Free Google Ads Course 2024 - Complete Step-By-Step Google AdWords Tutorial

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  • Опубліковано 19 вер 2022
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    Check out my free Google Ads course, where I show you how to set up different Google AdWords campaigns. You can get started with your first Google Ads campaign with ease by following my campaign. I will cover conversion tracking, billing, creating a Google AdWords account, setting up Google Ads search campaigns, performance max ads, discovery ads, display ads, youtube ads, remarketing ads, call-only ads, and more. You can learn everything you need to know about targeting, landing pages, and driving conversions with Google Ads.
    Join Membership: surfsideppc.com/membership
    Video Chapters:
    0:01:20 Setting up a Google Ads account
    0:02:45 Setting up your Google Ads billing
    0:04:42 Setting up conversion tracking
    0:20:37 Enable Google Ads Remarketing
    0:31:04 Google Ads Search Campaign Tutorial
    1:16:46 Google Ads Performance Max Tutorial
    1:33:58 Google Discovery Ads Tutorial
    1:52:10 Google Display Ads Tutorial
    2:22:49 UA-cam Advertising Tutorial
    2:55:09 Google Ads Remarketing Tutorial
    3:25:13 Google Ads Call Campaigns Tutorial
    Video Description:
    I will start by creating a brand new Google Ads account. I will show you how I use the full version of Google AdWords so we can skip campaign creation at the beginning. Once we have our account, we need to set up our billing method for how we will pay for our advertising campaigns. Next, you are ready to run a campaign, but you need to set up conversion tracking. If you don't have conversion tracking set up properly, you won't be able to optimize your campaigns easily.
    Once we have conversion tracking all set up properly for our Key Performance Indicators, we are ready to create a Google Ads search campaign. I will show you exactly how I target keywords, do Google AdWords keyword research, create responsive search ads, create ad extensions, create ad groups, and more.
    Then, I will set up a Google Ads performance max campaign, a Google Ads discovery campaign, a Google Ads display campaign, a UA-cam Advertising campaign, a Google Ads Remarketing campaign, and a Google Ads Call campaign. No matter what goal you are trying to achieve, we have you covered here.
    Relevant UA-cam Advertising Tutorials:
    Free UA-cam Advertising Course: • Free UA-cam Advertisi...
    UA-cam Advertising Tutorial: UA-cam Ads Tutorial 2023 - How to Create a Successful UA-cam Advertising Campaign
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    UA-cam Advertising on Surfside PPC: surfsideppc.com/youtube-adver...
    About Google Ads:
    Google Ads is an advertising platform that allows businesses to create and run ads on Google's search results pages, as well as on other websites and apps that are part of the Google Display Network. When you create a Google Ads campaign, you'll choose your target audience, set your budget, and create ads.
    Search campaigns: These campaigns display text ads on Google's search results pages when someone searches for keywords related to your business. You'll choose the keywords you want to target, and your ads will appear when people search for those keywords.
    Display campaigns: These campaigns display image and video ads on websites and apps that are part of the Google Display Network. You'll choose the types of websites and apps you want to target, and your ads will appear to people who are browsing those sites.
    Video campaigns: These campaigns display video ads on UA-cam and other websites and apps that are part of the Google Display Network. You'll create video ads that will appear before or during UA-cam videos, or on other sites where video ads are displayed.
    Shopping campaigns: These campaigns display product listing ads on Google's search results pages when someone searches for products that you sell. You'll create a product feed that includes information about your products, and Google will use that feed to display your product ads.
    App campaigns: These campaigns promote your mobile app on Google's search results pages, UA-cam, the Google Display Network, and other Google properties. You'll create ads that encourage people to download your app, and Google will display those ads to people who are likely to be interested in your app.
    Local campaigns: These campaigns promote your local business on Google's search results pages, Google Maps, and other Google properties. You'll create ads that encourage people to visit your business, and Google will display those ads to people who are located near your business.

КОМЕНТАРІ • 226

  • @Surfsideppc
    @Surfsideppc  8 місяців тому +15

    JOIN MY UA-cam MEMBERSHIP & WATCH ME TRY TO GET TO 1M VIEWS PER MONTH!
    You can join my Membership program for $2.99/month and I will show you my Marketing growth strategies and all of my results: ua-cam.com/channels/EzSSbs3Wfe5p4dBzzjrjvw.htmljoin

  • @RealEstate.Addicts
    @RealEstate.Addicts 7 місяців тому +4

    First Time watching you and I'm literally 45 mins into this video and I feel like I've learned so much on google ads already. I've been just winging it for about a year now. Glad I found you!

  • @AlgeKavaliauskiene
    @AlgeKavaliauskiene 11 місяців тому +34

    Comprehensive and really helpful to see how you link and consider every aspect of marketing, including budgeting. Thank you.

  • @user-yk6kn1yi3l
    @user-yk6kn1yi3l Рік тому +29

    Hi, thank you for your work. Will there be a video about optimizations?

  • @user-fo3uv4kh3r
    @user-fo3uv4kh3r 10 місяців тому +10

    Your videos are so informative!! Thankyou for giving this valuable information out for free!

  • @creativeideas7041
    @creativeideas7041 Рік тому +41

    this is the best course on google ads words available in internet. no left right only to the point serious guidance. Thank you soo much Sir :)

    • @Surfsideppc
      @Surfsideppc  9 місяців тому +4

      I appreciate it! That was my exact goal when I made the video.

  • @rickarden7731
    @rickarden7731 9 місяців тому +6

    Why would you choose "Leads" over "Sales" as your conversion goal since your selling products? Perfect job on the video by the way, so much value here.

  • @brianc1760
    @brianc1760 Рік тому +4

    You and your content is KING.

  • @Rkunal00
    @Rkunal00 Рік тому +5

    I really like your tutorials videos and I want to learn more about google analytics. I hope if you could make a tutorial video on google analytics, so it will be very helpful for the newbie like me and others to learn more about how things works on google ads and etc.

  • @edwardpamintuan
    @edwardpamintuan Рік тому +10

    Thanks for this video! Google Ads was totally foreign to me but now it's starting to make sense and I'm only 1/2 through the video

    • @Surfsideppc
      @Surfsideppc  9 місяців тому

      Thank you! I'm glad the video is helpful.

  • @AlpeshVaghela
    @AlpeshVaghela Рік тому +7

    Thank you so much for your kind nature, providing valuable information and knowledge. God bless you always.

  • @Adnanbuledi
    @Adnanbuledi 7 місяців тому

    It's the best tutorial so far. To-the-point information!!!

  • @maxlarocca78
    @maxlarocca78 Рік тому +2

    This is GOLD ❤ THANK YOU!!!!!

  • @billyalfathin7171
    @billyalfathin7171 Рік тому

    Thanks a lot, Love your free tutorials

  • @qwizzyquan1602
    @qwizzyquan1602 Рік тому +3

    Great video. Answered so many questions

  • @coursepro1
    @coursepro1 Рік тому +69

    Please make videos on advanced campaign optimization techniques

  • @BussinessMarketing-iw3yp
    @BussinessMarketing-iw3yp 2 місяці тому

    The design of the characters and backgrounds was so creative and unique. I loved all the little details.

  • @Mihir_Dwi
    @Mihir_Dwi Рік тому +4

    Thanks can you please make a video on advance campaign optimisation.👍

  • @user-rd3tj7tx1d
    @user-rd3tj7tx1d Місяць тому +1

    You putting this up for free is actually clutch - praise to you

  • @GeorgeHouston-zm4hm
    @GeorgeHouston-zm4hm 3 місяці тому

    Crisp, smart way of explaining, necessary and sufficient information. That was helpful. Thank you.

  • @BettersHQ
    @BettersHQ Рік тому +18

    One of the best courses available on internet. Thanks Surfside.

  • @karamzinedine9975
    @karamzinedine9975 10 місяців тому

    This is the most informative video I've ever watched, very very helpful ... thnx a bunch sir

  • @user-tn7uh5xl3q
    @user-tn7uh5xl3q 8 місяців тому

    Really helpful information, thank you!

  • @joshaigh1489
    @joshaigh1489 9 місяців тому +1

    This is amazing. So much valuable content for free, thank you so much. Please can you let me know, if I set up GA4 right at the start of a campaign with Google Tag manager, but did not define audiences in Google analytics until a month later, does this mean I cannot remarket to those people who have come to my website before that time? As I had not defined them in an audience in analytics at the start?

  • @Ivaylo.Georgiev
    @Ivaylo.Georgiev Рік тому +1

    Woow! My admirations for your work!

  • @GeorgeWatkins-cg7ol
    @GeorgeWatkins-cg7ol 2 місяці тому

    Appreciate the non-fluff straightforward approach. Was a great review for me. Thank you!

  • @GurmeetSingh-uv6qo
    @GurmeetSingh-uv6qo Рік тому +1

    thank you so much GOOGLE ADS TRAINING LORD

  • @DHodak
    @DHodak Рік тому +1

    Thank you sooooo much for the video 👍👍👍

  • @sashikadilshan3456
    @sashikadilshan3456 Рік тому

    Best Updated google ads video ever. Thank you for sharing your knowledge

  • @AcePatelEcom
    @AcePatelEcom 4 місяці тому

    Incredible video that goes in-depth on many Google Ads channels, thanks!

  • @hiniyalene776
    @hiniyalene776 Рік тому

    Helpful video , i reach through ad , very informative thanks

  • @JosephClarke-db6oz
    @JosephClarke-db6oz 2 дні тому

    Really clever explanation and no unnecessary verbiage! Respect! + subscription

  • @zaoher340
    @zaoher340 7 місяців тому

    Hey, Thanks for the video it was awesome. This is my first time getting into this, also it's going to be a lot of new things to learn I'm going to need more help from you. Thanks

  • @rajpoot7298
    @rajpoot7298 Рік тому +2

    Thanks shares for your velio abell contents .

  • @yellowrulermarketing6940
    @yellowrulermarketing6940 Рік тому +1

    Great video, thank you!

  • @user-kb3vp5pp2u
    @user-kb3vp5pp2u 9 місяців тому +1

    Big Man,
    Wonderful Job,
    Big Thanks

  • @user-hq4lf1vc1v
    @user-hq4lf1vc1v 2 місяці тому

    Comprehensive and really helpful to see how you link and consider every aspect of marketing

  • @JD-lb8nl
    @JD-lb8nl Рік тому +1

    You're a LEGEND

  • @ankitmalakar5858
    @ankitmalakar5858 6 місяців тому

    Wow just amazing the depth your are providing is phenomenal absolutely love it ❤❤

  • @user-eu4ly3ln5e
    @user-eu4ly3ln5e Рік тому

    Hi, thank you for your work

  • @KaterynaKrainia
    @KaterynaKrainia Рік тому +1

    Thank you so much!!!

  • @PranidhiSingh
    @PranidhiSingh 7 місяців тому

    Thank you for this videos.

  • @tomasbud
    @tomasbud Рік тому

    Hi buddy, any advice for emergency services? What bid strategy to use, how many keywords and etc? For example for emergency/non emergency locksmith services

  • @haiyangzhao9218
    @haiyangzhao9218 Рік тому

    such great learning materials. it would be great to have optimisation tips?

  • @andreymarmak8195
    @andreymarmak8195 Рік тому +4

    Really apreciate your hard work. You are the best

  • @DailyLifeFuel
    @DailyLifeFuel 3 місяці тому

    You are the best! I have found the best course on the internet to explain everything about Google Ads. Thanks for sharing. 😊

  • @lydiaroquell
    @lydiaroquell Рік тому +1

    Definitely something to think about

  • @qwizzyquan1602
    @qwizzyquan1602 Рік тому +1

    very informative thank!

  • @learnwithjavediqbal6563
    @learnwithjavediqbal6563 Рік тому

    Very informative please make a video on adavnce tricks and in addition tracking through GTM

  • @joshuahawkes7923
    @joshuahawkes7923 Рік тому +2

    If you stack multiple audience targeting options (your data, interests and detailed demo, custom segments), will people have to meet all of those conditions to see my ads or only one condition?

  • @aaronredler4376
    @aaronredler4376 Рік тому +1

    If we do not have any prior data in analytics 4, is there anything different we should do? Or do we still still do exactly what you did, and once it picks up more info ab conversions, it will start using that data? Im just nervous google is going to be trying to use that analytics 4 event and then it wont wont because there is nothing on there yet. Great video by the way!

  • @AnikaLuisa-ud2nu
    @AnikaLuisa-ud2nu 5 місяців тому +1

    thank you. i learnt a lot

  • @williamwilder7314
    @williamwilder7314 Рік тому +1

    Wow! Thanks.

  • @ygaming9805
    @ygaming9805 Рік тому +1

    The best video. I have a question, how can i optimmize my campaign to target only computers?

  • @wasimshaikh7916
    @wasimshaikh7916 Рік тому +1

    Great video Thank a lot Sir

  • @user-ed4lm6od1z
    @user-ed4lm6od1z 2 місяці тому

    Thank you!

  • @sanilnair
    @sanilnair 11 місяців тому

    Thank you for making this video...👍

  • @Shamasii862
    @Shamasii862 2 місяці тому

    You Just Nailed it Sir!

  • @housepaintingtriforce
    @housepaintingtriforce Рік тому

    thanks! this is great

  • @KadenDodson-mv2ps
    @KadenDodson-mv2ps 10 місяців тому

    Thank u so much!

  • @barsk76
    @barsk76 Рік тому +14

    Hi Corey; How did you create "Affiliate Click" event in GA4? It shows at 10:33 of the video. And also how did you create "Affiliate Click" as Conversion Event?

  • @user-tw6sm7wq6w
    @user-tw6sm7wq6w 11 місяців тому

    This vidéo is just amazing, thanks enough

  • @Ollli1988
    @Ollli1988 Рік тому +1

    Thank you

  • @arnoldpetrosyan3378
    @arnoldpetrosyan3378 2 місяці тому

    THANK YOU SO MUCH

  • @robinmalessko
    @robinmalessko Рік тому

    Thank you so much

  • @user-pe9gr2ns8l
    @user-pe9gr2ns8l 4 місяці тому

    this is the best course on google ads words

  • @user-wh5ph3lt6h
    @user-wh5ph3lt6h Рік тому

    this is best course on google ads

  • @user-up4di8cz2s
    @user-up4di8cz2s 8 місяців тому

    very nice video, thank!!

  • @DigitalTechTube
    @DigitalTechTube Рік тому

    @Surfsideppc What conversion event do you use for your affiliate click in your Google analytics. What were your Matching conditions?

  • @andrewhiggins695
    @andrewhiggins695 10 місяців тому

    One of Thee Best!

  • @JacobPoul
    @JacobPoul Рік тому

    Good information, thanx!

  • @hebaahmed499
    @hebaahmed499 Рік тому +1

    Also i need to know how many campagin should i do to test which one is working

  • @mileenam6889
    @mileenam6889 Рік тому +1

    Hi there,
    I was just wondering if I missed the billing information in the learn more?

  • @snehagurav947
    @snehagurav947 Рік тому +1

    Hello,
    I have created 2,3 display campaigns but after adding placements in ad group... My campaign was not running.... What should I do to run it successfully

  • @RealEstate.Addicts
    @RealEstate.Addicts 7 місяців тому

    Is it best to start fresh with brand new campaign and google analytics or to go back in and make the tweaks that I've learned to get my running on all cylinders?

  • @HazelChavez800
    @HazelChavez800 9 місяців тому +3

    You've made Google Ads easy to understand. Bookmarking this for future reference. Thank you!

  • @MatthewGolden-du1hq
    @MatthewGolden-du1hq 6 днів тому

    A good lecture that will benefit all who have followed this excellent explanation.

  • @thuthu-rx3or
    @thuthu-rx3or 8 місяців тому

    Awesome Job.

  • @user-oi2og7gr7g
    @user-oi2og7gr7g 5 місяців тому

    Dieses Video war hilfreich für mich

  • @nomore7117
    @nomore7117 11 місяців тому

    thanks brother you are pricless keep it up

  • @user-zk3yo8ii8o
    @user-zk3yo8ii8o 5 місяців тому

    really helpful

  • @EliasThys-nr4vq
    @EliasThys-nr4vq Рік тому

    Cool. It was helpful

  • @MenaceRx
    @MenaceRx Місяць тому

    This video is godlike. We need more of these in the industry. Cheers!

  • @sychophantt
    @sychophantt 5 місяців тому

    Great content that we can trust!

  • @user-om5em2bp7c
    @user-om5em2bp7c 10 місяців тому

    good course, thx

  • @user-ej6ul5di7c
    @user-ej6ul5di7c 8 місяців тому

    Mister, thanks a lot. Why there is not Configure line in the menu of my GAnalytics? Help, pls.

  • @scatkit
    @scatkit Рік тому

    appreacite it, staggering work

  • @user-fk9gt9bh8n
    @user-fk9gt9bh8n 4 місяці тому

    Great information, thanks!

  • @user-wi7cx5hk5g
    @user-wi7cx5hk5g 2 місяці тому

    this is the best course on google ads words available in internet.

  • @heritrokiz5348
    @heritrokiz5348 Рік тому

    Its helpful tutorial

  • @modestamertz3779
    @modestamertz3779 9 місяців тому

    This look Amazing

  • @hritikmore2447
    @hritikmore2447 13 днів тому

    good coure learnt a lot thank you keep up the good work

  • @AshrafulIslam-kw9fi
    @AshrafulIslam-kw9fi 6 місяців тому

    thanks for your video,really helpful your information.again thanks

  • @mathieusimard
    @mathieusimard 11 місяців тому +1

    Most ''to the point'' tutorial i've seen! I have a question: if google analytics is already connected to our website, do we also have to import a Google Ads Tag in our website's header to track conversion?

    • @vj-007
      @vj-007 11 місяців тому

      Nope not required if Analytics is already connected.

  • @judithschrupp
    @judithschrupp Рік тому +1

    interesting thanks

  • @JoshuaWilkins-du6zm
    @JoshuaWilkins-du6zm 7 місяців тому

    And can you answer, do you arrange individual classes?

  • @maseratdevelopments
    @maseratdevelopments Місяць тому

    Thank you for providing such an excellent content. I have watched many tutorials on UA-cam, but none of them were as detailed as yours. While I'm trying to achieve the best results, I have a query regarding the use of 100 different keywords related to a single topic. As suggested in your video, I have separated them into different Google Ad groups. However, I believe that for an increase in CTR, we need to have a dedicated landing page for each of the groups. But I'm not sure if it is recommended to include the links of all those landing pages on our website for Google to crawl. Can you please clarify whether it's recommended or not?

  • @mattmockovic8630
    @mattmockovic8630 Місяць тому

    Hi, a lot of my Google Display ads get shown on apps. Are these really targeted impressions or is Google just blasting them everywhere? Trying to explain the validity of impressions/conversions on apps to clients is difficult. This is an amazing course. It has filled in a lot of gaps.

  • @abhipatil4844
    @abhipatil4844 Рік тому +1

    good one

  • @hello123s
    @hello123s Рік тому +45

    Setting up a Google Ads account - 1:20
    Setting up your Google Ads Billing - 2:45
    Setting up Conversion Tracking - 4:42
    Enable Google Ads Remarketing - 20:37
    Google Ads Search Campaign Tutorial - 31:04
    Google Ads Performance Max Tutorial - 1:16:46
    Google Discovery Ads Tutorial - 1:33:58
    Google Display Ads Tutorial - 1:52:10
    UA-cam Advertising Tutorial - 2:22:49
    Google Ads Remarketing Tutorial - 2:55:09
    Google Ads Call Campaign Tutorial - 3:25:13