After being dismissed by the Dragons, Pasta Evangelists was making £14 million in revenue - before being acquired by Barilla, the world’s biggest pasta company, for £40 million in 2021.
@Nigelfarij Lockdown helped their business boom but even without it, they had a growing, profitable business with an upward trajectory. Dragons missed out here.
i would order from them although I never use any of these hello fresh type things. this looks delicious and something i cannot get locally. Is the pasta fully cooked? sometimes cooked pasta does not reheat well so i hpe that the pasta still need to be cooked.
Not really. According to ty4 dilutions they went through, 1 shark would have ended with 0.45%. So lower than what they claimed That's barely doubling your money and not even worth it
Their products were great at first, I even picked up one of their cookbooks via Deliveroo, but the last 3 in a row were dreadful. No sauce at all, ice cold and far smaller than previously. I'm not sure if they changed ownership or something happened but yeah...a real shame.
Still, half a decade on, and the Dragons are eating their words. Last year, the startup completed a successful exit to Barilla Group, the world’s biggest pasta company, for a reported £40m.
The Dragons seriously missed out here, company got bought out by Barilla ( Italian multinational food company founded in 1877. It is the world's largest pasta producer.[2]), for around £40 million in 2021.
Horror investment opportunity for them. 1.5% of 40 million is 600k so less than a 10x return over 4 years. Obviously that's a good return, except for the 10 scenarios where they didn't get insanely lucky with covid.
Allegedly, Marco Polo was not legitimate source of knowledge and there's also theory of the Arabs making pasta which was the powerhouse of food discovery in Europe and still influenced the culture today with food, siesta and so many facets of life.
I remember seeing this at time thinking that while i liked idea given that pastas my favourite that it would fail and it was very overvalued. Was 100% wrong also.
I really don’t get the dragon’s reaction. They’re very straight forward and honest and although I don’t see the value in the product, if they can actually get the 1.2 million they need, there should be nothing wrong by with doing further investment rounds.
Half a decade on, and the Dragons are eating their words. Last year, the startup completed a successful exit to Barilla Group, the world’s biggest pasta company, for a reported £40m.
@@raw_riot_6917 Half a decade on, and the Dragons are eating their words. Last year, the startup completed a successful exit to Barilla Group, the world’s biggest pasta company, for a reported £40m.
rigatonni, linguini, fartedelli, blablabelii peepee kaka, kaka poopoo, i mean really? These guys spouting random italian pastas thinking they can get a an invenstement on something thats been done over thousands of times, what a bunch idiots.
The best pasta you can by, it´s the real one. Andt it´s yellow. Distinct yellow color to it. This is a signal that your pasta wasn’t made with any preservatives or other things that could diminish the quality.
first off lady dragons please settle your feet nicely and properly on the floor what is this heels in the ground toes up situation? second off Chef's please !! wear your hats properly straight on top of you head
Her "I like it" trap indicated that she's possibly *not* a very nice person, at all. I get it - she was a senior, accomplished banker. But I've met plenty of established leaders who can communicate directly and compellingly without belittling their audience.
@BenjaminGoose The rest have ingredients that are not good for You. Organic ingredients use natural and is safe. For example organic apple is grown on organic soil that is natural and without the bad fertilisers and pesticides. Or they use natural fertilisers and pesticides...
Half a decade on, and the Dragons are eating their words. Last year, the startup completed a successful exit to Barilla Group, the world’s biggest pasta company, for a reported £40m.
@dimebag505 Well......they weren't. It's not arrogance when you back can it up. That's why they stood there and got laughed at and insulted for saying their product wasn't good enough and shouldn't be even trying. When in fact the product was worth it, was good and had 40m reasons why it should've been tried. It's not arrogance when you can back it up.
After being dismissed by the Dragons, Pasta Evangelists was making £14 million in revenue - before being acquired by Barilla, the world’s biggest pasta company, for £40 million in 2021.
true but for them they're not looking to be making losses, they want a quick return
@Nigelfarij Lockdown helped their business boom but even without it, they had a growing, profitable business with an upward trajectory. Dragons missed out here.
They weren't investable
@@doghat1619 They did not miss out. They were offered a business which at the time was completely not investable. Use your brain, come on man.
@@ouroborostechnologies696 Any business is investable. I think you mean it was a huge risk.
When Jenny heard the valuation she nearly pasta way. 🤣
No
🙃🙃🙃🙃🤣🤣🤣
😂😂
😂😂
I was a software engineer working in the same building when they were setting up in the early days and Alex tried paying me with pasta 😂
Yeah sure he did
Peter Jones almost had that. Almost saw that coming that they would be bought off
These guys spoke really well and were so profesional and knew what they were doing. Glad to see they seem to be successful now!
Sold the company for 40 million so 2.5% for 75k would then be worth a cool million
If there isn't a flow signal attached to it, no one will know where to find it
i would order from them although I never use any of these hello fresh type things. this looks delicious and something i cannot get locally. Is the pasta fully cooked? sometimes cooked pasta does not reheat well so i hpe that the pasta still need to be cooked.
They are actually very successful now, it fresh pasta so you need to cook it yourself for few minutes 😄 but stuff they offer is still artisanal
Everyone says that they got bought out for 40 million. Owning 1% means you get 400k out of your 75k investment. Smart guys overall
True, if they however took more investment, the equity could have been reduced.
1.5 % ☺️👍
Not really. According to ty4 dilutions they went through, 1 shark would have ended with 0.45%.
So lower than what they claimed
That's barely doubling your money and not even worth it
@@StudyTime-i5udragon, not shark
@@soywaz6645 ew
They got bought for £40M in 2021. Just goes to show what the dragons know. If they could be got themselves a 10% deal there, they would’ve caked it.
The hats helped when nodding. 😂😂😂
According to Companies House they've turned over £25m for the year. I guess they had the last laugh.
I just checked the HMRC taxes revenues credit checks & it says they OWE £38 million in taxes & unpaid wages so don't have your pasta & eat it.
Not really, they weren't investable at the time
and 9m loss
@@presley_officialwWhat is 25m minus 9m you melt
@@DeadSetOnDestruction9 mil lost mean they spend 34 mil on that year you mong
Whenever the words "space", "office" or "workplace" appear, the camera pans over to Touka.
Just looked and these guys are still going
I ordered some of this a few years ago without knowing it was on the den. Was actually really decent
Their products were great at first, I even picked up one of their cookbooks via Deliveroo, but the last 3 in a row were dreadful. No sauce at all, ice cold and far smaller than previously. I'm not sure if they changed ownership or something happened but yeah...a real shame.
They sold it to another company. They haven't owned it for over 3yrs.
@@JMEAUS22 Ah ok that makes sense, it had been quite some time since I'd last used them.
Still, half a decade on, and the Dragons are eating their words. Last year, the startup completed a successful exit to Barilla Group, the world’s biggest pasta company, for a reported £40m.
This was probably a booming business during Covid, they lucked into being up and running at the perfect time
The Dragons seriously missed out here, company got bought out by Barilla ( Italian multinational food company founded in 1877. It is the world's largest pasta producer.[2]), for around £40 million in 2021.
Not really, it wasn't investable at the time.
Horror investment opportunity for them. 1.5% of 40 million is 600k so less than a 10x return over 4 years. Obviously that's a good return, except for the 10 scenarios where they didn't get insanely lucky with covid.
Around the 9 min mark he said the company would be turning over 200 mil. I think they missed the mark just a little.
The most ludicrous dumbos pitching for 2.5% and losses oh boy oh boy 😂😂
to someone like Peter Jones, 40million before tax and sharing is literally nothing to jump for joy LOL
U can't beat seeing good old Jenny saying those two words "I'm Out" lmao
9:10 “Wheelie?!”
🤣
Yellow
Lol 😂
7:51 😂😂😂😂😊 jenny being jenny. Ive missed these words so much 😂❤ ❤😂
How original.
@BenjaminGoose thank you for the compliment
Oh wow I order this quite often had no idea they were on dragons den
To be fare, we had to wait a whole 8 minutes 08:00 for Jenny to be the first Dragon out 🙂
Peter forgot his shaver😮looks nice food
I like pasta, So glad the Chinese invented it.
Allegedly, Marco Polo was not legitimate source of knowledge and there's also theory of the Arabs making pasta which was the powerhouse of food discovery in Europe and still influenced the culture today with food, siesta and so many facets of life.
@@kyleanuar9090 I don't know of any Arab pasta dishes today.
I remember seeing this at time thinking that while i liked idea given that pastas my favourite that it would fail and it was very overvalued. Was 100% wrong also.
I really don’t get the dragon’s reaction. They’re very straight forward and honest and although I don’t see the value in the product, if they can actually get the 1.2 million they need, there should be nothing wrong by with doing further investment rounds.
Jenny: Im unsatisfied so I'm out
Any excuse 😂
Is the guy on the left a puppet? 😅
i like this show
Why would he come into the Den explicity wearing a Rolex Daytona? Time and place for everything.
LOVE FROM PUNE INDIA🇮🇳🇮🇳🇮🇳 ❤🥰😍😀☺🙂😘😊🥰😍❤🥰❤❤❤
Good evening my indian curry smelling friend 😋 😊
@@Ryanjoned163ohhh how original of you sir...not really funny😪
Love from Thornliebank Scotland.
Neon Pasta Evangelion
I see adverts on the London tube for pasta evangelist often.. wonder how theyre doing 🤔
Bit expensive for my blood, but hey
Half a decade on, and the Dragons are eating their words. Last year, the startup completed a successful exit to Barilla Group, the world’s biggest pasta company, for a reported £40m.
Must have been some spicy pasta so Jenny had to go out to be out.
Making pasta is not the best job in the world...scouring the cold, lonely beaches of West and East Scotland for seaweed is.
this episode has been shown before
Haven't they all? Still fun to watch, though
they sold the company in 2021 for 48MILLLIONS
Hope not
@@raw_riot_6917
Half a decade on, and the Dragons are eating their words. Last year, the startup completed a successful exit to Barilla Group, the world’s biggest pasta company, for a reported £40m.
What a miss for Peter! 😂😂😂
How are they doin
These guys made millions😂😂😂
Jenny just there for the free food
hahahahaha Pasta-brains! lol
Peter's teeth are impossibly white
Forgot how insufferable Jenny is lmao
Make me laugh when naming the pasta it's always done with a accent
I eat from there all the time
Jenny: "I'll eat, but I'm out!"
rigatonni, linguini, fartedelli, blablabelii peepee kaka, kaka poopoo, i mean really? These guys spouting random italian pastas thinking they can get a an invenstement on something thats been done over thousands of times, what a bunch idiots.
The best pasta you can by, it´s the real one. Andt it´s yellow. Distinct yellow color to it. This is a signal that your pasta wasn’t made with any preservatives or other things that could diminish the quality.
first off lady dragons please settle your feet nicely and properly on the floor what is this heels in the ground toes up situation? second off Chef's please !! wear your hats properly straight on top of you head
Ratatouille!!!!!!!!!!!!!!
🍝🍞🥤😋
Touker was unbearable, being witty is fine, but trying to be funny and belittling the investors every two minutes looks extremely condescending
Well company still going, and quite well it seems. So maybe it was a new one for Pizza Jones :)
Nah they just convinced some idiots with more money than sense to invest, loads of debt, not making any money, no net profit
@@davidmellish3295 They sold for £40 million in 2021.
Sounds like a big net profit to me.
its an opm
@@davidmellish3295 well that did work for them then :)
ridiculous its Pasta,,,,,,
Not really. They sold part of their business for £40m
She's probably a nice person but Jenny comes across so badly, just trying to make sarcastic comments for TV. Comes across so unlikable
Her "I like it" trap indicated that she's possibly *not* a very nice person, at all. I get it - she was a senior, accomplished banker. But I've met plenty of established leaders who can communicate directly and compellingly without belittling their audience.
I only get organic pastas etc to make My pasta the way I like it with organic ingredients. The rest is easy.
Why organic?
@BenjaminGoose The rest have ingredients that are not good for You. Organic ingredients use natural and is safe. For example organic apple is grown on organic soil that is natural and without the bad fertilisers and pesticides. Or they use natural fertilisers and pesticides...
Just because they can name their pasta in different language doesn't make the business worth this much 🙄
Half a decade on, and the Dragons are eating their words. Last year, the startup completed a successful exit to Barilla Group, the world’s biggest pasta company, for a reported £40m.
It sold for 40m. It was worth more than what they asked.
Dragons missed out on this one. Fair play to them
They weren't investable at the time
@@ouroborostechnologies696they were, that's how they already had investors who made mega money from the 40m sale.
Found these guys pretty arrogant
Who?
@@usn8964 the people selling the Pasta
Company sold for 40m. They were right and knew it, Dragons weren't.
So maybe the you mean the Dragons were arrogant.
@@JMEAUS22 thought the people selling the pasta were arrogant, they may have been successful, but were still arrogant
@dimebag505 Well......they weren't. It's not arrogance when you back can it up.
That's why they stood there and got laughed at and insulted for saying their product wasn't good enough and shouldn't be even trying.
When in fact the product was worth it, was good and had 40m reasons why it should've been tried. It's not arrogance when you can back it up.
Sometimes I sit on top of a pile of washing and pretend to be a creased t shirt 👕 waiting to be ironed
Seek help.
Ridiculous evaluation!!
Correct, should've asked for more.
It sold for 40m in 2021. It was severely undervalued.
Anyone can make this pasta at home. So, what´s the mystery???
The "dragons" are so sour and boring 🥱imma jus go watch some shark tank lmao
Don't "come" back