How to Promote Your Music With YouTube Ads | The REAL Way
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- Опубліковано 23 гру 2019
- Uploading your music to UA-cam and getting no views?
UA-cam ads are probably the best solution
In this video Alex explains the basics of UA-cam ads for music followed by the best practices to build fans who are going to fall in love with you as an artist and your music.
Promote your music using Facebook ads:
• Promote Your Music Usi...
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Thanks
As an upcoming artist, I really appreciate this video.
#LEBRON NEWSONG!! Artist just looking to spread new and good music. follow me @litoswilson MUCH APPRECIATED!!! ua-cam.com/video/BGYBIDA_0Ac/v-deo.html
Themacj Independent Chicago RnB Artist SUPORT ME 🤝🔥🔥
Im a new indie artist as well and this advice is God send.
God Bless & good luck on your music journey.
Althea Dawn absolutely
Same!
Almost three years later and these tips are still relevant, thank you!
ua-cam.com/video/oq-YBztoRaE/v-deo.html
Y’all try to make lyric videos to your songs so the viewer gets attached to the words on the videos so they keep watching it
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With the advice this channel gives, no one has an excuse not to make it big!!
jakoby Agreed
#LEBRON NEWSONG!! Artist just looking to spread new and good music. follow me @litoswilson MUCH APPRECIATED!!! ua-cam.com/video/BGYBIDA_0Ac/v-deo.html
@@Dtachedkid #LEBRON NEWSONG!! Artist just looking to spread new and good music. follow me @litoswilson MUCH APPRECIATED!!! ua-cam.com/video/BGYBIDA_0Ac/v-deo.html
Agreed, so much value! :)
jakoby Except for the fact that it's not humanly possible for one person to do everything they're telling people to do.
You guys are the greatest, giving out such amazing tutorials for free! Most people would charge an arm and leg for this kind of content.
This is exactly what every need artist needs.
I’m using discovery adds with great success for quite some time now. It’s the viewers decision to click and view the video, therefor it’s more likely he’ll stay longer to watch. Preroll adds usually get skipped asap. It’s just important to define the target audience as precise as possible (keywords, placements) to maximize the chance that viewers will stay or even subscribe.
What videos are you running as discovery ads?
@@Burstimo currently this one: ua-cam.com/video/gb07DExwPkk/v-deo.html and used to have this one as discovery ad: ua-cam.com/video/RdzMpN4iHms/v-deo.html
much lower budget than your example though and yes, its quite niche :-)
@@HansPlatz Hey how much was your budget for each video by using discovery ADS?
A bit late on this thread. Is discovery ads a video "disguised as a search result, on the side, where videos usually are? Like these --------------------------------------------------------------------------->>>>?
Super mega late to the thread but just wondering Hans, do you use a clickbait tittle? And keywords?
Your tutorial is gold! I am so glad I watched the whole thing as well. 2nd half was exactly what I was looking for. Thanks 😎
Phenomenal in-depth video. Thank you for making it🙏
The only video which deserves artists attention, other videos on UA-cam are just beating around bush and never teach
Rishi Plays Independent Chicago RnB Artist SUPORT ME 🤝🔥🔥
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This is a fantastic tutorial/explanation video.
As up and coming musical artists, we all appreciate this very much.
Cheers!
m.ua-cam.com/video/4UeCqJT1PB4/v-deo.html
I'm not a musician per se, I'm a therapist considering running a UA-cam ads for me channel and found your video. I must say you sparked ideas in my head to consider more than just the UA-cam ads I was considering. Since Facebook is swift, I'll go with that. Thank you very much ❤️😘
Thank you. I needed to hear this, i subscribed and will be following you from now on.
Thank you for being awesome and real🙏🏽🔥💯
Key info, concise and hits the mark! Definitely going to use this in the next 6 months! Thank you!
This is soooooo useful!!!! Burstimo, you nailed it over and over again! Thanks a bunch!
So many great pointers, just took a bunch of notes. Thanks!
You guys have phenomenal advice. The in display ads idea is a winner
Really like how the door and the potted-plant so understandably explained youtube ads!
Thank you sooo much for this! Ive been doing my ads wrong this whole time for my music. I have a new music video coming out soon and I really feel like it will do good now because of your tips!
I love your content and you have really built me and I'm beginning to see clearly through what I have learnt from the past few months of watching these videos❤❤
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you are THE BEST!!!!! Thank you so so so much for this, for your time and knowledge! Means a lot!
m.ua-cam.com/video/4UeCqJT1PB4/v-deo.html
This is golden. Thanks brotha🙏🏼
Amazing as always mate. Can't wait to try this my self.
My experience is that in-stream ads targeted through placement on similar artist's music videos result in views with a high retention rate (above 60%). Clickbaiting users into clicking your display ad will result in a low retention rate, as the users stop watching the video after 10 seconds when they find out it's not the most brutal music video at all. Retention rate is the most important metric, if it's low, youtube won't recommend your video.
Archie Bald hey. So in stream ads really work? I’ve always heard people say that it just brings empty views with no engagement I.e the discussion I was having with CrackaLack below?
@@leadsfurnace1349 Low engagement is true, but retention rate is good. You'll need other forms of promotion too.
I had the same exact problem. I started with in stream ads and struck gold with a couple videos even though the views were absurdly high compared to the engagement, but I still got lots of engagement nonetheless. However when I tried display ads, it doesn't make sense. Apparently I got an abundance of engagement like crazy, more and more subs, but then I saw my watch time and it said 16%. Doesn't click with me. I feel like this is a trick UA-cam does so that they give you engagement, but they won't make it easy on you and keep your retention low.
@@dreamerjazz352 really? I did display ads got like 300 clicks (was just doing a test) and NO LIKES or subs. 1 dislike thats it. Bear in mind this is on a video i already have 15k on and like 1k likes and 300 comments... So its weird we have different experiences. u really got engagement with display ads?!
@@leadsfurnace1349 yeah lol, just did what he said to do in this video lol. I added 2 keywords that related to my video, and on the headline, I put my catchy title like he did with the "99% of people" thing, except I wrote my own catchy title and within 20 minutes the likes were already increasing and then over night I got more subs. So that video started with 16 likes and 100 views organically, and now it has 100 likes and 6000 views I think, and 3 dislikes lol. But what i dont understand is that my video went from a 50% view duration to now a 16% average view duration. I dont understand. Those are my results if you were talking about display ads, but I didn't know if you were talking about my results with in stream. With in stream ads, I was able to still get engagement and subscribers. One of my in stream ads did so well that after some wicked results, it's still gaining likes and views because it kept my average view duration at like 59%. I dont know, working with ads is complicated. I just try to think simple, "if I saw this ad, would I like it?" So for me the quality of videos is still my ultimate task
Brilliant tutorial, and yes, no excuse not to do this yourself by understanding how it works. The advice will lead any artist to success. Thank you, Burstimo!
Have you done ✅ it
You guys are absolute legends thank you
Awesome dude, searched long for exactly this content. Seems like you are the only one thinking ahead.
real ones smash the like button before it even starts. love these guys
extremely helpful. i paused the video every time to follow you exactly. tremendous and thankful.. To that end, Google needs to have more than just one ad page. They need a whole knew set-up beacause musicians want to advertise their songs, not go through the business stuff.
Love your channel!!! Thanks for this awesome advice.
Thanks for the advices ! I'll try it asap for my music channel :)
This was everything i needed right now, Thankyou!
m.ua-cam.com/video/4UeCqJT1PB4/v-deo.html
Thank you as always Alex ! Love the switch up halfway too haha, makes it rewarding to stay tuned :D
I've launched this strategy & still waiting for UA-cam to validate the ad, they do take a lot longer than Facebook as you said. I'll be sure to share my feedback on this ! Thanks again for putting so much effort into helping us :)
hi, i know this out of the blue.
can you give any feedback about this strategy
GABOU we need your follow up 😅😂🎉
Thanks for the great advice ! Much appreciated !
Bro, thank you. Stay Blessed.
Awesome man! Thank you, this has been a great help!
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This is amazing! Thank you. Also love how you’re chilling on the couch LOL
m.ua-cam.com/video/4UeCqJT1PB4/v-deo.html
Glad I've found you channel. Thank you for sharing very useful information for free 🙌
Great tips, man, thank you very much.
Excellent advice! We've had good results with Facebook ads, however we also understand that UA-cam views are more meaningful to the industry in general. Love your strategy of including the external link in the comments - definitely going to try that! And I'm about to go try out my first couple UA-cam ads for our new quarantine performance video.
I only use facebook ads, how does youtube compare to facebook in terms of performance. I love that in facebook you can do a conversion campaign, not sure you can do that sort of thing in youtube...
very cool! thank you for sharing... happy holidays...
This Video is absolutely phenominal . Thank you for this advice. I will be sharing this video and mentioning your Chanel.
WOW THIS IS AMAZING INFO!! VERY SPECIFIC! Thanks so much! and I NEVER KNEW I COULD SELL ADS ON UA-cam??!! THANK YOU!
Y'all are literally the best...I know alot of people are pissed with y'all.
Praise the lord for Burstimo 🙌🏼
Hey man, I just saw this video for the first time. Thanks for putting this up.
I subbed and liked.
You gave the best advice ever brother. thanks alot
the best tutorial about this staff I ever seen!
m.ua-cam.com/video/4UeCqJT1PB4/v-deo.html
This is such great advice. I'll keep coming back for more nuggets.
ua-cam.com/video/qROIcyH-mpY/v-deo.html
Such a BRILLIANT, helpful Video, the best info which makes total sense, THANK YOU ! 👏🏻👏🏻👏🏻👏🏻👏🏻
Been using this method for my music video Toxic and have seen amazing results !
You guys are Amazing. I love your team and I swear to God I am not just saying that. ❤
#LEBRON NEWSONG!! Artist just looking to spread new and good music. follow me @litoswilson MUCH APPRECIATED!!! ua-cam.com/video/BGYBIDA_0Ac/v-deo.html
I watched complete video without closing my eyes... not a single second blink... I seriously love you for what you given me.? Liked and subscribed too
Can u check out my music ?
Im a new indie artist and I subscribed.
Thank you and God Bless
& Good luck to all new artist out there :)
Sick video man. Fantastic good information. Thank you 🙏🏻
Glad you went over In Display ads after. You always post good content. I've helped artist spend over 20k on google ads and I recommend stay the hell away from In Stream ads. In Display is the only way to do ads. The viewer has to click. They're not being forced to watch. In stream equals insane amount of views and no likes dislikes comments or subs. Looks like fake views. In display all day.
Thanks for this comment chief. Do you have any input on what good titles could be? Also, if you're video gets rejected as an in stream for profanity could it still be approved as a discovery/display ad?
@@leadsfurnace1349 honestly we ALWAYS just use the actual title: Artist Name - Song Name. The video should be titled like the actual recommended videos. Music videos are never titled like news articles. Also yeah if it's profanity you're screwed. We always have to make a clean version.
Yeah google doesn’t like the f bomb. It gets denied as shocking content lol
@@CrackaLackTVMerry xmas first of all. Damn, so you REALLY find that simply just having the artists name and song title and not a catchy headline like this tutorial advises actually works assuming you get targeting right? I mean lets say with a good few hundred $'s budget can you hit the 10k mark with that method?
@@Isosocold So basically no one that promotes their videos on youtube has a single swear word in their music videos? thats crazy....
Glad I came across your channel now as its been a massive help for my record label and artists so thank you both
Bass Rebels ayyyy 💯
What genre do you specialize in?
@@FindleyMusician We dont look for specific genres, just music we connect with in some way whether that's a catchy melody or vocal hook :)
@@BassRebels how does an artist pitch their song to y’all, asking for a friend
@@BassRebels nice, check out my work 💤
Thanks guys the tips are always very usefull 🙏🏼
Wow! I love this! Certainly learning. Thanks for your well put together video..will be looking out for more.
This was BIG help!!I will definitely look into this🔥
ua-cam.com/video/oq-YBztoRaE/v-deo.html
Thank you so much, Later tonight at 7p.m. P.T. I am launching my 1st music video. I absolutely agree what you said in this video. It's better to grow my fan base organically not instantly. #wishmelucktoday
Thank you for bringing clarity to a very confusing process.
Thanks for your video. Your the best man. Respect
this is excellent. I'm so glad I watched the second half! Many thanks!
I took a lot from this video here! Definitely giving out free game but the game ain’t free! 🗣📈🚀
Thanks for your help!!! Great video!
This is the best video I've ever found on the subject. Big game changer for us! Thank you 🤘
ua-cam.com/video/oq-YBztoRaE/v-deo.html
Hey Alex, just want to say that these tutorials are unreal! The second half of this vid really shows you care. So much good info
ua-cam.com/video/40j8x_m1PBc/v-deo.html 💯💯💯
For the first time ever someone has accurately explained how to create a youtube add. Thank you. The only part that was slightly confusing was the 5 pound with the cost part per the 1,000 views. I'd love to hear more on what a good amount is for that. Just invested $400 into a music video release for the first time ever! So thank you man! 💗
Was it worth it ?
ua-cam.com/video/oq-YBztoRaE/v-deo.html
@@cashmoney3293 Good question....
This video is the only video I found that's actually helpful. Thank you!!!
What a great video, Thanks a lot for helping me out!
Thank you for the time you took to teach us
m.ua-cam.com/video/4UeCqJT1PB4/v-deo.html
It’s a sad time when asking people for 3 minutes of their time is like asking for an arm and a leg because we have so many things competing for our attention..
Persuasion is a skill that must be learned. The great thing about Fiverr is there's many services you can delegate to sellers on that platform. One person could work on an ad copy, another on illustrations, and a social media marketer could combine those areas into a video ad that converts.
Have you ever become a fan of someone's music when they threw it in your face and said "Please listen to my music it'll only take 3 minutes of your time!"? I doubt it. Begging someone for attention only makes people uncomfortable.
If your music is good, it will find its audience. Sometimes it takes years - pay attention to the dates next time you listen to a Spotify playlist. Most of the songs aren't new, they're usually released around 2014-2018. Remember that no one is in a rush to hear your music, because they don't know it exists yet.
The only thing you can do is keep making quality stuff, and hope it finds people when they are open to hearing something new. Abrasive ads are jarring, casually coming across something is the way most people enjoy discovering new music, which is why placing an ad as a search result can be effective.
m.ua-cam.com/video/4UeCqJT1PB4/v-deo.html
@@FindleyMusician m.ua-cam.com/video/4UeCqJT1PB4/v-deo.html
@@ElishaDavid Hi Elisha! You're very wise. I am only starting with my music on YT, my debut, and low numbers after first of two 11 days ago and the second 4 hrs ago and low engagement rates. Is that what this tutorial basically is, placing an ad as a search result? I want to try ads, but not be abrasive to anyone, and establish real fans, so this is the way to go for an unknown with no fan base as I don't tour and I'm in the Folk Music genre, not exactly a contemporary leading edge genre and being a vocalist/solo acoustic guitarist... Posting two famous cover songs hasn't panned out for me so far. I think too that no one knows I even exist, but at open mics people have loved my music, but not on YT so far...
Awesome video! I have used google ads before and wasted money doing my ads wrong. This video helped so much!
Great thoughts man. Thanks!
As an artist this helps! I’m trying to promote my new music video and I hope to increase the awareness
Same here you man, I'm also trying to promote to create awareness but I dont know how effective it is.
Hey where are you based. I'm an afrobeat singer
@@bigtittymaria I’m located in Florida
Every UA-cam ad that I am forced to watch pisses me off.
m.ua-cam.com/video/4UeCqJT1PB4/v-deo.html
@MJ Mail m.ua-cam.com/video/4UeCqJT1PB4/v-deo.html
thank you so much for the information. appreciate the content.
I love this 💓. The Best among Bests
What do you think about creating a special music video for the ad, where the best (most engaging) part of your song (and video) starts just when the ad starts? And maybe making it last about one minute and not the whole song lenght? Thank you.
I appreciate you bro fr I been trying different campaigns ima try this one now man and I appreciate it if this pops
Thank you for this great tut, woulda took forever to figure this out.
Amazing content as always! Just one question guys. Will giving the clickbait headline for in-display ads also change the title of the music video itself? Or will the clickbait title be only for the ad and once the viewer click on the video go back to the original title of song. Please clarify :)
Good question
!!!!THIS IS SO GREAT AND INSPIRATIONAL!!!
!i hope everyone is well and is keeping a positive outlook and always creating and evolving \XXXX/
ua-cam.com/video/oq-YBztoRaE/v-deo.html
Thanks a lot for the tips, really helps!
Great advice and well communicated man thanx ✌️🎸
So useful as usual ! We've come to the same conclusion, as in-streams ads were just bringing "empty views" for the most part and were not very useful in the long run to establish a connection with real fans.Just a question: is there any utility to put the same keywords in your ad as the tags you chose for your video when uploading it (for example "new indie music 2019", etc.) ?
With in stream ads, do you get a view after every time someone watches 5 seconds or do they need to watch more than that for you to get a view?
They need to watch for 30secs before it counts as a view
Free Keys 5-6 seconds is a view 30 seconds or more is a stream
HAVE A SONG WITH 1 MILLION STREAMS ON SPOTIFY , HALF A MILLION VIEWS THROUGH INSTREAM ADS AND NOT ONE(!) SINGLE COMMENT, NO LIKES, NO DISLIKES, CAN SOMEBODY EXPLAIN ME THIS PHENOMEN? I HEARD THE WORD EMPTY VIEWS HERE.IS THIS IT?
Did this with literally just a lyric vid, and got 38k views at $.01 CPC. It bumped my spotify listens on the song as well!
Did You Use In-Stream Ads Or Discovery Ads?
@@ZimMill i did in stream for that one. my next one i may try a lil of both and see what happens
@@andreahamilton What About New Subscribers & Engagement?
@@ZimMill 200-250 new subs and like 6-10 comments from it...
@@andreahamilton Last Question I Promise: Can I Do This From My IPhone? Or Do I Have To Be On A PC To Create Ads?
Great advice and very specific!! Thx broo!!
Very good tutorial ! i'm going to try it right now ! thanks a lot
Can we add similar sounding artists for the Keywords section? If so, how many and how big should the audience reach # stay around?
Michael Kerrigan Independent Chicago RnB Artist SUPORT ME 🤝🔥🔥
m.ua-cam.com/video/4UeCqJT1PB4/v-deo.html
Good question I was wandering
With the "Click Bait" campaign, would you say that it's effective? I feel as though people won't click because it says Ad right below it. I'm assuming the common person does not want to watch an ad.
You can do a campaign for $5, so just try it. People will click just based on your title even if it says "Ad."
The perfect video just what we needed. Thank you @burstimo
Love this breakdown Alex !!! But I cracked up laughing when you said Display EARL not URL 🤣🤣🤣
This video: talks about ads
The beginning: has an ad talking about an ad
mind blown.
Thanks for the video - this was great. You really have to watch all the way through to see both options. I was trying it in Google Ads as you were talking! I think there's probably times when the first option could be useful - as the 'impression' of success if often what's needed as a catalyst to get people to engage in the first place. But I totally understand your point about wanting retention of listeners. I'm just a bit uneasy about the whole clickbait part of it. I'm not looking to 'mis-sell' what I'd be offering.
thanks, happy holidays!!!
I’m studying everything!!! I am tuned in! Ask and you shall receive💯🪐