Mastering AI to Increase Sales

In this episode, Charles sits down with Andy Crestodina of Orbit Media Studios, a renowned content strategist who shares his groundbreaking approach to using AI for content creation and optimization. Andy reveals how to train AI to understand your target audience, identify content gaps, and generate compelling ideas that drive engagement and conversions.
Discover the power of having a conversation with AI, rather than simply commanding it to perform tasks. Andy emphasizes the importance of training AI on your audience’s pain points, desires, and information needs, enabling it to provide highly targeted and valuable insights.
KEY POINTS:
0:38 Secrets of Content Creation
2:49 The Magic of Gap Analysis
5:00 Teaching AI for Targeting
6:50 Emotional triggers in AI
8:45 Improving AI accuracy
13:51 Marketing emotions matter
15:22 Thought leadership creates tension
18:03 Triggering conversation for visibility
21:00 Ask questions, fill blanks
25:00 Learning from others
28:20 AI data insights
30:07 AI for marketing
32:05 Conversion optimization prompts
35:30 Training AI on audience
37:09 Collaborative experimentation
RELATED LINKS/PRODUCTS MENTIONED:
Discover the power of having a conversation with AI, rather than simply commanding it to perform tasks with our Companion Guide
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Start your Podcast with the Podcast Profit - and learn how to make a profitable business podcast www.podcasting... or contact Jason Allan Scott ( / jason-allan-scott ) who helped us do all the work for you - so you just host and boast.
KEY TAKEAWAYS:
• Discover a technique in AI that can help you create content that resonates deeply with your ideal customers, as if you could read their minds
• Uncover an approach to content creation that will make you feel like you have a genius ghostwriter at your fingertips
• Get a glimpse into the future of AI marketing and learn how to position yourself at the forefront of innovation by embracing new technologies and strategies
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Andy Crestodina: / andycrestodina
Charles Schwartz: / iamcharlesschwartz
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