Robbie Craft: History & Future of The ARC | The Alliance

In his talk from Family Reunion 2024, Robbie Craft, The Alliance's Chief Operating Officer, dives into the powerful tools and resources available to new agents. From highlighting heartwarming moments like Andy Albright’s generous gifts to exploring practical tips on maximizing the CRM, Robbie ensures you have everything you need to succeed. He emphasizes the importance of mastering the basics, such as the five green check marks and utilizing promotional tools to showcase your achievements. Robbie also shares insightful advice on managing your leads and recruiting effectively, with a focus on leveraging data to drive success.
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