Inside Barbie’s Genius Marketing Campaign

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  • Опубліковано 13 січ 2025

КОМЕНТАРІ • 26

  • @TonisFilmClub
    @TonisFilmClub  Рік тому +8

    After all those years... finally a use for my degree.... a UA-cam video.
    Anyways, I hope you enjoyed! Thoughts on movie marketing in general? I really love this topic so I could totally see myself diving deeper into it.
    P.S. Thanks for 1000 subscribers! We can now fill the biggest movie theatre in Copenhagen!

    • @bodemecanoanimations
      @bodemecanoanimations Рік тому +1

      I'd come to Denmark just to do that lol

    • @TonisFilmClub
      @TonisFilmClub  Рік тому +1

      A physical event is very high on my bucket list!

    • @TonisFilmClub
      @TonisFilmClub  Рік тому +2

      Happy to hear! Definitely some really interesting case studies in the movie marketing world.

    • @Pioneers_Of_Cinema
      @Pioneers_Of_Cinema Рік тому

      There's a video in that, for sure. @@TonisFilmClub

  • @nycto16
    @nycto16 10 місяців тому +2

    As a marketing student myself, this analysis was so good!

  • @kelechi_77
    @kelechi_77 Рік тому +5

    I have a good feeling this video will get big man! One of your best yet, really good editing

  • @giangeegibb
    @giangeegibb Рік тому +3

    The Barbenheimer phenomenon is unlike anything I’ve ever seen and I’m glad it got people to go see both movies!

    • @TonisFilmClub
      @TonisFilmClub  Рік тому +1

      Absolutely! Truly one for the books.

    • @Pioneers_Of_Cinema
      @Pioneers_Of_Cinema Рік тому +1

      Regardless of what one might think of the films, the overwhelming positive is that they brought big numbers of people back to the cinema experience, and that gives encouragement for Studios to produce more movies with an upward and original spin out of the darkness they've been sunk in for quite some time.

    • @TonisFilmClub
      @TonisFilmClub  Рік тому +1

      @@Pioneers_Of_Cinema Fully agreed! Great to see packed cinemas like that.

  • @cinemaretrospective
    @cinemaretrospective Рік тому +4

    Such a good video! The marketing team for the Barbie movie can retire now. Nothing will beat the job they did on this one haha

    • @TonisFilmClub
      @TonisFilmClub  Рік тому +2

      They’ve earned it that’s for sure. Who knows, maybe we are about to see some really good campaigns trying to top it!

    • @Pioneers_Of_Cinema
      @Pioneers_Of_Cinema Рік тому

      Competition is always good @@TonisFilmClub

  • @bodemecanoanimations
    @bodemecanoanimations 10 місяців тому +2

    It’s been half a year Toni, we really really miss you😔

    • @TonisFilmClub
      @TonisFilmClub  10 місяців тому +4

      I miss YoTube too! I promise I will be back with even whackier jokes!

    • @bodemecanoanimations
      @bodemecanoanimations 10 місяців тому

      @@TonisFilmClub yay! Can’t wait!

    • @Pioneers_Of_Cinema
      @Pioneers_Of_Cinema 8 місяців тому

      @@TonisFilmClub Was wondering too what your plans are. I nearly gave up as all my three channels virtually froze. And I had a weird experience with the 'Promote' feature which tanked the main channel.

    • @TonisFilmClub
      @TonisFilmClub  8 місяців тому

      @@Pioneers_Of_Cinema It's time to return :)

  • @bodemecanoanimations
    @bodemecanoanimations Рік тому +4

    Leave it to Burger King to come up with a burger for literally everything. Still can't believe there's no Whoppenheimer with extra radiation on the side.

    • @TonisFilmClub
      @TonisFilmClub  Рік тому +2

      Plenty of untapped potential with Oppenheimer and fire/grilling/spicy

  • @mbis86
    @mbis86 Рік тому +2

    Great analysis Toni!

    • @TonisFilmClub
      @TonisFilmClub  Рік тому +1

      This coming from you is the ULTIMATE stamp of approval!

  • @Pioneers_Of_Cinema
    @Pioneers_Of_Cinema Рік тому +1

    Congratulations on 1000+ subscribers. Your relationship now rests secure. (until the 5000 sub itch anyway)