LIME 5 - XLRI JAMSHEDPUR - EPISODE 12

LESSONS IN MARKETING EXCELLENCE SEASON 5 - CAMPUS ROUND
@ XLRI JAMSHEDPUR
The Brand challenging XLRI JAMSHEDPUR is Sports Lifestyle Brand - PUMA
Watch XLRI JAMSHEDPUR rack their brains to the marketing challenge by PUMA on this Episode of LIME Season 5.

[@kasireddybijjam482]

follow below strategies.
1. low cost and better quality when compare to competitiors.
2. Need to approach collage , sport institutions , Jim centers,cine malls, Jogging grounds and IPL matches.
3. Need to focus on all kind of age factors.
4. Cheapest Advertisement tricks.
A.1st target puma would be number 1 brand in customer mind.
B.Need to campaign at Jogging grounds, collage , Political meetings , cine malls, 10K run challanges, IT Corridor,famous hotels and less cost innovative advertisements at tourist places to get puma would be the first brand in customer mind.