Why Low-Budget Games Keep Making Millions

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  • Опубліковано 5 тра 2024
  • How do some meme indie games blow up out of nowhere and net millions of dollars in revenue? And why do they keep beating AAA games?
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КОМЕНТАРІ • 137

  • @samyam
    @samyam  16 днів тому +16

    wishlist my non meme game on steam pls store.steampowered.com/app/2862470/BUMBI

    • @iamcdj_
      @iamcdj_ 16 днів тому +1

      Wishlisted last week! Looking forward to trying it out.

    • @samyam
      @samyam  16 днів тому +1

      @@iamcdj_Thanks!

    • @PorkyPatchy
      @PorkyPatchy 16 днів тому

      Plsss respond to my email 😭

  • @SangHendrix
    @SangHendrix 16 днів тому +22

    I think the co-op + scary is a trend now. People seem to enjoy it.

  • @okee
    @okee 16 днів тому +127

    Fun > Graphics

    • @pianoatthirty
      @pianoatthirty 16 днів тому +3

      THIS

    • @facelessanon
      @facelessanon 16 днів тому +1

      Same thing applies for thumbnails. A psychologically attractive thumbnail is superior to a beautifully designed one.

    • @WhatDoYouWant000
      @WhatDoYouWant000 15 днів тому

      Exacly

    • @philoxoper
      @philoxoper 10 днів тому

      biggest example is fortnite

  • @pagoda_dimensionale9761
    @pagoda_dimensionale9761 16 днів тому +25

    We can say that Lethal Company create a good idea about this type of gameplay that Content Warning use and expand. People have bought it because they wanted something similar to Lethal Company and the price was super accessible. I think this type of experience open ups space for creativity and originality in the game dev community.

  • @TahirHussainMir24
    @TahirHussainMir24 16 днів тому +56

    $100 million is a huge amount.
    Suppose, if a person saves $5000 monthly, it will take him 1666 years to reach $100 million.

    • @PharaohsGameStudio
      @PharaohsGameStudio 16 днів тому +7

      But you have to count for inflation, so it would probably take...... 1143 years which is a lot more doable than 1666 years. So yeah go for it bro!

    • @quantumoverlord4413
      @quantumoverlord4413 16 днів тому +1

      But prices of items will probably also go up due to inflation so maybe 1300 years which is a bit worse but still more doable

    • @TahirHussainMir24
      @TahirHussainMir24 16 днів тому +2

      @@PharaohsGameStudio I know that, i kept the inflation constant lol
      My only intent was to show what kind of a huge amount is this 😂😂

    • @ExpensivePizza
      @ExpensivePizza 16 днів тому +2

      @@PharaohsGameStudio Inflation doesn't affect math.. $100 million / $5000 is always 20,000 months.
      What inflation does affect is the purchasing power of the money after it's saved.
      That's why it's basically impossible to save up to buy a house. By the time you saved even $1 million, the same house would be worth $2 million.

    • @PharaohsGameStudio
      @PharaohsGameStudio 15 днів тому

      @@ExpensivePizza i meant as the time goes by, like in 20 years for example saving 7000 will be as easy or hard as saving 5000 now. but yeah if you'll save only 5000 each month no matter what then you're right inflation wont affect it

  • @elizabethmonroe2290
    @elizabethmonroe2290 15 днів тому +5

    I think theres a little bit more to it than horror coop with funny elements though. Lethal company is about a mysterious company that doesnt care about it's employees and content warning is about making a startup channel in the content creation landscape thats becoming more and more prevalent. Both play with topics that are either very very relatable or prevalent in today's society.
    Lethal company mirrors the dystopian corporate world that most of us find ourselves stuck in while content warning mirrors the desire of making it big in the vast digital content creation scene thats only growing more and more with each passing year.
    I very much think you missed the fact that the subject and/or tone of these games resonate with deep rooted feelings within the playerbase of today's society.

    • @walterh2113
      @walterh2113 15 днів тому +1

      Maybe you, but definitely not the average player. Plenty of "deep" games that don't sell *at all*.
      They're just co-op games that employ teamwork really well and have a tight game-loop so busy adults can play a round or two.

    • @elizabethmonroe2290
      @elizabethmonroe2290 15 днів тому +1

      ​​@walterh2113 im not saying its the only reason (nor am i saying Sam is wrong), but rather in conjunction WITH the reasons Sam talks about
      Its like having a game with good gameplay but a terrible storyline vs a game with good gameplay AND a good storyline
      Also the 'deep' sentiments i mention are actually pretty commonly held sentiments. Maybe not for you, but for a vast majority of people. If something resonates with someone emotionally, its undeniable that that will at least contribute to how much someone likes a game or media.

  • @plasticflower
    @plasticflower 16 днів тому +8

    I would say what these games also have in common is an easily exaplainable or understandable concept. They're good for the elevator pitch.
    On the other hand, I bet there's a good number of games that also fulfill all of these criteria while not making it big.

  • @uaantonidiusss.7587
    @uaantonidiusss.7587 16 днів тому +6

    The video creator failed to mention one small but crucial detail: the number of major studios versus the number of indie ones. How many small companies attempt to create games only to end up without funds, compared to the large companies that consistently secure funding and produce games that earn less than these indie titles?

    • @TESkyrimizer
      @TESkyrimizer 9 днів тому +1

      in other words you can't hinge your business plan on catching lightning in a bottle
      theres been quite a few devs who worked 2 years on their primary game then did a monthlong prototype that caught on like wildfire so they ended up pivoting from their original investment to this new venture. Backpack Battles, Soulstone Survivors being two I know of

  • @r6scrubs126
    @r6scrubs126 16 днів тому +7

    Also content warning took the already successful formula of lethal company (first person co op horror game with funny janky enemies and proximity voice chat) and got their game out quickly to catch some of lethal company's hype. Not saying there's anything wrong with that but I think that is also a big factor in their success
    EDIT: Oh nvm you mentioned that later in the video lol

  • @lejodev
    @lejodev 5 днів тому +1

    Great video, really enjoyed it, the explanation to why those indie games whent viral and managed to make a lot of money was great, thank youu

  • @bob_obba
    @bob_obba 16 днів тому +28

    I'm a total armchair critic here, but I would caution against chasing current trends. Unless a dev is _lightning_ fast in getting something out the door, they may just miss the wave.

    • @TESkyrimizer
      @TESkyrimizer 9 днів тому

      my philosophy as well though the wave for Vampire Surv has lasted like 3 years so far... and I heard it about it after year 1 thinking it was late. lol. just like stocks

  • @ColeWithAGoal
    @ColeWithAGoal 16 днів тому +2

    Wow Bumbi is really coming along! Looking forward to your future updates there :)

  • @bazyt1
    @bazyt1 16 днів тому +5

    Oh, I saw your new game in a reddit post, didn't realise it was yours! Looks great.

  • @AnulAgarwal
    @AnulAgarwal 16 днів тому

    Amazing breakdown :) Thank you for sharing Sam!

  • @GabrielAguiarProd
    @GabrielAguiarProd 11 днів тому

    This is nice Sam, very well approached. Great video!

    • @samyam
      @samyam  11 днів тому

      Thanks Gabriel! 😁

  • @CrabKingFish
    @CrabKingFish 7 днів тому

    Hi SamYam, I love your video , and I have always been curious as to how coders like dani and yourself manage to learn all of these networking concepts. For me personally, when I open any documentation, my mind just explodes, so i guess do you just push through and read all of the documentation or do you utilize any other sources? oh and what about how you learnt the concept of client-side prediction?

  • @inunekonanita
    @inunekonanita 15 днів тому

    Thank you for your analysis!

  • @woodenfences
    @woodenfences 15 днів тому

    Good vid! People are attracted by what is fresh and full of life - and that's often missing from the triple A productions, not only in video games, by the way.

  • @notteaart
    @notteaart 12 днів тому

    I think this also explains why speedrunning took off and why the current Deep Dip 2 streams are doing so well. Take a simple concept and make it something you can do with friends and just have fun. Speedrunning was all about the community of "hey I beat this game this fast" and now it's a major past time for many gamers. Deep Deep 2, let's take a car and make it climb a tower and no check points. Not sure if it's selling more copies of trackmania, but it certainly is an interesting challenge and I would not be surprised to see other people just make a simple game based on it.

  • @Allonsy_TZ
    @Allonsy_TZ 16 днів тому +5

    Time to make another game with a similar formula and a totally different name~ I present to you!! Content Company! 😎😎😎😝😝😝

    • @Luluskuy
      @Luluskuy 15 днів тому +1

      Lethal warning sounds very dope though!

    • @Allonsy_TZ
      @Allonsy_TZ 15 днів тому

      @@Luluskuy Oooooh, I agree!! I’d buy Lethal Warning hahahah

  • @TacticalProgrammer
    @TacticalProgrammer 16 днів тому +7

    All of these games have a certain charm to them, like the devs just wanted to create something to play with their friends. And I think that adds a lot of personality to the games.

  • @TheShelfman
    @TheShelfman 14 днів тому

    Great video! Landfall is really good at making awesome new things

    • @samyam
      @samyam  14 днів тому

      Thank you! Ikr :D

  • @Carcerian
    @Carcerian 15 днів тому +1

    Great vid, hope your game is a smash hit!

    • @samyam
      @samyam  15 днів тому

      Thank you!

  • @pianoatthirty
    @pianoatthirty 16 днів тому +10

    It's called the "Law of Least Effort" or Wu-Wei

    • @TheMeanArena
      @TheMeanArena 16 днів тому +5

      Back in the old industry days we called that "shitting in a box and shipping". That's what a lot of people do, they do not care but somehow reap the financial rewards not deservingly so.

    • @pianoatthirty
      @pianoatthirty 16 днів тому

      @@TheMeanArena if people are having fun making and playing this stuff then it’s all fair. Fun is all that matters. More power to those making money off less effort. People try too hard to impress these days anyway.

    • @TheMeanArena
      @TheMeanArena 16 днів тому +2

      @@pianoatthirty I don't think any devs are trying to impress anyone, they're just wanting to put out quality out of respect for the gamer. Those that put no effort into their games, riddles with bugs etc. that they never bother to fix do not deserve to make money.

  • @windums560
    @windums560 15 днів тому

    The name of the game is Bumbi. It was so fast to read 4:10

  • @SuPeRNinJaRed
    @SuPeRNinJaRed 11 днів тому

    I found this to be so true with my game jams games the less serious I made them the more response I got it was a sort of opposite effect of what you would expect!

  • @maxwell_edison
    @maxwell_edison 13 днів тому

    Good evidence that creativity, charm & fun often beat polish - Though I wouldn't necessarily say 'worse'
    More just 'Lucky' and 'Marketable' lot of the times

  • @rameshdevasi6720
    @rameshdevasi6720 8 днів тому

    my little game "square bird" had 100 million download, for week it was 1# in U.S charts

  • @soralazammoa1770
    @soralazammoa1770 16 днів тому +2

    love the videos

  • @suicune2001
    @suicune2001 16 днів тому

    Thanks! This is invaluable.

  • @Synersty
    @Synersty 10 днів тому

    Hi, on your tutorial on AR Foundation, there is a section of the video surrounding Build Settings - where you either need to select Ios or Android, My Question is if I wanted to create an app for both IOS and Android, is there a way i can do this perhaps simultaneously and without having to pay for plans etc..

  • @1actose
    @1actose 15 днів тому +1

    This is a really good video idea (studying viral games and trying to replicate their success in a month or two), remind me to do this and become a multi-millionare sometime soon lol

    • @samyam
      @samyam  15 днів тому +1

      thank you, will do 🫡

  • @KugleeKuglee
    @KugleeKuglee 13 днів тому

    You forget to mention that lucky period when a big influencer picks up a game and presents it to their audience in a very good time window. Without influencers, there is zero marketing.

  • @MaxIronsThird
    @MaxIronsThird 15 днів тому +3

    so, use a simple Gimmick, outlandish artstyle and make it land on a streamer's lap, now you're in heaven for a couple of weeks.

    • @arcanep
      @arcanep 15 днів тому +3

      couple weeks man thats great money for a long time , just gotta be careful not to spend it all lol

    • @MaxIronsThird
      @MaxIronsThird 15 днів тому +2

      @@arcanep true, but that only works if you're a solo dev, can you imagine a 20 person team makes a great game that people love, but bc it looks like an indie game, after one months no one even remembers it anymore.

    • @12feetup
      @12feetup 13 днів тому

      Yes

  • @happyfish9692
    @happyfish9692 11 днів тому

    Games are all about fun gameplay. Even with vast sums of money that gets thrown at AAA titles, they're more than often dull, not fun or just re-hashing of old ideas, although looking visually stunning. So.. make the gameplay fun and addictive, and the sales will follow

  • @kccreationsgaming
    @kccreationsgaming 10 днів тому

    7:20 AAA companies have the most money and largest teams, yet typically take the fewest risks, leaving us with many identical copy/pasted "popular" games which get incredibly boring playing the same safe format often. These AAA teams also tend to make their content more bland by always targetting the largest demographic.
    Indie devs are the solution, as they add creativity, which is why such games can occasionally outperform AAA titles. The big flaw with indie games, is the fact they have significantly fewer resources (time, money, team size, experience). You often see a couple amazing ideas or systems in overall mediocre games.

  • @UnderdogDen
    @UnderdogDen 16 днів тому +2

    Indie games make money? @_@
    This is super insightful

    • @TheMeanArena
      @TheMeanArena 16 днів тому +4

      No, some do, the majority do not. Look at it this way. You're throwing your game into a pile of games. Hope someone picks yours from the pile.

    • @TheMeanArena
      @TheMeanArena 16 днів тому

      No, some do, the majority do not. Look at it this way. You're throwing your game into a pile of games. Hope someone picks yours from the pile.

  • @darkoblivionmaster
    @darkoblivionmaster 16 днів тому +1

    WHEN DID BUMBI BECOME DOG!?!

  • @billy6427
    @billy6427 13 днів тому

    I already had a Feeling Indie Games were going to be the Next Big Thing in Video Games BUT I had No idea the Amounts were this Huge, even though most devs won't see that much $$$

    • @samyam
      @samyam  13 днів тому +1

      But it's definitely possible now more than ever!

  • @IsmoYliviiri
    @IsmoYliviiri 13 днів тому

    They do think about marketing too, we just ain't good at it and haven't learn the skill before finished our game, thats why no one plays our games (maybe).

  • @ThousandairesClub
    @ThousandairesClub 16 днів тому +1

    *by 2030, Rockstar will be the only AAA developer left standing so I'm definitely in support of the little guys rising up and making fun games* 👍

  • @learninglearning2
    @learninglearning2 16 днів тому +3

    07:04 godot spotted!!

  • @coalescence
    @coalescence 16 днів тому

    Your game is looking great btw

    • @samyam
      @samyam  16 днів тому

      Thank you!

  • @watercat1248
    @watercat1248 3 дні тому

    It may be wrong but I think one other reason many Indie game's found sucsse is.
    1.The fact that it's cheaper to to buying
    2. The developer make with pation and care's about the player's and for the game.
    3.the developer take the nessery time to make the game.
    Of course what you said it's true as well I don't argue with that
    I don't know for other indie developer's but as indie developer my self I have the freedom to spend as much time as it needs to make this project.
    Yea it may take forever to create because I work on my own but I don't have dead line or boss that have to listen 😅.

  • @billyfighter6945
    @billyfighter6945 15 днів тому

    Good video 😎

  • @thebigdawgj
    @thebigdawgj 3 дні тому

    I'm miffed, I didn't get the notification about it being free until the day after the free run ended. I'm not paying ten bucks for a free game.

  • @DylanBurke
    @DylanBurke 16 днів тому

    Woah, what did you use that embedded est. revenue right into the store page?

    • @samyam
      @samyam  15 днів тому

      chromewebstore.google.com/detail/steam-revenue-calculator/gjhejidajnchnadcangcodljgdmenipa?pli=1

  • @GrahamOfLegend
    @GrahamOfLegend 15 днів тому

    Consistency + Trying new things = Profit!

  • @Karthick18143
    @Karthick18143 10 днів тому

    Can you make a video about accelerometer control in unity?, I'm novice to Game Dev & Unity help me pls

  • @mothvideo
    @mothvideo 16 днів тому +3

    landfall games is peak!!! 🔥

  • @suryakamalnd9888
    @suryakamalnd9888 3 дні тому

    I literally searched for this video for 2 hours and finally found it when I painfull scrolled through 12 daysvof my watch history (i watched like 34 videos on a day.. I was in holidays..)

  • @a.e-gaming5232
    @a.e-gaming5232 16 днів тому +2

    Same with youtube videos, make a shitty karlson replica and it gets more views than making an entire soulslike game

  • @TESkyrimizer
    @TESkyrimizer 9 днів тому

    from an artistic pov it does bother me if many indies are going the direction of "streamability" which seems to mean there will be a lot less diversity in the indie market
    idk tho. thinking about marketing is annoying as hell. most of us are just in it to fill this creative urge inside ourselves.

    • @samyam
      @samyam  9 днів тому

      Not all, there's always been people making hypercasual games, but a lot of indies are making their dream games and spending years on them.

  • @MrNybbles
    @MrNybbles 16 днів тому

    When I saw the title "Why worse games make more money" I first thought this would be on modern AAA games vs older AAA games before they could be patched.
    Now they all need to be patched.
    Well, at the very least I can say the Indie hit games might have as many bugs as AAA games, but at least the Indie games are priced right.
    Now I miss the days when games came on cartridges and you never even noticed the occasional bug.

  • @tobey_maguire_
    @tobey_maguire_ 16 днів тому

    You have a soothing voice 😇

  • @AboElmdameed
    @AboElmdameed 12 днів тому

    Sorry for the weird question but when you were young did you share a computer with someone and what was your age when you bought your own computer?

  • @albiceleste101
    @albiceleste101 16 днів тому +1

    Big streamers play it = success

  • @user-lb4oi4sr2o
    @user-lb4oi4sr2o 15 днів тому

    Gooood

  • @Justme-forreal
    @Justme-forreal 15 днів тому

    worse games is crazy, they aren't worse, just indie.

  • @thanatosor
    @thanatosor 11 днів тому

    100M but 30% taxes on Steam
    30% taxes outside US
    10% other fees
    Still 30M back to that 21 years old boy 😂

    • @samyam
      @samyam  11 днів тому +1

      Here it says gross is around 124 gamalytic.com/game/1966720
      After 30% around 86, after 30% on 86 around 60 without other fees 😄

    • @thanatosor
      @thanatosor 11 днів тому

      @@samyam Hey thanks for the link !

  • @sekim4660
    @sekim4660 16 днів тому

    this game crash is brazzzy

  • @Firestorm-Peter
    @Firestorm-Peter 5 днів тому

    Did everyone forget that Phasmophobia pretty much inspired all of these? XD

  • @SilentFox_Prod
    @SilentFox_Prod 16 днів тому +1

    Lucky and genious devs

  • @davdev793
    @davdev793 14 днів тому

    Feels like coop goofy simple games are having great times since among us and phatasmofobia, that is where I would bet. For a developer it is great to have all the income but all those cited arent they momentary sucess? If so it's hard to reproduce it intentionally and the formulas gets old easy. Despite all th crap AAA games trows on us nowdays, people still comes back to those frachises with their over explored and copied formulas even when they are copied by indies or low budget studios.

  • @Ranger8744
    @Ranger8744 16 днів тому +1

    3:29 HAH "full STEAM ahead..."😀 You didn't notice the pun🤣🤣

  • @tomaszdecker5862
    @tomaszdecker5862 12 днів тому

    My queen, your twitter account on patreon has a typo.

  • @hansfritz6026
    @hansfritz6026 16 днів тому +2

    Your game looks really fun but polish the art a little more with some nice assets also you should definetly port this to mobile as well

  • @ReverseFlash.
    @ReverseFlash. 16 днів тому

    What people care about is fun ngl

  • @rakurobot
    @rakurobot 16 днів тому +1

    hi

  • @nathanielblairofkew1082
    @nathanielblairofkew1082 15 днів тому

    it's nice to lecture me here lol

  • @fogcomign
    @fogcomign 12 днів тому

    Content warning is not an indie game

    • @samyam
      @samyam  12 днів тому

      Landfall Games is an indie studio

  • @funlabsdesignstudio
    @funlabsdesignstudio 14 днів тому

    "Buggy Games with 400 DLC's" 🤣🤣🤣 no shhhh lol it's bloody ridiculous. COD is now a mutated toxic fish swimming down the 💩 filled wasteland. 🤣🤣🤣

  • @Shiffo
    @Shiffo 15 днів тому +1

    Reason : innovation + risk taking, a lot of these projects simply fail.
    Triple A is not able to take the sale risks with triple A budgets.

  • @neozoid7009
    @neozoid7009 16 днів тому

    💌💌💌

  • @popay0163
    @popay0163 16 днів тому +2

    #1❤

  • @davidpak271
    @davidpak271 16 днів тому +1

    People will pay money to be stupid

  • @HopDodge
    @HopDodge 16 днів тому

    This comment will be in the video about how I blew up.

  • @Luckysury333
    @Luckysury333 10 днів тому

    hey except for only up both content warning and lethal company are fantastic games. Your title that says "worse games make more money" is straight up false

  • @NorthstriderGaming
    @NorthstriderGaming 14 днів тому

    People that make shitty games make fun games. People that try super hard to make good games forget to add fun to the game.
    Developers often treat their games as 'their baby' and completely forget, that they don't make games for themselves but for others to play. And if the game is not fun for others and instead it only tickles the developer's autistic spectrum, it is no nobody's surprise that it failed. That's the only pill many devs have to swallow - don't make games that please yourself, make fun games that everyone enjoys.

  • @BadBanana
    @BadBanana 15 днів тому

    Yes there is
    It's called social norms destroyed the attention span of the young so they want a game that lasts less than 3 minutes

    • @samyam
      @samyam  15 днів тому +3

      Or adults that want a quick fun game that doesn’t last 2 hours because they are busy

  • @TimAyro
    @TimAyro 16 днів тому +3

    Among Us, Content Warning, Lethal Company, and now Abiotic Factor. I cannot stand these games. It's simple co-op gameplay that are cheap and made quick. It's like H&M for games.

    • @plasticflower
      @plasticflower 16 днів тому +6

      Except they're not made in a sweat shop :P

    • @walterh2113
      @walterh2113 15 днів тому +4

      Except it's *literally* the opposite. They're hand-crafted games by individuals and small teams with a vision rather than mass-produced by a megacorporation and designed via committee with the only goal being making money.

    • @gghhoosstt1233
      @gghhoosstt1233 15 днів тому

      Go play sucide squad then....oh wait its trash nvm go try skull and bones......oh wait its hot garbage as well um...go play redfall!......NO no no no i take it back don't. Go play latest cod mw3.....sorry that game sucks horseshit as well play Starfield.......FUCK! sorry about that i almost comitted murder um um um oh yea! go play battlefield 2042...... You know what? fuck it modern AAA games sucks....oh wait i meant to say QuAdRuPaL A games.

  • @MaticTheProto
    @MaticTheProto 15 днів тому

    Content warning honestly shouldn’t have managed to be successful

  • @GnuChanOS
    @GnuChanOS 16 днів тому +1

    indie games = just fun
    AAA games = no soul no jiggle no bitches more LGBTQC++ and more bug not finish more SJW

    • @lockyaw
      @lockyaw 16 днів тому +2

      Gooner spotted

    • @GnuChanOS
      @GnuChanOS 16 днів тому

      @@lockyaw gooner ?

    • @lockyaw
      @lockyaw 16 днів тому +6

      Dictionary says:
      "A person who whines about not having enough bouncing bazongas in games"