Why a brand DNA is so important in a brand strategy | Vincent Perriard | TEDxEcoleHôtelièreLausanne

Поділитися
Вставка
  • Опубліковано 26 лис 2024

КОМЕНТАРІ • 17

  • @billenyohannes3947
    @billenyohannes3947 3 роки тому +15

    Great talk. FYI, the beginning of coffee isn't in Italy. It originated in Ethiopia (Africa). Ethiopians also defined the culture of coffee as a means to socialize with people "meeting people as he said". Italians stole this idea and made it their own.

  • @Timberbeartrail
    @Timberbeartrail 2 роки тому +1

    Is videos like this that inspire me and open my mind for other ideas from my own

  • @georgeneba
    @georgeneba 3 роки тому +4

    This is very valuable content! Thanks.

  • @romankumiku8559
    @romankumiku8559 5 років тому +2

    Informative video

  • @faisalrajah3811
    @faisalrajah3811 3 роки тому

    His blazer tailored by FR.

  • @rishi3186
    @rishi3186 3 роки тому +1

    there's nothing like magic it's about logic.

  • @jogb9515
    @jogb9515 5 років тому +17

    So the only French in the room said the only intelligent thing and American's have the bad habit of only thinking volume. The French can't help but remind everyone how much righter they are than everyone else.

  • @PersonalBrandClarity
    @PersonalBrandClarity 4 роки тому +3

    Wow, sounds familiar with my proprietary methodology, and book called Brand DNA published in 2010.

  • @CrudForge
    @CrudForge 6 років тому +3

    Where do I get that photo of the old Starbucks?

  • @Tube82ful
    @Tube82ful 4 роки тому

    tq

  • @jazreelangulo3796
    @jazreelangulo3796 2 роки тому

    chúc bạn may mắn lần sau

  • @manyhumbles
    @manyhumbles 8 років тому +5

    How pathetic

    • @kul07kid
      @kul07kid 8 років тому +4

      gentle deer what is pathetic?

    • @mystery.knight
      @mystery.knight 6 років тому +6

      you? yes I agree