If a small keyword I discovered from the search term report has less than 50 searches per month, should I still create a campaign for it? If so, what type of match type do you start with? Do you start with all three types (broad, phrase, exact) together?
Hey Mina, I've followed your steps for the keyword campaigns, however they haven't been spending at all, yet my manual product campaign has been & doing well. Are the keyword campaigns not spending because there isn't enough volume in the search terms?
Hello Mina, I do every thing as you say. i am getting sales from auto close campaign even at low bids but good kws from auto campaign in their own campaign do not perform well.
Thank you, Mina. Have you experienced a situation where sponsored products actually perform worst when increasing the budget. Some of my campaigns do well at $25 and poorly when I increase to $50. I sell kdp books. Thanks
What you recommend then should we use main keywords which have high search volume or use easy keyword to rank due to small budget what do you recommend or mixup with easy small sewrch volume than high search volume keyword have difficult to rank what you suggest ????
Would it be normal to lose money during the first few weeks/months of this PPC strategy? I have implemented it and sales are up but ACOS/TACOS is just brutal at this point. Bleeding money currently. Any advise?
I'm on my first two months of ppc for a sub 10 dollar item that I make myself. $1500 worth of sales but while trying to figure out ppc I spent just as much. I turned it off recently and kept getting a few to several sales a day. I will turn it back on and be very careful with it. These videos are overwhelming at first but as time passes more and more becomes relevant. Very difficult stuff but so much fun
@@AndreGomes1987 there are lots of secrets but here is one! the point at the beginning is that #1 you need sales! get your sales velocity going and the way to do this is to spend on PPC, optimize daily. #2 after running PPC aggressively for months, you need to break even, its okay to break even, so long as your rank continues to go up! finally, when you get to the top, you can finally lower, your ad spend, at this point, your organic sales should be nice and profit, once you see your rank go down, start with PPC again and repeat. @Mina Elias care to chime in??
Very much normal especially if your item is new. Not only are you testing keywords, but Amazon is also testing your item relative to the keywords against the internal info they have on consumer behavior. I generally wait for 3-5 weeks and at least 10 clicks on a keyword have before deciding to make drastic changes. This allows another a good feel of my item to the consumer behavior and also gives me 10 instances where customers have been interested enough to hop into my listing but have left for some reason. I also found when I’m advertising can affect performance as well. I tend to have more orders in the evening and high influx on weekends and around the 1st and 15th of each month (it’s payday for some on Friday). If you want to improve tacos, so long as your budget warrants it, the focus should be on getting to page 1 or 2. Which would mean investing in ad real estate that gets you sales as that will be your method of bringing down your TACOS. If you’ve got plenty of reviews (generally 30 or so is where I see my sales begin to lift but it’s also relative to your competitors. The higher the avg, the more you’ll need before the lift occurs unless your item has a perceivable edge somewhere else) over 4 stars and good quality images and you’ve properly loaded in keywords so that the sorting algorithm knows to display you for high volume pertinent keywords, then it’s just about enduring the damage early on to get your ranking up so that you’ll begin to see a split between your total sales vs the sales from ads. It’s by far the worst part. Apologies for the novel. Hope this helps, best of luck!
@@zdunc5171 Exactly right, I mentioned something similar but not sure why it wasn't posted. I mentioned that there are major steps. #1 Get sales velocity by spending on ads, to rank. #2 refine/optimize campaign daily #3 once your are the top, spend less and let your organic sales kick in. After, your rank will drop, repeat the process.
Very honest and absolutely right advice!
hello brother,Are you a amazon seller from europe?
I would like to connect with you man..personally
looking forward to chat with you,love u bro?
Thanks!
That view is spectacular Mina!
Thanks!
Hello, Should the listing have exactly the same keywords as the PPC campaign?
Simplicity is bliss!
Thanks!
Good work dear.
If a small keyword I discovered from the search term report has less than 50 searches per month, should I still create a campaign for it?
If so, what type of match type do you start with? Do you start with all three types (broad, phrase, exact) together?
Hey Mina, I've followed your steps for the keyword campaigns, however they haven't been spending at all, yet my manual product campaign has been & doing well. Are the keyword campaigns not spending because there isn't enough volume in the search terms?
Hello Mina, I do every thing as you say. i am getting sales from auto close campaign even at low bids but good kws from auto campaign in their own campaign do not perform well.
Thank you, Mina. Have you experienced a situation where sponsored products actually perform worst when increasing the budget. Some of my campaigns do well at $25 and poorly when I increase to $50. I sell kdp books. Thanks
Great vid. How do you calculate break even acos ?
What you recommend then should we use main keywords which have high search volume or use easy keyword to rank due to small budget what do you recommend or mixup with easy small sewrch volume than high search volume keyword have difficult to rank what you suggest ????
@mina Elias
Hi, IS and IR show 0 even after more than 200 sales in last 4 months. India Account. Thanks
I hope you will release a video on how to set up ppc on data dive
It’s coming very soon!
informative
Thank you so much
With this method, how long should we run the campaign for before watching and implementing your tips on optimizing the campaign?
Wait until the keyword has enough spend aka 75 of product sale price
Would it be normal to lose money during the first few weeks/months of this PPC strategy? I have implemented it and sales are up but ACOS/TACOS is just brutal at this point. Bleeding money currently. Any advise?
I'm on my first two months of ppc for a sub 10 dollar item that I make myself. $1500 worth of sales but while trying to figure out ppc I spent just as much. I turned it off recently and kept getting a few to several sales a day. I will turn it back on and be very careful with it. These videos are overwhelming at first but as time passes more and more becomes relevant. Very difficult stuff but so much fun
@@AndreGomes1987 there are lots of secrets but here is one! the point at the beginning is that #1 you need sales! get your sales velocity going and the way to do this is to spend on PPC, optimize daily. #2 after running PPC aggressively for months, you need to break even, its okay to break even, so long as your rank continues to go up! finally, when you get to the top, you can finally lower, your ad spend, at this point, your organic sales should be nice and profit, once you see your rank go down, start with PPC again and repeat.
@Mina Elias care to chime in??
Very much normal especially if your item is new. Not only are you testing keywords, but Amazon is also testing your item relative to the keywords against the internal info they have on consumer behavior. I generally wait for 3-5 weeks and at least 10 clicks on a keyword have before deciding to make drastic changes. This allows another a good feel of my item to the consumer behavior and also gives me 10 instances where customers have been interested enough to hop into my listing but have left for some reason. I also found when I’m advertising can affect performance as well. I tend to have more orders in the evening and high influx on weekends and around the 1st and 15th of each month (it’s payday for some on Friday). If you want to improve tacos, so long as your budget warrants it, the focus should be on getting to page 1 or 2. Which would mean investing in ad real estate that gets you sales as that will be your method of bringing down your TACOS. If you’ve got plenty of reviews (generally 30 or so is where I see my sales begin to lift but it’s also relative to your competitors. The higher the avg, the more you’ll need before the lift occurs unless your item has a perceivable edge somewhere else) over 4 stars and good quality images and you’ve properly loaded in keywords so that the sorting algorithm knows to display you for high volume pertinent keywords, then it’s just about enduring the damage early on to get your ranking up so that you’ll begin to see a split between your total sales vs the sales from ads. It’s by far the worst part. Apologies for the novel. Hope this helps, best of luck!
@bryang9366 brother what you use budget everyday is it ok to go with 20$ daily budget what is seniour suggestion plz
@@zdunc5171 Exactly right, I mentioned something similar but not sure why it wasn't posted. I mentioned that there are major steps. #1 Get sales velocity by spending on ads, to rank. #2 refine/optimize campaign daily #3 once your are the top, spend less and let your organic sales kick in. After, your rank will drop, repeat the process.
I love you❤
Thank you!!!
Welcome!
perfect
Thank you for watching!
i saw all of your vedio & make notes also but if we have 20 to 30 daily budget what you suggest @mina elias
should we move onn with exact match or auto what is your suggestion because everyone dont have 100 daily budget in begining
Do the exact same strategy but choose less keywords and start low bids
@mina Elias thank you I understand very well that was exact I am thinking but your answer like me thank u its mean I am learning very well
first comment
Love it hahaha
Thank you
informative