Make sure to check out Top Eleven to create your own club (including a logo!) and support Athletic Interest: topeleven.onelink.me/topeleven/athleticinterest Thank you all!
The Bayern Munich part is incredibly offensive, to put it there without any context. The logo change was forced by the regime because Bayerns Player saluted their Jewish ex-chairman during a friendly in Switzerland. The same chairman who went to a concentration camp and was forced out by the nazis.
The Bayern Munich part is incredibly offensive, to put it there without any context. The logo change was forced by the regime because Bayerns Player saluted their Jewish ex chairman during a friendly in Switzerland. The same chairman who went to a concentration camp and forced out by the nazis. Bayern was also called a "jew" club for decades after.
As a Galatasaray fan I love the fact that our logo is so incredibly minimalistic that you literally can't simplify it further anyways. It was perfect then, it's perfect now. Sometimes you'll see eager young designers have a go at re-imagining it, usually by adding superfluous details and wacky contortions of the letters G&S, but they never come even close to looking as elegant.
Many changes in recent years have been done because it transpired that the crests used by years were never trademarked - Arsenal's simplified badge from 20 years or Portsmouth's very slight change which was recently adopted was because the old designs could be used by anyone.
I don't care about that. but what Real Madrid did with their logo is an embarrassment. removing the Christian cross in order to not "offend" Muslims is the most pussy but also expected woke leftist move possible. money talks.
@@Bendaak for me the new Inter badge is a neater version of their old one but the Juventus one is too different and doesn't have any authenticity along the old school
Logo changes from Inter and Man City were horrible. Especially Inters logo was way better before. I don't care about some marketing guy deciding this, the logo is a essential part of the history
I agree with you when it comes to Inter but Man City old coat of arms was horrible. way too big and old fashioned. it had to be changed. but I agree, in general everything is way too simplistic.
I agree the Inter one is horrible, but Man City's is very traditional yet modern. I wouldn't say that it is necessarily better than the previous one, but it's still excellent
@@samelmudir I have no idea what that eagle has to do with Manchester. The current city logo is similar to the one it had for decades before the eagle.
In the context of the Bavarian empire being dissolved less than 20 years before the 3rd reich and one of the goals of the 3rd reich being to bring Germany and German areas back as one in the way of the old German empire it makes sense to change the logo then, Bayern Munich is the only club in Germany that represents a whole area rather than a city, an area might I add who’s had separation movements, Bavarians are more than happy to tell you they’re Bavarian before they are German
Several of the logo changes of known football clubs in recent years were terrible, they take away so much from the history and appeal of the logo and what it stands for in a misguided attempt to look "modern". Examples such as Juventus and Inter come to mind. I do agree that some logos are too complex, but several of the clubs with those too complex logos do not change them :D. btw, the Fulham logo has to be one of the blandest and most unimaginative logos of all time, it is utterly terrible :D
Imagine that some "artist" got paid lots of money for that garbage. Most modern art is literally garbage and the problem is us that accept these insults to real art in all its forms.
This channel videos are just outstanding, the visual, the motion graphics, the editing, the narration etc .. are just perfect. The video hook you up till the without even realizing it 😄 The really deserve more views
5:39 , I started watching football with Leeds already in the Championships, but I always liked the club for the simple fact that they have a beautiful shield
Liverpool approach is the best according to me. Keeping the original complex sophisticated crest, while using the bird as a logo on the shirt and for marketing/social network purpose.
There are so many new Italian logos in recent 6-7 years: Brescia - 2017 Juventus - 2017, then again in 2020 Bologna - 2018 Bari - 2018 Vicenza - 2018 Pordenone - 2018 Palermo - 2019 Como - 2019 Monza - 2019 Verona - 2020 Inter - 2021 Empoli - 2021 Ancona - 2021 Genoa - 2022 Fiorentina - 2022 Venezia - 2022 Catania - 2022 Modena - 2022 Spezia - 2023
As a Sport Lisboa e Benfica fan our "logo", which we proudly refuse to call that because it is an EMBLEM, was only upgraded three times in our history. First when Grupo Sport Benfica and Sport Lisboa merged; then in 1930 when the "final" idea took for, and in 1999, the current emblem took form, the eagle got bigger, the bike wheel was more stylized, the colours were ajusted and that's it. In the club's statutes it clearly states how the emblem, colors and format should be. Any change must be approved by a majority of the club's General Assembly, in which the associate participate (there are more than 300 000 paying members). Benfica is a club that the members are the owners and not a random millionaire.
Happened in Rugby Union too with Rotherham Titans. They replaced the historic Bishop hat with a spartan warrior (I assume because Titans are from Greek mythology) for a season. Now the have the Bishop hat back but way more simplified
Fortunately, my club hasn't change his crest, only polished it. All elements of the original crest are present and no changes other then cleaning the geometry were made.
The Bayern Munich part is a bit offensive considering the fact that they had many jewish members in the board and were frequently called judenklub by Nazis. But ultimately they were forced to change the logo and boot out many of their jewish members
@@adilmohammed6897 Nobody is ever forced to do anything, hundreds of thousands of people during WW2 had guns put to their heads, and preferred to die rather than collaborate with the Germans. Nobody is ever forced, they are simply unwilling to fight for their beliefs.
@@Pvrge.they were forced to. Kurt Landauer, president at the time, was jewish and had to flee to switzerland after being arrested and brought to KZ Dachau. In 1947 he returned to Germany and was er-elected by Bayern München. The club has had a large jewish heritage.
if Da Vinci said that he didn't mean "make it look like a 5 year old did it", simplicity is garbage when done like Pringles and Juventus did and others, those people should be allowed to ever draw again.
Mate City fans had been requesting a return to the old badge for years, it wasn't a compromise it was directly doing what the fans had been asking for for years. Having said that we do still want the 'FC' added back in.
Real Madrid sholud accept their link to the Catholic Monarchy of Spain, or refuse it and going back to be simply "Madrid", as they were durring the Second Republic.
In conclusion: Real Madrid did not change their logo Neither did PSG Manchester city brought back their logo And Juventus new logo still sucks, from a objective point of view and from a respect the history of the club point of view, at least the bull is a symbol of the team and the city, a J is just a letter
Make sure to check out Top Eleven to create your own club (including a logo!) and support Athletic Interest: topeleven.onelink.me/topeleven/athleticinterest
Thank you all!
Why bro whyyyyy?
Next "Raid Shadow Legends"? Pls go for sponsors with style...
@@cedricb7904 Will they accept EA if other football games not giving them sponsorship?
At timestamp 01:07 , there is a book about football logos , whats the title and where can I find it?
@@Futebol_Naveia #justice4vilmar
That old Bayern Munich logo is so iconic. I've seen people wore it in history books and documentaries
😅
Other Brands: "We changed our logo for simplicity and modernism"
Bayern Munchen: "Well lets just not ask....."
all mouth, no brain
it gets me so hard 😂
@@ThiloNorriswdym by that😟
@@y.geddii💀
@@ThiloNorrissame 🍷🗿
done bayern munich dirty at the start 😂
The Bayern Munich part is incredibly offensive, to put it there without any context. The logo change was forced by the regime because Bayerns Player saluted their Jewish ex-chairman during a friendly in Switzerland. The same chairman who went to a concentration camp and was forced out by the nazis.
@@pvm0212 well I did educate me on a proud act of defiance maybe the logo being put in was as a double agent itself
😂😂😂 Bro
@@pvm0212 shut up
really dirty, because 1860 München was the nazi club in Munich
Never ask what Bayern Munich did from 1939 to 1945
The Bayern Munich part is incredibly offensive, to put it there without any context. The logo change was forced by the regime because Bayerns Player saluted their Jewish ex chairman during a friendly in Switzerland. The same chairman who went to a concentration camp and forced out by the nazis. Bayern was also called a "jew" club for decades after.
@@pvm0212 same reason why most British colonized countries got Union Jack on their flag
This was a joke people used to make 30 years ago.. Please grow up
Also the truth is that Bayerns president Kurt Landauer was Jewish. He was president before 1933 and after 1945.
What did Bayern Munich do from 1939 to 1945
He really put Bayern’s OG logo, goodbye ad revenue lol
Well, not really since they're based in Germany.
@@Vernardo its way worse in germany
@@Zaid-vs2zz How?
@@Vernardothey are very strict about stuff with nazi’s.
As a Galatasaray fan I love the fact that our logo is so incredibly minimalistic that you literally can't simplify it further anyways. It was perfect then, it's perfect now. Sometimes you'll see eager young designers have a go at re-imagining it, usually by adding superfluous details and wacky contortions of the letters G&S, but they never come even close to looking as elegant.
What I like even more about it is that it has an arabic (ottoman) script version that's just as neat
At first I thought Galatasaray was Turkish Swansea
@@samelmudir How do you mean?
@@FarukAhmet the S in the logo reminded me of the swan from the Swansea logo when I was young
It looks like a disabled sign😂 ibneler sizi😂😂
Real Madrid old Logo is the best and will never get old. This carried the whole history
sad the middle east weird fans out there hated it :(
@@reasondrobunch of close minded people. What more do you expect?
@@alexanderchronos8694 LMAO watch out for the horde man
@@reasondroit's the demonic hatred of Christianity.
@tweetworse6736 based muslims
As someone who studied for a BA in Design & Majored in Graphic Design, I enjoyed this video quite a bit.
The Real Madrid logo defines football royalty and heritage.
Doubt it
@@a.wgilbert5001let's hear ur take then
@@a.wgilbert5001 cry more.
Due to the fact that they minimize compromising with their identity like other clubs.
It defines royalty and heritage, not football royalty and heritage
Tottenham can change their logo but will never change their trophy room
Their ancient trophies might corrode
Many changes in recent years have been done because it transpired that the crests used by years were never trademarked - Arsenal's simplified badge from 20 years or Portsmouth's very slight change which was recently adopted was because the old designs could be used by anyone.
Juventus' logo change is still a terrible downgrade. Who agrees?
I don't care about that.
but what Real Madrid did with their logo is an embarrassment.
removing the Christian cross in order to not "offend" Muslims is the most pussy but also expected woke leftist move possible.
money talks.
The old one was simple Already
I hate Inter Milan’s new badge also.
@@Bendaak for me the new Inter badge is a neater version of their old one but the Juventus one is too different and doesn't have any authenticity along the old school
@@aidygooner It’s a lot better than the Juve one but the last Inter badge was perfection.
That bayern logo looking a bit suspicious ngl
I can totally see an American absolutely oblivious of Football , getting that Inter Miami tattoo on his back because of hype...
Bayern's old logo is kinda spicy
Yeah, they need to return to tradition
Logo changes from Inter and Man City were horrible. Especially Inters logo was way better before. I don't care about some marketing guy deciding this, the logo is a essential part of the history
I agree with you when it comes to Inter but Man City old coat of arms was horrible. way too big and old fashioned. it had to be changed.
but I agree, in general everything is way too simplistic.
I agree the Inter one is horrible, but Man City's is very traditional yet modern. I wouldn't say that it is necessarily better than the previous one, but it's still excellent
Inter looks like a car badge . Man City had a great one with the golden eagle. Animals are being axed from every badge it seems
@@samelmudir I have no idea what that eagle has to do with Manchester. The current city logo is similar to the one it had for decades before the eagle.
Man C fan and I like the new badge. It isn’t hyper modern and is the perfect compromise between new and old.
2:17 helvetica and gotham are the GOATS of all fonts.
The Bayern retro kit with the retro logo gonna hit different
0:12
Bayern Munich's first logo💀💀😭
😂
That is not bayern's first logo, and to put that logo without any explanation was a terrible idea, they were forced to change their logo to that
Wow! That's a great video. Absolutely amazwd by the detailing of Logos and your breakdown of those details. ❤
We really appreciate that! 👏
Only Bayern had the most simple design in between 1938-45. 0:15
It's better than the current one really i don't see a problem with it
That old Bayern Logo 😲
I'd like to think they changed it for non-design reasons too!
PS That Ajax logo gets me every time - just beautiful.
All these brands are losing their souls. When a new brand comes up with some personality and connection, it will be legendary!
Bayern's logo looks so good 👍
@@ayushdebbarma7585 nah, you're tapped
Which one?
They had the Best logo
You’re talking about the old logo right?
@@dumbsauce1 That's the one. Almost referred to Tokyo Revengers.
In the context of the Bavarian empire being dissolved less than 20 years before the 3rd reich and one of the goals of the 3rd reich being to bring Germany and German areas back as one in the way of the old German empire it makes sense to change the logo then, Bayern Munich is the only club in Germany that represents a whole area rather than a city, an area might I add who’s had separation movements, Bavarians are more than happy to tell you they’re Bavarian before they are German
not too dissimilar to barcelona and representing catalonia🤔
@@liezincspeaking as a bavarian, ur very correct indeed
@@liezincexactly
@@texennabavaria has been it's own independent kingdom for longer than germany has been an unified country.
@@dxzts6614You can say the same for every single state that formed Germany
Several of the logo changes of known football clubs in recent years were terrible, they take away so much from the history and appeal of the logo and what it stands for in a misguided attempt to look "modern". Examples such as Juventus and Inter come to mind. I do agree that some logos are too complex, but several of the clubs with those too complex logos do not change them :D.
btw, the Fulham logo has to be one of the blandest and most unimaginative logos of all time, it is utterly terrible :D
The Fulham logo is just something that you'd make in a football game and that's just because they only have limited templates
Imagine that some "artist" got paid lots of money for that garbage. Most modern art is literally garbage and the problem is us that accept these insults to real art in all its forms.
I always thought Juve's old logo was appalling. Even when I was a kid, I used to called it the "egg" logo.
@@aimanrashidi2426Inter is absolutely a good redesign, and will come to be remembered as such. The others, not so much
This channel videos are just outstanding, the visual, the motion graphics, the editing, the narration etc .. are just perfect. The video hook you up till the without even realizing it 😄
The really deserve more views
We love views... and reviews! 😉
5:39 , I started watching football with Leeds already in the Championships, but I always liked the club for the simple fact that they have a beautiful shield
*This is why Bayern scare almost every club in world except for Real Madrid*
Liverpool approach is the best according to me. Keeping the original complex sophisticated crest, while using the bird as a logo on the shirt and for marketing/social network purpose.
The Juventus change was a literal crime
So lazy
These videos are fascinating 'the business of football'
In the business of business 😉
Athletic Interest: for simplicity and sophistication
Bayern: yes....for simplicity....
As always, great video! 👌
Thanks Stefan! 👊🙂
There are so many new Italian logos in recent 6-7 years:
Brescia - 2017
Juventus - 2017, then again in 2020
Bologna - 2018
Bari - 2018
Vicenza - 2018
Pordenone - 2018
Palermo - 2019
Como - 2019
Monza - 2019
Verona - 2020
Inter - 2021
Empoli - 2021
Ancona - 2021
Genoa - 2022
Fiorentina - 2022
Venezia - 2022
Catania - 2022
Modena - 2022
Spezia - 2023
" why brands change their logos" seems a good title for this video
The Bayern Logo NO WAY💀
Love that 'Arms of Gold' is still used at the end of the videos🙌🏽. THROWBACK
It's a signature by now 😉
@@AthleticInterest It sure is.
Part of the 'AthleticInterest' brand.
Bravo👏
Marketing Team "We need change to bring in new fans!!!" .
Bud Light enters the conversation
The editing on this video is awsome.
Thanks very much! 😀
Great video, A.I.!
Thank you! 😄
As a Sport Lisboa e Benfica fan our "logo", which we proudly refuse to call that because it is an EMBLEM, was only upgraded three times in our history. First when Grupo Sport Benfica and Sport Lisboa merged; then in 1930 when the "final" idea took for, and in 1999, the current emblem took form, the eagle got bigger, the bike wheel was more stylized, the colours were ajusted and that's it. In the club's statutes it clearly states how the emblem, colors and format should be. Any change must be approved by a majority of the club's General Assembly, in which the associate participate (there are more than 300 000 paying members). Benfica is a club that the members are the owners and not a random millionaire.
Ich bin HSV fan!!! Ich finde Benfica logo sehr gut und mkaum verändert! selbst ohne Millionär zu helfen! Respekt
0:18 i would remove the bayern logo just so you don't get demonitzied.
bro knew what he was doing with bayern munich 😭😭
Top notch video editing and animation
Thanks very much! 👊😉
Juventus did a huge mistake by ditching the shield.
That Bayern Logo😭
Happened in Rugby Union too with Rotherham Titans. They replaced the historic Bishop hat with a spartan warrior (I assume because Titans are from Greek mythology) for a season. Now the have the Bishop hat back but way more simplified
League also. See Wigan Warriors.
Here we go
Fortunately, my club hasn't change his crest, only polished it. All elements of the original crest are present and no changes other then cleaning the geometry were made.
Which is what club?
@@guillermogallegos8477 the only one that matters... FCP 😁
Damn Bayern,i wonder why you changed from the old logo
The Bayern Munich part is a bit offensive considering the fact that they had many jewish members in the board and were frequently called judenklub by Nazis. But ultimately they were forced to change the logo and boot out many of their jewish members
They weren't forced, if they were so opposed to it they could've disbanded in protest.
@@Pvrge. kinda the same as being forced, but thanks for adding information
@@adilmohammed6897 Nobody is ever forced to do anything, hundreds of thousands of people during WW2 had guns put to their heads, and preferred to die rather than collaborate with the Germans. Nobody is ever forced, they are simply unwilling to fight for their beliefs.
Would be nice to see the explainer video why Bayern were forced to adapt the swastika logo during the war.
They weren't forced, they could've disbanded
@@Pvrge.they were forced to. Kurt Landauer, president at the time, was jewish and had to flee to switzerland after being arrested and brought to KZ Dachau. In 1947 he returned to Germany and was er-elected by Bayern München. The club has had a large jewish heritage.
if Da Vinci said that he didn't mean "make it look like a 5 year old did it", simplicity is garbage when done like Pringles and Juventus did and others, those people should be allowed to ever draw again.
Everton didn't go back to the old logo, They designed 3 new ones and let the fans decide.
A longer video on logos would be awesome!
The Bayern one 😂😂😂
0:19 I chuckled at that Bayern Munchen crest example. I swear it didn’t need to get added to the video
I’m really disappointed that you didn’t acknowledge that Bayern’s hand was forced with that Nazi logo
Mate City fans had been requesting a return to the old badge for years, it wasn't a compromise it was directly doing what the fans had been asking for for years. Having said that we do still want the 'FC' added back in.
City fans? strange. never heard of them
Bayern munchen's old logo really was a swastika 💀. Imagine they didn't change it.
Norwich redesign is quite nice 👍🏻
Ayeee yoooo bayerns previous logo goes kinda craazyyy
Nottingham Forest having a now 50 year old logo that in the modern day is trending for clubs like Juventus, Nantes or Reims
Arsenals logo is the cleanest. Especially from what it used to be
How many animations do we need?
Yes
this video is much more interesting than the title makes it seem, maybe it should be more broad?
No Matter how many times Manchester united will Change its logo still Harry Maguire will be able to score against Degea.
athletic intrest upgraded their Editing sheesh
0:19 old bayern logo was a beauty
Who else hates over simplification of football logos?✋
Man City just brought there old logo, that they had in the 90’s, back. Hardly a big reinvention.
I've always been interested in football crest history so i appreciate this video
It's not even just tradition... even though the reason behind a 'cleaner' logo make total sense... a lot of them just look kinda boring...
wow this was super interesting!
We appreciate that! Thank you!
We really enjoyed this piece. It's quality content. The @AtheleticInterest team always execute at a high standard. It's simply a joy to consume. 🙌
Thanks, guys!
Premier League one was a crime
Old juventus: italian super luxury car badge
New juventus: cheap chinese clothing brand logo
Bayern Munich today: 🌝
Bayern Munich in the past: 🌚
Great video❤
Thank you!! 😀
Real Madrid sholud accept their link to the Catholic Monarchy of Spain, or refuse it and going back to be simply "Madrid", as they were durring the Second Republic.
I feel click baited for a 15 sec explanation why Madrid changed their logo
I'd be interested in a making of of an Athletic Interest video.
I prefer the more clean minimalistic badges
Superb content. Superb Logo
Thanks, Wilfred! 😄
Wooo that Bayern Logo caught me off guard.
didn't notice they had changed as it looks so similar
I like the old logos more...
Especially the Bayern one
the bayern part is lowkey offensive imo, without any context aswell.
amazing video essay.I feel like i should pay to see this video
Im glad i don't have to though...lol
The Bayern Munich Logo in the start need clarification from you. It was forced. Bayern had an Jewish Chairman.
What a cool video.. nice one
Thanks you! ✌️😎
When editing, please tone down the “handheld camera shake”. It made my eyes hurt omg.
As always though, Great video
In conclusion:
Real Madrid did not change their logo
Neither did PSG
Manchester city brought back their logo
And Juventus new logo still sucks, from a objective point of view and from a respect the history of the club point of view, at least the bull is a symbol of the team and the city, a J is just a letter
More and more and more videos please. I'll buy some socks!
wow amazing montage on this vid
Fun fact: Bayern München 1945 logo used by the Bayern München Away jersey
Bayern in this video is a case by itself
That bayern crest from 39-44 🥶