'SERVQUAL' or GAP model explained

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  • Опубліковано 11 лип 2024
  • This webinar explaines the broadly used SERVQUAL or GAP model. You can measure the different GAPS by a 22 item scale, but you can also just use common sense, intuition or you do specific research within the company to find the GAPS.
    This video is a part of the series of marketing models which I explain. You can find a list of all the previous video's I've made underneath.
    If you like this video, please don't forget to put a thumbs up. If you want to stay informed please consider to subscribe to my channel and put on the notification bell so that you know when I upload a new video.
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КОМЕНТАРІ • 28

  • @huayuanchucaoqi
    @huayuanchucaoqi 6 місяців тому +2

    Clear demonstration and friendly for english beginners to understand! ! ❤❤ U R MY EXTERNAL BRAIN! ! ❤❤❤

  • @tinaliao5625
    @tinaliao5625 3 роки тому +5

    It's clear and really helpful to understand the concept of the model within about 12 minutes :) Thank you very much!

  • @tiarekumar1581
    @tiarekumar1581 2 роки тому +2

    Thank you for sharing your knowledge on SERVQUAL model with clear and easy explanation, I understood the model easier and quicker.

  • @mty1966
    @mty1966 2 роки тому +5

    0:48 Servqual, gap analysis an internal analysis
    1:40 Gap model
    2:30 Servqual model
    3:29 Gap 1 - Company level gap
    4:40 Gap 2 - Internal gap company and service design standard
    6:40 Gap 3 -
    7:36 Gap 4 -
    8:33 Gap 5 -
    9:11 Gaps summaries

  • @engaot
    @engaot 3 роки тому +4

    Excellent video, thanks!

  • @ixey6729
    @ixey6729 3 роки тому +1

    I have seen most of your videos and they are very helpful. I've got Dutch teachers that just literally translate their slides to Dutch so it's hard to understand sometime. I appreciate your work and keep going!

  • @ellenprestige7559
    @ellenprestige7559 7 місяців тому +1

    Thank you for helping me understanding this topic 🙏

  • @sidikikeita9793
    @sidikikeita9793 2 роки тому +1

    I really loved this nice video, very clear !

  • @hananeelhenyny3914
    @hananeelhenyny3914 2 роки тому +1

    Thank you very much your explanation is amazing

  • @kko9329
    @kko9329 3 роки тому +1

    Thank You very much!

  • @tharanikt4887
    @tharanikt4887 6 місяців тому +1

    Thank You so much!

  • @junzeng3870
    @junzeng3870 3 роки тому +2

    Thank you!

  • @josemariapedraz3550
    @josemariapedraz3550 3 роки тому +2

    😁 Gracias, muy bueno.

  • @sabeta0747
    @sabeta0747 Рік тому +1

    This was really helpful ❤

  • @WorstMetKaas
    @WorstMetKaas 2 роки тому +1

    Dikke shoutout naar Pepijn, wat een baas. Dagje genomen voor alle video’s, en een 7 gescoord op strategisch management (b bedrijfskunde). Alle video’s zijn aan te raden ter voorbereiding van je tentamen!!!

  • @varadkhajuria6938
    @varadkhajuria6938 2 роки тому +1

    I am big fan of you . Always . Only request is to make videos in English.

    • @PepijnSchoemakerWebinars
      @PepijnSchoemakerWebinars  2 роки тому +1

      All my video's are in Dutch AND in English... Please just look at my channel for all the video's

  • @cristinaprietorivas6401
    @cristinaprietorivas6401 2 роки тому

    Hi! I wold like to know how to gather date for the rest of the gaps. I can understand their ServQual works for gap 5 but not the others what I should do?

    • @PepijnSchoemakerWebinars
      @PepijnSchoemakerWebinars  2 роки тому

      No. The questionnaire in the book measures all the Gaps.

    • @cristinaprietorivas6401
      @cristinaprietorivas6401 2 роки тому

      @@PepijnSchoemakerWebinars Im doing a research based on the ServQual model and gap model about the quality of services in restaurants. Would mind to explain me how the gap model works and how the questions can helps us find information for gaps 1,2,3 and 4?

    • @PepijnSchoemakerWebinars
      @PepijnSchoemakerWebinars  2 роки тому

      @@cristinaprietorivas6401 I tried to explain that in this video. I would highly recommend you order the book or read it in the library. All your further questions will be answered that way! 👍

  • @valdark4260
    @valdark4260 3 роки тому +2

    What is the difference between the gap model and servqual model

    • @PepijnSchoemakerWebinars
      @PepijnSchoemakerWebinars  3 роки тому +3

      It's the same. Officially it's called the GAP model.

    • @valdark4260
      @valdark4260 3 роки тому +2

      @@PepijnSchoemakerWebinars thank you for your answer

  • @lili.summer
    @lili.summer 3 місяці тому

    Почему ты похож на Хемиша из Алисы в стране чудес...

  • @daisydelaneyful
    @daisydelaneyful 8 місяців тому +1

    Thank you!