What Do Doctors and Other HCPs Really Want and Expect From Salespeople?

New medical sales representatives frequently ask this important question when selling to doctors and other healthcare professionals: What do doctors want and expect?"
There's two answers. The first set of answers are the ones they will tell you. The second set of answers are often unspoken, but just as important than the first...maybe even more so.
Both sets of answers are covered in this video. Whether you're an emerging medical sales rep or a medical sales professional who has been working a territory for decades, it's good to know the answers to this question.
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