Mastering LinkedIn Marketing: Live Q&A

In this video on LinkedIn marketing, Shanee and Shankar share their experiences and seek advice on leveraging the platform for business growth. The discussions cover a range of topics, including understanding algorithms, setting clear success metrics, event promotions, and the importance of engaging content. Executive coaches, travel agents, and business advisors discuss their unique challenges with LinkedIn marketing and find tailored strategies to increase visibility and conversions. The video also highlights the potential of integrating UA-cam to complement LinkedIn marketing efforts.
00:00 Introduction and Humbling Beginnings
00:27 LinkedIn Marketing Focus
01:03 Understanding LinkedIn Metrics
02:14 Event Strategy and Visibility
09:20 Webinars vs. Audio Events
10:20 Travel Industry Insights
18:43 Leveraging UA-cam for Business
24:46 Hosting Successful Live Events
27:50 Expanding Influence and Engagement
31:29 Conclusion and Final Thoughts
Connect with Shanee Moret: LinkedIn: / shaneemoret
Connect with Shankar Poncelet: LinkedIn: / shankarponcelet
Join us for a Free LIVE LinkedIn Challenge to grow your personal brand on LinkedIn: go.yougrow.club/yt
ABOUT SHANEE MORET:
In 2018, Shanee Moret was given an ultimatum. She was in marketing at a startup when her daughter got sick, forcing her to take time off. In response, her employer told her - come back to work or else. Shanee picked her daughter over her job (not a tough choice, really). And, instead, she started her own business. It paid off. Today, she has over 1 million LinkedIn followers, 365K LinkedIn newsletter subscribers and her business, Growth Academy where she helps business owners market themselves on LinkedIn, has taken off.
ABOUT SHANKAR PONCELET
Shankar Poncelet has become a quintessential figure in the digital entrepreneurship space in the U.S. He transforms businesses, leveraging his extensive digital marketing acumen. His partnership has set new benchmarks in leveraging LinkedIn for business growth and personal branding. Shankar’s expertise is not just in technology but in creating connections that drive success, making him and Shanee an unstoppable team dedicated to empowering others to unlock new opportunities through Growth Academy.
SOCIALS:
LinkedIn: / shaneemoret
Instagram: / shaneemoret
Twitter: / theshaneemoret
TikTok: / yougrow.club
Shankar's LinkedIn: / shankarponcelet
Shankar's Instagram: / shankarponcelet
Shankar's Twitter: / shankarponcelet
Join the LinkedIn Challenge:
go.yougrow.club/yt