What Went Into a $70k Branding Project

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  • Опубліковано 26 лис 2024

КОМЕНТАРІ • 21

  • @sarahm.a7461
    @sarahm.a7461 3 роки тому +3

    He was amazinggg. So many tiny things you wouldn't think mattered but they do. He's putting a lot of light into the underrated or stuff that we hear so much that we automatically ignore and forget how important they are.

  • @MatthewAndreusNarca
    @MatthewAndreusNarca 3 роки тому +2

    Wow! 78K! That's more than what I've earned throughout my creative career. Awesome!

  • @msninaantrell
    @msninaantrell 2 роки тому

    This was great! The more I learn, the more excited I get about transitioning into the strategy world!

  • @CREDOMALT
    @CREDOMALT 3 роки тому

    There are so many nuggets of gold in this. Thanks for sharing

  • @anastasiaszymala8497
    @anastasiaszymala8497 9 місяців тому

    Thank you!

  • @pierpaolovaletto9072
    @pierpaolovaletto9072 3 роки тому

    thanks for sharing this conversation, really inspiring!

  • @nickjones605
    @nickjones605 3 роки тому

    Great discussion, thanks!

  • @michellestam4891
    @michellestam4891 3 роки тому

    LOVE this!

  • @tommccrorie8022
    @tommccrorie8022 3 роки тому

    Melinda, how do you tackle it when a client absolutely loves what you can do for them, but just can't afford the services?

    • @melindalivsey1
      @melindalivsey1  3 роки тому +2

      I typically refer them elsewhere.

    • @tommccrorie8022
      @tommccrorie8022 3 роки тому

      @@melindalivsey1 I definitely do that, but is there a wee bit of panic in your head that thinks you could have maybe sold them in a little more to bring them back, or don't you think about that?

    • @melindalivsey1
      @melindalivsey1  3 роки тому +3

      @@tommccrorie8022 I can understand the desire to want to do that, but I don't anymore. If they can't afford it, they can't. I think of when I've wanted something really bad but I just didn't have the money for it. No amount of selling to me would change my budget. It would just irritate me.
      I used to offer smaller things like consulting in order to help them get to the place where they can afford it, or I broke my services down into phases. With a reduced budget, I'd reduce the service.
      Some clients come back later when they do have the budget too. So I don't see it as a loss to turn them away.
      I try to be careful of the scarcity mindset - it's the little devil that drives the panic mobile.

    • @tommccrorie8022
      @tommccrorie8022 3 роки тому

      @@melindalivsey1 that’s all I needed to hear, LOL. Thanks v much, Melinda.

  • @LennyYT
    @LennyYT 3 роки тому

    🔥🍿🔥🍿🔥