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- Опубліковано 16 лип 2024
- Customers might ask you what’s the difference between trade and retail paint and why it’s worth the investment.
All Dulux our trade paints are fundamentally superior than our retail paints and that’s a #FACT.
Tony Pearson-Young from Dulux Academy talks to AkzoNobel R&D expert Jess Fisher to discuss the science behind why our trade paints out perform retail ones and why trade paint applied by a professional will always give the best result.
For more information visit: bit.ly/3m5FDR1 - Наука та технологія
Is this your response to skill builder showing you up with there you tube films ?
We would like to make the difference between Dulux and Dulux Trade paints clear for our customers.
www.urbandictionary.com/define.php?term=political%20answer
@@DuluxTradeUK Try answering that in a non-political manner. Is this video a direct result of being called out by Skillbuilder. It's a yes or no answer. And why didn't you seem to want to demonstrate the difference between Skillbuilders video?
Obviously lol
Ypu fell for his click bate.
anyone commenting on this and skill builder. The MD of DULEX said that they would start educating the public on the difference. So of course yes this is a response. If you watch the full skillbuilder video they specifically say this is what theyre going to do and apologise for the difference not being black and white
Fair play to Dulux for putting this out - whether as a direct response to SB or not.
It’s a double edge sword, use your own people who are skilled in chemistry or painting and uncomfortable in front of a camera (I know better than many commenters the felling of being in front of a camera for the first time), or use third party actors
For the video and get stuck for scripting.
I’m not a painter, and I’ve used many brands of paints.
To me it’s a a simple using a product or service that your both happy with and happy to pay for.
I had to do 5 coats of delicious gloss retail at home several years ago, and now only use trade..... 5 separate visits to job is soon more expensive than the cost of a trace paint.
.
Cleaners love scrubbing walls. They’ll spray all sorts on marks. You’ll never beat cleaners in the workplace, even Diamond Eggshell won’t beat Betty with a scrubber.
Sorry Dulux but you have missed the point by a country mile. we're not interested in your science and phd's all we want is a paint that goes on walls at a reasonable price. Your price point does not do this. I get Johnstones. Great paint for half the price.
Hmmm this is a coincidence, Skill Builder questions the difference in trade Vs retail as the price difference is astronomical.... Now dulux realeases this video . I think skill builder has shown them up a little.
We have used this as opportunity to provide our customers with further clarity as to what the differences between our retail & trade paints are.
@@DuluxTradeUK sure
All this video shows is that we are all being ripped off unless we buy your trade paint
I know several trade decorators who use the trade version, but buy it from anywhere except Dulux Trade Centers, becausr it's too expensive there.
Spot on...lets here dulux excuse for this ?
This makes acorn antiques look like an Oscar winner, 😂
What a scam...just give everyone good quality paint instead of all this nonsense .
Dulex trade paint is expensive £60 a tub for 10 litres. I bought Leyland trade pain for £20. It is 10 litres it is just has good.
I bought Delux dry wall paint from B&Q, they have been found actual colour from small pice of plaster board and make the paint immediatly. The paint was exactly match with my current wall colour, so you have marvels system for Colorimetric detection and making mixture of paint.
I think this discussion started because the price of Trade paint in the Dulux decorators centres was considerably higher than the same Trade paint in B&Q. I think most people agree the Trade version is a better paint but the decorator centres are more expensive than the DIY sheds. Why?
That's what they made this video for.... And still can't fabricate enough spiel to give an good answer.
If Dulux undercut B&Q then B&Q would not carry the paint and they would loose a large volume of sales.
You guys have been publicly rumbled and this video is evidence. Yes you make good paint but through your "centers" you've been having us over for years!
I think the difference is how much further the trade version of the print will go vs retail type that’s what you pay extra for
I always buy Easycare paint but this week Dulux Trade was on offer near me. WTF .... It's absolutely brilliant and covers so well no matter how strong the colour on the wall . Why sell all the other paints from stuff that's like water through to the Easycare range ? Why not get rid of all the rubbish and with the money you save on tooling storage, research etc. you could pass the savings to your trade paint, and then everyone could use a product that is actually fan-bloody-tastic. It seems to me that the DIY people among us are being turned over with inferior products which we buy in the belief that we are getting the best we can afford. Well people , take my word for it, SAVE and buy the Trade paint ..
I had to sit throuhg 12 minutes before we got to the chcolate and that bloody stupid greeting card tune drove me nuts. Nuts, chcocolate ahh yes
1. You mention that on the Trade product, you add more white pigment to improve "intrinsic opacity". But does this mean there is negligible difference between Retail Pure Brilliant White and Trade Pure Brilliant White as they are both entirely composed of white pigment anyway and therefore opacity would be about the same?
2. If the wall is freshly plastered and well skimmed, is there less of a reason to use Trade paint compared to Retail?
It's not just the white pigment TiO₂ that has very good hiding properties compared to other pigments.
The other ingredients (binders) will also affect the overall opacity as she was explaining they hold the pigments closer together and there are better and more binders in total in the Trade Paints.
Applying on a freshly plastered wall will only accentuate the difference between the retail and trade versions. It's also customary to do a 'mist' coat, especially with Vinyl Matt for example as the coat will not adhere properly otherwise. Contract Matt is usually used on fresh plaster.
La fabricamos en Barcelona. Nunca antes tuvo mejor calidad. Que la disfrutéis
What is the difference between vinyl Matt and diamond Matt? Do they have a different finish ?
Vinyl matt is not as durable as Diamond Matt, and cannot be wiped down and cleaned to the degree that Diamond Matt can. They have a similar, matt finish.
Actually found this very interesting.
Strange video to watch as you are actually saying that if you don't buy the Trade you will have to do at least another coat to cover what's underneath. NOBODY wants to keep having to apply coats of paint wether they are a DIY painter or professional. Unfortunately I have just purchased a 10L can of your white wall and ceiling paint and have been very disappointed with it as I am having to do 3 coats to cover a cream paint that is already on the wall.
could I mixed trade and retail to make a new colour and consistency?
This is not something we recommend no as it is unlikely the paint will stay together once put together
@@DuluxTradeUK Glad you told me as I would have wasted both colours if they dont mix well. Thank you!
As a confident DIYer, all I take from this is that Dulux make good quality paints for decorators so they can add a markup and charge even more, but the paint made for DIY users is cheap garbage??? Better stick with Leyland.
leyland is a budget trade brand from johnstones and armstead is dulux budget trade brand
That is absolutely not what we are saying. Dulux Trade paints are aimed at a different audience & for projects that have different requirements. These paints are designed for decorators who use our products day in & day out. Our retail range has been produced to help those who aren't professionals, get the finish they are looking for. We're happy to discuss this further if you want to email us - duluxcustomerservices@akzonobel.com
@DuluxTrade UK projects that have different requirements. Paint on a wall/ceiling is a pretty linear requirement...
Stop with the BS Dulux, you got caught out and now are in damage limitation mode. Best thing you can do is lower the pricing of your trade products and get real, the game is up.
That looks like a legitimate delux email address...oh wait it’s probably the crappy pr company handling this shit storm
Dulux are owned by Akzonobel... it's the Dulux customer service email address, as it says on the tin 👍
This is so awkward to watch, they’ve had the monopoly of the paint industry or ages and now been caught with their pants down by Skill Builder.... Johnston’s is way better!!!
some johnstones products are better
Love Johnstone’s now. Wish I’d have known about them earlier. The amount of money I wasted buying dulux every day doesn’t bare thinking about
She can hold any degree under the sun from any university, however, Skillbuilder called you out and even gave you the opportunity to give your response however you treated the day like your guys were politicians in the commons and rather than proving your paint is worth buying than the competitor's version you have actually triggered people to go to your competitors and conduct their own market research and not just go for the "branded label".
The purpose of the video is to help customers understand that there are differences between Dulux and Dulux Trade paints. We feel that we have explained these differences in the video & will be taking steps to ensure the differences are made clearer for customers in the future.
@@DuluxTradeUK yes. One is crap one is shit. It’s very important to know the difference when you’re avoiding it at all costs
Hello does dulux still sell pure brilliant yellow paint?
If you use a solvent based white it will discolour over time, whereas water based paints don't.
I miss the pre-Covid times when I used Dulux for everything and the finished job was beautiful as it normally should be. In the last two years I had so many issues with ceiling paints, after the paint dries the corners are cracked all the way, even with different caulks.
i.e. pure brilliant white vinyl matt is totally useless in my opinion.
Interesting and patronising
Trade paint contains titanium oxide pigments, retail a much cheaper one, I've started using acrylic matt instead of vinyl matt paint on walls!
My tin of Leyland white gloss paint is bright green inside the tin 🤣🤣🤣🤣
I wanted to know if Vinyl Soft Sheen ( Bleached Lichen ) is suitable for a bedroom? I wanted to go for matte for my bedroom, but I’ve been overly curious about how the “vinyl soft sheen” looks!
Of course it is. Grab a quart and try it out!
“The decorator can tailor the paint”
Hilarious, sounds like a politician’s answer.
The fact is the trade paint is over £100 and the normal one is £35.
Dulux entirely ripping off the tradesman.
So you reckon retail just as good or what? Have you got ample experience? Cheers
Dulux can you pls tell me where can I find the undertone colour from your paints ? I know it's easy to find which one are cold or warm but I need to know the colour . TIA ❤️
You can use the codes to determine the undertones. For example, 40YY65061 would have yellow undertones or 60RR62086 would have red/pink undertones. BB would indicate blue, BG would mean blue/green, RB is blue/red & YR would indicate yellow/red.
I'm not one to comment or post on UA-cam, however am really disappointed seeing this video along with the skillbuilder one. I've used Dulux for years but clearly Dulux is forgetting the customer here. Really can't understand the business logic of Dulux trying to educate us all on the science behind paint. Basically this video is informing me that your retail paint is a cheap poor quality paint and doesn't cover even after two coats. I felt for the guy in the skillbuilder video as I've been there, running around at the weekend checking all the B&Q stores for another can of paint to finish the job before the weekend ends. Fortunately I didn't go to a trade store. The reason I was looking at these video's is because I'm just about to start to repaint a few rooms in my house over the winter month's and was looking at some colour ideas. To me paint is paint but Dulux paint had good customer service. Not any more it would seem. Again really disappointed. P.S. I'm not looking for a response just wanted to share my thoughts on this video.
Why is there such a vast difference in price? (White 5 litres, DDC price, £39, average retail price, £18) Trade doesn't cover twice as well, or go twice as far as retail. (Trade vmatt 17m² retail matt 14m²)
If a surface needs two coats for it to be covered sufficiently then why not just buy retail?...certainly in the case of masonry paint. In the case of matt then trade is better because of the higher proportion of vinyl, the retail washes off with a damp sponge, its like a basic contract matt...so if durability is an issue, then trade would be the go to product.
This brings me to why was the vinyl content reduced so considerably in retail paint? I was told by Dulux it was due to the voc regs, absolute nonsense, it was never an issue, and if it was an issue, why wasn't trade matt treated in the same way? My theory is that it was to 'encourage' domestic buyers to move over to the durable acrylic based matts that were starting to hit the market at around the same time.
Its fair to say though that this isn't wholly a Dulux thing, johnstones and crown also followed suit.
It seems the trade market is subsidising the retail sector, I guess you are assuming because the customer is paying via the contractor thn it doesnt matter what you charge?
Game over. Hands up. Marketing department. Think we are all stupid. We need a lidli or aldi for the paint industry.
Dulux believe to much of what their marketing people say about their products
@@Lloyd1885 useful idiots
Use Albany paint , top quality brilliant stuff.
Owned by dulux I thought lol
I'd love to see a blind teat between retail and trade paint. I dont thiink anyone would be able to tell the difference but id love to be proven wrong.
Decorators would in terms of application
@@helenalovelock1030would they though? Dulux are so incredibly vague and evasive around the differences between the products that I am convinced it is just "snake oil" at this point
I absolutely hate turning up to a potetional job and the customer telling me they've bought the paint, and then proceeds to hold up a 2.5 litre tub of Dulux easycare from B&Q.
My question to those people is always the same:
Would you buy an electrician his cable, A plasterer his plaster or a carpenter his timber?
No, you fucking wouldn't!
I have tried both versions of paints recently with a home refurb project and this is why I came looking for answers.
I was buying matt white trade emulsion for £35 for 10l because there was no retail version available. I had to mist coat and apply 2 coats on top of my new ceilings to get a good finish. This paint ran out and I managed to buy a 10l retail version of the paint for £20. I still used a mist coat and 2 further coats to get the same finish.
They went on the same, although the trade version did go on the roller a little easier, what was I paying for? I even used the retail paint to touch up when I scagged the ceiling of where I applied the trade paint and see no difference?
If you were to compare the coverage of both products, you will see that Dulux Trade Vinyl Matt covers upto 17m2 per L & Dulux Matt covers upto 13m2 per L. This amounts to an extra 20m2 per 5L can. This is one of the reasons why it is more expensive. Visually, you are likely to see the difference between the 2 - this is expected as they are both white matt emulsions.
@@DuluxTradeUK im not getting conned by your outfit again, your matt white is not fit for purpose! Leyland stuff is no better, utter rubbish both of them!
@@mongychops68so what’s better ?
Dulux trade is expensive but not that good performing as I got dulux trade high gloss and it yellowed within 2months and the non trade one lasted 5 years without yellowing
Were they both solvent based? or was one solvent based and the other water based.
I have found that since the VOC rules came in the solvent based paint tends to yellow much faster nowadays.
@@GavinLawrence747 Thats what its all about. Back in the day, gloss was good, it lasted longer. Since the silly rules the paint manufacturers have struggled to come up with a decent technology to keep the paint from yellowing and I find it takes a lot longer to cure fully.
@@GavinLawrence747 yes both were solvent based paints
Solvent based paints will discolour. Please drop us an email - duluxcustomerservices@akzonobel.com - should you wish to discuss further
Please quote ref TAC 932149 in your email.
Trade paint comes first, the public second....thanks Dulux exactly why I never ever buy your products.
Public can buy the trade paint
Intrinsic opacity..... Gotcha. Lol
100 percent durex all the way never let me down
Best condoms out there!
@@johnb8956 lolol...amazing the amount of different ways people spell duluxe, dulex delux, .... Dulux
That colours never white, that hes just painted on, is it ? The actual board on the wall, was whiter to start with, than that creamy colour they painted on.
It was maggy
Eh? All I want to know is do they look the same but too bored to watch. I also wanted to know why do you do different versions is it price? If quality is different please indicate inferior on the can is it harder to use if you are a thicko like me?
Trade comes first? Good to know as a retail customer that I'm second class.
Must admit, as a non-tradesperson, I've long been under the impression that, in general, trade paint may well be for 'the trade'.., but that it was inferior to that available to the retail customer who wanted a decent paint job. ie, a paintwork that lasts, doesn't look tired after 6 months, and doesn't leave a mark if you so much as brush against it.
In summary, for me 'trade paint' has been a euphemism for cheap, easy to apply paint, available in bulkier containers than available to retail customers. As used by those working for landlords.
@@andrewpreston4127 Now I have to admit that I'd always thought it was the same stuff but just a bit cheaper because tradespeople buy in bulk. Wrong on both counts! But the quality of paint in general does seem to be going down. Don't know if it's because of safer or cheaper ingredients - maybe both - but I've been painting over a yellow pine ceiling and I kid you not, I'm on my 5th coat and it still looks poor. Crown emulsion 2 coats and Dulux 3. Can't remember it taking more than 2 coats to cover up pretty much anything years ago.
I'm old.
@@poppypalais3108 well, I’m older too, but remember, this is a propaganda video….
Remove your music background so we can hear what you are saying
I'm a competent DIYer. Why do you think I prefer an inferior product?
We understand people have different levels of expertise so would advise customers to select the most appropriate product based on their skillset and requirements for the job.
@@DuluxTradeUK lol
Unless you’re a decorator and use the stuff day in day out it’s simply too hard to comprehend the difference. Problem is everyone thinks they can paint and have the attitude of paint is paint. There is a lot more to it than that and you would know if you’re using it everyday. It’s a lot more cost effective to get the more expensive and superior paint than spending more time trying to make the cheaper paint work.
I can cut a bit of wood and nail it to the wall - doesn’t make me a carpenter.
I can mix mortar and stick a brick on top - doesn’t make me a bricklayer.
I can wire a socket - doesn’t make me an electrician.
Anyone can push a brush around a wall - doesn’t make them a painter
This is very true. paint is definitely not just paint
What paint do you use for a great Matte finish and pigment ? I’m more interested in what the finish looks like than whether it takes an extra coat of paint.
Just told costumer what price delux trade -And costumer told ....... no no too expensive . Sorry I’m cancel for job ..... 🤦🏻🤦🏻🤦🏻
Two of my favourite paints are Dulux Trade water based gloss.
And Johnstone’s Aqua Satin.
Cheers
How much sick
Easy for me. I just avoid Dulux products.
That way I know for sure, I'm not being robbed.
Basically you as a company are admitting that retail paint is crap
Dulux paint had become third rate. I am a builder and i won't touch it anymore.
its still far too expensive and I've been painting for years. long before the dog came on scene!
Hi Judi, we can get someone to contact you regarding pricing. If you can send us an email on duluxvirtual@akzonobel.com
Dulux. This is obviously a result of The Skill Builder channel, which in the end you kindly invited them to your academy. However I think you’re missing the point somewhat. Your Trade Paint is obviously better than your retail, but what people are so annoyed about is your so called Trade Centres ripping customers off. Your Trade Paint can be purchased in Toolstation for considerably cheaper than your Trade Centres. For heavens sake, you make the stuff, there is no middle man, show some actual common sense and at least make it the same price as the third party retailer. Stop ripping people off in your Trade Centres.
I beg you all to go the Albany route as it’s great coverage and is affordable for the end user...
Dulux is (disgustingly) overpriced.
The other company’s have all caught up now and Dulux or should we say, the globally greedy Akzonobel, should be forced to slash prices!!!
You are no longer No1
I’m trade and pay nearly £50 for 5 litres of paint and that’s with my discount!!!
Shame trade double the cost
I live in stowmarket , this paint is made hear . I have friends who work on the production line and tell me this video is rubbish , its all the same paint........
I think you put coverage and opacity over finish. Dulux has an awful finish, especially when it comes to stronger or darker colours.
So why on earth would anyone buy retail paint ?
Retail paints are produced to help DIY users achieve a better finish. The trade range is designed for professionals, who use the paint day in and day out. There is nothing to say that a DIY user cannot purchase and use trade paint, but they may find it trickier to apply.
Its total rubbish. Dulux produce one quality version and discount for trade. Clever marketing to drive profit.
Looking at these comments the retailer is pissed off cos they feel like they’re being sold shit paint and the tradesmen are pissed off because they feel they’re being ripped off lol
Trying to look at this without a bias I think dulux are doing what all companies do, keep evolving to keep earning more dosh. The retail has evolved all the way to one coat finish emulsion (must pretty damp fantastic then) to the trade that now could probably defeat cancer if you’re willing to paying triple the cost.
All firms are out for MONEY. But there does get to a point where it’s taking the mick and people notice it
This video was utter bs. Talking about chocolate and peanuts 🙄 just lower the price. But I know what a silly request that is. Lol
Money making gimmick. Creating differences. No consistency
Skill builder is wrong all trade paint is far better than retail you can thin trade a lot more an will cover well retail you cant
Sly rip offs 🤣🤣🤣🤣 fair play tho
So why make and sell crap to the public? Just bought some crown matt white. Was a complete waste of money. Bought trade and was fine...
That's something you'd want to take up with the manufacturer of the paint you purchased. We make a range of paints designed for DIY customers and domestic projects, and another range designed for professional customers and commercial projects. Both of are a high quality - the trade range is superior, but will cost more in comparison 👍
Dulux easycare is the worst paint I've ever used ready made 4 or 5 coats and it's extremely expensive absolute muck
Hi Paul, sorry to hear that, that's not what we expect the Easycare to cover like. If you can get in touch with our customer service team we'd be happy to help: spr.ly/6056OGznQ
Is there really any such thing as a professional painter anymore?
Of course, you understand what professional means?
@@Christopher_T_Paul So the cowboys out there claiming to be “professionals” are, because they are getting paid? I think it means a little more than that!
@@elvis459 Well no professional just means you do this for a job. Even if you have little skill and do it as your regular job, you are a professional.
I am an electrician by trade and know many skilled decorators, but working on building sites, you will likely work with professionals who are employed to cut corners and get houses decorated as fast as they can, missing out mist coats etc.
@@Christopher_T_Paul it still means a little more than just getting paid to do it. I couldn’t walk around telling people I’m a professional electrician and doing bodge jobs in their homes. An Electrician needs to be trained to make a statement like that. There is no requirement to have training to be a painter. Some do a “professional” job and some just slap paint on.
I was always told “if you can piss you can paint”
Feel sorry for Dulux but it’s a bed they’ve made for themselves. At this point, they should expressly state on their trade paints, “same colour but better quality ingredients”.
Most of the ppl here are simply being annoying idiots who don’t understand manufacturing and why they’re poo-pooing the ladies academic credentials. The analogy of this issue is like the difference between Supermarket own brand value baked beans and their higher quality baked beans. Both are made from the same ingredients and they make the same recipes but one tastes like watered down mush and the other tastes like baked beans.
Thanks for your feedback. We will be taking steps to ensure that the differences are made clearer for our customers.
So DIYers paint is just a bit sh*t then?
What a complete hash.... If you watch the skill builder video.... James will say he noticed no difference in thickness/consistency of the paints.
Link please
What a scam, its only paint ,how many years does it take to figure out a quality paint at a decent price to suit everyone.
Just playing the public for mugs as usual.
No convinced in the slightest...goodbye Dulux
Sorry to see you feel that way Paul if you would like us to go through the main differences between Trade and retail paints we would be happy to if you can contact us on duluxvirtual@akzonobel.com .
Allow the Phd bulls''t. Rubbish paint.Dulux formulas thesedays. The paint was better when Dulux was owned by ICI ..this crap is pretty transparent paint poor coverage. Cheaper brands are actually better than this over priced stuff
Dulux your a rip off.
Sorry, does not justify the 3x price for trade. I don't trust Dulux anymore and will be switching.
I am also surprised with the 100% increase in the trade product over the last year along with the retail/trade prices. Other paint manufactures have not increased as much, which can only point to one thing. Dulux are adding margin on top of their increase material costs caused do the shortages.
2020; Dulux Trade Diamond Matt (Tinted) 2.5L £23.99 inc VAT
2021: Dulux Trade Diamond Matt (Tinted) 2.5L £49.82 inc VAT
We do appreciate your feedback and would be happy to talk to you regarding this if you can email us with your contact information we would be happy to go through this with you