How Licious Turned a Simple Idea Into a Billion-Dollar Startup

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  • Опубліковано 15 лис 2024

КОМЕНТАРІ • 244

  • @backstagewithmillionaires
    @backstagewithmillionaires  2 роки тому +11

    *Listen to this video as a Podcast here:* open.spotify.com/show/5rGPalovc6AKsfbOyjh32p
    *Subscribe to our Hindi channel here:* ua-cam.com/channels/MspFCCJpRkaiiHFetgauPQ.html
    *Subscribe to our Uncut channel for all our upcoming interviews here:* ua-cam.com/channels/pVR5rkBD9baBcrgaI5zJjA.html

    • @mariyappanyadavr5852
      @mariyappanyadavr5852 2 роки тому +1

      Yo the editing fells off with all the shaking ...ik u r experimenting but loved the old ones..

    • @adarshchauhan190
      @adarshchauhan190 2 роки тому

      Yes that shaking doesn't seem to be good

  • @tamanna4697
    @tamanna4697 2 роки тому +144

    I'm vegetarian but licious comes into my mind too when I hear the word meat.

    • @tonyzang2344
      @tonyzang2344 2 роки тому +5

      Fish comes in my mind
      Maybe because of ads

    • @umbrellacorporation5723
      @umbrellacorporation5723 2 роки тому +8

      Making money by slaughtering some innocent Animals is most horrible, horrendous and Adhramic thing.

    • @ashWINAG
      @ashWINAG 2 роки тому +6

      @@umbrellacorporation5723 You mean Lions and Tigers have no goodness left?or say heart

    • @Galavya41
      @Galavya41 2 роки тому +8

      @@ashWINAG This is improper logic . Lions and Tigers and other carnivores have no option but to eat meat but we do , we can show a little kindness and that kindness must not be limited just towards food , all animal products which involve slaughtering of the animal must be avoided ( most dont care about this as its okay for them to carry leather wallets and wear fine leather shoes ). That being said meat has been a part of Indian culture since ancient times and in the Shakta tradition meat is offered as bhog to the mother goddess .so its not that bad either .

    • @adityagautam7992
      @adityagautam7992 2 роки тому +1

      @@Galavya41 Do you know the difference between animals and livestock?

  • @apexpredator2118
    @apexpredator2118 2 роки тому +61

    Great video, however I felt that the video was more like a motivational video and less of a technical one. Would have appreciated more detail on stuff like how exactly did they deal with the storage temperature problem, what made their sales grow (just marketing or word of mouth etc), what kind of marketing did they use, how does their production work etc. I'm sure a lot of this wouldn't be public, but a lot of it would. Also, many competitors have sprung up, don't know how Liscious would be different from them.

  • @PrashantMaurice
    @PrashantMaurice 2 роки тому +58

    I really like this series, as a founder, it helps me frame my perspective while fighting in trenches. More analysis videos pls Caleb, rooting for you

    • @backstagewithmillionaires
      @backstagewithmillionaires  2 роки тому +6

      Thank you, Prashant. And good luck with your journey as an entrepreneur. We are glad that we can play a small role in helping you in your journey. :)
      We are working on more such videos.
      -Varun

    • @StoaHQ
      @StoaHQ 2 роки тому +1

      Right, these videos are great from an understanding point of view. BWM beautifully depicts the mindset that these founders have and there’s just so much to learn from that

  • @StoaHQ
    @StoaHQ 2 роки тому +3

    Amazing lesson on how 10% times can decide 90% of your life. What a philosophy to live by.
    What made Abhay succeed eventually was one thing that the majority is afraid of - “Believing in their idea.”

  • @maatrubhoomi
    @maatrubhoomi 2 роки тому +22

    Damn! So well researched work!!
    Kudos to the BWM team 🔥🔥❤

  • @gravity7208
    @gravity7208 2 роки тому +2

    I have heard of this first time but i need this in my area and it's wonderful they started this business in India dealing with bureaucracy and politics.

  • @RahulKumar-fp1gy
    @RahulKumar-fp1gy 2 роки тому +9

    Good evening Caleb and whole BwM team
    Hope, We will see many such startups in future and they will revolutionize meat market in India.

  • @dave_cj
    @dave_cj 2 роки тому +69

    I would really love to hear a story of "Backstage With Millionaires" team. I'm sure this single video included the hard work, editing, research and data collections of many individuals and of course the wonderful way of presentation by Caleb. Please share a detailed story of your journey. Kudos to your efforts. :)

  • @ManishSingh-jz2hx
    @ManishSingh-jz2hx 2 роки тому +1

    You are right. Packaged and frozen meat are practically non existent in India, but it is available in every American Supermarket. I would be pleasantly suprised if I see the Licious packaging the next time I visit Big Bazaar

  • @shivanirmal1181
    @shivanirmal1181 2 роки тому +3

    Thanks a lot for such an informative video. Lots of things to learn from this story. I'll probably be coming back to this video multiple times.

  • @manikkalore1630
    @manikkalore1630 2 роки тому +1

    Another gem of video from most underrated UA-cam channel.

  • @rajdeepc03
    @rajdeepc03 2 роки тому +19

    Sadly the price at which they are selling meat is simply too high. ₹318 for 1kg in Licious vs ₹210 - ₹280 in local market, coming to delivery, many shops deliver to your house if

    • @backstagewithmillionaires
      @backstagewithmillionaires  2 роки тому +27

      Great question Rajdeep. Personally, I have had a long list of negative past experiences with small merchants in India. Cheating, scamming, lying, bad or unprofessional behaviour, unsatisfactory products/services, and lack of a solid appeal/refund process are headaches that I do everything I can to avoid - I don’t have time for such people, and will happily pay a few hundred rupees extra to avoid these experiences. So far, I have never had a bad experience with Licious, as compared to local butchers which are hit/miss - some are awesome people, some are awful, it is a mixed bag. So basically I am paying for consistency and predictability. Superior meat quality is secondary for me, and the price is the least important variable.
      That being said, prioritising price is a totally valid option. If you have a local butcher that you trust, and who is honest and hygienic, I would encourage you to continue buying from them, as it is always good to support local businesses (as long as they are professional and deserving of that support). -Caleb

    • @naveenchaudhary4072
      @naveenchaudhary4072 2 роки тому

      *being a food technologist i can that a good quality 1kg chicken should cost you around 300+ rs*
      Because 200rs kg chiken is. Mostly grown by repeated injections.. Toxin diets.. And what not

    • @ranjan_v
      @ranjan_v 2 роки тому +2

      ​@@naveenchaudhary4072 : I can assure you Licious buys same chicken, its just processed better, 95%+ chicken sold and consumed in india comes from a standardized farming practices, with tried and tested Formulae.
      Licious buys the same breeds, grown in same farms ( they dont own farms), they just sort out the non-appealing cuts (stained with blood or misshapen). They are good at sellign the idea of cleanliness with better packaging.
      Again they are good with marketing and packaging, the meat is the same.

    • @naveenchaudhary4072
      @naveenchaudhary4072 2 роки тому +1

      @@ranjan_v yes possible, but they must have some. Certified supplier for broilers, otherise a single lab test can point out. The abuse of antibiotics in chiken raising, and that will badly impact tha image of company

    • @ranjan_v
      @ranjan_v 2 роки тому

      @@naveenchaudhary4072 : In india the methods are standard, they use several liver tonics and injections in case of New castle disease and bird flu, its prettu much standard across all farms and farmers, We absolutely don't have other options, certified or not they also do the same thing.

  • @wallstreetboy5521
    @wallstreetboy5521 2 роки тому +3

    Every minute of this video was breathtaking,serously

  • @chetankale
    @chetankale 2 роки тому +2

    awesome video. I have been a customer for a long time and it totally changed my experience of buying meat. thanks for doing this video.

  • @LalitPatilcasper
    @LalitPatilcasper 2 роки тому +1

    Great to the point video. Thank you so much for sharing.
    I have been Licious customer since COVID-19 triggered and now tehre's no turning back. Although the products are bit on expensive side; I can be sure of the consistent quality on every order.

  • @crwarsame6985
    @crwarsame6985 2 роки тому +5

    That was really great episode.. You guys put great content everytime and I enjoy watching every second of your videos.
    Thanks.

  • @abhishekdev258
    @abhishekdev258 2 роки тому +59

    Licious has miles to go. Many Indians prefer "Jhatka" meat and many Indians eat "Halal" meat. Many Indians also prefer to buy a specific type of meat. But these problems are nothing that can't be overcome. It is a very good start for licious

    • @ArpanMukhopadhyay93
      @ArpanMukhopadhyay93 2 роки тому +13

      The company targets a segment that doesn't care about all this non sense

    • @abhishekdev258
      @abhishekdev258 2 роки тому +23

      @@ArpanMukhopadhyay93 Just because you don't have the guts to stand up for something doesn't mean it is nonsense.
      In fact there is a big opportunity.

    • @oris2723
      @oris2723 2 роки тому +8

      @@ArpanMukhopadhyay93 people like you buy from butchers, it targets premium consumer base

    • @ArpanMukhopadhyay93
      @ArpanMukhopadhyay93 2 роки тому +2

      @@oris2723 completely wrong. I have only used licius for last 4 years

    • @apexpredator2118
      @apexpredator2118 2 роки тому +4

      Good idea. They could just add separate categories for jhatka and halal meat. I'm not sure what kind of meat they have already.

  • @shivak6696
    @shivak6696 2 роки тому +4

    Please make such videos on the journey of other startups too. Would love to hear them from you.
    P.S. I have been following you since this channel has 10k subscribers. You guys are doing a great job and have evolved all the way. Keep up the good work and educate us.

  • @YogiForTheWorld
    @YogiForTheWorld 2 роки тому +2

    I'm vegetarian ..And today I had courage to see that much meat .. I still don't know I'm feeling good or bad
    But idea worth it ..Great ..Kudos to Jay

  • @aryamandlik1540
    @aryamandlik1540 2 роки тому +3

    Loved the video. Please continue this series. It's really helpful and informative

  • @sharathwho4927
    @sharathwho4927 2 роки тому +2

    I'm waiting for the day when Licious goes mainstream and starts operating in the rural areas of India..

  • @ChristopherVanderpuye
    @ChristopherVanderpuye 2 роки тому +1

    Wow I can tell that so much research went into this. And the delivery was spectacular! Story telling A+ great video!

  • @omkarpatil9523
    @omkarpatil9523 2 роки тому +12

    I want to see how they tackle veg meat as it will be there main competitor as They operate in real life meat but nowadays veg meat is in trend and it will soon take over whole real meat industry.

    • @backstagewithmillionaires
      @backstagewithmillionaires  2 роки тому +5

      This is really going to be an interesting challenge for Licious. I guess one way they can tackle this is by adopting the trend and selling veg meat as well. Not sure how open they might be to the idea considering their love for meat. We'll just have to wait and see.
      -Varun

    • @harithascorp
      @harithascorp 2 роки тому +9

      Veg meat is a fad and a waste of resources. Indians have found an alternative to meat a long time ago. They are called lentils.

    • @adityay525125
      @adityay525125 2 роки тому +2

      As in meat less meat like the impossible burger?

    • @ManishSingh-jz2hx
      @ManishSingh-jz2hx 2 роки тому +2

      I don't think there is a huge demand for veg meat in India; it is restricted to a few cities. Besides, veg meat takes a lot of input to make and the cost to profit ratio might not be worth it considering that the public is not aware and interested in this idea.

    • @abhishek2275
      @abhishek2275 2 роки тому +3

      Veg meat? Lmao. Why don't people just have paneer. It's like vegetarians and vegans don't want to be excluded from the meat conversations so they came up with they own gimmick. And no vegan meat is not gonna take over. It might take over among rich white westerners or radical hindu followers but will not become mainstream.

  • @pratyushbehere3580
    @pratyushbehere3580 2 роки тому +2

    Loved the video. Just wanted to mention that the stutter screen starting from 5:05 is difficult to look at.

  • @ranjan_v
    @ranjan_v 2 роки тому +1

    I can assure you Licious buys same chicken, its just processed better, 95%+ chicken sold and consumed in india comes from a standardized farming practices, with tried and tested Formulae.
    Licious buys the same breeds, grown in same farms ( they dont own farms), they just sort out the non-appealing cuts (stained with blood or misshapen). They are good at selling the idea of cleanliness with better packaging.
    Again they are good with marketing and packaging, the meat is the same.

  • @JulianTejera
    @JulianTejera 2 роки тому +1

    Very good video. I wish it wasn't flashing so much; those brightness changes gave me a headache 😫

  • @derryjames2295
    @derryjames2295 2 роки тому +2

    Truly inspiring. Hats off to you on doing the research and coming up with this undiscovered odyssey.

  • @ericanderson6777
    @ericanderson6777 2 роки тому +1

    Amazing video Caleb. The way you presented their story was just amazing 👍

  • @tharkilegendmemes232
    @tharkilegendmemes232 2 роки тому +3

    You gave precious knowledge 😭

  • @nikhilnair8774
    @nikhilnair8774 2 роки тому +2

    Enjoyed this cover on Licious. One feedback: the shaky look of the visuals wasnt great, found it very hard to focus on the video.

  • @abhishekdesai1356
    @abhishekdesai1356 2 роки тому +3

    Very informative and insightful
    Really appreciate your work✌

  • @nikhilphafat9009
    @nikhilphafat9009 2 роки тому +1

    Your way of showing thing and summarizing up has changed and definitely it is very nice ...you are gonna soon hit 1million i hope

  • @sadhosh5760
    @sadhosh5760 2 роки тому

    Moving!!! Great content put together and with such beauty and divinity presented by Caleb!!! Looking forward for more!

  • @dlxpro9342
    @dlxpro9342 2 роки тому +3

    Leave video clips and pictures as they are. Sir, Please dont put those shaky effects, they cause eye strain and headache , specially when viewed at 1.5x speed.

  • @LearnLife-k2q
    @LearnLife-k2q 2 роки тому +1

    It was an amazing video.....lots of positivity and ambitions.....just love your work.

  • @divyanshugoyal9818
    @divyanshugoyal9818 2 роки тому +1

    I hope licious will launch their service in Pali, Rajasthan🙏

  • @sathyamanikanta2784
    @sathyamanikanta2784 2 роки тому +3

    I am really happy that u r making these kind of Case studies apart from Weekly news... ❤️🔥
    Tq for the motivation and knowledge u r giving thr these videos with best content 💯💯💯🔥🔥🔥

    • @backstagewithmillionaires
      @backstagewithmillionaires  2 роки тому +1

      Thank you so much, Sathya!
      Yeah, these videos are really helpful to broaden our understanding on how startups works and what motivates an entrepreneur to do what they do. We are working on more of these videos, which you should be able to see really soon. :)
      -Varun

    • @sathyamanikanta2784
      @sathyamanikanta2784 2 роки тому +1

      @@backstagewithmillionaires keep on going 👍💯💯💯😊

  • @somjack41
    @somjack41 2 роки тому +1

    I think everything has its time and space. This idea would have been a failure say 10-15 yrs back. As india is growing, internet footprint reaching smaller pockets, Indian are also slowly developing taste for something better. And e-commerce companies are helping people to get hands into that “something better”. Great story, and as always BWM - a great story teller. Keep it up.

  • @itsRockygupta
    @itsRockygupta 2 роки тому +2

    Appreciate you for making such content 👍

  • @barathrajkumar5564
    @barathrajkumar5564 2 роки тому +3

    Great video, but the graphics gave me a headache. the constant moving of the image made the video impossible to watch

  • @niranjan2726
    @niranjan2726 2 роки тому +3

    I watched your FlipKart, Zomato documentaries and now this, it feels so satisfying to know there journey from zero. How this entrepreneurs think. Hatsoff to your narration,editing Research. Thanks for uploading...

  • @gauravchavan1541
    @gauravchavan1541 2 роки тому

    thanks for sharing, great content as always Caleb and BWM team 👍👍👍

  • @Aerrow62
    @Aerrow62 2 роки тому +1

    Bangalore is definitely the startup capital of South asia.

  • @ScienceStuffs23
    @ScienceStuffs23 2 роки тому

    We need to support all the startup in India so that we can become a developed country. 🇮🇳🇮🇳🇮🇳💪

  • @tonyzang2344
    @tonyzang2344 2 роки тому +2

    You are a great storyteller

  • @shadowChrist0
    @shadowChrist0 2 роки тому

    Goosebumps
    Proper Story telling. Keep going, love you❤

  • @shangamithiraashok6206
    @shangamithiraashok6206 2 роки тому +1

    love their work!

  • @kriteshshrivastava4807
    @kriteshshrivastava4807 2 роки тому +1

    really very good video pls make a series of videos about the stories of Startups

  • @akashsingh-jp8hl
    @akashsingh-jp8hl 2 роки тому +1

    Got an ad of Fresh to home while watching this 😅

  • @ShinichiKudoQatnip
    @ShinichiKudoQatnip 2 роки тому

    It feels so good when India's map is the correct one, not like CNBC and the rest.

  • @arthurmiller9103
    @arthurmiller9103 2 роки тому +1

    Great product.

  • @Prasaddongare
    @Prasaddongare 2 роки тому +3

    6:50 March 2015 company was born
    9:11 August 2015 Lucious started their first order delivery
    10:51 September 2015 company raised 6.20cr funding
    How 🤔🤔🤔

    • @backstagewithmillionaires
      @backstagewithmillionaires  2 роки тому +3

      This might seem surprising Prasad, but it actually happens all the time. This is less than $1M which is relatively easy to raise if you have a good idea and know the right people, even without an MVP. Licious had already launched, they had spent months ideating and planning, and most importantly, they had connections in the venture capital world. I have a Bengaluru-based friend who raised $2M on just an idea alone, not even a prototype or MVP. Investors want to get in early - FOMO is real, so if you check most of their boxes, they’ll give you hundreds of thousands, sometimes millions of dollars. -Caleb

    • @Prasaddongare
      @Prasaddongare 2 роки тому

      Hi Caleb, Happy to hear back from you. But this whole scenario looks "jumla" to me. This is difficult to understand how do they calculate valuation of a company when there is hardly any revenue coming. I understand the concept of seed funding or early investment in a manufacturing company bcoz they have assets to calculate but in case of services I suspect money laundering.

    • @Prasaddongare
      @Prasaddongare 2 роки тому +1

      As an investor if I had 6.20Cr surplus in my pocket, I would have invested 1cr each in HDFC, Reliance, L&T, Infosys, TCS and Maruti Suzuki.
      Why would anybody choose a 4 month old butcher shop insted?? 🤔

    • @backstagewithmillionaires
      @backstagewithmillionaires  2 роки тому +1

      Hi Prasad, to answer your question about valuation, it's highly speculative. I think they take factors like the strength of the core team, the founder(s) past entrepreneurial experience, the perceived market size, and other angels/VCs who have already invested, into account.
      Startups are high risk (1 in 10 succeed, which are terrible odds), but also potentially super high reward. Investors are chasing the next Flipkart, the next BYJU'S, the next Zomato. Your strategy of investing in HDFC, Reliance, etc. is low risk, low reward - you will probably see a predictable, incremental ROI, and there is nothing wrong with that, but investors who put money into Licious are aiming for an ROI upwards of 100X - for angels that ROI goes into their pockets. For VC firms, it is distributed to their LPs. Look at Zomato as an example. When Info Edge invested in them, they were called a "food guide" - just a website which showed restaurant menus - there was no food delivery at that point. Info Edge first invested Rs. 4.7 crore in Zomato back in 2010 as seed money, and invested in several rounds following that. When Zomato went public in 2021, the value of their stake had grown by 1,050X - not sure how much they sold, and how much of Zomato they still own, but that's an incredible amount of growth - more than $600M.
      You can think of Licious in a similar way - they might be seen as a "butcher shop" in the early days, but the market opportunity is massive, because of how big and disorganized India's meat market is. With the right guidance and sufficient funds, investors may see that 100X+ ROI that they're constantly chasing. Is it money laundering? I don't know - you'd have to investigate each individual investor. Here's a list of them:
      Mayfield Fund, Vertex Ventures, Temasek Holdings, InnoVen Capital, 3one4 Capital, Bertelsmann, IIFL, Mohandas Pai, Sistema Asia Capital, Multiples Alternate Asset Management Private Limited, Neoplux, Kanwaljit Singh, Avendus Capital, Brunei Investment Agency, University of California, Akshay Gulati, Nichirin, Nichirei, and Narshing Dass Makkar. -Caleb

  • @deus_ex_machina_
    @deus_ex_machina_ 2 роки тому +1

    I'm just here to determine why I was bombarded with their ads a few months ago...

  • @ivinitmittal
    @ivinitmittal 2 роки тому +5

    Even though I don't eat meat, but I've seen all my friends talk positively about them!! Indeed they're a leader, and organisations in meat business means a lot in the pandemic time, as you don't want open butcher shops💯💯

  • @bhavanijanakiram1116
    @bhavanijanakiram1116 2 роки тому +1

    Lucious is the Amazon of meat packaging.They really need to cut out the boxes. I know I am buying from Lucious I ordered online I don't need the reminder with the packaging which I discard almost immediately after delivery because of freezer space.

  • @somjack41
    @somjack41 2 роки тому +1

    Thanks

    • @backstagewithmillionaires
      @backstagewithmillionaires  2 роки тому +3

      Wow Suman, thank you for the generous Super Thanks 🙏🏻 glad you enjoyed the video 🙂 -Caleb

  • @ha-pb6gs
    @ha-pb6gs 2 роки тому +1

    I have been watching your videos for a while, your contents are👏👏👏👏👏

  • @hemachandrang6284
    @hemachandrang6284 2 роки тому +1

    Very inspiring, well made content

  • @casinarro
    @casinarro 2 роки тому

    You are so unique. Thanks for such a nice presentation.

  • @siddhu1020
    @siddhu1020 2 роки тому

    thanks for this!

  • @shamanaggarwal4696
    @shamanaggarwal4696 2 роки тому

    Would highly appreciate a series of videos on how to become angel investor in India. How one can go about syndicates direct deals or Micro VC to build a portfolio of start ups for long term.

  • @AR-scorp
    @AR-scorp 2 роки тому

    Excellent documentary.

  • @vickyyadav5723
    @vickyyadav5723 2 роки тому +1

    Loved it ❤

  • @memekivines18
    @memekivines18 2 роки тому +1

    Amazing video guyzz, Please tell them to start their service in Indore(Madhyapradesh). 🤣🤣

  • @sourabhchougale4503
    @sourabhchougale4503 2 роки тому

    Very good & educational video👍🏻

  • @darshanjain8458
    @darshanjain8458 2 роки тому

    Thanks Caleb

  • @bharghavatri9487
    @bharghavatri9487 2 роки тому +1

    I once ordered licious once in my college is dam good but it's not available all over India

  • @marnix1
    @marnix1 2 роки тому +1

    That is awesome presentation 👍👍👍👍👍👍

  • @vkgamingplatform7247
    @vkgamingplatform7247 2 роки тому

    They had money for their start-ups. Biggest hurdle.

  • @jatilyadav4000
    @jatilyadav4000 2 роки тому

    very nice video sir...thank you soo much for this type of content.....

  • @devenagarwal
    @devenagarwal 2 роки тому +1

    The shakiness in the picture is too distracting. Because of it i have to just listen to the audio. Not sure if others feel the same.

  • @abhishekdev258
    @abhishekdev258 2 роки тому +4

    "Meat is a bit taboo in India...shopkeepers wrap that in black polythene bags"
    Hmmm.....who wrote those lines? Because I have read those exact same words somewhere and that article was also talking about licious.

    • @manaspradhan8041
      @manaspradhan8041 2 роки тому +1

      Probably marketing material

    • @abhishekdev258
      @abhishekdev258 2 роки тому +1

      @@manaspradhan8041 not sure about that. I don't think I ever went over their website.
      Let's see if someone from BwM responds to this.

    • @manaspradhan8041
      @manaspradhan8041 2 роки тому +2

      @@abhishekdev258 i dont know if it's on their website but they did have TV commercials where the guy would buy fish in a black polythene bag and then walk home shamefully because it would smell really bad. (Admittedly not something I've ever had to experience any time I bought fish)

    • @backstagewithmillionaires
      @backstagewithmillionaires  2 роки тому +4

      Hey Abhishek, I think the wording matching something you read might be a coincidence. I went through the script and customised each sentence to match my cadence and presentation style, so even if we copied and pasted it from somewhere initially, it would have been altered during that process.
      To answer your question more directly, this line was probably copied from an article, pasted into the script, tweaked by the initial writer slightly, and then altered again by me. But in my personal experience, it is true more than 50% of the time - the black polybag thing has happened to me a lot, although usually when the meat is cheaper, especially if the meat in question could be offensive to some people. So it wasn’t something that we would have put into the script if we didn’t feel it to be true in our own experience. -Caleb

    • @abhishekdev258
      @abhishekdev258 2 роки тому

      @@manaspradhan8041 I have never seen any commercial on licious. But I get your point.

  • @Quantum_Dots
    @Quantum_Dots 2 роки тому +4

    Licious should introduce artificial meat which is more eco friendly

  • @kanny8742
    @kanny8742 2 роки тому +2

    Damn your videos are neat

  • @adityajha4447
    @adityajha4447 2 роки тому

    Kudos to u guys..
    Grt video

  • @devrhenius876
    @devrhenius876 2 роки тому

    Awesome review

  • @vasugupta3531
    @vasugupta3531 2 роки тому

    Awesome Video

  • @vachan7069
    @vachan7069 Рік тому

    Jatka meat can be a money spinner for licious

  • @SkandanKA
    @SkandanKA 2 роки тому +1

    What is the name of this background music?

  • @AnithaPittala12
    @AnithaPittala12 2 роки тому

    Really a grt video

  • @kaishorika
    @kaishorika 2 роки тому +1

    Please make a video on MilkMantra.
    It’s based in Bhubaneswar

    • @backstagewithmillionaires
      @backstagewithmillionaires  2 роки тому

      Thanks for the suggestion, Kaishorika!
      We'll take a look into MilkMantra and see if we can do something. :)
      -Varun

  • @SaGa7_7
    @SaGa7_7 Рік тому +1

    More case study videos

  • @Techworldview
    @Techworldview 2 роки тому

    Great work

  • @abhivalunj513
    @abhivalunj513 2 роки тому

    Thanku Celeb🙌🙌🙌

  • @Hayat208
    @Hayat208 2 роки тому +1

    Two aspects are not evident: Raising and sourcing the meat and the Halal or Jhatka slaughter method which are quite important. Over the years, 90% of the Indian meat industry is Halal certified, employing only Muslims. Not only that, Halal certification has become so pervasive to include almost every consumer product generating billions of dollars of revenue for the certification companies with dubious background. Could not find the company's website to get answers.

  • @tusharagrawal5458
    @tusharagrawal5458 2 роки тому

    Please do the interview series

  • @CommonGaming
    @CommonGaming 2 роки тому +2

    Waiting

  • @Adhavmani
    @Adhavmani 2 роки тому

    Great video

  • @mrgyani
    @mrgyani 2 роки тому +1

    Liscious is spending sooo much money in advertising (I see them EVERYWHERE online), how can they be profitable?

  • @divyanshkumar5053
    @divyanshkumar5053 2 роки тому +1

    Lived it

  • @tceofficialchannel
    @tceofficialchannel 2 роки тому +2

    Vegetarian Capital ♻️

  • @jitinarora8635
    @jitinarora8635 2 роки тому +1

    Hey, I am from India, I don't think there is any stigma attached to buying, consuming meat or going to the butcher's shops as such. If it exists at all, it is not that extreme as condoms or tampons! Apart from that, kudos for making this interesting video.

  • @srsays
    @srsays 2 роки тому

    Good Video.

  • @harshadpk42
    @harshadpk42 2 роки тому +3

    the shaking screen was really irritating to watch

  • @Hayat208
    @Hayat208 2 роки тому +1

    Are the products Halal or Jhatka certified.

  • @Neonvarun
    @Neonvarun 2 роки тому

    Maybe They can now try to launch Veg Meat. Like impossible burger in india.

  • @kittu63390
    @kittu63390 2 роки тому +1

    No fresh meat, late delivery, no idea for delivery boy no communication on late deliveries.

  • @CommonGaming
    @CommonGaming 2 роки тому

    He caleb I have watch your video on Biotech startups more than 12 times.... And in that video you have provide very important information .... Please can you provid me newslater of that video...
    Thanks
    Common 2m
    Dipak Sanap (orignal name )
    I am a Pharmacy student of 3rd year...

    • @backstagewithmillionaires
      @backstagewithmillionaires  2 роки тому

      Hey Dipak, I am so glad that you found that video so helpful!
      Unfortunately, we don't have the written format of the video to share right now. But if you are looking for some resource or particular information, you can let us know and I can look for it and share it with you?
      -Varun

  • @ssa6227
    @ssa6227 2 роки тому +1

    This is hurting the once small proud entrepreneurs. We have municipalities that could have been used to ensure hygienic conditions at the butchery. This only creates unemployment and few getting rich at expense of poor. The employment they offer will only last until they automate. Then very few critical employees would be left. While being big company with clout with the government they will evade taxes.
    Just look at what happened during pandemic. Adani and Ambani broke records while millions slipped into poverty silently with no media coverage.
    This is not honest capitalism. Companies are suppose to be institutions that fuel growth, create and distribute wealth such that all society benefits.