Bud Light isn’t ‘climbing out of this ditch’ yet: Former exec

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  • Опубліковано 11 лют 2024
  • Former Anheuser-Busch president of operations Anson Frericks reacts to Bud Light's Super Bowl commercial. #FOXBusiness
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КОМЕНТАРІ • 173

  • @natemarx4999
    @natemarx4999 4 місяці тому +143

    Its not a boycott, its a divorce.

    • @jaye1967
      @jaye1967 4 місяці тому +3

      Actually, it was a brand switch.

  • @dougdemaree1963
    @dougdemaree1963 4 місяці тому +58

    I am not buying what they are selling ...!!!!!

  • @lancecahill5486
    @lancecahill5486 4 місяці тому +98

    Bud Light is done. It’s been almost a year already, the people who used to drink Bud Light have already found their alternative.

    • @jeffmisch1485
      @jeffmisch1485 4 місяці тому

      Thanks idiots, I can buy my bud light cheaper now.

    • @BustedTech1
      @BustedTech1 4 місяці тому +1

      Its always gonna be around its not going anywhere. Trump is backing budlight so it actually might make a return end of this year

    • @someperson8151
      @someperson8151 4 місяці тому +7

      ​@@BustedTech1on another YT channel a Bud Light driver/deliverer in NY claim his delivery is 20 cases a week when it was 150 cases a week. This is the current state after a year. Think it'll come back?

    • @BustedTech1
      @BustedTech1 4 місяці тому +2

      @someperson8151 it definitely will and when it does im gonna come back to this comment section and give you an update, and the video you are talking about was an older video at the beginning of this so called "boycott"

    • @crush9197
      @crush9197 4 місяці тому +2

      Not even trump voters will go back to bud light because trump told them too. I like trump but I will never support bud light for refusing to apologize

  • @BeAlertAllTimes
    @BeAlertAllTimes 4 місяці тому +64

    F Bud light for life ! MAGA 2024

    • @madierose
      @madierose 4 місяці тому

      But Mr. Trump wants us to give them a second chance. Shouldn’t we trust Mr. Trump’s wisdom? When has he ever been wrong before?

    • @BustedTech1
      @BustedTech1 4 місяці тому

      Trump is backing budlight you fool. Pretty easy to pay off trump all it took was bud light running a campaign for him

    • @michelleericson9313
      @michelleericson9313 4 місяці тому

      Not President Trump, his son.

  • @darwinpenning1319
    @darwinpenning1319 4 місяці тому +83

    Bud Light needs to remain "The Example".

    • @user-jc7jb3bu5s
      @user-jc7jb3bu5s 4 місяці тому +10

      And all budweiser products!

    • @SweetyD2023
      @SweetyD2023 4 місяці тому +5

      👍😂😂😂

    • @dpurp6
      @dpurp6 4 місяці тому

      Anheuser-Busch has other beers that doesn't say Budweiser. Their new Bud consumers are boys wearing dresses.

    • @amark350
      @amark350 4 місяці тому +2

      I like it

    • @drew9073
      @drew9073 4 місяці тому +1

      I prefer blue moon

  • @drinny26
    @drinny26 4 місяці тому +37

    We still haven’t seen the current president of AB come out and apologize and fire the people involved. That’s the problem.

  • @paulnguyen-jr9qx
    @paulnguyen-jr9qx 4 місяці тому +102

    No matter what ...... I will never and ever go back to drink Bud products again .😢😢😢

    • @user-np2me4oq6f
      @user-np2me4oq6f 4 місяці тому

      I won’t either even if Trump, Kid Rock, Dana White, etc endorses Bud. We need an apology as the people who buy the product. These guys sold us out for promo $

    • @drew9073
      @drew9073 4 місяці тому

      Same here

  • @michaelrains2268
    @michaelrains2268 4 місяці тому +35

    Hopefully, they never will.

  • @lionelcrown9629
    @lionelcrown9629 4 місяці тому +18

    Thats what happens when companies think people are dumb you have no right pushing all your garbage on our kids and society

  • @mikeferrannini712
    @mikeferrannini712 4 місяці тому +29

    No Bud beer ever again....fooled me once upon a time but not twice....

    • @mrsmrmrsmr
      @mrsmrmrsmr 3 місяці тому +1

      Fool me one time shame on you, fool me two times I can’t get fooled again, fool me three time * **** *** *** ******** *** *** ** **** ** ***!!

  • @peggy3698
    @peggy3698 4 місяці тому +22

    But they just won’t say they’re sorry that they made a big mistake and should have fired the people involved. Could have said that day one now it’s too late.

  • @thomasweeks7992
    @thomasweeks7992 4 місяці тому +24

    F 'em

  • @juliebraunschweig2108
    @juliebraunschweig2108 4 місяці тому +14

    TRUST IS THE BASIS FOR EVERYTHING. Goodnight Budlite!

  • @SweetyD2023
    @SweetyD2023 4 місяці тому +18

    When people leave your brand & find another brand, they probably will stick with the latter. Once you are replaced, it would be hard to change people's minds because they go on & find something even better.

  • @basecitizen
    @basecitizen 4 місяці тому +9

    AB is finished. We will never forget or forgive the evil they promoted against our children. Never.

  • @rahhappy904
    @rahhappy904 4 місяці тому +10

    It’s not an “ask” or a “trust” issue. It’s an apology… not given from the beginning. They could’ve saved BILLIONS.
    Now…. It’s just too late I’m afraid… even if they did apologize now.

  • @kimgomez9981
    @kimgomez9981 4 місяці тому +9

    Yes sir ! This makes me happy! Don't bite the hand that feeds you! Politicians needs to learn this! I pray that Americans wake up and stand together to save America and it's freedom's and liberties 🗽

  • @gorethegreat
    @gorethegreat 4 місяці тому +13

    Good

  • @kimleger8824
    @kimleger8824 4 місяці тому +27

    Apologize. That's never been done.

    • @user-nh1iz9ol8g
      @user-nh1iz9ol8g 4 місяці тому +5

      Too late when they had their chance they doubled down on their woke B.S.

  • @roybatty-
    @roybatty- 4 місяці тому +5

    Nobody is boycotting anything. Bud Light committed brand suicide.

  • @jameswordenjr.7628
    @jameswordenjr.7628 4 місяці тому +9

    As the old saying goes, "Go Woke......Go Broke"!

  • @dandydan2037
    @dandydan2037 4 місяці тому +4

    I have yet to hear an apology and until I hear one I won't be considering going back to the brand.

  • @ChrisMurray-iw9ij
    @ChrisMurray-iw9ij 4 місяці тому +13

    Here in Ireland 🇮🇪 we stopped drinking Stella Artois because all their products are ick now.

    • @ChrisMurray-iw9ij
      @ChrisMurray-iw9ij 4 місяці тому

      @@MichaelTheophilus906 no it was my go too from 18 to 36, first created in 1366, 600 years in the making, destroyed by woke, so now when out in the pub the girls have made a hobby of all making fun of the boys who drink it and sp less and less do.

    • @ChrisMurray-iw9ij
      @ChrisMurray-iw9ij 4 місяці тому +4

      @@MichaelTheophilus906 suppose it is its a 600 year old beer destroyed by woke, now girls in the pub make fun of boys who drink it so less and less do

    • @bjohnson1489
      @bjohnson1489 4 місяці тому +1

      I thought guiness was the only beer in ireland

    • @ChrisMurray-iw9ij
      @ChrisMurray-iw9ij 4 місяці тому +1

      @@bjohnson1489 you can't love drinking like we do and not look onwards from bog water Guiness lol

  • @pattireznik5547
    @pattireznik5547 4 місяці тому +8

    Agree

  • @raven4090
    @raven4090 4 місяці тому +4

    He's right. They've lost trust of their customers, but also their respect, by insulting them further with commercials that insinuate that they're stupid and frumpy.

  • @kozzlow1
    @kozzlow1 4 місяці тому +11

    Scree B lite garth and manning shame on them all

  • @tanishaile5177
    @tanishaile5177 4 місяці тому +7

    Falling dominoes like DC

  • @jesusruiz92212
    @jesusruiz92212 4 місяці тому +7

    We are the people. Nobody cares about bud light

  • @paulcombee2209
    @paulcombee2209 4 місяці тому +5

    You couldn't pay me to drink Bud light ! When I'm shopping for 🍺 .I hold my nose when I past the "huge" Bud light display ... And they are huge !! They can't even give this product away ....

  • @JustMe-dd5ou
    @JustMe-dd5ou 4 місяці тому +4

    They never said sorry! That’s on them!! Pandering isn’t going to help them. They have blown it I think. 🤷‍♀️

  • @lauralovescoffee9290
    @lauralovescoffee9290 4 місяці тому +7

    RIP Bud light Rest in peace 🙏 😂

  • @Nic9458
    @Nic9458 4 місяці тому +3

    They have now been forced to turn comments off on their ads, people flame them in every comment section. The biggest thing I noticed, no one even takes a sip of bud light during the ads, they just throw the cans at each other because no one wants it😂

  • @zayneclark3771
    @zayneclark3771 4 місяці тому +2

    It's not a ditch, it's a grave.

  • @BriFiConnections
    @BriFiConnections 4 місяці тому +3

    Thank god we all forget about this boycott within a week like the liberal media said nearly a year ago

  • @smoothoperator1083
    @smoothoperator1083 4 місяці тому +12

    They messed up so bad.
    See someone with a Bud Light ? SO you with Rainbow Pronoun People Now ?😂😂😂😂

  • @finster1968
    @finster1968 4 місяці тому +3

    Disney: We know how to alienate our customers better than anyone!!
    ABInBev: Hold our Bud Light.

  • @CapnDavidMorgan
    @CapnDavidMorgan 4 місяці тому +3

    They haven't admitted anything. They are just going back to old marketing

  • @ChipNov1998
    @ChipNov1998 4 місяці тому +1

    The only chance they have is to issue a real apology and admit how royally they screwed up and ask their former supporters to forgive them. They really need to do this with the attitude of genuine sorrow and NO EXPECTATION OF THEIR CUSTOMERS RETURNING.

  • @markthemilkman1
    @markthemilkman1 4 місяці тому +2

    hell, yeah boys, hold the line!

  • @ronarch7910
    @ronarch7910 4 місяці тому +4

    👍👍

  • @lilblaster22
    @lilblaster22 4 місяці тому +4

    I hope never🎉

  • @Houndini
    @Houndini 4 місяці тому +3

    I like to see Bud Light try a huge marketing campaign with NASCAR fans & Tracks . That would be Hilarious & God only knows we sure need some laughter in these troubled times.

  • @smeeagain3102
    @smeeagain3102 4 місяці тому +4

    Just drink root beer

  • @michelleericson9313
    @michelleericson9313 4 місяці тому +1

    They never even apologized! Not that it matter at this point for me, but still an apology would go a long way.

  • @Shmity1962
    @Shmity1962 4 місяці тому +3

    Yuengling is a great American beer

  • @martinalysczek3711
    @martinalysczek3711 4 місяці тому +2

    And now you know …
    “Go woke … go broke” !!

  • @tedkiser6860
    @tedkiser6860 4 місяці тому +4

    I like rolling rock. I found out its ab product since 2006 I'm drinking pbr now

  • @rich4244
    @rich4244 4 місяці тому +3

    lol the comments for their super bowl ad on youtube are turned off. Were done budlight

  • @CartwheelsInTheMoonlight
    @CartwheelsInTheMoonlight 4 місяці тому +3

    I had all I want

  • @kingcaid7
    @kingcaid7 4 місяці тому +1

    I’ll never sip that beer again lmao 😂 what a joke that company is 😂😂

  • @jeffmisch1485
    @jeffmisch1485 4 місяці тому +2

    Fox talks to a lot of disgruntled former employees.

  • @kindredmalise6633
    @kindredmalise6633 4 місяці тому +1

    Hate crime. For believing customers are stupid.

  • @karenesty2286
    @karenesty2286 4 місяці тому +2

    It doesn't matter what person Bud pays thousands of dollars to for a commercial it ain't gonna work. 🍺The fizz is gone.

  • @stevencarney3
    @stevencarney3 4 місяці тому +1

    Apology? CEO fired by board?

  • @sirenmuscle
    @sirenmuscle 4 місяці тому +2

    Bye Felicia...😂

  • @amark350
    @amark350 4 місяці тому +1

    It goes back to the first rule of forgiveness… You have to ask for it. In this case, the ship has sailed.

  • @USMC978
    @USMC978 4 місяці тому +1

    Bud light still in business. Longest boycott in history 🤣🤣

  • @expomm
    @expomm 4 місяці тому

    All those still drinking that thing should be shamed

  • @bondjovi4595
    @bondjovi4595 4 місяці тому

    Are their 5 subwoofers still beating in the trunk? 😆

  • @jamint5ky507
    @jamint5ky507 2 місяці тому

    Bud free since 23

  • @gregorywalmsley2045
    @gregorywalmsley2045 4 місяці тому +2

    What's this guy talk about, trust? Trust that they're beer won't turn you queer. 😂

  • @scottrayhons2537
    @scottrayhons2537 4 місяці тому +1

    Good bye Budweiser! You showed me what you believed in. You've been replaced long ago. So go away.

  • @noway905
    @noway905 4 місяці тому +1

    There's no "yet" happening here, Bob! Get use to it and get over it!😂

  • @friends-xu3fq
    @friends-xu3fq 4 місяці тому

    Must make an example of them. Also any celebrities basking for them should be ashamed and shuned...

  • @Wickedstickyflowers
    @Wickedstickyflowers 4 місяці тому +2

    F bud light

  • @somuchfortalent
    @somuchfortalent 4 місяці тому

    all the bud light drinkers switched to bud ice.

  • @ARTIC7051
    @ARTIC7051 4 місяці тому +1

    GO WOKE..GO BROKE

  • @CONSERVATIVESONSUSA
    @CONSERVATIVESONSUSA 3 місяці тому

    Thank God. They f**** and Found out lol. Yes!

  • @kathleenbaker2654
    @kathleenbaker2654 3 місяці тому

    I have not bought an AB product for a year and will never again. If a restaurant only serves AB, I drink wine. Not one drop ever again. All they had to do was apologize.
    Its actually funny at our local Kroger where they sell single beer cans in the refrigerated area, the BL rows will always be full and the other brands will be empty or almost empty.

  • @toms.7913
    @toms.7913 4 місяці тому

    Nope, nope, nope. Until they apologize to their base not buying any of their products.

  • @darbyheavey406
    @darbyheavey406 4 місяці тому

    It’s a start….still need an apology.

  • @albertoguerra3995
    @albertoguerra3995 4 місяці тому

    People back then used to talk smack about Corona and now they rather drink Coronas before ever touching a bud light ever again

  • @bludika
    @bludika 4 місяці тому

    Never drink bud light

  • @JeffreyMatthews
    @JeffreyMatthews 4 місяці тому +1

    Yuengling Flight!
    😮 yeah waaay better

  • @Thebald1
    @Thebald1 4 місяці тому

    Well I don't drink for one, but if they've lost 30% of sales then why don't they lower their Bud Light prices by 15%

    • @cwwcww7465
      @cwwcww7465 4 місяці тому

      30 % ??? Haaaaaa that is a yuge lie.... try 78 % .......and that is numbers that are fudged and estimated sales......not actual.....
      They are lying..... flat out ......

  • @crazy4u20
    @crazy4u20 4 місяці тому

    not in my ice chest

  • @Sect10n31
    @Sect10n31 4 місяці тому +1

    My friends all give the side eyes to whoever drinks bud products nowadays. 🤮

  • @kathygee6270
    @kathygee6270 4 місяці тому

    AND THEY SHOULDNT THEY NEVER GAVE A DECENT APOLOGY!!!They havent canceld mulvany

  • @mrcrowleyoz
    @mrcrowleyoz 4 місяці тому

    You think I want anything to do with Bud Light or Dana? No!

  • @neilblankenship7900
    @neilblankenship7900 4 місяці тому

    Not now or ever.

  • @darbyheavey406
    @darbyheavey406 4 місяці тому

    Bring back the ladies night out…put the CEO IN DRAG WITH THE manning brother….

  • @refinedsugar
    @refinedsugar 4 місяці тому

    The only reason I even think of them is because of the UFC deal and comedian Shane Gillis. I still wouldn't drink one on principle though.
    Glad to hear their increase in marketing has been a failure.

  • @williamwatson4010
    @williamwatson4010 4 місяці тому

    Dont give the T rex any ideas he will try to cange it to trumplight. ..

  • @CIAhmedDjeddouUSA
    @CIAhmedDjeddouUSA 4 місяці тому +1

    Fox Business 💖💚🌏🇺🇲🇩🇿

  • @Wickedstickyflowers
    @Wickedstickyflowers 4 місяці тому

    For all we know,
    It could be Anheuser-hog?

  • @sheliawyatt5899
    @sheliawyatt5899 4 місяці тому +1

    Best to drop the woke stuff if Budweiser wants to survive

  • @jrmontoya4739
    @jrmontoya4739 4 місяці тому

    They forgot Shane Gillis

  • @joycedudzinski9415
    @joycedudzinski9415 4 місяці тому

    What's a Bud Light?

  • @marthaball8029
    @marthaball8029 4 місяці тому +1

    I don't care how many movie stars...sports stars do commercials for them....absolutely no sympathy here....continue circling the drain Bud.....👋bye bye

  • @brewsandbass5572
    @brewsandbass5572 4 місяці тому +1

    Way overpriced

  • @joeavey1096
    @joeavey1096 4 місяці тому

    Never anything Budweiser

  • @expomm
    @expomm 4 місяці тому

    Bud what?

  • @ethanbailey3799
    @ethanbailey3799 4 місяці тому

    bud is toooo fraaaaty for me

  • @GradyPhilpott
    @GradyPhilpott 4 місяці тому +1

    Bud Light is one of the worst beers I ever tasted. I think that contributes to their loss of customers as much as the marketing blunder. Those who switched from Bud Light and moved to a product that eclipses Bud Light so fully that they wouldn't go back to Bud Light, regardless of anything.

  • @ronniesearcy6602
    @ronniesearcy6602 4 місяці тому +2

    😂🤣

  • @BillyGoatGruff-zv5hm
    @BillyGoatGruff-zv5hm 3 місяці тому

    Q u e e r beer

  • @CIAhmedDjeddouUSA
    @CIAhmedDjeddouUSA 4 місяці тому +2

    💖💚🌏🇺🇲

  • @davidelcess6559
    @davidelcess6559 4 місяці тому +1

    Hey Mr. CEO all you have to do is bring back the greatest Bud Light commercials ever.. REAL MEN OF GENUS!!! Funniest Bud Light commercials ever!!!!! Please make more of these hell if you do I’ll buy a case and I don’t even drink…

  • @ronaldheflen7629
    @ronaldheflen7629 4 місяці тому +1

    Stop bud..they killed..our.nice boat races in WA. .long ago . With.too much bad money....thats histiry..WA.

  • @speakfreely3633
    @speakfreely3633 4 місяці тому +1

    BUD LIGHT still sucks if you know what I mean.