Ep. 64 Embracing Your Purpose: The Journey of For the Cubs w/ Amy Vale

In this heartwarming episode of the Be She Podcast, we dive into a conversation with Amy Vale, the founder of For the Cubs, a company providing quality essentials for young children while supporting kids in foster care.
Amy shares her inspiring journey of transitioning from a successful corporate career to entrepreneurship, driven by her experience as a foster parent. She discusses the power of knowing your 'why', the challenges of self-funding a business, and the importance of perseverance. Tune in to learn about her mission to provide comfort and belonging to every child, and how she's making a difference, one hug at a time.
Amy Vale is the founder of For the Cubs, a company providing quality essentials for young children while supporting kids in foster care. Motivated by her experience as a foster parent, Amy transitioned from a successful marketing career with brands like Spotify and charity:water to entrepreneurship, to launch For the Cubs. After undergoing foster care training, Amy knew she found a gap in the market. For the Cubs' hero product, Percy - a weighted plush bear named after her late grandfather - embodies Amy's mission to provide comfort and belonging to every child.
Talking Points:
Introduction of Amy Vail and For the Cubs
The importance of knowing your 'why' in business
The story behind Percy, the weighted plush bear
Challenges of self-funding a business
The power of perseverance in entrepreneurship
Balancing speed and sustainability in business growth
The role of community in business
The true meaning of success beyond financial gain
Advice for solopreneurs starting out
How to support For the Cubs and Amy's mission
To connect with our guest, click on the links below:
Website: www.forthecubs.com
Instagram: / for_the_cubs
Percy: forthecubs.com...
Connect with me:
Instagram: / heidischalkcoaching
FB Group: / femaleentrepreneursand...
Ready to grow your biz: scalewithheidi.com