't it proves I really didn't want it. Now this helps me to think differently.
This is me! And there’s always work over 3 decades. If I can’t do something I learn how to do it or hire a specialist. I know enough about everything to do it fairly well and what is possible. Thanks for the boost!!
The ability to merge multiple vectors at will for is the best feeling. To do that professionally in ways others don't is super fulfilling. Takes years of layers leaning into it, but it just gets better and better.
Well this was good to hear, I've been struggling to 'niche down' because I'm very much a generalist, just learning everything and anything I need to reach the goal. Your take is pretty much the opposite of what I've been hearing, I'd felt disadvantaged by not being a specialist, now it doesn't seem so bad.
this is a gem 💎
No it’s not be a specialist … your a jackass of all trades
Finally! Someone gets it 😂! Thank you 😊💚
I think what he means is that you are your own niche in this fast evolving world of content creation. I'm doing it with my own channel and it does not grow fast but the people that stick through, do it for you and you don't have to stress over sticking with one thing that has the possibility of dying down.
10:50 is something I would love to see a more in depth video on. It’s so important and for perfectionists, creatives and really anyone who gets stuck in the learning process. It’s always a great reminder to just start. I know you’ve talked about this before but it never hurts to remind.
Agreed. This part really caught my attention. I'm working on a new writing project, and I've realised I have been spending way too long on research, planning, and brushing up on creative writing skills, than actually writing!
@@dee764 I totally get it. I do the same, I think because I have failed before and don’t want to make the same mistakes and then I find myself overthinking it and then the project never gets done. It’s a rough cycle to break
I recently started my UA-cam channel on Finance, AI and Self-development. Alot of the advice on the Internet had me thinking I should niche down, this is the video I needed. Well put together Dan!
I love this idea!
THANK YOU Dan. I feel like I was meant to find this video. I've been struggling my whole life with anxious thoughts that I'm too much of a jack of all trades, but master of none. Every time I get put onto a singular track like when I went to college majoring in Biology, and then Sociology, and then Environmental Studies, I always feel like I get boxed in and I can feel the immense weight of the opportunity cost crushing me more and more until I just lose interest and drift around to other things. I have a very diverse set of interests like traveling, fitness, e-Commerce, self-improvement, EDM, and politics, but never figured out how all of these connect. I've been told my whole life to just become a specialist in one thing, but I always got the feeling that the opportunity cost was too high and that there would always be someone who could outcompete me so I could never just focus on one thing. However, this video has given me a fresh perspective. You have no idea how much confidence this video has given me. 🙏
Renaissance Man definition-
A man with extraordinarily broad and comprehensive knowledge.
I've been referred to as this because I've done so many things. I think I just keep reaching out to just get as much as I can in knowledge and satisfaction. The thrill of the hunt is powerful to fuel the human experience.
Tks great video ... as usual 😊
Dan Koe for president?? Lol I cannot believe you give us this stuff for free sometimes! Your book is also one of the best I've read in 15 years as an entrepreneur! About to be going on biz number three, and these concepts have me exiting the second one, not as a failure, but in a smart way. I let the first one dissolve into the second one, and your concepts also had me thinking differently about a better way to treat the actual business itself as an asset this second time around, so I can capitalize on all of its value. Glad to be in this renaissance at the same time as a brilliant mind like yours! 🙌
You are spot on!
Hey Dan, you perspectives are really refreshing.
Thank you Dan! Until now I felt bad that I was't able to focus on one thing and I my business suferred as I always felt I am not focused on one specific thing. What a relief! ❤
The perspective I've gathered is evolving. Many things I ponder are often perceived differently from what one might initially think (e.g., how to get rich). The issue lies in using methods someone else has curated, expecting to achieve similar results. The solution is to think of life as your own science experiment; the results you receive may be similar, but they are usually unique to your own path.
I say this to acknowledge that my past perspective of finding the easy route was flawed. Since my breakthrough, I have started writing and reading about things that spark my curiosity, which I’ve always had, but somewhere along the way, it got stuck. Now my mind can enter a flow state and explore curiosities, allowing me to conduct my own experiments. Life has never felt better.
I am an entrepreneurial generalist. My website even says I'm a generalist. How I found your channel at this point of my game, is pure alignment and confirmation that I'm doing something right. PS, love getting your weekly letter emails. Live long and prosper.
Listening to this and working and this man said “if you don’t have a goal of your own you will be assigned one” BARS!
Good info, I am definately a generalist!
🙏 Dan you’re the only person I listen to at LESS than normal speed.
Exactly... Gemini's get this ❤
International autodidact polymath- niche down adverse by nature- feeling much better about letting my interests/pursuits grow. develop and share the core tenants/results/earned insights. I love identifying the overlap, amplifying and of course, helping others. Creator here- always have been and know there is no other option. Stagnation is (a sad) death. Best, *A.
Entrepreneurs should leverage 'idea stacking' where you combine multiple interests to create a unique value proposition, which is often less saturated and can lead to higher engagement. Always focus on solving specific problems for your audience, which builds trust and authority faster.
Thanks for a great video full of solid information, I have been trying to find my niche, but couldn’t pick one as I have such a varied set of skills and experience. Your video is a wake up call! My leverage is my unique mix of skills! Thank you
What makes one person a success may be completely different that makes another person success. I am a generalist.
I became a enterprenour and I got trapped in a niche. It took me some years to move to next big things. Now I realize that I better to understand in a more variant fronts.
what area are you working in? i have the feeling i am not interesting to other businesses if i am not the best option (specialist) - companies hire for defined tasks so i dont know how being a generalist helps there as it implies that you might not be good enough for this certain task, but great at multiple things.
@@noisehead I'm in the software developed sector. If you are not interested in other business, it means you already found what you wanna do.
@@ReginaldoKono no i rather meant i am not interesting rather than interested :) as a generalist
@@noisehead Got it!
This makes me happy because I am an artist who will happily do a commission for a person in the style they want, I am not precious I just want them to be happy and I write poetry and children’s stories and illustrate them and was wondering if I had too many interests but not enough mastery in one. I wasn’t able to follow my career passions until now but they make me so happy I would like to share them online and see if I can build up an interested audience.
Wow. You're the absolute 💯
Thank you
hey dan thank you for this content. I was struggling with being stuck in the same thought and same mindset for 3 years. No expert gives advice considering what the other person is going through and their internal problems. You really put your finger on the wound and came up with rational solutions to treat it.
I have a question for you on this very subject: How long do you expect to spend on a skill set or to understand whether you will continue in a field of work? How persistent should a person be on an idea?
Dan Koe you are a gem
I've always gone against the "niche grain"... I AM MY NICHE ❤
... now it's just a matter of gathering the courage to put ME out there.
Needed to hear this. I am the ultimate generalist 😂
It feels like dream come true
I learned more today. I will apply more this week. 🌹
We don’t need more content, we need to return to real human interaction.
Communities will change the world in this digital renaissance.
Your content dan, as the work of so many other creators, will evolve human consciousness.
Can ya'll imagine a world full of creators, working together on a massive vision? How would it look like?
You nailed it down! because every internet guru tells us niche down. I always found it weird.
Interesting points. I've been struggling because of the niche I'm strongest in is something I no longer find interesting or exciting. Maybe I can figure something else out.
I hear you & would love to agree wholeheartedly… however, here in the UK 🇬🇧 we are seriously short of tradesmen, who are making an absolute packet from the lack of practical skills in this area. These I would say are fairly specialist, in the government’s wisdom to push everyone through university it did so at the expense of apprenticeships. We require good well trained & practicing tradesmen & craftsmen. These all take time. There are so many at the moment who can pick & choose jobs & walk off a job part way knowing they’re in demand. Also get away with shoddy work, go unchallenged.
Aside from that I find your videos heartening & encouraging for what I personally hope & in process of achieving✨
Great work Dan. I'm a generalist by default but got caught up in the 'specialist' propaganda, which felt like building your own prison. Appreciate your thoughts on this.
I think that a mix of the both things (being a specialist or a generalist) is to specialize in more than one thing, besides maybe have some knowledge in other areas.
This is only the beginning. Do it now when it's still easy.
So many people feel ashamed of knowing many things but not fully being expert in one, yet precisely generalist is the kind of people who can zoom out of a domain and find true solutions and systems. The future is for generalists.
much needed!
Generalists will have their place in the market but claiming that niching down is stupid is just pure nonsense. Most customers, including me, would rather pay a specialist in his narrow niche. "There can only be one person thats the best in the world" - thats just dumb. You dont have to be the best in the world to even be a billionaire in your niche.
You can do more things and get further in an untapped market because you have different cross connections to just generate different ideas than just knowing one thing. You’re more creative in general
love this guy!
it always throws me off when Dan keeps changing the titles of his videos
Your email customer list is your bloodline. Having multiple topics over multiple niches does not work for keeping emails out of spam filters. Niching down always works. Becoming your own niche rarely works. You attract people seeking escapism v people wanting solution.
So true!
"Only slaves are expected to perform one task their entire life,"
Damn did I ever feel that.
Content funnel:
#1 💫💫💫Personal Brand - diverse interests
#2 💫💫Platform - 3-4 themes
#3 💫Service - specific needs/niche
00:01 The rise of the generalist is changing the work landscape
02:07 Being a generalist can provide many advantages in life and work
06:07 Embrace diverse interests for greater impact
08:02 Generalists thrive in the creator economy.
11:53 Skill stacking is like diversifying your portfolio to thrive with multiple interests.
14:04 Generalists thrive by exploring multiple interests
17:37 Embrace a generalist career path to thrive
19:18 Creators thrive by embracing their unique combination of interests and personality
22:46 Identify goals, frame content towards it, attract diverse audience
24:23 Creating engaging content through understanding social media growth
27:46 Create free products to showcase skills or interests and build a portfolio of income sources as a generalist.
29:22 Position and monetize your interests towards beginners.