Been running ads for years and this is probably one of the most solid videos I have ever watched on Facebook Ads. Extremely well done & great content here that very little people talk about!
I've been running ads off and on for 5 years, and studying how, and this video is absolute GOLD. !! You made me take notes! LOL. Several things I had no clue about and are clearly SO GOOD. Thank you!!!!
Your tips are so good. I love that you don't hide any of the knowledge and then make us pay extra for that. You just give it, no question. What a legend
One of the best videos i have seen.I haven't implemented anything discussed in the video yet. But just watching all the tips have given me mock feeling of conversion goosebumps that we get everytime.
I'm a complete beginner, I know this is pro tips but I figured I'll watch it to make it familiar when I'm actually at that level, can you guys give any advice on how to start?
Great Video! Just finished producing my first online course and promotional video, and thought "now what?" You just helped me get a ton of new ideas, so thank you for your time and expertise! :)
Super helpful for a total Facebook Ads sceptic. I have tried and failed so many times, that I am at the point where I want to believe that these ads do work, but my past experience is telling me differently. Fingers crossed, it goes well following your explanation :).
Great info as always! Would love to see you explain some techniques for Facebook advertising within a Special AD Category. Particularly the Housing category. The FB restrictions are pretty tight. Again, great job and thanks for sharing your knowledge with the masses.
Hi Wes, these FB ad strategies are on point! It definitely gives you some insights on how to create a system to follow, especially when moving your cold audience through a funnel! I would like to get your view on the time frame it takes for each level of traffic before moving onto the next? For example: Run Level 1 traffic - Free content for 72 hours before moving onto Level 2? Looking forward to hearing your views on this, again love your work!
Hey, Wes I finally started my very own youtube channel so I can start content creation for my new business. I was inspired by following your content for some time and learning a lot. One question I would have for you is I would like to acquire an intro for my videos similar to the style you have. What do you recommend for me and also how should I structure my videos. Thanks
Thanks so much for all your info! Question though, I'm starting a new business and all of this seems, well, overwhelming. Are there people who can manage these social media campaigns, like yourself, out there? How much would they charge for some of the work that you suggest doing. Thank you so much for your help.
Hi Wes!! Regarding the FB story Ad , what kind of stories can I give to promote my services as a Digital Marketer???? To get clients-business owners???
Thanks for this rich content. one question please. your last advice suggest to add an ad to theadset to avoid fatigue but isn't this going to get me back to the learning phase ?
@@WesMcDowellInc I just started a business as a freelancer marketer. Learn a lot of these kind of professioal videos. Can I send you mail with couple of questions ? :)
Would love your thoughts on how this strategy would apply to selling a product versus a service. The level one ads for a tee shirt line, for example. I don't think the sharing of expertise works quite as well in a product sales environment.
Hi Wes, Thank you so much for taking the time to create this knowledgeable video. Around the 10 minute mark, you mentioned email marketing is the most cost-effective marketing channel there is, I'm curious to know where texting falls within that?
@@WesMcDowellInc Wes, if you don't mind, I've sent you DM over instagram with one question on specific targeting issue I've faced. I would really appreciate any of your answers. Thank you in advance!
I loved this and learned a lot.... and this is off subject, but WES HOW DO YOU MAKE YOUR VIDEOS SO CLEAR WITH THAT BACKGROUND? Did you shoot it separately, or with Zoom, or??? And I am following and learning.
Your content is super valuable for a beginner (once me) and moderate experience growing in knowledge (me now) I keep coming back. Thank you for your teaching time.
What about the Facebook ads in California? I have very crappy results this year with my ads. Lead ads with not even ONE lead. Clicks proceso are going through the roof. Facebook is talking about and API and SDK (not my language). What to do specifically for California State?
It was so hard for me to break it on UA-cam but I will just start to be monetized on Facebook. Why? I'm a poet and a writer- AND a vlogger. Being an artist and this year especially having difficulties being on a super creative mood- my texts have carried me through. I've nearly always refused to make my page a circus; for people with attention spand of a hamster. My aim is to be different. Make someone stop. And think. My UA-cam has never really taken off. Too much variety between music and whatnot- different topics (hey I'm a multitalent!) On Facebook the algorithm knows pretty well who I am. Brainy crazy artist and extreme sports kinda gal. I don't even have any text on my videos currently (only started posting them now) ;D I have couple hundred super loyal followers. That's a good start. I will start playing with these rules- to a certain point .😁🙏🏻😍
Can you help me out please I started a lead generation and I saw before I launched my ad it said my ad set will get 0 leads. I got my audience set up right and my age gender and my interest right
Been running ads for years and this is probably one of the most solid videos I have ever watched on Facebook Ads. Extremely well done & great content here that very little people talk about!
Wow, thanks Anthony! Love hearing that, especially from someone who knows the space! Cheers...
can u guys tell me how to find clients as a beginner
That's great. I'm actually about to start running Facebook Ads too. Is there anything more you can add that could be beneficial for starters?
I've been running ads off and on for 5 years, and studying how, and this video is absolute GOLD. !! You made me take notes! LOL. Several things I had no clue about and are clearly SO GOOD. Thank you!!!!
Wow, thanks Kristin! Always glad to show off a few new tricks!
I've watched several different people's FB ad videos; this is the easiest to follow with lots of actionable information. Well done.
Awesome, thank you Debbie! 😊
Your tips are so good. I love that you don't hide any of the knowledge and then make us pay extra for that. You just give it, no question. What a legend
I appreciate that! Happy to help Simon! 😊
Wes is becoming one of my go to digital marketing gurus. Thanks for the video.
Aw... Thanks so much for the support! Appreciate it. 😊
Your authenticity as a person adds to your videos! Thanks for this awesome content!
I appreciate that Nilah! Thank you so much! :)
Such a good video! No bs or fluff-just helpful information explained clearly. Thank you!
Glad you enjoyed it! 😊
Time stamp around 1:45 starts excellent point on the importance of WHY multiple ad types need to be created... mindblown on how Facebook AI works.
One of the best videos i have seen.I haven't implemented anything discussed in the video yet. But just watching all the tips have given me mock feeling of conversion goosebumps that we get everytime.
Thanks Dake! Maybe you should try and implement it to see how it actually goes. Best of luck! :)
Your video quality going through the roof lately both visually and content wise
Thanks so much! Glad it was helpful! 😊😊
I'm a complete beginner, I know this is pro tips but I figured I'll watch it to make it familiar when I'm actually at that level, can you guys give any advice on how to start?
I needed to revise my old information regarding running ads for small businesses.
This one short to the point
Thanks borother
My pleasure! Thanks for watching! :)
I learned more from this video than I did getting my business minor in college
Aw appreciate that Madison! Thanks so much! 😊
I learned more from this than my finance and business management degree lol!
Really great tips here Wes. I've been running FB ads and they are profitable but you just gave me ideas for more fuel into them. Thanks!
Fantastic! Glad to help Jacqui! 😊
Great Video! Just finished producing my first online course and promotional video, and thought "now what?" You just helped me get a ton of new ideas, so thank you for your time and expertise! :)
Great to hear! Good luck! 😊
Is it working? You got sales?
Seriously so helpful. To the point and so much information. I’m going to have to watch it again and take notes this time! Thanks!
Glad it was helpful Lori! I still have tons of helpful tips and guides that might help you so stick around. 😉
Loving how this video is an add teaching us about placing adds in something interesting ❤️
Hope you enjoyed it! 😊
Super helpful for a total Facebook Ads sceptic. I have tried and failed so many times, that I am at the point where I want to believe that these ads do work, but my past experience is telling me differently. Fingers crossed, it goes well following your explanation :).
Fantastic Nick! Glad it has helped you. Good job and this is it! 😊
WOW, this is the best possible video I've found on this subject. Man thank you so much, I'll subscribe just because of that.
You're welcome! 🙂
Hey Wes, this was a great value-packed video! I especially liked the multi-level ad sequence protip. Thanks for sharing :)
My pleasure Tina! Glad you liked it! 😊
My go-to for digital marketing tips n tricks.
Thanks Tyler! Appreciate that! 😊
Best video I've seen on ad strategy for Facebook. Well done on a clear and informative 17 minutes of guidance
Wow, thanks! Glad you enjoyed it!
Great info as always! Would love to see you explain some techniques for Facebook advertising within a Special AD Category. Particularly the Housing category. The FB restrictions are pretty tight. Again, great job and thanks for sharing your knowledge with the masses.
Great suggestion Benji! Maybe in the future I would be able to do a video about that. Thanks so much! 😊
Hi Wes, these FB ad strategies are on point! It definitely gives you some insights on how to create a system to follow, especially when moving your cold audience through a funnel! I would like to get your view on the time frame it takes for each level of traffic before moving onto the next? For example: Run Level 1 traffic - Free content for 72 hours before moving onto Level 2? Looking forward to hearing your views on this, again love your work!
I’m trying these. Thanks 🙏 and I’m a subscriber now 😊
Thanks for subbing! Welcome aboard! 😊
Im so glad I found this channel!
I'm glad too! Welcome aboard :)
Thanks for the value this video has given me. Love from the Philippines!
You're so welcome Alber! Glad it was helpful! All the best and mabuhay! 😁
Thank you for saving my business sir. My ads were not more working as well since 2021.
Get off my page Brianna!
Happy to help Adrien!
Good to see actual industry advice. Keep up the great work
Appreciate it Juul! Thanks! 😊
I am SO glad I clicked on this! Such great information, thank you for this!!
You are so welcome! Thanks for watching! :)
So much great information here, I had to keep pausing to take notes. Thank you so much, you just earned another subscriber.
Awesome, thank you! And welcome aboard! Really appreciate it! 😊
Such useful content! I had to pause and take my notebook and pen out . Thank you so much for this great vid!
So thankful for all of the tips and advice in this one video
Glad it helped you Alexandra! 😊
Brilliant. No fluff, just great ideas and moves right along. Thanks!
Thanks so much! Glad you liked it! 😊
Love the insight! Thank you Wes!
Glad it was helpful! Thanks too Oscar! 😊
Hey, Wes I finally started my very own youtube channel so I can start content creation for my new business. I was inspired by following your content for some time and learning a lot. One question I would have for you is I would like to acquire an intro for my videos similar to the style you have. What do you recommend for me and also how should I structure my videos. Thanks
Thanks! Do you have a 2021 Facebook & Google Ads masterclass training? Or does anyone recommend one?
Great tips shared. useful. Thank you!
Glad you enjoyed it! You're welcome Rahul! 😊
Great information. Things I didn't think about.
Thanks Simmone! So much "behind the scenes" stuff goes into high-performing ads, that's for sure :)
Great Content! I learned so much! Thank you Wes :)
My pleasure! Thanks! 😊
Amazing content! Thanks Wes!
My pleasure Vivi! Thanks too! 😊
Love this guy. Lots of good stuff. Thanks man
Thanks for watching Eraj! I really appreciate it! 😊
Fantastic quality! We really appreciate your consistent effort. Ray (UK)
Thank you too Ray! 😊
Good stuff! Thank you for your time and efforts explaining this information.
Hi Ari, I'm always happy to help. Glad you liked it!
Thanks so much for all your info! Question though, I'm starting a new business and all of this seems, well, overwhelming. Are there people who can manage these social media campaigns, like yourself, out there? How much would they charge for some of the work that you suggest doing. Thank you so much for your help.
Yep, there are definitely pros you can turn to. Pricing completely depends on who you go with and their level of experience.
Thank you so much for being so informative with great info. And very plessent way.👍
You are so welcome! 😊
Level 1- Do I use a link a CTA like a link my site if I'm posting/advertising pure content?
Very informative! Can't wait to try these
Thanks! You got this! 😊
Thank you for a brilliant video with practical suggestions
You're very welcome! I'm actually working on the 2022 version of this now, even more to share in a few months!
Hi Wes!! Regarding the FB story Ad , what kind of stories can I give to promote my services as a Digital Marketer???? To get clients-business owners???
How do I organize the ads? If I have all 3 or 4 ads running at the same time, won’t they just see a mix of all 4???
Thanks for this rich content. one question please. your last advice suggest to add an ad to theadset to avoid fatigue but isn't this going to get me back to the learning phase ?
For level 1 are you suggesting a traffic ad ? I have a online boutique so I always run conversion ad
Fabulous tips, thanks!!
Thanks Kim! :)
Amazing video Sir. Quick and dirty, clear and solid.
Thanks so much! Glad you liked it! 🙂
@@WesMcDowellInc I just started a business as a freelancer marketer. Learn a lot of these kind of professioal videos. Can I send you mail with couple of questions ? :)
thank you for sharing great information!
Glad you enjoyed it! My pleasure! 😊
Subscribed. Thanks for the solid advice!
Thanks for the sub Tim! Welcome aboard! 😊
Thanks. A really good video and the difference RE: polished vs off the cuff videos was pretty amazing.
Glad it helped! Thanks! 😊
Love this will rewatch and take notes and make the videos you suggested.
Wonderful Lacey! Looking forward to what you can accomplish! 😊
What do you recommend for putting together video ads?
hey i was looking at this amazing video, but one problem i could not do the detailed targeting. The button was not there could i get some help?
Try getting algorithm enhancement for more engagements too
Would love your thoughts on how this strategy would apply to selling a product versus a service. The level one ads for a tee shirt line, for example. I don't think the sharing of expertise works quite as well in a product sales environment.
No, that doesn't really apply as much to products like that. T shirts are impulse buys in most cases.
@@WesMcDowellInc Agreed. Thanks so much, Wes. Really great stuff, as always.
Espectacular tips, thanks for sharing!
My pleasure! Thanks too! 😊😊
Hi Wes, Thank you so much for taking the time to create this knowledgeable video. Around the 10 minute mark, you mentioned email marketing is the most cost-effective marketing channel there is, I'm curious to know where texting falls within that?
Great question! But unfortunately I don't have any answer for that, as I've never used it myself. But I'd love to do a video on it in the future!
nice work !!
Thank you! Cheers! 😊
Please I need tips on Twitter as well. Or do you have an already made video?
I enjoy your lessons, they are the best and were really helpful.
Look at Pinterest. Crazy traffic. Give it 2 weeks though, NOT a few days.
FANTASTIC info! Well done!!!
Glad you enjoyed it!
This information was extremely helpful. THANK YOU
You are so welcome! 😊
Thank you very much Wes for this and all your videos.
Glad you like them Sergey! Thanks so much too! 😊
@@WesMcDowellInc Wes, if you don't mind, I've sent you DM over instagram with one question on specific targeting issue I've faced. I would really appreciate any of your answers. Thank you in advance!
Wes I need your help
Good video! Thanks! Would you happen to have a pdf on your ten tips?
these tips rock, thank you!
You're so welcome Kathryn! Thnx for watching! 😊
Great video! Very clear and actionable! Thanks so much for sharing ❤️
You are so welcome! Glad you enjoyed it! 😊
I loved this and learned a lot.... and this is off subject, but WES HOW DO YOU MAKE YOUR VIDEOS SO CLEAR WITH THAT BACKGROUND? Did you shoot it separately, or with Zoom, or??? And I am following and learning.
Hey thank you! I just use a canon m50, with a few LED lights. No zoom :)
So helpful!! Thank you!
You're so welcome! 😊
Hi Wes can you tell me how you were able to create your youttube intro video? or point me to a site where i can get one. thx
Thanks this video was helpful.
😉
Glad it was helpful Ignacia! Thanks for watching 😊
Your content is super valuable for a beginner (once me) and moderate experience growing in knowledge (me now) I keep coming back. Thank you for your teaching time.
Happy to help! I appreciate that! 😊
What about the Facebook ads in California? I have very crappy results this year with my ads. Lead ads with not even ONE lead. Clicks proceso are going through the roof. Facebook is talking about and API and SDK (not my language). What to do specifically for California State?
Hi, Please suggest Ad levels to run for e-commerce. Should i run traffic first or directly jump to conversions.
I recommend conversion.
or engagement first.
Amazing informative videooooo 😍😍😍😍😍
Glad you think so! Thanks for Watching Manar and stick around for more informative contents. 😁
Great video!
Glad you enjoyed it Hope it helped you. 😄
Anyone could list 10 tips he had mentioned ơn this video :(( i need them. Thank You a bunch
This is very helpful actionable advice!
Glad it was helpful! 😊
can we use detailed targeting expansion with the saved audience?because my campaign hit high frequency and law reach
Did they get rid of the detailed target expansion feature? Can’t find it
Thank you for telling
You're always welcome, numan! Thanks for watching! :)
This was GREAT!!! SO HELPFUL!!!
Glad it was helpful Sherri! These are the game-changers :)
So there we have it . Traffic ads are fine to run. Then retarget. Then conversions. I don't get how people go straight to conversions.
Great Explanation, Hope this will help my channel
It was so hard for me to break it on UA-cam but I will just start to be monetized on Facebook. Why? I'm a poet and a writer- AND a vlogger. Being an artist and this year especially having difficulties being on a super creative mood- my texts have carried me through. I've nearly always refused to make my page a circus; for people with attention spand of a hamster. My aim is to be different. Make someone stop. And think.
My UA-cam has never really taken off. Too much variety between music and whatnot- different topics (hey I'm a multitalent!) On Facebook the algorithm knows pretty well who I am. Brainy crazy artist and extreme sports kinda gal. I don't even have any text on my videos currently (only started posting them now) ;D I have couple hundred super loyal followers. That's a good start. I will start playing with these rules- to a certain point .😁🙏🏻😍
Good luck!
Thank you! ❄☃️😊
Hey Filosofi! You have a great content. How long have you been doing it?
@@getaheadofficial Hey, thanks! I started my FB 7/20.🙌🏻
@@inkerikavantera Wow. That's awesome. How was it?
Super high value content, thank you for sharing your knowledge.
My pleasure! Glad you enjoyed it! 😊
Great video! I have a question regarding starting the campaigns. Roughly how many interest-based audiences do you typically choose for adset?
pure gold!
Thanks, Andy! Glad you liked it. 😁
Hi Wes! Do we just run these ads concurrently for best results?
Thanks for all this value!! Any chance you could do a video on service based businesses!!!?🙌🏼
Absolutely!! It's in the works now, Javi :)
Great video and very informative
Thank you Benjamin! 😊
Just had a message in my ads manager saying tracking will pretty much be going :D what are your thoughts Wes, would you make a video on this?
Yep, it went live yesterday! Check it out: ua-cam.com/video/ThzicowLTGc/v-deo.html
Can you help me out please I started a lead generation and I saw before I launched my ad it said my ad set will get 0 leads. I got my audience set up right and my age gender and my interest right
Excellent!
Thanks Shannon!🙂
How do I run message campaigns now, since the privacy changes kicked in it looks like we can’t do them anymore? Please help