SHOUT OUT AND A MASSIVE THANK YOU to Jannik for letting us borrow his watch for this review ❤️ I did went to Frankfurt, Germany this morning but mainly to check out the situation - obviously didn't get one for myself 😅 So what do you think about this release? Did your thoughts change since the announcement two days ago? Let me know in the comments down below!
I got online at the NYC 5th Ave location at 4am, and still didn’t get the watch :( Needed to get there the night before, and there were 5 locations in Manhattan that had them, all had the same issue, sold out in 2 minutes with over 2,000 people on the line…
Definitely thinking this is now a great thing, glad for the collaboration came out as a fun watch, which is Swatch through and through, but the great lines and design and heritage of the Speedmaster from Omega are also captured nicely in this piece, so I would get one for sure!!!!
I was about to take a 4 hours ride to get one. And tbh It was me being impatient. I still plan on getting one down the line but you brought up the Timex Pepsi and now I see things in a better perspective. Thanks a lot Jenni. :D
Most are probably there to flip since people that actually looked into the watch would have seen that this is not a limited edition, and it will come online lol.
I stood in line at the San Francisco store today. The line wrapped completely around the block. They were sold out within one hour. The word coming out of the store is that the next batch will be on the shelves in about three weeks. Keep in mind that this series of watches is quartz, not mechanical. Don't pay steel prices for plastic cases.
I did not. When word came that they were down to 50 pieces with 500 people in line, most folks left. They opened at 10am, sold out by 11am. I stayed in line until 12 noon, then surrendered. There were all sorts of logistical problems with this release. First, Swatch should have anticipated the demand and should have shipped the required stock. Second, the Swatch Store created a list of names of those who arrived at closing the day before. Those customers were granted special access in the morning. So if you arrived at 7pm the night before, you could go home, sleep, and get special access at 10am the next day. If you got in line at 5am, you may have waited hours and gotten nothing. They also should have closed the store to regular shopping until THE watch was sold out. The line would have moved much faster and they could have reopened completely at 11am. Swatch did not have their act together. That is what happens when teenagers are left in charge of a billion dollar storefront.
@@Snoop_Dugg I agree it was by design but they should have had more stock on hand. The appropriate model is Apple IPhone launches where there are huge lines but most people get to walk away with something. Maybe instead of 200 pieces they could have had 700 pieces? You can't have 3000 customers for only 200 watches. The marketing was brilliant though as I know people that lined up that never heard of Omega or Speedmasters or knew about NASA and some of these people aren't poor. Now these people are talking about Omega and Facebook and Instagram the watches and their stories of waiting in line.
I think its a masterclass in marketing. Kudos to Omega and Swatch. Omega gets hype around their product, edging them closer to rolex as a brand, and a Swatch people will actually want to buy. And ofcourse, all us cheapo's finally can say "I've also got a Speedmaster". Win, win, win.
lmao what are you on?! Omega diluting their brand by collaborating with a plastic watch maker is doing nothing in terms of getting them closer to rolex
Yeah, but they don't have a Speedmaster. They have a cheap imitation. I've already had someone ask if my real Speedmaster was a Moonswatch. I laughed at him and said "WTF would I wear a POS on my wrist?" Yeah I'm a snob. Get over it.
Its an over priced swatch that dilutes omegas brand. Master class my ass. As a person who can afford the real omega... I now would look to breitling or others instead of omega... And I'm dead serious.
Swatch Group really knew what they were doing with this release. I not only want the moonswatch, I actually want the Speedy I sold four years ago. It’s an icon, it saved the Apollo 13 crew so a toy version has been long overdue. Great vid!
I want every single one of these Swatches. But now I also want an OG speedy. I can afford one but I've never actually wanted one before. These people know what they are doing. I have to respect that hustle.
Interesting to compare the Swatch move here to what Seiko has always done- a complete range from dirt cheap to luxury. Naturally Swatch is trading on the luxury name connection here repackaged into a budget product. Of course Seiko has struggled themselves with establishing a luxury perception on their high end, since they are primarily identified as a “common” watch maker. It’s a business decision I guess. When Omega sold out to the plastic watch king I suppose they should expect dilution of their brand, if that’s what their “peasant” overlords want to do.
@@blasien1 Seiko is a “common” brand trying to be luxury, but omega is a luxury brand trying to do sth. more friendly to younger customers, not the same situation here
This is a great move from Swatch. Nice to see some hype/interest around a watch for a change rather than a phone. Quite amazed that people are paying over £1000+ from flippers for something that in essence is a basic swatch chronograph with an Omega logo and isn’t limited, but it’s their money.
@Jenni Elle The material used for the crystal of the original speedy is called Hesalite. It's a type of acrylic. I'm guessing the same is used for the swatch. Sapphire or glass was never chosen for the moonwatch due to fears of glass shards floating around in zero G if one was to break or shatter. Easter egg, all original speedys have the omega symbol in the middle of the 'crystal'. As an homage the Swatch x Omega has an 'S' instead.
I’m starting to think that the Swatch Group may have pulled a genius move here. This operation may well prove to be a “getaway drug” that gets new people into the watch hobby. Looks damn good too, I may be tempted to get one myself :)
@@grahamcarr17 don't need to convert everyone. Only need to convert 1 percent to make this worthwhile. Lots of these people were unaware that Omega was selected by NASA to be the official watch on space missions and now they know. Some of these people will be going to the Omega boutiques. If I was the head of marketing I would send all these moonswatch buyers a digital copy of the Omega catalog and keep them up to date of the latest Omega launches and models. Genius move!
Pretty sure many people will regret buying these swatches above retail. I would still buy it at a later stage because it's such a cool concept. I hope they do more within the Swatch group and also other Omega models in the future. They will make a fun collection on their own!
I worry that people will regret buying them AT retail. That's why I posted the superior specs of the much cheaper Pagani PD-1701. At least it helps people stay informed.
Whilst I'm not interested in getting one this is a genius move! Massive exposure for both Swatch and Omega plus huge sales. Omega is clearly gunning for Rolex and this is a significant step forward for them capturing future buyers.
If Omega thinks that by diluting it's brand by getting into bed with Swatch is the way to take future sales off Rolex then they have a madman in charge of marketing. The target market for Swatch are fast becoming the generation of smart watches with little future interest in mechanical watches. However if Swatch manages to bring new buyers into the market with the means to afford and appreciate Rolex and Omega and they want a watch that will appreciate then there is only one choice between the two brands and that's the Rolex. I currently own a 2016 Submariner and a 2001 Seamaster, the Sub is a time less classic appreciating at a shocking rate and unfortunately for Omega the Seamaster looks dated and lost value. Add to that the horrendous service costs and service intervals of the Omega mechanical watches, over double the cost and half the service length of a Rolex, as well as their depreciation I will not buy another one. If anything I believe that Omega has given up competing with Rolex and are considering going down market in search of new customers. In my opinion Tudor have the potential to be more valued brand than Omega.
@@Kratos2591 I know Swatch owns the Omega brand but I cannot understand the marketing sense of cheapening the Omega brand with a plastic watch when all of Omega's competition are moving in the opposite direction.
I went to the Las Vegas Swatch store. I drove by an hour before and saw hundreds of people waiting. Im sure there isn’t enough supply for all those people. I’ll just have to wait for a MoonSwatch but at least I can wear my original in the mean time. I grew up wearing swatches when they originally came out. Fun watches to own.
I think the word "fun" is suitable for this watch, collectable is another story. this is not mechanical legendary moon watch. it's like buying a knockoff Daytona watch just because I could not afford the real one.
@@tienchan271 . As I predicted, some of these are selling for more than the real Omega..so they definitely can afford the real omega but willing to pay more for the swatch. It's all about supply/demand/hype/market manipulation in the watch game.
@@cy4624 negative, the real omega speedy sell for $6500, these are only $250. Come Christmas, these can be order online or sooner. Omega is know for producing massive more supply than demand unlike Rolex.
@@tienchan271 well.for the time being, some are selling at $11,000 and still not end of bid.., nearly 2x. So it's not an can't afford the real thing issue.
@@cy4624 Lol don’t believe those bids I personally have bumped up auction prices for the fun of it because sellers actually think they’ll sell for £1000+
I think this colab is a win for both Swatch and Omega. It’s brought hype to the watch world that’s rarely seen before. Also Swatch is giving people the chance to kinda own a speedmaster, cause for a lot of people owning a $7K watch is not attainable. This is great for Omega cause I think this is gonna bring new eyes to their company and a new generation that might not have been aware of Omega. I can’t wait to get my hands on the Mission to the Moon, I’ll be patiently waiting for the online release.
Just waited in line, wasn’t able to grab one, but was able to see all the models in person. They look better in person than on camera. Definitely going to have to get one or two when there’s a wider release.
Until this release, I’d kind of forgotten that the Swatch group owns Omega! I quite like it, it’s a speedy you wouldn’t be afraid to wear while at work or fixing the car etc, will probably snag one when they became available online.
@@dski8097 generally speaking, swatch chronographs go for around £150 here in the uk, so yeah sure there’s a £50 premium for this model, but at the end of the day, most watch enthusiasts would happily spend a few hundred ££ on a single strap/bracelet, so £200 for an interesting watch to add to the collection is a no brainer.
I drove 2 hours to the San Francisco Swatch store, and the line was around a whole city block. I knew the store only had 150 watches, so I left, and spent the day in the city, shopping elsewhere. I did get to look at one that someone had purchased, and it looked and felt like a plastic watch. Having said that, I still want one, but am content to wait until they are readily available online.
A cheap plastic swatch watch looks and feels like a cheap plastic swatch watch, color me surprised. The movements in these watches are in all their watches from 20$-80$. People are getting ripped off for the Omega name brand.
I was very excited about the new releases in a variety of colors and picked out a couple that I would’ve loved to have picked up today. But being an omega speed watch owner already I decided not to wait in line today and to wait a few weeks for the excitement to die down to where I can walk into a swatch boutique and pick out a couple that I like. Congratulations to all of you who stuck it out and scored the moon Swatch today! No way I will pay any more than retail for what Swatch is saying is not a limited release.
You are correct except I doubt you will be picking one up in weeks. As a marketing professional I see value in milking this situation for ages. They would be stupid to flood the market and make it easy to get.
@@almac9203 not everyone is a rolex ignorant marketer....do you ever realize the backlash of swatch people if the very company that made an audience CAUSE THEY SELL EASY TO FIND AND CHEAP WATCHES starting to act like rolex?.....cause i dont think you realize what will happen...in a month the BASIC COLORS versions will be EVERYWHERE and this is EXACTLY why omega said yes in the first place ITS AN ADD FOR THEM
@@wellnesportstore9519 it is an advert for them but the advert is desirability and coolness. There is no desirability if you flood the market. I have an honors degree in marketing and I understand the situation far better than you. What you are advocating would hurt Omega. The smart approach is to make sure demand exceeds supply and make sure the watches are desired. No flooding the market with cheap watches. Rectify the situation in time for Christmas. The cash cow is not Swatch but Omega so the goal has to be to benefit Omega not Swatch and flooding the market with cheap quartz watches doesn't benefit Swatch. You simply are clueless with your thoughts because you don't understand marketing.
@@wellnesportstore9519 BTW Rolex is not an ignorant marketer but genius marketers. Rolex Revenue is over 3.5 times higher than Omega so they know what they are doing. Rolex sold twice as many watches as Omega and sold them at almost twice the price for watches that objectively are no better which is simply genius.
I hope they don’t just limit this collaboration to the Moonwatch, this could be just the start of something of bigger future collabs. They could venture to expanding the concept to the Seamaster Omega x Swatch collab too: there are 31 varieties of the Sea theme for them to think about (e.g., Atlantic, Mediterranean, Red, Baltic, Arabian, South China, Celebes, etc). Another one is Railmaster collab series: the likes of Amtrak, British, Eurostar, Trenitalia, Oriental Express, SBB, etc). Better yet, the Constellation collab series would do great with so many possible variants.
These watches are worth about 20-30$. Sold for 10x that. People have no idea just how cheap these things are. It says omega. It has the speedmaster look. It says “swiss made”. 😓
@@treatb09 isn’t it that the real worth of an item is for much a buyer is willing to pay for it? Even some commodities get sold for more than 10x its expected ‘worth’. Stocks for example do have a par value but its market value is sometimes way more than that and sometimes >10x. Even art value could be sometimes astronomically more than the raw materials (e.g. Banksy’s). The thing is, the idea and heritage and perception behind the item produced at times drive the premium that captures the following and sentiment of the market. No matter how cheap the materials may have been, Omega x Swatch took on the challenge and bravado to come up with this concept that some of us think as genius, and is resonating with various generations and class.
Your idea about the seas and train companies is absolutely brilliant! Although a Swatch Railmaster based on British train companies would probably be broken half the time!
Great insight as always Jenni. The inevitable hype, ridiculous over-priced secondary values and people's impatience will cost you dearly just to get what is basically a cleverly marketed, cheap plastic quartz Swatch with an Omega badge. If you must have one it makes more sense to be patient and buy at retail once the dust settles.
@@deansusec8745 Maybe a playful colorful release but marketing goes a long way 🤔 Potato ... Potatoe Tomato ... Tomatoe Hesalite ... Plexiglass BioCeramic ... Plastic To the layman (woman) these “Speedmasters” all look the same ! 🤣 Surely a quick and massive money hit for SWATCH in the short term… (another kind of hit) for Omega in long term? Time will tell...
Thanks for the coverage, Jenni. While I think I will eventually wind up getting one, I definitely don't need one right away. Was not available at my local swatch store anyways. In my personal opinion, it's something fun, new & unique for people to get a little excited for which is much needed nowadays.
Even the most diehard watch snobs secretly want these. They are just so cool. I am an Omega owner and I would definitely have no problem rocking 3 or 4 of these and getting a few fun straps to go with them.
Actually the "real" omega speedmaster moonwatches tend to come with acrylic crystals more than Sapphire, so its more authentic that it doesn't have sapphire. A key part of the specifications from NASA was that the crystal wouldn't shatter if broken - you really don't want glass shards in space. Modern conveniences and practicality ahs led to more Sapphire crystal versions as time passes but the acrylic crystal is still the default for the OG moonwatch models. Looking at a real video of it rather than the promo shots, a bit dissapointing TBH. Will still try and grab one given how cheap it, how crazy the hype has gotten and how close my office is to the Oxford street Swatch shop, but as far as Quartz "Moonwatches go the Bulova version seems like a much better deal, and that comes with a pretty interesting high frequency quartz "sweeping" movement as well as actual moon heritage (albeit less than Omega's).
I absolutely love these and have every intention of getting one. They're just fun watches. I think what they did was very clever. These fun colourful timepieces, along with the surrounding hype, would attract the average person who's not necessarily into watches to both their brands. They needed it to be cheap, cheerful, colourful and quartz to differentiate it from the Moonwatch. They absolutlely don't want this to be a replacement or substitute for the legendary Omega. To the watch fans, like myself, its a chance to get a Moonwatch Lite (on the journey to buying an actual Omega Moonwatch). It's a no brainer. What's more, when these MoonSwatches are finally discontinued, the newly created watch fans would have the seed of the Omega Moonwatches firmly implanted in their brains. It's a big risk and a very bold move but I think it will pay off in the long run.
I couldn’t find anything on Swatch’s website either about the crystal material. I would say if the crystal feels unusually warm to the touch it is most likely acrylic.
Just my speculation. Step 1 - initial run, low quantity, to determine interest (and not wind up with a warehouse of 10K unsold watches), sold in person with limits to hinder the scalpers. Step 2 - follow on with much larger quantities, sold online. Probably the best way to eventually get a watch in the hands of the people who really want one.
Thanks for your video Jenni! Wow! I couldn't believe the amount of people that showed up! I'm glad that Omega and Swatch are teaming up to make an affordable watch for everybody!
I would love this in a reduced case size of 38mm. My small wrists just don't work with 42mm! That being said, it is a really cool watch, and I can't wait to see what else they do.
I don’t see it that way….the massive crowds in queue were insane … even after sold out signs were displayed…seems like many people desire to own the ‘Omega’ Brand but due to their current situation can’t get one now and go for the Swatch option…Owning an Omega is a Privilege which I do take for granted…of course there are those trying to sell it at 5-6 times the retail price I do think Omega X Swatch should have come up with a fresh new design and not copy the Speedmaster to be fair to the Omega owners
This is one of the biggest watch related events ever. We got to see experiences of the lines from all over the world for the love of the Moonswatch. Hope to get my hands on the Jupiter one someday. The accents on the dial and bezel match the planet's colours well.
I’m gonna wait for the Daytona x G-Shock collaboration. 😉 (Could you even imagine the crowds?). I appreciate the review and the information - it made me more likely to buy one in a month or so when the hype has died down.
Hey that was my idea. I floated it during the Watch Gringa's live discussion the other day. Wouldn't that be great, but doubt would Rolex go for it. 😂😂😂 On the other hand this roll-out seems to be really going well...so ya never know for sure. 😂
Jeeeesus, can everyone just calm down? They’re gonna be available on the website in a few days and they are not limited. They will also restock next week according to swatch employees. Trust me, wait 2 weeks and you will not only save money but som stress and energy aswell
Totally. But what happens these days is people only read/hear the word 'limited' in that sentence and freak out accordingly. It's genuinely scary. Like last year in the UK, when the gov said there was definitely no shortage of fuel, so everyone formed queues at petrol stations.
Take a look at the prices on eBay and loose faith in humanity, I have seen a mission to Mars current bid at £63k. I'd rather a Patek or VC for that price, smh.
That's extremely naive you guys think these are just gonna be easily available. Why would they do a limited release if theyre gonna make them easily available in near future? No chance in hell. The online drop will sell out in seconds. There's zero chance everyone with 300$ will be able to own one of these watches it would absolutely destroy the original speedmaster and prestige of Omega. If they're cheap they need to be limited otherwise who tf is going to want to spend 5k on a speedmaster? These will not be easily available I guarntee it
I was born in 1948. I remember seeing the moon watch on one of the american TV shows when it came out. It was something like "The man from Uncle". I was about 15 at the time. The moon was the big race at the time and this watch was so cool! It went straight to number one on my must have 21st birthday gifts. As I recall it was £72. Parents complained but one appeared, and to say that wearing it made me the coolest man on the block. I also asked to celebrate my anniversary by eating out in the restaurant looking over the sea in Swanage. This was 1969. For me, my event of a lifetime was sitting having that meal and being suddenly shaken into reality when the Lifeboat house launched an urgent alarm to crew members. Int was to announce the imminent launch and we got the spectacle of watching the drama unfold. Nobody had been injured, some cliff climbers over on Handfast Point had carelessly ignored that "time and tide wait for no man. My Omega was on my wrist for years during Royal Ocean Racing Club events, including Fastnet Races and events that filled me with terror.
Out of interest and factual proof, Buzz Aldrin made a comment on his return from the journey, that as he climbed out of the lunar lander, he had knocked against a small switch by the door. It was vital because he had inflicted minor, but crucial, damage to their ability to restart the engines. Later I carefully watched what happened. Buzz, was on his own and in second had a fiddle with that panel. That was proof, to me, that the allegations of "no moon landing" are untrue.
Great overview, Jenni! I think this is brilliant and that Omega should offer a Moonwatch/MoonSwatch box set. You could wear one on the weekends and one on the weekdays. Thanks for the great coverage!
Towards the end of the year I could see a limited edition set in a special presentation case for collectors. Maybe include a piece of meteorite or get them signed by real astronauts. The marketing opportunities are endless.
I'll be in line for the moonwatch condoms, fan starter jacket, and hi top sneakers with the omega logo. Maybe they can come out with some omega shaped cinnamon buns... and a sports drink.
The point for me is not that it "looks or feels like the luxury watch it is imitating" but I see it as more of a fun Swatch. I don't personally care for the moon version for this reason. But I will definitely get one of the more fun colors such as Venus (after patiently waiting of course). Hopefully not in the same way I am still patiently waiting for a ps5 lol
Check and ask in store at the big electronics retailer. I got two series X's on separate occasions within one week, I got routed to another location locally the first time 40 mins away since it was 6:30pm and got the second one 5 minutes away at my location. The people will bullshit you, but having some people skills will net you the real solution. They are limited as hell, but they are stocking short batches in a biweekly state from my observations.
I thought about the “imitating factor” but it really isn’t. The manufacturer is the swatch group. That makes me feel like getting it even more. But yes it’s a quartz movement
Well, I have always been a G-shock guy and kind of got more into watch wearing with the Casioak even before I knew what AP was. I went through Seiko into GS too. Now I have a 3861 Sapphire amongst other time pieces so I can definitely appreciate the "gateway watch" argument. The only thing Swatch messed up on was only having 150 pieces at their boutiques and I think A LOT of people walk away disappointed so Swatch could have done better in the department. I reckon I will check out Jupiter, Mercury and Earth in real light when it's back in stock. Some watch fans genuinely want this watch because the Professional is out of their price range so I will let them take their fill before I take my pick. I reckon Moonswatch on silicon straps will be really comfortable to wear. :D
Omega have tons of quality NATO straps on their website that would fit or if you have a real Speedmaster you could take the bracelet and attach it to this. Lots of ways to personalize this watch.
@@almac9203 Thanks for the advice buddy! I am more of a MN and Zuludiver fan when it comes to NATO style. The humidity where I live went off the chart, so I am enjoying a FKM rubber strap with my 3186. There is this nice dense feel that balances the watch head quite nicely. It's just nice being able to rinse the watch every day. :p
I was asking myself if i really liked the look of the mission to the moon one, but after i seen it in the video i think i'm gonna go for the mission to mercury. The darker aspect of that one seems less "plastic" thant the mission to the moon. Also i was at one of paris stores this morning and it was really creasy to see people step the line from the swatch stoore to the louvre museum entrance haha. there were so much people i just give up and decide to wait for a drop online. Great video !!! :)
This was a great marketing masterclass by SWATCH. In addition to bringing more people into this hobby, it managed to make a bonding moment. Fathers can have a moment to bring a kid/teenager into something fun with the MoonSwatch and all the while start a lifelong appreciation/aspiration to finer timepieces. The thrill of the hunt, the journey. Think about it, younger generation is being primed for a future higher end Omega (Swatch Group) purchase.
I don't see this brining new people into it. This will be forgotten in a month and after people start doing real reviews and will find it is just crappy swatch watch underneath it all.
Kool watch, I just got the Mercury as a gift from my Soon, he also got the Moon one. very light watch and great because I have carpel tunnel issues and it's easily activated by heavy watches. We are paying for the Colaboration and Omega name, it's not an everyday wearing watch or High Quality Watch. Thanks for sharing the review
Built? Do you not think it has devalued their brand by associating it with swatch? And now I would never buy a speedmaster (unless I win the lottery big time), because it doesn't seem very exclusive to me anymore.
@Angus M bruhh. There are shit tons of replica out there for any expensive watch brands. I don't think it will devalue the omega brand. Instead, it will make the original speedmaster even more popular, contrary to your belief.
@Pyae Phyo I see where you're coming from but the fact that it's a licensed model takes away the stigma of fake watches. Also, all brands have fakes, but now omega has associated themselves with a lesser brand. Don't get me wrong ill buy a MoonSwatch but I can see a lot of angry omega owners online right now. A devalued brand is not always a bad thing. With this increased brand exposure, they can move into a more affordable price range and capitalise on their new brand image.
@Angus M I feel like Omega shouldn't let swatch borrow its "speedmaster" name. I don't mind Omega doing collabs with Swatch. But, Speedmaster has always been associated with historical prestige. I would say Omega is diluting its speedmaster lineup much more so than its own brand name. I am nowhere near a position to purchase these luxury watches, but if you think about it, Omega doesn't even come close to some of the high-end luxury brands in terms of pricing. To an ordinary Joe like you and me, owning an Omega watch might be a biggie, but definitely not to collectors. That being said, Omega has always been my favorite, and I absolutely love its seamaster and speedmaster watches.
If I ever find myself near a store selling them I would probably go in and take a look and, if I did, I might impulse-buy one, probably the Pluto but, if I were to, I honestly doubt I would wear it much if at all. I was never really interested and that has not changed as the drama unfolded.
I heard that the the crystal is acrylic and its bonded to the case which means that it's not replaceable, alot of money to spend second hand on a watch that will get knocked about easily and cant be reconditioned.
I will buy if available online. I had a swatch store near me, 20 minute drive , but this release was insane and people were already camping and sneaking into the mall. Cops were invoked in some cases. It was bad. I didn’t want to go through all the BS for a $260 watch lol.
These are great. Just don't give the flippers the satisfaction of ripping you off. Swatch can handle mass production and I feel it is pretty obvious one of the goals is to have these Speedy available and on every wrist for those who want one. Be patient and thou shall be rewarded with a choice if whatever style MoonSwatch you want at retail price.
@@2bitmarketanarchist337 yeah, the reality of it will be a nice watch to include and have fun with in collection. Doesn't cost THAT much. But, in grand scheme of things there will certainly be much better watches to be had, if you don't already own some already. It's just way super hyped right now. I'm keeping that hype and the FOMO syndrome out of my head by wearing some of my favorite timepieces in the mean time. I definitely have better mechanical chronographs that I greatly enjoy. And, there are a decent number of recent additions which I should give more time with also. I'm sure when they are readily available online will be about right time to get one and see what it's about. It will make for a great grab and go when I don't have time to change and set another watch.
I’m kind of the same opinion about buying a swatch. I think the serious reserved ones are not the way to go. A swatch is a bit of fun so I’d like to try one with a bit of colour on it and have it as my dress down summer watch...... oh and it would be going on a nato or something similar immediately!
So many people are saying this is going to devalue Omega. I don't believe that will happen. Imagine someone buying this because the original is out of their price range, they fall in love with it and then make it their goal to save for an original Speedmaster. Or if a kid is gifted this (or buys it) as their first watch and then it is their goal when they grow older to own a real Speedmaster. It's not like a collaboration project makes Omega watches any lower quality or drops their price point, but it definitely will introduce a whole new group of people to Omega in one way or another. Even if someone loves the look of the watch but isn't a huge fan of how it wears/feels/etc. it can draw them into a store to try on the real deal. It's like the Apple Watch introducing so many people to watches and getting them into traditional watches despite the fact that they get bad rap from some watch "enthusiasts". Anything that can bring more people to watches is a good thing, and it looks like this is doing the trick. As an Omega owner I am actually quite excited for this even though I likely won't ever buy one.
These watches do look appealing to younger folks because it has that “fun and vibrant” vibe going as compared to original Omega. Kinda like Apple Watch. I am planning to get Uranus when available online.
@@kuku505 It was a brilliant move to make something with Omega branding readily available to anyone who can afford a decent quartz watch. It is the exact opposite of what Omega's biggest competitor, Rolex, is doing right now with the ridiculous grey market pricing and "wait lists" that don't really even exist. Honestly I think it is a brilliant marketing tactic that will pay dividends for the brand for years to come. When you think about how much hype this watch had with only a few days notice it's amazing. Streets were packed full of people waiting in line for this thing, people lining up a day in advance. When is the last time that happened for a watch outside of Apple? Hope you get plenty of enjoyment out of Uranus.
@@mortekaieve4729 thanks man. Im sure will. Moonswatch is a way for Omega to penetrate into newer market and raise awareness to Omega luxury watch. Those who fell in love with the design may consider getting into other Omega further down the line as people grow older. Rolex may play their scarcity game, but i dont see any consistency in them delivering the best experience.
Thx for this mini review. Crazy world. Wish you’d pushed the pushers and lumed it up. Will get 1 online at MSRP - looks like a great beater in the summer (no way that giant Velcro thingie is working w long sleeves. The tough part will be deciding; some very cool color combos.
Agreed. Would have loved to have e heard how the pushes feel and whether the lume is at least as good as a real Speedy Pro (which admittedly, is garbage :) ).
@@WestCoastAce27 poor lume? For the most part yea… Speedys aren’t known for their lume. The Silver Speedy is the one exception, but that’s the exception not the rule. That being said, don’t let that put you off. They’re fantastic otherwise!
For those of us who are old enough to remember the 80's Swatch craze, it's really mind boggling to see what a powerhouse Swatch has become. I'm excited to own one of my own.
Great hands on! As someone that has three variations on steel speedmasters, I love the moonswatch. The speedy is already an iconic watch, and now the design is attainable to an even wider audience. Will be nice to see them out in the wild. Personally, I'll wait for the chance to buy these online at retail. Mercury, Moon, or Mars :)
First off. In a time when smartwatches are hoarding the market, with Apple outselling all Swiss watch brands 30 to 20 million units in 2019, it is refreshing to see people lining up to buy the MoonSwatch like if it was the latest Iphone. This proves that there are enthusiasts for traditional watches, but more importantly, appreciation for craftsmanship and quality. It simply is too expensive. Imagine there was an affordable Rolex Submariner, instead of the hundreds of copies people buy instead. That's a lot of money going away from the company who design the watch. If I was to start a watch collection, having an original entry level Speedmaster would be great.
Agreed... Honestly today this "affordable submariner" is found in microbrands that offer infinitely better value than Rolex etc, like for example Zelos or Helm. Too bad the bigger brands are now only focused on becoming more premium; Seiko still enjoys a following, but they've been moving their prices up, unfortunately.
Ahhh my arse. This watch is more expensive than a titanium bodied with sapphire glass Huawei smart watch. This plastic fake omega us significantly. More expensive. In fact. So where's the logic eh? Thus plastic shite faking omega branding has no real value. Fact
Imagine walking past the swatch store, not knowing this was being released & wondering what the hell is going on... I mean swatch is general seen as watches for kids/young adults & you've got all these grown adults lining up with baited breathe in anticipation for a swatch.
Here's how to check for sapphire crystal on the fly: take a watch with a known sapphire crystal and the watch in question. Lay both out on table for 30 minutes so they may adapt to room temperature. Then hold each watch with the crystal to your forehead. If the known sapphire watch is colder, then the other isn't - otherwise they'll feel the same.
Kudos for sharing the detailed video of moon watch right after the hype over Swatch stores worldwide. I think the Tiffany Blue is one of the coolest moon-watch to wear, perhaps Omega should make one too
Crazy, when Bulova lunar pilot is just twice the cost (sometimes less, $476), has AR sapphire, steel, and sweeping second hands, with an accuracy in seconds a year
This is a great watch for kids or astronomy/space enthusiasts. I would get whole collection just because I am into space travel and science in general. This is the pet rock of watches. I think it will get people into watches again, so its a win win. Not everybody can afford the real high end stuff or a smart watch.
I absolutely love your unbiased honesty in your watch review videos Jenni. Thanks for the great review of this Swatch-watch Omega Moon watch! You earned my subscription this time around Jenni Elle! Fred
I think I'll definitely buy one in due course if, as I suspect, Swatch won't play games. I'll swing by my store to see them in person, maybe try them on if I can. it's fun, it's a nice look. It will look too big on me and that's why I would never consider the real thing anyway. this is a good alternative for me to get the look without breaking the bank. the fact that (if what I read online is correct) only the pink one comes with a shorter strap pisses me off immensely.
@@nearlyretired7005 I NEVER look cheap. I don't need to spend 7000 euros not to look cheap. I've seen plenty of people wearing 10k watches looking cheap as hell. I don't know you, you don't know me...let's leave it at that,shall we?
Anyone lusting over this watch, what you are actually buying is a fashion watch. This isn't a "cheap omega". You are buying a swatch that looks like an omega but there is no fooling that it is a swatch. Buying a cheap imitation of a real watch with cheap internals that is overpriced but has a name brand and marketing that appeals to the target demographic. That is the definition of a fashion watch like a daniel wellington or mvmt.
Great video as always. I'm genuinely torn over this. As an Omega fan and owner, I think it's a disaster. It completely devalues the brand. But I appreciate that there are people that would love a Moonwatch that simply do not have access to it, and for them, this (in theory if they can get one!) is good news for people to enjoy.
What Swatch group have done, is put a colourful advert for their Speedmaster Professional on the wrists of thousands of people all over the world in a single saturday morning. This will not damage the value of Omega. Not one bit.
And I disagree,politely of course, I'm also a fan and owner of Omega and I think that not only is this marketing genius, especially compared to another boring limited edition, I believe it will be highly successful for both Omega and Swatch.we as watch collectors often take ourselves to seriously and this is the most fun I've had in years lighten up and enjoy.what also puts a smile on my face is the fact that this release as created a bigger buzz than any other in the last half dozen years Rolex who? Swatch nicely played
Well the Speedmaster Professional (they are both real Speedmasters) is available right now, so do let me know when you have one, but I won’t hold my breath 🙄
And I sold and still selling mine because of that "marketing move". For me this kind of watches are a bit luxuary, and i dont want then every one has one - especially not when they are now selling on discount prices and every 15 year old wears a "omega". Done with Omega, I have enough other watches to wear and brands I am interested in.
@@przemekdude he is a Rolex fanboy. Most just complain about this as a jibe at Omega. Most real Omega owners love the move and are planning to buy a few of them. Mars Uranus Sun for me.
@@almac9203 What BS! One Omega lover I know was in denial for a week and contemplated selling his too. He still flinches at the word MoonSwatch. He feels the Omega brand is forever tarnished now.
Absolutely amazing to me that people would line up for hours for a watch that will be readily available in the not too distant future. Even more amazing are the people paying thousands of dollars for a $250 dollar watch on ebay. I guess they didn't do their homework and are likely going to hate themselves when they see thousands of them on sale at the MSRP.
Amazing move from the Swatch Group. Last time in living memory that a consumer product caused so much hype and lines on the stores was an iPhone release several years back.
This could be a risky strategy, plenty of people don't know that Swatch and Omega are connected and this could cheapen the brand. The same happen when Ford owned Jaguar and one of the Jaguar cars was a basically a Ford Mondeo .
What a brilliant marketing ploy by Omega and Swatch! I have never been tempted to buy a Swatch until now. It looks beautiful and a pretty faithful reproduction of the original. Is the bezel fixed?
Store open at 8, waited from 530 and there's already 200 people in front of me, but then the stock is less... Only 100 people got them 😅 but well I'm glad it was civilized queue and it was a great to have some kind of mini GTG along the queue
@@Atombender Well the Mars already touching a hundred grand....with active bidders 🤦♂️. Ain't nothing wrong with swatch and Omega, these scalpers need to go away though. These people made the watch collecting not fun anymore
I applaud Omega for going the route of accessability, on the other hand this really looks cheap to me. Between the plastic case and the strap that looks like it would be more at home on a pair of sneakers, hard pass on this one- but only because there are nice quartz watches (and even some automatics) at this price point. Really illustrates the power of brand that people are lining up to buy this rather than an Orient diver at around the same price or a Seiko 5 for $100 which is superior in almost every conceivable way.
💯 As someone who just bought my second of both the Seiko 5 (SNF & the fieldwatch) and Orient "Mako ll" (one on bracelet, one on Bond Chevron strap) I can vouch: TRUE They're autos made of metal & gears, for 1/3 to 1/10 of this plastic bit of overhyped whatever.
I a absolutely love my symphony IV that I paid $140 with a true stee Case and band. And real in house movement. Not some cheap Chinese-ium plastic and recycled gym shoes.
Not that I was going to buy one but the quartz tick and pictures brought it perfectly clear this is what it is. A plastic quartz watch, I doubt Ill be buying one.
I went to the Brussels Swatch store today to get one (well... two) but returned home empty handed when I saw a 200 meter !!! line of people waiting. Literally going around the entire block.
Great video. As an Omega owner, I don’t think this will devalue the brand. It’ll probably make more people want the real thing. I hope they continue and do a Seamaster version. Also, others have been ripping off Omega designs for years anyway. Replica, homage, whatever….
As a planet ocean owner I'm not sure. These watches are so badly made, the colours are coming off and staining people's wrists. Not good for omega to associate themselves with such a trash product imo.
I think this is the first video I've seen with someone actually wearing the watch - great for referencing actual size and how it sits on a human wrist. Great content!
Finally, someone said it! I scrolled all the way down reading comments how this is an incredible watch, how it is technically a speedmaster etc. As much as I love the timeless design of the Speedmaster, I adore its history and fall for its movement, I despise how Omega has over-marketised this product. And now a collaboration with Swatch to make a cheap version of it? While in the meantime they’re trying to make themselves be perceived as same category as Rolex etc. Yeah…
Fun but disturbing. Great for Swatch, but time will tell if it’s good for Omega. Maybe some flippers will make enough to trade up to a real one? Thanks for the video Jenni!
Hopefully the scalping goes away quickly, BUT… for those who are able to score some significant cash from flipping while the clipping’s good, I hope they use the money to buy a real moonwatch like you said. That would be a hell of a story.
Or a Coaxial movement in a Swatch. LOL. Seriously, people laugh at this stunt by Omega / Swatch, but wait and see how much "real" traffic this brings into genuine Omega boutiques and retailers from people who had a MoonSwatch when they were young and broke, but grew fond of the Omega name on their wrist when they are grown up with some money.
@@brianhutton2370 yes I have and they do look nice but i just don’t see AP trying to do something like this. Also keep in mind that Omega is part of the swatch group so it’s a different story.
Great Video Jenni. I love Omega's watches but this idea....it's the biggest idea in 2022 marketing watches around the world. Its amaizing to think in this perspective way....broke the rules. Swatch watches are fantatstic too... the quality, the design, moderns, and now with this strategic aliance with Omega just one word: Fantastic. Think different....welcome!
@@Ross867 - Oh sure. The lines at the stores will go away and you will be able to buy them everyday at a store for just retail price like now. They won't choke supply like you said, but I think for now you will have to keep shopping in person for one.
Why not? Omega easily could have done that to protect the exclusivity of the brand. When like 1000 people at Carnaby Street in London were told there were 100 units max in the store that seemed to be exactly what was happening
Nice video Jenni [as always]. I think the watch group has made a fatal error: if each boutique averaged say 1500-2000 people in-line today, where each boutique had an average allotment of only a 100 watches, you’re left with 100,000+ people very upset at the 4-6 hours of their lives wasted-and the embarrassment that comes next week when they realize they burned all this time and emotion over what is essentially a plastic watch-worth about $29 w/out the branding. Gamers equivalent to this is ‘rage quit impossible to win…Yikes…
Listen, the only people who made a fatal error are the dumbasses waiting in line for a watch that is not a limited edition (it’s their own fault that they didn’t look it up since Swatch has been really clear about that). Swatch probably never expected it to become such a hit. Maybe they realized that the last few days but then it was already way too late to fix it. It’s not like Swatch stores sell thousands or even hundreds of watches per day. Business wise they made the right call and probably already delivered more watches to those store then they would normally do with their regular watches. It’s the choice of the people to be dumb… not Swatch
or it could be called "hunger selling" in some japanese/asian marketing term. creating a fake supply and demand. they do that with luxury Hermes bag. the luxury goods simply refuse to ramp up the supply. hey, doesn't rolex do that too! LOL
Okay - I am an Omega fan and usually buy the expensive stuff without tears. First I thought this was fake, but when I checked them out I fell in love with the series - I will buy all of them once they become readily available 😅
Look at the queue’s, what have Omega done to their brand? They’re meant to be an exclusive, luxury brand that you work hard for, save for and aspire to, the queues literally devalue everything that they should stand for……
I have a speedy pro and still want a couple of these. The "value" of my speedmaster has not diminished to me at all. Omega will have the last laugh, all the way to the bank.
@@tritone11 Oh kiddo is upset because his argument was wrong. And I bet he is italian and doesn't even know the Fiat Dino (and can't even use Google). Not gonna lie, I feel bad for you mate.
Definitely a good move for Swatch. But I am not sure if it will be a good move for Omega in the long run. Possibly this could damage the image of the brand.
No sarcasm intended: is this the cheapest Speedy or the most expensive plastic Swatch? I incline to believe it is the most expensive plastic Swatch. And it should be reviewed as such, rather than insist on comparing it with the original Speedmaster.
Well, another watch company has managed to alienate those who really love watches! I visited three Swatch stores in NY this morning. Surprise, surprise, Swatch never let anyone know that they were opening their stores early; like 2 hrs early. By the time most of us showed up to purchase (at the normal opening time of 10am), they were sold out. And of course most of the people that acquired them have listed them swiftly on Ebay for ridiculous pricing. I wish that the watch companies would stop trying to create a false market and show some loyalty to the clients and buyers that support them! I can tell you, after this media ploy to drive up the demand, I will definitely be passing on the plastic watch, regardless of how cool a concept I thought it was.
Quit crying about them opening early and you not getting one. Even if you had arrived as they opened their doors, you still would have been behind about 1,000 people who arrived there last night.
Even if they do open at their normal opening hours, you still couldn't get one if you have just arrived. They only carry so few watches and there are at least 10 times more people in line.
Omega should be developing newer models at a more accessible price and could attract buyers of more modest means instead of this non-sense. One of the new Speedmasters that I wanted last year was $7,650 in all stainless steel. Now there is a "bio-ceramic" (really???) for $260 in funky, feminine colors. So Omega is telling us that to attract more buyers they want to make cheap watches all the while wanting $10,000+ for the Dark/Blue/Grey Side of the Moon watches. For me, it's really tainted their brand image all the while they refuse to make a nice sports watch in the $2500-4000 range. For us who have the means to buy a $10,000 watch, this has just tainted their image. Why should I buy a gold Speedmaster for $30,000+ from a company now making "bio-ceramic" watches that look they are marketed for teenage girls to wear? Seriously, a pink, plasticky-looking Speedmaster??? No thanks. And yet idiots lined up for this early on a Saturday to buy it??? Maybe the same fools who lined up at Best Buy on Thanksgiving Day to save $50 on a Samsung TV? It's interesting though that during my last visit to an Omega boutique to a new strap for my Aqua Terra, I did show some interest in a Planet Ocean but really didn't like the colors. However, I had that boutique calling me several times to see if I wanted to buy watch and of course not budging on the retail price at all. I instead bought a Grand Seiko and a the SLA059 Marine Master and now glad I made that choice. The prices on these two watches were very good with both being nicely discounted also.
@@xphyle you missed the point. The bigger picture is the make believe hype that the companies are creating to take the affordable to unaffordable. Really, you can only buy the plastic watch in a store? No online ordering? Yah, that should warrant absurd pricing on the gray market.
SHOUT OUT AND A MASSIVE THANK YOU to Jannik for letting us borrow his watch for this review ❤️
I did went to Frankfurt, Germany this morning but mainly to check out the situation - obviously didn't get one for myself 😅
So what do you think about this release? Did your thoughts change since the announcement two days ago? Let me know in the comments down below!
I got online at the NYC 5th Ave location at 4am, and still didn’t get the watch :( Needed to get there the night before, and there were 5 locations in Manhattan that had them, all had the same issue, sold out in 2 minutes with over 2,000 people on the line…
Jenni = Watch Rock Star! 👍
Love it, I'm over the moon 🌚 for this release. A fun summer watch, I think I will get at least one , maybe going to Mars
Definitely thinking this is now a great thing, glad for the collaboration came out as a fun watch, which is Swatch through and through, but the great lines and design and heritage of the Speedmaster from Omega are also captured nicely in this piece, so I would get one for sure!!!!
I was about to take a 4 hours ride to get one. And tbh It was me being impatient. I still plan on getting one down the line but you brought up the Timex Pepsi and now I see things in a better perspective. Thanks a lot Jenni. :D
As a watch nerd it makes me happy to see that many people pumped about a watch. Hoping the majority are there to own rather than flip.
Sadly that’s almost certainly not the case.
Most are probably there to flip since people that actually looked into the watch would have seen that this is not a limited edition, and it will come online lol.
It be nice if they were there to to keep and own but you know damn well 95% of them are there for the flip
You'd be dumb not to flip it. $2500 and more online. 100% of these early buyers are flipping it and those are probably flipping it too.
It not even limited… lol anyone who buys from flipper are stupid
I stood in line at the San Francisco store today. The line wrapped completely around the block. They were sold out within one hour. The word coming out of the store is that the next batch will be on the shelves in about three weeks. Keep in mind that this series of watches is quartz, not mechanical. Don't pay steel prices for plastic cases.
I Iive in Santa Rosa and thought about going to the SF store, but didn't. Ron did you end up with one?
I did not. When word came that they were down to 50 pieces with 500 people in line, most folks left. They opened at 10am, sold out by 11am. I stayed in line until 12 noon, then surrendered. There were all sorts of logistical problems with this release. First, Swatch should have anticipated the demand and should have shipped the required stock. Second, the Swatch Store created a list of names of those who arrived at closing the day before. Those customers were granted special access in the morning. So if you arrived at 7pm the night before, you could go home, sleep, and get special access at 10am the next day. If you got in line at 5am, you may have waited hours and gotten nothing. They also should have closed the store to regular shopping until THE watch was sold out. The line would have moved much faster and they could have reopened completely at 11am. Swatch did not have their act together. That is what happens when teenagers are left in charge of a billion dollar storefront.
@@RonInNapa They wanted the huge lines.
They wanted to get into the news everywhere. You can’t buy that sort of publicity.
@@Snoop_Dugg I agree it was by design but they should have had more stock on hand. The appropriate model is Apple IPhone launches where there are huge lines but most people get to walk away with something. Maybe instead of 200 pieces they could have had 700 pieces? You can't have 3000 customers for only 200 watches. The marketing was brilliant though as I know people that lined up that never heard of Omega or Speedmasters or knew about NASA and some of these people aren't poor. Now these people are talking about Omega and Facebook and Instagram the watches and their stories of waiting in line.
Actually they opened at 8am, I got mine at around 11:10 they may have had about 30 left when I got mine in SF
I think its a masterclass in marketing. Kudos to Omega and Swatch. Omega gets hype around their product, edging them closer to rolex as a brand, and a Swatch people will actually want to buy. And ofcourse, all us cheapo's finally can say "I've also got a Speedmaster". Win, win, win.
lmao what are you on?! Omega diluting their brand by collaborating with a plastic watch maker is doing nothing in terms of getting them closer to rolex
Yeah, but they don't have a Speedmaster. They have a cheap imitation. I've already had someone ask if my real Speedmaster was a Moonswatch. I laughed at him and said "WTF would I wear a POS on my wrist?" Yeah I'm a snob. Get over it.
Its an over priced swatch that dilutes omegas brand. Master class my ass. As a person who can afford the real omega... I now would look to breitling or others instead of omega... And I'm dead serious.
@@tigerblaze1205 they are owned by swatch. I would think a watch “connoisseur” would know this….
@@DAGATHire a person who can afford a real omega would not feel the need to be making such claims on a UA-cam video 😂😂
Swatch Group really knew what they were doing with this release. I not only want the moonswatch, I actually want the Speedy I sold four years ago. It’s an icon, it saved the Apollo 13 crew so a toy version has been long overdue. Great vid!
I want every single one of these Swatches. But now I also want an OG speedy. I can afford one but I've never actually wanted one before. These people know what they are doing. I have to respect that hustle.
Agreed I was considering selling my speedy now I’m considering buying one of these and I’m definitely not selling my speedy
Interesting to compare the Swatch move here to what Seiko has always done- a complete range from dirt cheap to luxury. Naturally Swatch is trading on the luxury name connection here repackaged into a budget product. Of course Seiko has struggled themselves with establishing a luxury perception on their high end, since they are primarily identified as a “common” watch maker. It’s a business decision I guess. When Omega sold out to the plastic watch king I suppose they should expect dilution of their brand, if that’s what their “peasant” overlords want to do.
I would love one
@@blasien1 Seiko is a “common” brand trying to be luxury, but omega is a luxury brand trying to do sth. more friendly to younger customers, not the same situation here
This is a great move from Swatch. Nice to see some hype/interest around a watch for a change rather than a phone. Quite amazed that people are paying over £1000+ from flippers for something that in essence is a basic swatch chronograph with an Omega logo and isn’t limited, but it’s their money.
but a bad move for OMEGA, it actually de-values the brand.
@@hrvojelasic5794 no it doesn't
@@hrvojelasic5794 Omega does’t have the same re-sale value like Rolex anyway.
@@Serena_9 Now it will have even lower. Rolex resale value has been built, it is not an accident.
@@hrvojelasic5794 built??……nah
@Jenni Elle The material used for the crystal of the original speedy is called Hesalite. It's a type of acrylic. I'm guessing the same is used for the swatch. Sapphire or glass was never chosen for the moonwatch due to fears of glass shards floating around in zero G if one was to break or shatter. Easter egg, all original speedys have the omega symbol in the middle of the 'crystal'. As an homage the Swatch x Omega has an 'S' instead.
I’m starting to think that the Swatch Group may have pulled a genius move here. This operation may well prove to be a “getaway drug” that gets new people into the watch hobby. Looks damn good too, I may be tempted to get one myself :)
Gateway drug/getaway car. 🙂
I dont think so those masses of people are going to try to resale this watch. Its just like those ugly Jordan sneakers.
Haha a getaway drug? Red bull gives you wings so you can getaway!
@@irishwatchenthusiast6647 E30 BMW was my gateway car.
@@grahamcarr17 don't need to convert everyone. Only need to convert 1 percent to make this worthwhile. Lots of these people were unaware that Omega was selected by NASA to be the official watch on space missions and now they know. Some of these people will be going to the Omega boutiques. If I was the head of marketing I would send all these moonswatch buyers a digital copy of the Omega catalog and keep them up to date of the latest Omega launches and models. Genius move!
Pretty sure many people will regret buying these swatches above retail. I would still buy it at a later stage because it's such a cool concept. I hope they do more within the Swatch group and also other Omega models in the future. They will make a fun collection on their own!
I want an Omega Longines collaboration
Omega Swatch Seamaster 007
I would buy one for half the MSRP in two years but despite all the rumors,I really don't think they will produce that much!
I worry that people will regret buying them AT retail. That's why I posted the superior specs of the much cheaper Pagani PD-1701. At least it helps people stay informed.
Sorry I buy Rolex I don’t buy omega
Whilst I'm not interested in getting one this is a genius move! Massive exposure for both Swatch and Omega plus huge sales. Omega is clearly gunning for Rolex and this is a significant step forward for them capturing future buyers.
If Omega thinks that by diluting it's brand by getting into bed with Swatch is the way to take future sales off Rolex then they have a madman in charge of marketing. The target market for Swatch are fast becoming the generation of smart watches with little future interest in mechanical watches. However if Swatch manages to bring new buyers into the market with the means to afford and appreciate Rolex and Omega and they want a watch that will appreciate then there is only one choice between the two brands and that's the Rolex. I currently own a 2016 Submariner and a 2001 Seamaster, the Sub is a time less classic appreciating at a shocking rate and unfortunately for Omega the Seamaster looks dated and lost value. Add to that the horrendous service costs and service intervals of the Omega mechanical watches, over double the cost and half the service length of a Rolex, as well as their depreciation I will not buy another one. If anything I believe that Omega has given up competing with Rolex and are considering going down market in search of new customers. In my opinion Tudor have the potential to be more valued brand than Omega.
Poppycock!
@@NunYa953 Rhisiart!
@@bampie1 getting in bed with Swatch? They are owned by swatch lmfao
@@Kratos2591 I know Swatch owns the Omega brand but I cannot understand the marketing sense of cheapening the Omega brand with a plastic watch when all of Omega's competition are moving in the opposite direction.
I went to the Las Vegas Swatch store. I drove by an hour before and saw hundreds of people waiting. Im sure there isn’t enough supply for all those people. I’ll just have to wait for a MoonSwatch but at least I can wear my original in the mean time. I grew up wearing swatches when they originally came out. Fun watches to own.
I will be getting one later. Not fighting with everyone at the beginning of the sale. It's just a fun piece to add to my collection
I think the word "fun" is suitable for this watch, collectable is another story. this is not mechanical legendary moon watch. it's like buying a knockoff Daytona watch just because I could not afford the real one.
@@tienchan271 . As I predicted, some of these are selling for more than the real Omega..so they definitely can afford the real omega but willing to pay more for the swatch. It's all about supply/demand/hype/market manipulation in the watch game.
@@cy4624 negative, the real omega speedy sell for $6500, these are only $250. Come Christmas, these can be order online or sooner. Omega is know for producing massive more supply than demand unlike Rolex.
@@tienchan271 well.for the time being, some are selling at $11,000 and still not end of bid.., nearly 2x. So it's not an can't afford the real thing issue.
@@cy4624 Lol don’t believe those bids I personally have bumped up auction prices for the fun of it because sellers actually think they’ll sell for £1000+
I think this colab is a win for both Swatch and Omega. It’s brought hype to the watch world that’s rarely seen before. Also Swatch is giving people the chance to kinda own a speedmaster, cause for a lot of people owning a $7K watch is not attainable. This is great for Omega cause I think this is gonna bring new eyes to their company and a new generation that might not have been aware of Omega. I can’t wait to get my hands on the Mission to the Moon, I’ll be patiently waiting for the online release.
A win for both they are the same companies…
Just waited in line, wasn’t able to grab one, but was able to see all the models in person. They look better in person than on camera. Definitely going to have to get one or two when there’s a wider release.
Lmfao
Love to hear that
Im not jealous you're jealous.
Congrats!
Good to know. Man on the F ing moon, punters! As Arch would put it. Checking their website weekly. 🌕⌚
Which one was your fav in person?
Until this release, I’d kind of forgotten that the Swatch group owns Omega!
I quite like it, it’s a speedy you wouldn’t be afraid to wear while at work or fixing the car etc, will probably snag one when they became available online.
$40 watch for $260, LOL suckers!!!
@@dski8097 generally speaking, swatch chronographs go for around £150 here in the uk, so yeah sure there’s a £50 premium for this model, but at the end of the day, most watch enthusiasts would happily spend a few hundred ££ on a single strap/bracelet, so £200 for an interesting watch to add to the collection is a no brainer.
And how most Omega owners would love you to forget they are owned by the Swatch group.. Now it's in bright lights Omega owners.. lol
I drove 2 hours to the San Francisco Swatch store, and the line was around a whole city block. I knew the store only had 150 watches, so I left, and spent the day in the city, shopping elsewhere. I did get to look at one that someone had purchased, and it looked and felt like a plastic watch. Having said that, I still want one, but am content to wait until they are readily available online.
I guess you should regard it as a daily beater swatch and not give too much thought to its build quality
A cheap plastic swatch watch looks and feels like a cheap plastic swatch watch, color me surprised. The movements in these watches are in all their watches from 20$-80$. People are getting ripped off for the Omega name brand.
I attempted to do the same but 101 was closed from a Simi that morning glad I didn't make it even though it was a nice day and I wanted to do the same
@@corail53 it’s still a water proof speedmaster at the end of the day lol
@@corail53 it's a giant money grab. They put a luxury name on a beater watch. It's degrading to Omega. I can't believe they did this.
I was very excited about the new releases in a variety of colors and picked out a couple that I would’ve loved to have picked up today. But being an omega speed watch owner already I decided not to wait in line today and to wait a few weeks for the excitement to die down to where I can walk into a swatch boutique and pick out a couple that I like. Congratulations to all of you who stuck it out and scored the moon Swatch today! No way I will pay any more than retail for what Swatch is saying is not a limited release.
You are correct except I doubt you will be picking one up in weeks. As a marketing professional I see value in milking this situation for ages. They would be stupid to flood the market and make it easy to get.
More stock arriving daily
@@almac9203 not everyone is a rolex ignorant marketer....do you ever realize the backlash of swatch people if the very company that made an audience CAUSE THEY SELL EASY TO FIND AND CHEAP WATCHES starting to act like rolex?.....cause i dont think you realize what will happen...in a month the BASIC COLORS versions will be EVERYWHERE and this is EXACTLY why omega said yes in the first place ITS AN ADD FOR THEM
@@wellnesportstore9519 it is an advert for them but the advert is desirability and coolness. There is no desirability if you flood the market. I have an honors degree in marketing and I understand the situation far better than you. What you are advocating would hurt Omega. The smart approach is to make sure demand exceeds supply and make sure the watches are desired. No flooding the market with cheap watches. Rectify the situation in time for Christmas. The cash cow is not Swatch but Omega so the goal has to be to benefit Omega not Swatch and flooding the market with cheap quartz watches doesn't benefit Swatch. You simply are clueless with your thoughts because you don't understand marketing.
@@wellnesportstore9519 BTW Rolex is not an ignorant marketer but genius marketers. Rolex Revenue is over 3.5 times higher than Omega so they know what they are doing. Rolex sold twice as many watches as Omega and sold them at almost twice the price for watches that objectively are no better which is simply genius.
I hope they don’t just limit this collaboration to the Moonwatch, this could be just the start of something of bigger future collabs. They could venture to expanding the concept to the Seamaster Omega x Swatch collab too: there are 31 varieties of the Sea theme for them to think about (e.g., Atlantic, Mediterranean, Red, Baltic, Arabian, South China, Celebes, etc). Another one is Railmaster collab series: the likes of Amtrak, British, Eurostar, Trenitalia, Oriental Express, SBB, etc). Better yet, the Constellation collab series would do great with so many possible variants.
These watches are worth about 20-30$. Sold for 10x that. People have no idea just how cheap these things are. It says omega. It has the speedmaster look. It says “swiss made”.
😓
@@treatb09 isn’t it that the real worth of an item is for much a buyer is willing to pay for it? Even some commodities get sold for more than 10x its expected ‘worth’. Stocks for example do have a par value but its market value is sometimes way more than that and sometimes >10x. Even art value could be sometimes astronomically more than the raw materials (e.g. Banksy’s). The thing is, the idea and heritage and perception behind the item produced at times drive the premium that captures the following and sentiment of the market. No matter how cheap the materials may have been, Omega x Swatch took on the challenge and bravado to come up with this concept that some of us think as genius, and is resonating with various generations and class.
Your idea about the seas and train companies is absolutely brilliant! Although a Swatch Railmaster based on British train companies would probably be broken half the time!
Great insight as always Jenni. The inevitable hype, ridiculous over-priced secondary values and people's impatience will cost you dearly just to get what is basically a cleverly marketed, cheap plastic quartz Swatch with an Omega badge. If you must have one it makes more sense to be patient and buy at retail once the dust settles.
Dont buy from the flippers. Starve them out so they stop flipping, so the people who actually want the watch can get them at the store.
Not cheap and not plastic. great heritage and design. This is a great value watch.
@@deansusec8745 Maybe a playful colorful release but marketing goes a long way 🤔
Potato ... Potatoe
Tomato ... Tomatoe
Hesalite ... Plexiglass
BioCeramic ... Plastic
To the layman (woman) these “Speedmasters” all look the same ! 🤣
Surely a quick and massive money hit for SWATCH in the short term… (another kind of hit) for Omega in long term? Time will tell...
agreed.
Don't pay more than retail. For sure.
Thanks for the coverage, Jenni. While I think I will eventually wind up getting one, I definitely don't need one right away. Was not available at my local swatch store anyways. In my personal opinion, it's something fun, new & unique for people to get a little excited for which is much needed nowadays.
Even the most diehard watch snobs secretly want these. They are just so cool. I am an Omega owner and I would definitely have no problem rocking 3 or 4 of these and getting a few fun straps to go with them.
@Harry Balls you just need to wait. People paying for this watch for that amount is stupid. This is not a limited drop
Actually the "real" omega speedmaster moonwatches tend to come with acrylic crystals more than Sapphire, so its more authentic that it doesn't have sapphire. A key part of the specifications from NASA was that the crystal wouldn't shatter if broken - you really don't want glass shards in space. Modern conveniences and practicality ahs led to more Sapphire crystal versions as time passes but the acrylic crystal is still the default for the OG moonwatch models.
Looking at a real video of it rather than the promo shots, a bit dissapointing TBH. Will still try and grab one given how cheap it, how crazy the hype has gotten and how close my office is to the Oxford street Swatch shop, but as far as Quartz "Moonwatches go the Bulova version seems like a much better deal, and that comes with a pretty interesting high frequency quartz "sweeping" movement as well as actual moon heritage (albeit less than Omega's).
I just wanna say ... Sapphire is a kind of crystal and is NOT glass, OK !
@@lorddiablo8575 it shatters the same as glass once broken
Still during apollo 15 the glass has been broken so David schott performed his eva with his own bulova moonwatch…
Clearly Omega has made the most beautiful wrist watch ever and now almost everybody can wear this beautiful homage, well done Swatch! And Omega!
I agree, they made it too good!!!
I absolutely love these and have every intention of getting one. They're just fun watches. I think what they did was very clever. These fun colourful timepieces, along with the surrounding hype, would attract the average person who's not necessarily into watches to both their brands. They needed it to be cheap, cheerful, colourful and quartz to differentiate it from the Moonwatch. They absolutlely don't want this to be a replacement or substitute for the legendary Omega. To the watch fans, like myself, its a chance to get a Moonwatch Lite (on the journey to buying an actual Omega Moonwatch). It's a no brainer. What's more, when these MoonSwatches are finally discontinued, the newly created watch fans would have the seed of the Omega Moonwatches firmly implanted in their brains.
It's a big risk and a very bold move but I think it will pay off in the long run.
I couldn’t find anything on Swatch’s website either about the crystal material. I would say if the crystal feels unusually warm to the touch it is most likely acrylic.
Just my speculation.
Step 1 - initial run, low quantity, to determine interest (and not wind up with a warehouse of 10K unsold watches), sold in person with limits to hinder the scalpers.
Step 2 - follow on with much larger quantities, sold online.
Probably the best way to eventually get a watch in the hands of the people who really want one.
It's a watch company 😂 the low quantity is to boost demand not to "determine interest"
Thanks for your video Jenni! Wow! I couldn't believe the amount of people that showed up! I'm glad that Omega and Swatch are teaming up to make an affordable watch for everybody!
I would love this in a reduced case size of 38mm. My small wrists just don't work with 42mm! That being said, it is a really cool watch, and I can't wait to see what else they do.
In Singapore the crowd was crazy too…..we are all the same… all the hype somehow makes me appreciate my Omega Seamaster PO Chrono even more
John, does this cheapen the Omega brand?
@@dannysimenauer5745 I think it Does .
I don’t see it that way….the massive crowds in queue were insane … even after sold out signs were displayed…seems like many people desire to own the ‘Omega’ Brand but due to their current situation can’t get one now and go for the Swatch option…Owning an Omega is a Privilege which I do take for granted…of course there are those trying to sell it at 5-6 times the retail price
I do think Omega X Swatch should have come up with a fresh new design and not copy the Speedmaster to be fair to the Omega owners
Singapore full of Kiasu people of course it was crazy
This is one of the biggest watch related events ever. We got to see experiences of the lines from all over the world for the love of the Moonswatch. Hope to get my hands on the Jupiter one someday. The accents on the dial and bezel match the planet's colours well.
Thanks for the comments about the Moonswatches likely becoming available again in the future. Guess I'll just have to wait it out.
I’m gonna wait for the Daytona x G-Shock collaboration. 😉 (Could you even imagine the crowds?).
I appreciate the review and the information - it made me more likely to buy one in a month or so when the hype has died down.
its a cool idea but not gonna happen😂
@@GOJT Yeah, I was joking there. It would never happen in a million years. But, it’s all good.
😀😀😀
Hey that was my idea. I floated it during the Watch Gringa's live discussion the other day. Wouldn't that be great, but doubt would Rolex go for it. 😂😂😂 On the other hand this roll-out seems to be really going well...so ya never know for sure. 😂
Lol Rolex is not Omega. They are a proper luxury brand.
Jeeeesus, can everyone just calm down? They’re gonna be available on the website in a few days and they are not limited. They will also restock next week according to swatch employees. Trust me, wait 2 weeks and you will not only save money but som stress and energy aswell
Totally. But what happens these days is people only read/hear the word 'limited' in that sentence and freak out accordingly. It's genuinely scary. Like last year in the UK, when the gov said there was definitely no shortage of fuel, so everyone formed queues at petrol stations.
@@paulc7956 yeah I agree. People need to remember that this is for FUN, it’s a hobby
Take a look at the prices on eBay and loose faith in humanity, I have seen a mission to Mars current bid at £63k. I'd rather a Patek or VC for that price, smh.
You mean I can get it for retail in a few days? I’d rather pay a zillion times more to get one today!
That's extremely naive you guys think these are just gonna be easily available. Why would they do a limited release if theyre gonna make them easily available in near future? No chance in hell. The online drop will sell out in seconds. There's zero chance everyone with 300$ will be able to own one of these watches it would absolutely destroy the original speedmaster and prestige of Omega. If they're cheap they need to be limited otherwise who tf is going to want to spend 5k on a speedmaster? These will not be easily available I guarntee it
I was born in 1948. I remember seeing the moon watch on one of the american TV shows when it came out. It was something like "The man from Uncle". I was about 15 at the time. The moon was the big race at the time and this watch was so cool! It went straight to number one on my must have 21st birthday gifts. As I recall it was £72.
Parents complained but one appeared, and to say that wearing it made me the coolest man on the block.
I also asked to celebrate my anniversary by eating out in the restaurant looking over the sea in Swanage. This was 1969.
For me, my event of a lifetime was sitting having that meal and being suddenly shaken into reality when the Lifeboat house launched an urgent alarm to crew members.
Int was to announce the imminent launch and we got the spectacle of watching the drama unfold.
Nobody had been injured, some cliff climbers over on Handfast Point had carelessly ignored that "time and tide wait for no man.
My Omega was on my wrist for years during Royal Ocean Racing Club events, including Fastnet Races and events that filled me with terror.
Out of interest and factual proof, Buzz Aldrin made a comment on his return from the journey, that as he climbed out of the lunar lander, he had knocked against a small switch by the door. It was vital because he had inflicted minor, but crucial, damage to their ability to restart the engines.
Later I carefully watched what happened. Buzz, was on his own and in second had a fiddle with that panel.
That was proof, to me, that the allegations of "no moon landing" are untrue.
Thank you so much for putting together this overview so quickly!
Great overview, Jenni! I think this is brilliant and that Omega should offer a Moonwatch/MoonSwatch box set. You could wear one on the weekends and one on the weekdays. Thanks for the great coverage!
Towards the end of the year I could see a limited edition set in a special presentation case for collectors. Maybe include a piece of meteorite or get them signed by real astronauts. The marketing opportunities are endless.
I'll be in line for the moonwatch condoms, fan starter jacket, and hi top sneakers with the omega logo. Maybe they can come out with some omega shaped cinnamon buns... and a sports drink.
Its like stamping a Ferarri on a bull cart
A run down Ferarri is always a Ferarri
A run down Bull is always a bull
The point for me is not that it "looks or feels like the luxury watch it is imitating" but I see it as more of a fun Swatch. I don't personally care for the moon version for this reason. But I will definitely get one of the more fun colors such as Venus (after patiently waiting of course). Hopefully not in the same way I am still patiently waiting for a ps5 lol
Check and ask in store at the big electronics retailer. I got two series X's on separate occasions within one week, I got routed to another location locally the first time 40 mins away since it was 6:30pm and got the second one 5 minutes away at my location.
The people will bullshit you, but having some people skills will net you the real solution. They are limited as hell, but they are stocking short batches in a biweekly state from my observations.
I thought about the “imitating factor” but it really isn’t. The manufacturer is the swatch group. That makes me feel like getting it even more. But yes it’s a quartz movement
Well,but pink and pale blue watch apparently show out a strong clue that's not an omega speedmaster watch
Well, I have always been a G-shock guy and kind of got more into watch wearing with the Casioak even before I knew what AP was. I went through Seiko into GS too. Now I have a 3861 Sapphire amongst other time pieces so I can definitely appreciate the "gateway watch" argument.
The only thing Swatch messed up on was only having 150 pieces at their boutiques and I think A LOT of people walk away disappointed so Swatch could have done better in the department.
I reckon I will check out Jupiter, Mercury and Earth in real light when it's back in stock. Some watch fans genuinely want this watch because the Professional is out of their price range so I will let them take their fill before I take my pick.
I reckon Moonswatch on silicon straps will be really comfortable to wear. :D
Omega have tons of quality NATO straps on their website that would fit or if you have a real Speedmaster you could take the bracelet and attach it to this. Lots of ways to personalize this watch.
@@almac9203 their nato straps cost the same as the moonswatch itself, not many people will go for the omega straps.
@@almac9203 Thanks for the advice buddy! I am more of a MN and Zuludiver fan when it comes to NATO style.
The humidity where I live went off the chart, so I am enjoying a FKM rubber strap with my 3186. There is this nice dense feel that balances the watch head quite nicely. It's just nice being able to rinse the watch every day. :p
Yes thanks. My friend almost convinced me They were a great investment and limited. Your video helped. Have a great day.
I was asking myself if i really liked the look of the mission to the moon one, but after i seen it in the video i think i'm gonna go for the mission to mercury. The darker aspect of that one seems less "plastic" thant the mission to the moon. Also i was at one of paris stores this morning and it was really creasy to see people step the line from the swatch stoore to the louvre museum entrance haha. there were so much people i just give up and decide to wait for a drop online. Great video !!! :)
I totally agree. The grey of the Mercury looks like a titanium watch i have. Weight is probably similar also.
This was a great marketing masterclass by SWATCH. In addition to bringing more people into this hobby, it managed to make a bonding moment. Fathers can have a moment to bring a kid/teenager into something fun with the MoonSwatch and all the while start a lifelong appreciation/aspiration to finer timepieces. The thrill of the hunt, the journey. Think about it, younger generation is being primed for a future higher end Omega (Swatch Group) purchase.
I don't see this brining new people into it. This will be forgotten in a month and after people start doing real reviews and will find it is just crappy swatch watch underneath it all.
Wtf you smokin mate. Get some sleep you clown
@@skellington2000 Even Casios have collector value, put down your crank pipe.
For profit.....
Yeah. Sure. Like if kids really care hat much about dragging 42mm things on the wrist. BS.
Kool watch, I just got the Mercury as a gift from my Soon, he also got the Moon one. very light watch and great because I have carpel tunnel issues and it's easily activated by heavy watches.
We are paying for the Colaboration and Omega name, it's not an everyday wearing watch or High Quality Watch.
Thanks for sharing the review
"It's not an everyday wearing watch". Huh? what is it then? It's not a $50k rolex. It's a $20 toy.
The amount of “goodwill” omega has built from this release is off the charts.
Built? Do you not think it has devalued their brand by associating it with swatch? And now I would never buy a speedmaster (unless I win the lottery big time), because it doesn't seem very exclusive to me anymore.
@Angus M bruhh. There are shit tons of replica out there for any expensive watch brands. I don't think it will devalue the omega brand. Instead, it will make the original speedmaster even more popular, contrary to your belief.
Totally. Now I can have a reminder of man's first trip to the moon! And if I ever win the lotto I'll get a big boi for the other wrist! 😃
@Pyae Phyo I see where you're coming from but the fact that it's a licensed model takes away the stigma of fake watches. Also, all brands have fakes, but now omega has associated themselves with a lesser brand. Don't get me wrong ill buy a MoonSwatch but I can see a lot of angry omega owners online right now. A devalued brand is not always a bad thing. With this increased brand exposure, they can move into a more affordable price range and capitalise on their new brand image.
@Angus M I feel like Omega shouldn't let swatch borrow its "speedmaster" name. I don't mind Omega doing collabs with Swatch. But, Speedmaster has always been associated with historical prestige. I would say Omega is diluting its speedmaster lineup much more so than its own brand name. I am nowhere near a position to purchase these luxury watches, but if you think about it, Omega doesn't even come close to some of the high-end luxury brands in terms of pricing. To an ordinary Joe like you and me, owning an Omega watch might be a biggie, but definitely not to collectors. That being said, Omega has always been my favorite, and I absolutely love its seamaster and speedmaster watches.
If I ever find myself near a store selling them I would probably go in and take a look and, if I did, I might impulse-buy one, probably the Pluto but, if I were to, I honestly doubt I would wear it much if at all. I was never really interested and that has not changed as the drama unfolded.
hmmmmm.... cognitive split....
I heard that the the crystal is acrylic and its bonded to the case which means that it's not replaceable, alot of money to spend second hand on a watch that will get knocked about easily and cant be reconditioned.
I will buy if available online. I had a swatch store near me, 20 minute drive , but this release was insane and people were already camping and sneaking into the mall. Cops were invoked in some cases. It was bad. I didn’t want to go through all the BS for a $260 watch lol.
Yeah lol its only a 260 dollar watch and idk why people are so hyped already
its not a limited release and will be sold online later.. this is a mass-produced watch so don't worry.
These are great. Just don't give the flippers the satisfaction of ripping you off. Swatch can handle mass production and I feel it is pretty obvious one of the goals is to have these Speedy available and on every wrist for those who want one. Be patient and thou shall be rewarded with a choice if whatever style MoonSwatch you want at retail price.
I also thought about it...I should give it longer to see if I really wanted it or if its just a hype thing
@@2bitmarketanarchist337 yeah, the reality of it will be a nice watch to include and have fun with in collection. Doesn't cost THAT much. But, in grand scheme of things there will certainly be much better watches to be had, if you don't already own some already. It's just way super hyped right now. I'm keeping that hype and the FOMO syndrome out of my head by wearing some of my favorite timepieces in the mean time. I definitely have better mechanical chronographs that I greatly enjoy. And, there are a decent number of recent additions which I should give more time with also. I'm sure when they are readily available online will be about right time to get one and see what it's about. It will make for a great grab and go when I don't have time to change and set another watch.
Surely hope so...
@@khronokraze really interested to understand why you would buy watches and collect them when you can use your phone to tell the time?
@@driftninjas935 you take a phone under deep water.
I’m kind of the same opinion about buying a swatch. I think the serious reserved ones are not the way to go. A swatch is a bit of fun so I’d like to try one with a bit of colour on it and have it as my dress down summer watch...... oh and it would be going on a nato or something similar immediately!
So many people are saying this is going to devalue Omega. I don't believe that will happen. Imagine someone buying this because the original is out of their price range, they fall in love with it and then make it their goal to save for an original Speedmaster. Or if a kid is gifted this (or buys it) as their first watch and then it is their goal when they grow older to own a real Speedmaster. It's not like a collaboration project makes Omega watches any lower quality or drops their price point, but it definitely will introduce a whole new group of people to Omega in one way or another. Even if someone loves the look of the watch but isn't a huge fan of how it wears/feels/etc. it can draw them into a store to try on the real deal. It's like the Apple Watch introducing so many people to watches and getting them into traditional watches despite the fact that they get bad rap from some watch "enthusiasts". Anything that can bring more people to watches is a good thing, and it looks like this is doing the trick.
As an Omega owner I am actually quite excited for this even though I likely won't ever buy one.
These watches do look appealing to younger folks because it has that “fun and vibrant” vibe going as compared to original Omega. Kinda like Apple Watch. I am planning to get Uranus when available online.
@@kuku505 It was a brilliant move to make something with Omega branding readily available to anyone who can afford a decent quartz watch. It is the exact opposite of what Omega's biggest competitor, Rolex, is doing right now with the ridiculous grey market pricing and "wait lists" that don't really even exist. Honestly I think it is a brilliant marketing tactic that will pay dividends for the brand for years to come. When you think about how much hype this watch had with only a few days notice it's amazing. Streets were packed full of people waiting in line for this thing, people lining up a day in advance. When is the last time that happened for a watch outside of Apple?
Hope you get plenty of enjoyment out of Uranus.
@@mortekaieve4729 thanks man. Im sure will. Moonswatch is a way for Omega to penetrate into newer market and raise awareness to Omega luxury watch. Those who fell in love with the design may consider getting into other Omega further down the line as people grow older. Rolex may play their scarcity game, but i dont see any consistency in them delivering the best experience.
Thx for this mini review. Crazy world.
Wish you’d pushed the pushers and lumed it up. Will get 1 online at MSRP - looks like a great beater in the summer (no way that giant Velcro thingie is working w long sleeves. The tough part will be deciding; some very cool color combos.
Ahh shoot, you're right!
Agreed. Would have loved to have e heard how the pushes feel and whether the lume is at least as good as a real Speedy Pro (which admittedly, is garbage :) ).
@@jasonswitzer1748 I’d never heard that about the Speedy. Is that all Omegas?
@@WestCoastAce27 poor lume? For the most part yea… Speedys aren’t known for their lume. The Silver Speedy is the one exception, but that’s the exception not the rule. That being said, don’t let that put you off. They’re fantastic otherwise!
For those of us who are old enough to remember the 80's Swatch craze, it's really mind boggling to see what a powerhouse Swatch has become. I'm excited to own one of my own.
When u get one be Ware of the box when u close it and the crystal is in its way the rough box scratches the crystal very easily
Great hands on! As someone that has three variations on steel speedmasters, I love the moonswatch. The speedy is already an iconic watch, and now the design is attainable to an even wider audience. Will be nice to see them out in the wild. Personally, I'll wait for the chance to buy these online at retail. Mercury, Moon, or Mars :)
Get A Pagani speedy Homage!
What is online in your definition!
First off. In a time when smartwatches are hoarding the market, with Apple outselling all Swiss watch brands 30 to 20 million units in 2019, it is refreshing to see people lining up to buy the MoonSwatch like if it was the latest Iphone. This proves that there are enthusiasts for traditional watches, but more importantly, appreciation for craftsmanship and quality. It simply is too expensive. Imagine there was an affordable Rolex Submariner, instead of the hundreds of copies people buy instead. That's a lot of money going away from the company who design the watch. If I was to start a watch collection, having an original entry level Speedmaster would be great.
Agreed... Honestly today this "affordable submariner" is found in microbrands that offer infinitely better value than Rolex etc, like for example Zelos or Helm. Too bad the bigger brands are now only focused on becoming more premium; Seiko still enjoys a following, but they've been moving their prices up, unfortunately.
Ahhh my arse. This watch is more expensive than a titanium bodied with sapphire glass Huawei smart watch. This plastic fake omega us significantly. More expensive. In fact. So where's the logic eh? Thus plastic shite faking omega branding has no real value. Fact
The second hand doesn’t even hit the markers :(
Imagine walking past the swatch store, not knowing this was being released & wondering what the hell is going on... I mean swatch is general seen as watches for kids/young adults & you've got all these grown adults lining up with baited breathe in anticipation for a swatch.
"bated"
Here's how to check for sapphire crystal on the fly: take a watch with a known sapphire crystal and the watch in question. Lay both out on table for 30 minutes so they may adapt to room temperature. Then hold each watch with the crystal to your forehead. If the known sapphire watch is colder, then the other isn't - otherwise they'll feel the same.
30 minutes, on the fly?
Or buy a 20 dollar diamond tester pen from eBay. It tests for thermal coefficient so yea.
Kudos for sharing the detailed video of moon watch right after the hype over Swatch stores worldwide. I think the Tiffany Blue is one of the coolest moon-watch to wear, perhaps Omega should make one too
Crazy, when Bulova lunar pilot is just twice the cost (sometimes less, $476), has AR sapphire, steel, and sweeping second hands, with an accuracy in seconds a year
You can get the newer no date LP on nato strap for only $380 on Amazon USA
top watch
Jenni the crystal is Hesalite.. same material used on the Orignal Speedmaster
No, its plexiglass.
This is a great watch for kids or astronomy/space enthusiasts. I would get whole collection just because I am into space travel and science in general. This is the pet rock of watches. I think it will get people into watches again, so its a win win. Not everybody can afford the real high end stuff or a smart watch.
I absolutely love your unbiased honesty in your watch review videos Jenni. Thanks for the great review of this Swatch-watch Omega Moon watch! You earned my subscription this time around Jenni Elle! Fred
I think I'll definitely buy one in due course if, as I suspect, Swatch won't play games. I'll swing by my store to see them in person, maybe try them on if I can. it's fun, it's a nice look. It will look too big on me and that's why I would never consider the real thing anyway. this is a good alternative for me to get the look without breaking the bank. the fact that (if what I read online is correct) only the pink one comes with a shorter strap pisses me off immensely.
What does getting the look mean?
"Cheap plastic swatch" is getting the "Look" I look cheap?
@@nearlyretired7005 I NEVER look cheap. I don't need to spend 7000 euros not to look cheap. I've seen plenty of people wearing 10k watches looking cheap as hell. I don't know you, you don't know me...let's leave it at that,shall we?
Spoke to Swatch this afternoon, the series will NOT be a limited production run & will be available to buy online!
Anyone lusting over this watch, what you are actually buying is a fashion watch. This isn't a "cheap omega". You are buying a swatch that looks like an omega but there is no fooling that it is a swatch.
Buying a cheap imitation of a real watch with cheap internals that is overpriced but has a name brand and marketing that appeals to the target demographic. That is the definition of a fashion watch like a daniel wellington or mvmt.
Great video as always.
I'm genuinely torn over this. As an Omega fan and owner, I think it's a disaster. It completely devalues the brand.
But I appreciate that there are people that would love a Moonwatch that simply do not have access to it, and for them, this (in theory if they can get one!) is good news for people to enjoy.
What Swatch group have done, is put a colourful advert for their Speedmaster Professional on the wrists of thousands of people all over the world in a single saturday morning. This will not damage the value of Omega. Not one bit.
And I disagree,politely of course, I'm also a fan and owner of Omega and I think that not only is this marketing genius, especially compared to another boring limited edition, I believe it will be highly successful for both Omega and Swatch.we as watch collectors often take ourselves to seriously and this is the most fun I've had in years lighten up and enjoy.what also puts a smile on my face is the fact that this release as created a bigger buzz than any other in the last half dozen years Rolex who? Swatch nicely played
Serves your right for wasting so much money on an Omega!
Hi Jenni, thank you very much for your views. I cannot wait to buy one at our local Swatch shop in South Africa. Regards Mark
Makes me want to get the original even more. Therefore great move by the Swatch Group.
Well the Speedmaster Professional (they are both real Speedmasters) is available right now, so do let me know when you have one, but I won’t hold my breath 🙄
And I sold and still selling mine because of that "marketing move". For me this kind of watches are a bit luxuary, and i dont want then every one has one - especially not when they are now selling on discount prices and every 15 year old wears a "omega".
Done with Omega, I have enough other watches to wear and brands I am interested in.
@@FuryCola13 snob
@@przemekdude he is a Rolex fanboy. Most just complain about this as a jibe at Omega. Most real Omega owners love the move and are planning to buy a few of them. Mars Uranus Sun for me.
@@almac9203 What BS! One Omega lover I know was in denial for a week and contemplated selling his too.
He still flinches at the word MoonSwatch.
He feels the Omega brand is forever tarnished now.
Absolutely amazing to me that people would line up for hours for a watch that will be readily available in the not too distant future. Even more amazing are the people paying thousands of dollars for a $250 dollar watch on ebay. I guess they didn't do their homework and are likely going to hate themselves when they see thousands of them on sale at the MSRP.
I absolutely love this watch with the exception of the big lettering on the wrist. Cheapens the entire look.
Amazing move from the Swatch Group. Last time in living memory that a consumer product caused so much hype and lines on the stores was an iPhone release several years back.
This could be a risky strategy, plenty of people don't know that Swatch and Omega are connected and this could cheapen the brand.
The same happen when Ford owned Jaguar and one of the Jaguar cars was a basically a Ford Mondeo .
What a brilliant marketing ploy by Omega and Swatch! I have never been tempted to buy a Swatch until now. It looks beautiful and a pretty faithful reproduction of the original. Is the bezel fixed?
Store open at 8, waited from 530 and there's already 200 people in front of me, but then the stock is less... Only 100 people got them 😅 but well I'm glad it was civilized queue and it was a great to have some kind of mini GTG along the queue
They will be going for over $1000 on Ebay.
@@Atombender Well the Mars already touching a hundred grand....with active bidders 🤦♂️. Ain't nothing wrong with swatch and Omega, these scalpers need to go away though. These people made the watch collecting not fun anymore
I applaud Omega for going the route of accessability, on the other hand this really looks cheap to me. Between the plastic case and the strap that looks like it would be more at home on a pair of sneakers, hard pass on this one- but only because there are nice quartz watches (and even some automatics) at this price point. Really illustrates the power of brand that people are lining up to buy this rather than an Orient diver at around the same price or a Seiko 5 for $100 which is superior in almost every conceivable way.
💯 As someone who just bought my second of both the Seiko 5 (SNF & the fieldwatch) and Orient "Mako ll" (one on bracelet, one on Bond Chevron strap) I can vouch: TRUE
They're autos made of metal & gears, for 1/3 to 1/10 of this plastic bit of overhyped whatever.
I a absolutely love my symphony IV that I paid $140 with a true stee Case and band. And real in house movement. Not some cheap Chinese-ium plastic and recycled gym shoes.
Not that I was going to buy one but the quartz tick and pictures brought it perfectly clear this is what it is. A plastic quartz watch, I doubt Ill be buying one.
I went to the Brussels Swatch store today to get one (well... two) but returned home empty handed when I saw a 200 meter !!! line of people waiting. Literally going around the entire block.
🤣
Great video. As an Omega owner, I don’t think this will devalue the brand. It’ll probably make more people want the real thing. I hope they continue and do a Seamaster version. Also, others have been ripping off Omega designs for years anyway. Replica, homage, whatever….
As a planet ocean owner I'm not sure. These watches are so badly made, the colours are coming off and staining people's wrists. Not good for omega to associate themselves with such a trash product imo.
@@andrewvaughan5686 Yep, my thoughts exactly. You wouldn't see a Rolex Swatch watch. lol.. Omega, the new Tag..
Already selling for over $2,000 USD. Great detail in the watch, tons of hype that seems to be continuing on a global level.
The power of marketing on people is incredible. Cheap "official" quartz clones hyped like the second coming. I will never understand it. :D
Rolex would never do something like this to Daytona
I think this is the first video I've seen with someone actually wearing the watch - great for referencing actual size and how it sits on a human wrist. Great content!
As a real speedmaster owner...
I'll stick to Seiko for cheaper pieces.
This is what real watch collectors would call a "Gimmick'
this is one really good gimmick then..
well said!
There are seikos that do look like speedmasters but this one is directly from the family line which makes it kind of official.
Finally, someone said it! I scrolled all the way down reading comments how this is an incredible watch, how it is technically a speedmaster etc. As much as I love the timeless design of the Speedmaster, I adore its history and fall for its movement, I despise how Omega has over-marketised this product. And now a collaboration with Swatch to make a cheap version of it? While in the meantime they’re trying to make themselves be perceived as same category as Rolex etc. Yeah…
Fun but disturbing. Great for Swatch, but time will tell if it’s good for Omega. Maybe some flippers will make enough to trade up to a real one? Thanks for the video Jenni!
Hopefully the scalping goes away quickly, BUT… for those who are able to score some significant cash from flipping while the clipping’s good, I hope they use the money to buy a real moonwatch like you said. That would be a hell of a story.
They’ve said it’ll be online eventually. I can wait. Not worth more than sticker price if that.
So next we can expect a plastic Rolex or a Rubber AP??? 🤣🤣🤣
AP+Gshock, the collab we all want.
@@brianhutton2370 don’t think that will ever happen 😎
Or a Coaxial movement in a Swatch. LOL.
Seriously, people laugh at this stunt by Omega / Swatch, but wait and see how much "real" traffic this brings into genuine Omega boutiques and retailers from people who had a MoonSwatch when they were young and broke, but grew fond of the Omega name on their wrist when they are grown up with some money.
@@chronounique5947 have you seen some of the mock ups online? they're great. Casi-oak's with the AP face, so nice (can always dreaM!)
@@brianhutton2370 yes I have and they do look nice but i just don’t see AP trying to do something like this. Also keep in mind that Omega is part of the swatch group so it’s a different story.
Mission to the Store Edition.
Great Video Jenni. I love Omega's watches but this idea....it's the biggest idea in 2022 marketing watches around the world. Its amaizing to think in this perspective way....broke the rules.
Swatch watches are fantatstic too... the quality, the design, moderns, and now with this strategic aliance with Omega just one word: Fantastic. Think different....welcome!
Looks great, can’t wait for them to release online
I wouldn't expect that anytime soon. They are enjoying the hype.
@@scdevon that’s fine, we know swatch aren’t exactly going to choke supply to make it more exclusive. That’s not how swatch work
@@Ross867 - Oh sure. The lines at the stores will go away and you will be able to buy them everyday at a store for just retail price like now. They won't choke supply like you said, but I think for now you will have to keep shopping in person for one.
Why not? Omega easily could have done that to protect the exclusivity of the brand. When like 1000 people at Carnaby Street in London were told there were 100 units max in the store that seemed to be exactly what was happening
@@AllisonBurtenshawdeVries swatch is not an exclusive brand
Nice video Jenni [as always]. I think the watch group has made a fatal error: if each boutique averaged say 1500-2000 people in-line today, where each boutique had an average allotment of only a 100 watches, you’re left with 100,000+ people very upset at the 4-6 hours of their lives wasted-and the embarrassment that comes next week when they realize they burned all this time and emotion over what is essentially a plastic watch-worth about $29 w/out the branding. Gamers equivalent to this is ‘rage quit impossible to win…Yikes…
You are correct!
Listen, the only people who made a fatal error are the dumbasses waiting in line for a watch that is not a limited edition (it’s their own fault that they didn’t look it up since Swatch has been really clear about that).
Swatch probably never expected it to become such a hit. Maybe they realized that the last few days but then it was already way too late to fix it.
It’s not like Swatch stores sell thousands or even hundreds of watches per day. Business wise they made the right call and probably already delivered more watches to those store then they would normally do with their regular watches.
It’s the choice of the people to be dumb… not Swatch
or it could be called "hunger selling" in some japanese/asian marketing term. creating a fake supply and demand. they do that with luxury Hermes bag. the luxury goods simply refuse to ramp up the supply. hey, doesn't rolex do that too! LOL
That’s a possibility as well. Planned leak, planned scarcity, free pr….
The "mission to Uranus" is the perfect gift for your significant other 😂
Okay - I am an Omega fan and usually buy the expensive stuff without tears. First I thought this was fake, but when I checked them out I fell in love with the series - I will buy all of them once they become readily available 😅
Look at the queue’s, what have Omega done to their brand? They’re meant to be an exclusive, luxury brand that you work hard for, save for and aspire to, the queues literally devalue everything that they should stand for……
watch snob detected
Amen!! brother
@@anthonydharmadi5405 not at all wearing my RZE watch today, so no not a watch snob at all
I have a speedy pro and still want a couple of these. The "value" of my speedmaster has not diminished to me at all. Omega will have the last laugh, all the way to the bank.
That's why lots of people queue up just for the brand of omega since this is the cheapest speedmaster of omega
I would definitely buy this watch when it comes back into stock. But I’m changing the strap
As a swatch this is great, as an Omega…well it isn‘t an Omega.
Well it's a Swatch mate ...
@@22Epic well it calls itself a speedmaster though 🥴 that‘s like Fiat releasing a Testarossa.
@@tritone11 I guess you never heard of the Fiat Dino hahaha. Nice fail mate. 🤣
@@22Epic you think thats a fail🤣think again
@@tritone11 Oh kiddo is upset because his argument was wrong. And I bet he is italian and doesn't even know the Fiat Dino (and can't even use Google).
Not gonna lie, I feel bad for you mate.
Definitely a good move for Swatch. But I am not sure if it will be a good move for Omega in the long run. Possibly this could damage the image of the brand.
Wow! I can finally put an Omega on my Christmas list. It would make a great gift and is actually an Omega, and a Swatch.
It's really just a $99 swatch watch.
No sarcasm intended: is this the cheapest Speedy or the most expensive plastic Swatch? I incline to believe it is the most expensive plastic Swatch. And it should be reviewed as such, rather than insist on comparing it with the original Speedmaster.
A Chinese made $75 Pagani speedy is a much better watch that this crap
Thanks for validating what I'm thinking already. Patience will pay off!
Well, another watch company has managed to alienate those who really love watches! I visited three Swatch stores in NY this morning. Surprise, surprise, Swatch never let anyone know that they were opening their stores early; like 2 hrs early. By the time most of us showed up to purchase (at the normal opening time of 10am), they were sold out. And of course most of the people that acquired them have listed them swiftly on Ebay for ridiculous pricing. I wish that the watch companies would stop trying to create a false market and show some loyalty to the clients and buyers that support them! I can tell you, after this media ploy to drive up the demand, I will definitely be passing on the plastic watch, regardless of how cool a concept I thought it was.
Quit crying about them opening early and you not getting one. Even if you had arrived as they opened their doors, you still would have been behind about 1,000 people who arrived there last night.
Even if they do open at their normal opening hours, you still couldn't get one if you have just arrived. They only carry so few watches and there are at least 10 times more people in line.
Stop whining.
Omega should be developing newer models at a more accessible price and could attract buyers of more modest means instead of this non-sense. One of the new Speedmasters that I wanted last year was $7,650 in all stainless steel. Now there is a "bio-ceramic" (really???) for $260 in funky, feminine colors. So Omega is telling us that to attract more buyers they want to make cheap watches all the while wanting $10,000+ for the Dark/Blue/Grey Side of the Moon watches.
For me, it's really tainted their brand image all the while they refuse to make a nice sports watch in the $2500-4000 range.
For us who have the means to buy a $10,000 watch, this has just tainted their image. Why should I buy a gold Speedmaster for $30,000+ from a company now making "bio-ceramic" watches that look they are marketed for teenage girls to wear? Seriously, a pink, plasticky-looking Speedmaster??? No thanks. And yet idiots lined up for this early on a Saturday to buy it??? Maybe the same fools who lined up at Best Buy on Thanksgiving Day to save $50 on a Samsung TV?
It's interesting though that during my last visit to an Omega boutique to a new strap for my Aqua Terra, I did show some interest in a Planet Ocean but really didn't like the colors. However, I had that boutique calling me several times to see if I wanted to buy watch and of course not budging on the retail price at all. I instead bought a Grand Seiko and a the SLA059 Marine Master and now glad I made that choice. The prices on these two watches were very good with both being nicely discounted also.
@@xphyle you missed the point. The bigger picture is the make believe hype that the companies are creating to take the affordable to unaffordable. Really, you can only buy the plastic watch in a store? No online ordering? Yah, that should warrant absurd pricing on the gray market.