HOW I STARTED MY VIRTUAL FITNESS BUSINESS | online group fitness instructor

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  • Опубліковано 7 лип 2024
  • Hey everybody! Today I’m breaking down how I started my virtual fitness business as an online group fitness instructor. If you want to know more specific tips, check out my Teaching Tips playlist!
    MENTIONS //
    Building a Story Brand | amzn.to/3Ea1Xop
    MORE TEACHING TIPS //
    • TEACHING TIPS
    WORK WITH ME //
    www.justinaercole.com
    FOR BUSINESS INQUIRIES //
    justinaercoletraining@gmail.com
    CERTIFICATIONS //
    NASM CPT | www.nasm.org/become-a-persona...
    NASM CNC | www.nasm.org/continuing-educa...
    PN LEVEL 1 | lnk2.io/wmB7FfN
    CFSC LEVEL 1 | cfsc.inspire360.com/?aff=104
    TRX | www.trxtraining.com/products/...
    SOCIAL //
    instagram | justinaerco...
    tik tok | www.tiktok.com/@justinaercole...
    spotify | open.spotify.com/user/1214607...
    SHOP MY AMAZON STORE //
    www.amazon.com/shop/justinaer...
    *As an Amazon Associate I earn from qualifying purchases.*
    MUSIC //
    Music by Mark Generous - Meganne - thmatc.co/?l=E95C6AE1
    DISCLAIMER //
    Although I am a certified trainer and nutrition coach, these are my opinions and this is not medical advice. Please consult individually with a health professional for specific health advice. Some links may be affiliate links in which I earn a small percentage of sales. It costs nothing additional to the consumer.
    #virtualfitness #onlinefitness #fitnessinstructor
  • Розваги

КОМЕНТАРІ • 63

  • @emmacolseynicholls1
    @emmacolseynicholls1 Рік тому +4

    As a health coach myself I really appreciated this look inside your business. Especially to hear how your structure it all. Sometimes I am challenged by fitting it all in, so this is really helpful.

    • @JustinaErcole
      @JustinaErcole  Рік тому

      It's so interesting to hear how other people do it!

  • @katjakaflingwichmann5118
    @katjakaflingwichmann5118 Рік тому +5

    It’s really very simple, Justina: You rock. In my family we run our own business too so I know what it takes. You are both smart and create really good content that always combines seriousness with humour and good advice.

  • @ibladyj7
    @ibladyj7 Рік тому

    This was so enlightening and transparent thank you! What you said about your relationship with money is oddly very very helpful to me!😊

  • @KathehFIT
    @KathehFIT Рік тому

    Ohhhh thank you excited to watch!

  • @nicoler4583
    @nicoler4583 Рік тому +2

    I admire anyone who runs their own business! You are doing a great job!

  • @dennisfromthegym
    @dennisfromthegym Місяць тому

    Very helpful video, thank you for making it!

  • @SimplyFitNurse
    @SimplyFitNurse Рік тому

    I am so excited for your on demand option coming out! Love your workouts!

  • @limitlesshealthmovement
    @limitlesshealthmovement 4 місяці тому

    Very helpful and I think you’re inspiring!! Glad I found this video randomly, I’ll follow for more!!

  • @innerathletemi
    @innerathletemi Рік тому

    Thank you so much for this terrific video! I am also a personal trainer have a very similar cert path as you. I currently work with clients one-on-one in a studio but I have been looking for how I can scale (and also stop working weekends and maybe eventually weekends 😆). I am so inspired by your idea and I really appreciate you sharing all this! Additionally, I also use a simple spreadsheet - I’ve looked into other very popular brands of tracking finances and the cost was simply too outrageous to justify it. Simplicity rules sometimes! Thanks again! 😊

  • @LaurenAnne6
    @LaurenAnne6 Рік тому +2

    I want to have my own business someday as a freelance machine learning specialist. I love hearing about how other people got their start and made it work, regardless of the industry.

  • @cjsfunbun
    @cjsfunbun Рік тому

    I'm pretty sure I was the one who asked how you see yourself expanding your business! Im glad I asked, it was nice to hear about all your future goals and to know where you're headed. Thanks for answering 😊 excited for your continuous business journey !

  • @JackieOstick
    @JackieOstick Рік тому +1

    This is so fascinating! You’re amazing. I have loved watching your business grow!

  • @josephroa4475
    @josephroa4475 Рік тому

    Excellent video. Wish I had my stuff together as much as you seem to do when I was around your age. Love your content so hope your subscriber count explodes.

  • @DarkBlueNutrition
    @DarkBlueNutrition Рік тому

    Loved hearing the behind the scenes Justina!
    I especially appreciate your breakdown of your content each week. I’m still finding my flow with that after going full time… come to find out - you STILL need boundaries even if you have all the time in the world to create content and coach clients 😂

  • @anjahoffmann237
    @anjahoffmann237 Рік тому +2

    Hey Justina, I follow you on youtube for a while and your content is amazing. For me (living in Germany) it is quite difficult to join your live classes becauce of the time shift🤷‍♀️. But your videos are so helpful and interesting. And, just a complete other fact, your videos really helped me to improve my English language, thanks a lot and all the best for you,🤗! Anja

  • @michellesmirnova4471
    @michellesmirnova4471 Рік тому +1

    The idea with different tiers sounds really good! I have been considering joining the FITT club but, because of the prize (it’s a great prize! I just have a low income right now) and the fact that it would be difficult for me to come to the live classes (partially due to not being American so time zones and partially due to my own schedule being pretty hectic), I still haven’t done it
    The tiers would be exactly what I needed, and I’m sure I’m not the only one who feels that way! I hope you can get to a place in your business where that’s a possibility, but either way I very much admire your business and will continue supporting you in whatever way I can ❤

    • @JustinaErcole
      @JustinaErcole  Рік тому +1

      Not to give too much away...but check back in January for a change to the pricing ;)

  • @arugulaburglar
    @arugulaburglar Рік тому

    Really looking forward to the future of your 'On Demand' platform.

  • @movementencouragedfitness5945
    @movementencouragedfitness5945 Рік тому +1

    Thank you! Just trying to figure this shit out ❤🤓🙃

  • @just_sadhana
    @just_sadhana Рік тому

    Thank you so much for this video, it's so well put-together. The last question was mine. Overall, it's about slowly and sustainably building your relationships isn't it? To stick with it and just keep doing it.

  • @Bronwen.Forbes.Kotze1983
    @Bronwen.Forbes.Kotze1983 Рік тому

    Thanks so much for your content. I really enjoy your videos ❤

  • @catgato5803
    @catgato5803 Рік тому

    I think it's wonderful you're thinking about those people who never come to your live classes. I'm one of those people 😉 the reason is I'm from Poland, I prefer to work out in the morning and due to the time zone difference your live classes take place in my evening. So I think addressing that "demand only" portion of your audience will help those of us who love your content but are in different time zones

  • @frankquinn6872
    @frankquinn6872 Рік тому

    Some fitness people on UA-cam are knowledgeable but not entertaining or funny - others are funny but don’t really know what they are talking about. Justina is successful because she hits that sweet spot of being both knowledgeable and funny as hell. (I will now try and watch the ads the whole way through. Unless it’s V Shred - we all have standards!😂)

  • @anshverma1815
    @anshverma1815 Рік тому +1

    Thank you very much 👍

  • @Rebeccaac
    @Rebeccaac Рік тому

    I'd also love to know how trainers/coaches/instructors manage health insurance, the NY state marketplace is outrageously expensive for most plans. Almost twenty years ago when I got my yoga teaching certification I was advised to get hired at Equinox because you could get healthcare if you taught 5 classes a week but it was a very competitive audition system (you had to be a member then get referred by your yoga teacher) and I'm a therapeutic-focused teacher so I didn't think it would be a fit anyway. Times have changed so much since then!

    • @JustinaErcole
      @JustinaErcole  Рік тому

      Oof yeah my cheapest option is $500 a month. Just for me and I’m healthy. I guess we navigate it by just sucking it up haha

  • @dancetherapystudio
    @dancetherapystudio 11 місяців тому

    Thank you so much for your videos. What platform do you use for your on demand videos? Its overwhelming to decide with what platform provider to go with especially when starting out. Thank you ❤

    • @JustinaErcole
      @JustinaErcole  11 місяців тому +1

      I use Wix!

    • @dancetherapystudio
      @dancetherapystudio 11 місяців тому

      @JustinaErcole Thank you. I didn't know that Wix has the capacity to upload such a volume of videos for a library. I will check it out. I thought I need a platform like uscreen or everfit. Appreciate you taking the time to reply. Love your channel and your values. ❤️ Thank you.

  • @Ryan-lo8xf
    @Ryan-lo8xf 4 місяці тому

    Great video, clear and concise. 3 part Question for you. With your On Demand offers: how does that schedule work? Do clients pay you a subscription and just sign up for a session randomly? How does that affect your schedule? Or is there any requirement on a notice (e.g. a text the day before). Also ! What is the name of your business and IG handle !? Thank you !🙏🏼

    • @JustinaErcole
      @JustinaErcole  4 місяці тому

      Hey! My on demand workouts don’t affect my schedule in any way except planning time to film the workouts, edit, and upload. Private clients purchase their training package via my site and sign up for a session from my availability. I control my calendar and clients must book at least 24 hours prior. My website and Instagram handle are at the top of of UA-cam page and in the description of every video :)

  • @Biostatmom
    @Biostatmom Рік тому

    Curious if I click skip ad does creator lose the ad revenue? How do a that work? Love your channel

    • @JustinaErcole
      @JustinaErcole  Рік тому +2

      I get a percentage of how long you watch. But seriously, never feel bad skipping the ads. Watching the video to the end is the best way to support me for free :)

  • @Thepilateschick
    @Thepilateschick Рік тому

    I have my on demand platform but struggling to get people signed up via advertising. Any suggestions?

    • @JustinaErcole
      @JustinaErcole  Рік тому

      So like I said in the video, I lucked out and already had a huge following by teaching at 5 different studios and gyms and the start of Covid. And today my biggest marketing comes from social media and word of mouth. Sorry I’m not more help!

  • @frankallen5881
    @frankallen5881 Рік тому

    Frank 💯

  • @ThisisJaadaa
    @ThisisJaadaa Рік тому +1

    Would you ever sit down with someone & help them build their online fitness business?

    • @JustinaErcole
      @JustinaErcole  Рік тому

      Nope! I’m not a business coach so I wouldn’t even know where to begin.

    • @Weightlosscoach007
      @Weightlosscoach007 2 місяці тому

      If you're in the weight loss space I maybe able to offer some assistance

  • @KathehFIT
    @KathehFIT Рік тому

    Have you made a video how you produce your fitness videos?

    • @JustinaErcole
      @JustinaErcole  Рік тому +1

      Nope! But honestly, it's nothing wild lol. I set up my camera, film, edit, and upload :)

    • @KathehFIT
      @KathehFIT Рік тому

      @@JustinaErcole lol girl it’s takes me forever to set up cause of my kids lmao

  • @jawadsheikh4422
    @jawadsheikh4422 Рік тому

    Ih

  • @jennterry6977
    @jennterry6977 Рік тому

    A search function on the FITT Club site would be awesome but I usually don't have too much trouble finding what I need. I'm curious - do you know how many views your on demand videos get or which ones are the most popular?

    • @JustinaErcole
      @JustinaErcole  Рік тому +1

      I’ve put in that request SO MANY TIMES, so hopefully Wix rolls that out soon. And yes! I can see allllll my analytics on the backend which is an excellent feature.