Mina Elias
Mina Elias
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Amazon PPC vs. DSP Advertising: Which Is Better for Scaling Your Brand?
Amazon ads can either make or break your business.
I’ve seen it all-brands throwing money at campaigns with no strategy, no clarity, no results. I knew there had to be a better way.
If you’ve ever wondered:
“Should I invest in DSP or stick to PPC?”
“Is my product ready for both strategies?”
“How do I scale smartly without wasting ad spend?”
"What's the difference between Amazon PPC and DSP ads?"
This video has the answers.
Here’s the truth:
PPC is where you start. It’s the foundation. The bread and butter.
DSP is the game changer-but only if your PPC is in order
In this video, I’ll show you:
✅ Why Amazon PPC is the foundation of any successful ad strategy.
✅ How Amazon DSP unlocks first-party data to target real buyers-not just browsers.
✅ The secrets to building a full-funnel strategy that drives revenue and scales profitably.
Lesson: Growth comes when you stop wasting time and start playing smart.
📈 Ready to scale your Amazon Ads in 2025? Let me help you, click here: hubs.la/Q032MyqP0
Resources 🚀
Amazon PPC Course (Updated 2024)
LIMITED TIME OFFER - $200 OFF PPC University Code YT24
I will be removing this code soon so take advantage now before I take it down!
➡www.theppcuniversity.com/
Amazon Growth Toolbox: info.triviumco.com/amazon-growth-toolbox
Join my Amazon Slack Group: triviumco.com/trivium-tribe/
Discounts 🤑
Helium 10 Discount: rb.gy/2gf0nd
Jungle Scout Discount: get.junglescout.com/s6w3eho3o6nu
Data Dive: datadive.tools/join/trivium/?ref=minaelias1%EF%BB%BF
#amazonads #amazonppc #amazondsp #amazonppcagency
💬 Got questions? Let me know in the comments.
Subscribe now-your future self will thank you.
Переглядів: 361

Відео

Amazon DSP Masterclass: Maximizing Growth with Mina Elias & Sam Lee
Переглядів 2799 годин тому
In this webinar we are discussing Amazon DSP and everything you need know about it! If you're looking to get more out of your Amazon advertising, this session is for you. We’ll start with the basics of Amazon DSP-what it is, how it works, and who should be using it. Then, we’ll dive into real, actionable strategies, including how to target your competitors' audience and reach highly specific cu...
How he makes millions of dollars as an Amazon full service agency - Mina Elias tells his secrets
Переглядів 336День тому
Started as a chemical engineer. Learned systems that turned chaos into order. Loved supplements and was an MMA fighter. Launched a supplement brand that scaled to six figures a month. But I wanted more. I saw agencies overpromising and underdelivering. I knew I could do better. The lightbulb moment? My skills weren’t just for me-I could help others scale too. My first client was a $300M company...
WHAT IS TRIVIUM TRIBE?
Переглядів 95314 днів тому
I built Trivium Tribe because Amazon sellers deserve better. No guesswork. No wasted time. Just proven strategies that work. Inside Trivium Tribe, you’ll get: ✅ Everything You Need: My exact SOPs, templates, and a library of videos to master every aspect of Amazon. ✅ Answers That Matter: Ask a question, get an expert response-fast. No random advice. No noise. Just actionable solutions. ✅ Real-T...
How to Launch a Product on Amazon Like a Pro: Step-by-Step Proven Strategy
Переглядів 1,7 тис.21 день тому
If you want your product to succeed on Amazon, your launch strategy has to be perfect. And that starts with getting the basics right. I’ve launched products on Amazon that made millions, and I’ve helped hundreds of brands do the same. In this video, I’m showing you exactly how to nail your Amazon product launch and avoid the mistakes that cripple your sales. I’ve been there, done it, and launch...
How Neuro Gum Grew to $7M/Month...
Переглядів 1,1 тис.Місяць тому
If you’re into nootropics, you know Neuro Gum. I sat down with my good friend Kent Yoshimura, co-founder of the brand that’s absolutely taking over the cognitive enhancement space. In this interview, Kent shares his story, challenges, and breakthroughs that led to the success of his brand. From a dorm room experiment to a multimillion-dollar business featured on Shark Tank and Joe Rogan-this is...
How I saved $31k on my taxes by buying my dream car..
Переглядів 659Місяць тому
Discover how I saved $31,000 on my taxes by purchasing my dream car, a Tesla Model X Plaid! 🚀 In this video, I break down the strategy I used using the Section 179 tax code. If you're a business owner looking for ways to save money on your taxes this year, this video is for you. 🚨 Disclaimer: This video is for informational purposes only and is not tax advice. Please consult with a licensed tax...
What is Amazon DSP? Amazon Demand Side Platform explained
Переглядів 9102 місяці тому
Amazon’s Demand Side Platform (DSP) is the secret weapon to scaling profitably on Amazon. I’ve seen it firsthand with 12X ROAS for my own brand. It allows you to programmatically purchase ads and connect your brand with shoppers where they spend the most time-on and off Amazon. Sam Lee has helped 300 brands run profitable DSP campaigns at scale. In this video, we’re answering your top DSP quest...
My Honest Results - Amazon Sponsored TV ads
Переглядів 1 тис.2 місяці тому
In today’s video I break down Amazon Sponsored TV ads Amazon's Sponsored TV Ads allow brands like mine to run ads on streaming platforms like Prime Video, IMDb TV, and other third-party apps. I did a live demo showing you step-by-step how to set up the campaign, my video ad, and the results. Stay til the end to find out how to get $500 in click credits to test Sponsored TV for your brand before...
Growth Hacking Amazon FBA - How to Grow your Sales Step-by-Step Guide 2025
Переглядів 2 тис.2 місяці тому
I've cracked the Amazon code after scaling hundreds of brands including my own, and in this video I am going to show you step by step exactly how you can do it too. This is an absolute masterclass when it comes to growing revenue and profit on Amazon. I also use a whiteboard to simply the complex Amazon funnel in a way you can understand it and give you actionable steps you can implement today....
3 Quick and Easy Tips to Optimize Your PPC Campaigns
Переглядів 1,2 тис.3 місяці тому
In this video, I share 3 quick and easy tips to help you optimize your Amazon PPC campaigns. To watch the extended version of these tips check out this video: ua-cam.com/video/PRJPElT4tB8/v-deo.html Looking for a PPC agency to help take over your Amazon PPC? Get a FREE account audit to see how we can help: triviumco.com/get-free-audit/ My Resources 🚀 Amazon PPC Course (Updated as of 2024) LIMIT...
Asking Sellers at Amazon Accelerate what they wish they knew when they first started running ads
Переглядів 4923 місяці тому
Curious about what successful Amazon sellers wish they knew when they first started running ads? #ad Running ads can be overwhelming and stressful at first so when I was at Amazon Accelerate, I asked sellers to share what they wish they knew when they first started. @amazonads #amazonaccelerate Whether you're new to Amazon Ads or looking to optimize these tips could help you out! Need help scal...
Real-Time Results: The Power of Amazon SEO Listing Optimization
Переглядів 3,5 тис.4 місяці тому
Real-Time Results: The Power of Amazon SEO Listing Optimization
How to Source High-Quality Products from Japan for Amazon FBA
Переглядів 2,6 тис.4 місяці тому
How to Source High-Quality Products from Japan for Amazon FBA
Why Most Amazon Sellers Fail.. Interview with Kevin Pak
Переглядів 2,9 тис.4 місяці тому
Why Most Amazon Sellers Fail.. Interview with Kevin Pak
AI tools EVERY Amazon FBA seller needs..
Переглядів 17 тис.5 місяців тому
AI tools EVERY Amazon FBA seller needs..
How to grow your Amazon FBA sales - Traffic & Conversion Strategies
Переглядів 2 тис.5 місяців тому
How to grow your Amazon FBA sales - Traffic & Conversion Strategies
5 Ways to Increase your Rank on Amazon - SEO Optimization Tips
Переглядів 3,1 тис.6 місяців тому
5 Ways to Increase your Rank on Amazon - SEO Optimization Tips
Full Amazon SEO Masterclass using Data Dive - Advanced Step-by-Step Guide
Переглядів 6 тис.6 місяців тому
Full Amazon SEO Masterclass using Data Dive - Advanced Step-by-Step Guide
5 Deadly Amazon Mistakes to AVOID in 2025
Переглядів 3 тис.6 місяців тому
5 Deadly Amazon Mistakes to AVOID in 2025
How to Optimize Amazon PPC Campaigns with Bulk Sheets - Step by Step Guide
Переглядів 6 тис.6 місяців тому
How to Optimize Amazon PPC Campaigns with Bulk Sheets - Step by Step Guide
How to Prepare for Prime Day as an Amazon FBA Seller
Переглядів 2,2 тис.7 місяців тому
How to Prepare for Prime Day as an Amazon FBA Seller
DON'T hire an Amazon PPC Agency until you ask these questions...
Переглядів 28 тис.7 місяців тому
DON'T hire an Amazon PPC Agency until you ask these questions...
How to Use Amazon Posts to Get More Sales on Amazon in 2024!
Переглядів 2,3 тис.7 місяців тому
How to Use Amazon Posts to Get More Sales on Amazon in 2024!
Amazon Sponsored Brands Advertising Explained
Переглядів 4,4 тис.7 місяців тому
Amazon Sponsored Brands Advertising Explained
Top 10 AI tools for Amazon FBA sellers - Crush your competition
Переглядів 6 тис.7 місяців тому
Top 10 AI tools for Amazon FBA sellers - Crush your competition
Tips from a 30M Amazon Seller - The New Gold Rush
Переглядів 2,6 тис.7 місяців тому
Tips from a 30M Amazon Seller - The New Gold Rush
How I lost 90% of my Amazon Revenue Overnight...
Переглядів 3 тис.7 місяців тому
How I lost 90% of my Amazon Revenue Overnight...
How to Optimize Your Amazon FBA Listing in 2024!
Переглядів 20 тис.8 місяців тому
How to Optimize Your Amazon FBA Listing in 2024!
How to Set up an Amazon PPC Campaign - Step-by-Step Tutorial
Переглядів 7 тис.9 місяців тому
How to Set up an Amazon PPC Campaign - Step-by-Step Tutorial

КОМЕНТАРІ

  • @globalfalcone7261
    @globalfalcone7261 Годину тому

    Just completed the course it was too good❤

  • @dejeanstephanie487
    @dejeanstephanie487 20 годин тому

    can you sell different products

  • @globalfalcone7261
    @globalfalcone7261 3 дні тому

    ❤ thats too good John is a bad boy

  • @ShielaMaeDelaPeña-p4i
    @ShielaMaeDelaPeña-p4i 3 дні тому

    Can you please make a video on Amazon PPC Food Pyramid? Thank you!

  • @Rusklong765
    @Rusklong765 3 дні тому

    can you make a video how you would start a campaign and how you use search term sheet with campaign or targeting keyword in campaign

  • @Outandaboutphill
    @Outandaboutphill 3 дні тому

    Finally! Someone has explained DSP ads in a way that is insightful and understandable. Thank you!

  • @chaddoering7061
    @chaddoering7061 4 дні тому

    My amazon sponsored ad listing is getting stripped. It used to hang out 4 to 8 hours up top on our main key-word search terms (used by the majority of buyers when looking for our product or similar products). Before the problem, people would click our ad and we'd get a certain percentage of sales (averaged over months). Now, just recently (past few days), our sponsored ad goes up at the top of Amazon under 'sponsored', (same ad settings as before the problem), a bunch of 'views' occur or 'clicks' moving into our product from a sponsored ad, then the ad campaign runs out (based on our settings, we only spend a certain amount per day), yet no click throughs and no sales. This happens in a very short time frame (15 minutes or less!!!!, rather than the average 6 to 8 hours that our ad would run previously). So what could be causing that? Could other sellers (competitors) be clicking on the ad campaigns then clicking away then doing it again repeatedly to run out our campaign? Does Amazon charge for repeated clicks from the same IP address on sponsored ads or just one time from one IP address from a sponsored ad? Any advice on how to deal with this? This is not normal. A good chunk of daily sponsored ad money is running down the drain in a very show time frame. Advice would be appreciated. hamlett22

  • @AbdullahKhan-qn3zk
    @AbdullahKhan-qn3zk 4 дні тому

    I have some questions for you Every client own DSP account? As Ppc manager can we get access of DSP account like amazon ppc? Please can you practical vedio for DSP?

  • @AhmadsReactOasis
    @AhmadsReactOasis 4 дні тому

    Sir Can we get better results except running Amazon PPC if we Run Ads on Meta?

  • @MertTolunay-hl4vt
    @MertTolunay-hl4vt 4 дні тому

    Hi Mina, do you do mentoring?

  • @ArcDyl
    @ArcDyl 4 дні тому

    I’m digging my ditch for my business and my future wife and the foundation of our marriage.

  • @ankitdongre9528
    @ankitdongre9528 8 днів тому

    You are the bestest man in the world

  • @diginto76
    @diginto76 8 днів тому

    Thanks Mina. I am going to launch my product in this month. it will help me lot.

  • @nihat172
    @nihat172 9 днів тому

    Is it possible with affiliating, like putting products from companys on amazon in this amazon storefront and getting commission ?

  • @PradeepASMR14
    @PradeepASMR14 12 днів тому

    Hi bro can you please provide this PPT that will be greatful

  • @divyv20
    @divyv20 12 днів тому

    Hey Mina , really nice video! I was wondering if I could help you with more Quality Editing in your videos with good pricing & turnaround time and will also make a highly engaging Thumbnail which will help your video to reach a wider audience ! Lmk what you think ?

  • @kaimanacoyaso7864
    @kaimanacoyaso7864 12 днів тому

    What’s up Mina is it possible to join the trivium as an ads manager or atleast apply ? Thank you Brother 🤙🏻

  • @NaimNaam
    @NaimNaam 12 днів тому

    the best describes of system i've ever heard in my life , great advices thanks Elias ❤

  • @arnabhalder1383
    @arnabhalder1383 12 днів тому

    Nice info

  • @AbdullahKhan-qn3zk
    @AbdullahKhan-qn3zk 13 днів тому

    Thank you ❤ Please make a vedio on DSP I mean practical campaign creation and management as a amazon ppc expert I need this

  • @ErwinRommel-nc2tr
    @ErwinRommel-nc2tr 13 днів тому

    If we want to use one KW with long tail, shall we do it on broad or exact type? E.g electrolyte powder or electrolyte mix will help us rank on root KW i.e. electrolyte ?

  • @tihomirmiskic5852
    @tihomirmiskic5852 18 днів тому

    Hi Mina, this was a really amazing experience for me, maybe the most valuable video tutorial I watched in 2024. I am currently busy with the unfortunately unsuccessful Amazon FBA product LAUNCH (Wall busy board) mainly due to an unexpected delay in the delivery of goods to FF centers after we had already launched only 4 weeks ago. Due to insufficient inventory with PPC campaigns we went on the defensive so we did not accelerate sales enough and brought them to the level of top competitors. Can the LAUNCH be repeated (as Rick Wong, SellerMetrics claims) with an Amazon “honeymoon” period refresh (on a technical level: download listing meta data / hard delete existing listing / re-upload listing meta data)? Thank you.

  • @LennartScharff
    @LennartScharff 19 днів тому

    Hi, I just downloaded a Bulk File from Amazon but it is way to much data and I just have 4 products I am running ads for. I have build a script which helps optimizing PPC bids in Google Sheet but it is not working becuase I am not getting the data into sheets. Everything is crashing when I try to copy paste data from excel to sheets... Is there any solution for this problem?

  • @LennartScharff
    @LennartScharff 19 днів тому

    Hi, I just downloaded a Bulk File from Amazon but it is way to much data and I just have 4 products I am running ads for. I have build a script which helps optimizing PPC bids in Google Sheet but it is not working becuase I am not getting the data into sheets. Everything is crashing when I try to copy paste data from excel to sheets... Is there any solution for this problem?

  • @numb152
    @numb152 20 днів тому

    Mina you forgot the link 😭

    • @theminaelias
      @theminaelias 20 днів тому

      Https://triviumco.com/trivium-tribe/ Oooopppssss

  • @jhonfogui
    @jhonfogui 20 днів тому

    Se que eres el mejor por eso ganamos el premio con tu agencia

  • @TheHunterHewitt
    @TheHunterHewitt 20 днів тому

    where is the link to join?

    • @theminaelias
      @theminaelias 20 днів тому

      Https://triviumco.com/trivium-tribe/.

  • @mfarooqiqbal
    @mfarooqiqbal 21 день тому

    Thank you for this valuable information. Can you please share your spreadsheets? I I'm in launching phase with testing inventory. Let's see how this will go

  • @NomanKhan-t5o8f
    @NomanKhan-t5o8f 24 дні тому

    Very Useful Tips

  • @adrianzagar661
    @adrianzagar661 25 днів тому

    What are SB and SD Campaigns?

  • @purenature0220
    @purenature0220 25 днів тому

    Hi Mina, that is the best 1st 15 minutes I spent listening to your video for the year 2025. Thank you for that. I have a small question and it maybe in the mind of so many others in my situation. I am launching a product in next 3 to 4 weeks. The first and 2nd shipment is already ordered. The product is already selling in the market and my main competitor are Chinese companies. Selling price is between 30.00 to 50.00 $. I do not have roo much resources to order 6 months of products as per the calculation I did. It will be over 100k. My question is that " is there any number (price)for a PPC campaign that I chose as a limit to spend a day during launch? Thanks again . Keep up the good work.

  • @meyertee8515
    @meyertee8515 26 днів тому

    Feedback five never worked for me, For some reason I always get bad reviews even if I have the best products, it seems the review button works better

    • @mfarooqiqbal
      @mfarooqiqbal 21 день тому

      you mean request a review button is better option instead of vine?

  • @motivation_daily51
    @motivation_daily51 26 днів тому

    Mina is Great💯

  • @iqbaldhindsa2253
    @iqbaldhindsa2253 26 днів тому

    HI Mina- where do you keep excess inventory ? Buy space in capacity manager or 3PL ?

    • @theminaelias
      @theminaelias 26 днів тому

      Usually I use tactical logistics for excess 3PL

    • @iqbaldhindsa2253
      @iqbaldhindsa2253 25 днів тому

      This happened to me excatly, after launch ran out of inventory. Now trying to make sure I have enough on hand so dont run into this issue again. Thank you for for such valuable information.

  • @greekisfun
    @greekisfun 26 днів тому

    its not really like this

  • @SuperBobr123
    @SuperBobr123 26 днів тому

    Amazing content, as always. Thank you Mina. Any tips on securing funds for inventory replens? Amazons offered me a few loans but I wanted to get your take on this. Thanks

    • @theminaelias
      @theminaelias 26 днів тому

      Wayflyer is the best I’ve found

  • @cfamick
    @cfamick 26 днів тому

    I'm going to sell in the same category, so I study HRDWRK. I like what Ghost does. They partner with a lot of influencers and create a "family" feel to their brand. I also like BPN, which doesn't have the strongest brand, IMO, but they've mastered distribution.

  • @kashanraees5083
    @kashanraees5083 26 днів тому

    Most of the sellers are doing this mistake again and again by getting out of stock and also they don’t even focus on listing images and content and SEO and they want to scale it’s not even possible to scale with Bizarre listings.

  • @BeingStoic33
    @BeingStoic33 27 днів тому

    Absolutely Loved the content

    • @theminaelias
      @theminaelias 27 днів тому

      Thank you.

    • @myobjectivescoding
      @myobjectivescoding 26 днів тому

      @@theminaelias you really are best at speaking about amazon on youtube

    • @theminaelias
      @theminaelias 26 днів тому

      @@myobjectivescodingI really appreciate you saying that!

  • @muhammadathar2126
    @muhammadathar2126 27 днів тому

    What's the back story of these campaign structuring?

    • @louiec6159
      @louiec6159 27 днів тому

      Exact match for ranking and indexing Phrase and broad for discovery He missed the catch all campaign and gold panning

    • @theminaelias
      @theminaelias 27 днів тому

      No idea what gold panning is. And catch all is a whatever campaign. Doesn’t make real money

    • @salimkatach5
      @salimkatach5 26 днів тому

      @@louiec6159 goldpanning and catch all campaigns are not going to launch your new products. Those are campaigns you can create to grab any sales at 5 to 15 cents per click and those campaigns are created with your full catalog SKUs into one ad group....Problem with those is you can not optimize them for anything. You set them and forget them.

  • @muhammadathar2126
    @muhammadathar2126 27 днів тому

    Great insights Mina!

  • @HulyanLakwatsero
    @HulyanLakwatsero 27 днів тому

    Hey Mina! How about suppliers from South Korea? Do you know any platform to get to their suppliers?

  • @michaelrobil7013
    @michaelrobil7013 28 днів тому

    Amazing Video Mina, Thank you

  • @AmazonProductResearchTool
    @AmazonProductResearchTool 29 днів тому

    Fantastic comprehensive PPC guide! One of the ways I’ve maximized my time is by using a tool I created, which gathers and organizes product research data into Google Sheets so I can track and analyze everything in real-time.

  • @AmazonProductResearchTool
    @AmazonProductResearchTool 29 днів тому

    Optimizing PPC campaigns like a pro is key for success! To streamline my product research, I built a tool that organizes all the critical data into Google Sheets, allowing me to focus more on strategy and less on manual research.

  • @joesmoo6855
    @joesmoo6855 Місяць тому

    I spent almost $3k on a very well known company in the Amazon space to create my listing and take photos. They didn’t do a fraction of this.

  • @TimesNewClassicBookReview.
    @TimesNewClassicBookReview. Місяць тому

    So how do we target specific a specific audience, it seems content is being created in the broad sense with no specific person in mind, how do you target a niche?

  • @Faisalbhai-f7o
    @Faisalbhai-f7o Місяць тому

    Hi iam interested to join your agency as a PPC manger

  • @nobbystyles4807
    @nobbystyles4807 Місяць тому

    so this is the asshole from credico that was exposed bullying employees into taking 'self employed' sales roles as charity fund raisers in wales uk. those poor guys were routinely humiliated for 'underperforming' in front of all the other staff and forced to gaslight and lie to british people on their doorsteps to get charitable donations. oh, and hes a friend of this youtuber ok maybe choose better friends in future

  • @monaraza7778
    @monaraza7778 Місяць тому

    How we can do research on search term if we are new? Should we get data first then find good search terms ? Data of how many days required for analysis?