The Power of Low Ticket Offers & Acquisition Funnels To Sell Online Courses

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  • Опубліковано 4 лис 2024

КОМЕНТАРІ • 37

  • @dursonj
    @dursonj Рік тому +6

    bro i have been doing this for a long time in a lot of industries for myself. I've spent the past 2 weeks looking and viewing different youtube videos around this stuff. there is a reason why you and I have such small subscriber counts - because we speak the truth. this is the EXACT video I was looking for. I have a ebook I was selling for $19 at a 9% conversion at $40 a day - but I could get higher conversion I think with a lower price at $7.95 with an order bump of $10 for the Audio AND my discord channel to meet likeminded individuals - then a $195 online course!
    I didn't know how to build all this out - it's working to an extent but your video helped me understand it enough to draw it out on a flow chart to go back and rebuild it.
    I want to schedule a call and sell my high ticket item that would bring the AOR higher - BUT only send me the right client I want to work with - but then I need email marketing to keep these people up to date with everything - and keep them close
    Keep these videos coming beo these are good

    • @BriceGump
      @BriceGump  Рік тому +3

      awesome man! Glad to hear it unlocked a different way of thinking.
      Yeah if you've got a front end offer without an order bump or an upsell there's a lot of opportunity sitting there.
      If you're already converting at 9% you could consider keeping the $19 and add the audio book order bump as an option on top of the $19.
      Only way to know is to test it.
      And if you've got customers coming in every day without email on the backend that's another HUGE opportunity.
      Excited for you! Keep me posted

    • @cryptobagz
      @cryptobagz 11 місяців тому +2

      There's so many ways to improve this: Sales page Message, Offer like a discount, Ads Copy & Creatives, Ads platform, email sequence, Handraiser email like Dean Jackson, and I could go on and on...

  • @erroltiozon
    @erroltiozon 9 місяців тому

    Best video to explain SLO Funnel.
    Thank you so much Brice!
    Definitely definitely recommend your content!

  • @PhilippBolender
    @PhilippBolender 2 місяці тому

    Wow what a great content. Appreciate it. Awesome. Would you start a low ticket frontend funnel with videocourse or with a ebook? I think to have a videocourse as a Upsell makes more sense, because of its higher percieved value, right? No? 😅

    • @BriceGump
      @BriceGump  2 місяці тому +1

      Yeah lots of people do that and it works for them. Lots of people also start with just a minicourse. A lot depends on the audience and the offer vs the format

    • @PhilippBolender
      @PhilippBolender 2 місяці тому

      @@BriceGump Thanks 🙂🤩

  • @adityakotwal35
    @adityakotwal35 Рік тому +1

    Best Video i have ever watched!!!!!!!!!!!

  • @cryptobagz
    @cryptobagz 11 місяців тому

    13:49 I'm curious. You said you couldnt make the front-end offer to convert from a cold audience no matter what you tried but had some sales with a negative cashflow.
    Have you tried with different Marketing Message Angles, discounts, increase the perceive value and spy on competitors? Not underestimating your skills. Just curious to learn about your insights

    • @BriceGump
      @BriceGump  11 місяців тому +1

      If we build a funnel we will test everything, new leads on the sales page, multiple angles on the ads, price points, everything before deciding not to run it anymore

  • @dylancoon
    @dylancoon Рік тому

    no bs just pure alpha 🙏

  • @jasonsin8288
    @jasonsin8288 10 місяців тому

    can you share the exact walkthrough of a high ticket email marketing workflow with tripwire funnel on click funnels? Thank you! There is almost no one that give an exact walkthrough and case study online

    • @BriceGump
      @BriceGump  10 місяців тому

      Don't have a walkthrough for clickfunnels but this is the exact strategy we use: ua-cam.com/video/C28WU0ENfqc/v-deo.html
      Use that with whatever software you use for clickfunnels and you're set

  • @norbertbenedekffy
    @norbertbenedekffy Рік тому +1

    Awesome tips. Keep this up 🙏

    • @BriceGump
      @BriceGump  Рік тому

      thanks man! glad you liked it

  • @johnkuhrt2699
    @johnkuhrt2699 Рік тому

    Do you use the purchase or lead event for the SLO?

    • @BriceGump
      @BriceGump  Рік тому

      purchase for any purchases. Lead for when it's a step one opt in and we just get an email

    • @johnkuhrt2699
      @johnkuhrt2699 Рік тому

      @@BriceGump thank you. Are you running straight to sales page from the ad? Also do you run lead/sales campaigns simultaneously to the same funnel or just purchase? BTW love your content!

    • @BriceGump
      @BriceGump  Рік тому

      for these low ticket offers we're spending 90% of our budget going straight to the sales page as a conversion (the rest is retargeting and some engagement content to build authority and trust with our experts)
      in a brand new funnel we might run an event before purchase (like add to cart) but most of the time we find running for purchase works best. always worth testing for you b/c depending on the account and how much good data you're able to send back to FB
      and super happy to hear you love the content! 🙌 🙌

  • @alanpt266
    @alanpt266 Рік тому

    Inspiring video! Thank you.

  • @Yashu7
    @Yashu7 Рік тому

    This is awesome content. We’ll done. You’re gonna blow up

  • @itsjosephhenry
    @itsjosephhenry Рік тому

    Great video, gonna execute on this

  • @chelsieram
    @chelsieram Рік тому

    This is an extremely valuable vid! Thanks it really helped spark some ideas :)

  • @stevanterzic
    @stevanterzic Рік тому +1

    How did you calculate the CPA to be 55?

    • @BriceGump
      @BriceGump  Рік тому +1

      (how much you spent on ads) / (how many sales you got) = (what it cost you per sale)

    • @stevanterzic
      @stevanterzic Рік тому

      ​@BriceGump thank you, i got 400/7=57 Did you just rounded the numbers or I'm I doing something wrong? Appreciate the answer

    • @BriceGump
      @BriceGump  Рік тому

      @@stevanterzic yeah I was just rounding numbers to use as an example and keep it simple but that formula is the exact one to use

  • @anthonyrude
    @anthonyrude Рік тому

    You won't believe this but...
    I get 100 percent back on my traffic.
    Meaning Im getting paid to acquire new leads and customers.

    • @BriceGump
      @BriceGump  Рік тому

      I believe! Nice job too. getting one of these funnels to break even is a heck of accomplishment

  • @dylancoon
    @dylancoon Рік тому

    🔥 📛