This is probably the darkest bourbon/whiskey I've ever had. To be honest, at first, I was kind of put off on the first pour. I was so used to brighter, sweeter profiles I didn't know what to think about it. But after watching a few WhiskeyTubers say that sometimes you have to go back to something you didn't initially like to appreciate it and thats what I did about a week later. Then I went back to it again, and again and shortly it became one of my favorites. However, like you said, its something you want to sit with and maul over. Its not a background drink by any means. I think the biggest thing I like about it is that its unlike 90% of the rest of the bourbon out there. I get bored by the same profiles all the time and it all starts to blend together. This one is a stand out for sure!
I agree with your pricing g comments and good to know about the molasses on older OF. If you can get a bottle on this early January release this is the best product you can buy
Love the review. I never write comments but you are making me as this is the perfect review. Give the tasting notes and then the comparison….and instead of saying it reminds me of that…you taste that comparison side by side. Love love love this format. Keep it up!
I just picked up 2 bottles of this in PA for msrp. $115. Not an easy bottle to find and all were sold with in hours. Haven’t tried it yet but at the price point and proof point I probably would not buy it again. Specially since I can get the 1897,1910 and 1920 for $50 But I’m really looking forward to trying it. 🥃
I disagree big time on the price. I will never ever buy this at MSRP unless it got to around $80-$85. Also, it seems that the entire point of this being added to the whiskey row series is that this is a shelfer, not another unique bottle. There is absolutely NOTHING interesting about another unicorn bottle that is marked up into oblivion, but even before we get there, supposing it IS on all the shelves for $115, I am passing 100% of the time. I understand that a double digit age statement is rare for Old Forester enough to justify it costing more than all the other 10 year old shelfer bourbons on the market, but $115 is over the top, based on the fact that it is part of the whiskey row series.
It's as if they did zero marketing research for this release. If they had asked regular old forester customers how much they would pay for this in a focus group how many would have said as much 115? A small fraction. And of that same group who is going to repeat buy? Definitely less.
This is the first time I’ve seen the retail price. Oh heck no! I was hunting but now I’m not. You can find OFBP for $100ish if you look hard enough and it’s such a better bargain. Screw this.
Is it odd that the back label says "Bottled By Old Forester"? That could be the tip off that this was not completely distilled at Old Forester but sourced from some other Brown-Forman facility i.e. Early Times as well.
This is all Early Times. A fire just got back from Louisville and the Old Forster folks said it as much with word play. “It’s bourbon from an early time”
Helpful and good to know I don’t need to go out and grab on secondary. It sounds similar to some of the past M10B’s that were a little younger than the 23A’s.
Still in my first year of really getting into the bourbonsphere - OF 1910 and 1920 are likely my favorite bottles of the 20 or so I’ve purchased so far. Hoping to see this on shelves at not an insane price point. Great review!
I'll definitely be on the lookout for a bottle. It will definitely be one that i just pick up at msrp though, so i might end up waiting for a while. I have an E batch Michters 10 and I hate it. Medicinal cherry to the point of tasting like Robitussin. As long as that note isn't there, I'm in.
I'm a OF fan so I'm very excited to get into it - wish you had put the 117 extra extra old up next to that instead of the bottle in bond? With those heat cycled warehouses i was really concerned that this would be too astringent and dried out at the finish but you didn't mention any of that so I'm encouraged!
Great review. I’ll buy Old Forester 100 and Early Times BIB. Mix them. Then buy a bottle of Rare Breed and be ecstatic about the great bourbon I just bought. These distilleries are out of control. And none of those Michters are worth over 100 either. Just madness.
It's crazy how these big distilleries are suddenly setting msrp over $100 for everything they market as "special". This isn't a $115 bottle in my opinion. $79.99 is what I would expect. This is why I'm gaining more interest in these craft distilleries.
OF1897 BiB is at least 4 years old, same proof. $50. So you think a whiskey that is 2 1/2 times as old (at least) and the same proof isn't worth twice as much?
@@moguy1973 why would it be? the main issue is their price compared to others on the market. 1897 has already established itself as a well made bourbon and people already debate that one vs signature. If its over 100 it needs to be some of the best whiskey on the market, period, end of story. These dont cost much to make. In 2016 a bottle of elijah craig 18 was $45
Good review, hoping to see this compared to some of the black label 100 proof single barrels from OF. Does 4 years of heat cycling get close to a 10 year profile?
I don’t own any of those unfortunately but maybe have a sample laying around. Good idea for a comparison, maybe on an upcoming stream. I still think the inclusion of the Early Times mash bill (assuming that’s true) is giving this that molasses note that normal OF doesn’t quite get to
Thanks Cam. That was super helpful. Really curious how much, if any, will make it to Oregon. King of Kentucky is close to #1 on my list of things I’d like to try and likely will never see. You piqued my interest with your comparison to that.
It’s interesting that the other row bottles are readily available and this is released as a limited bottling at double the price. Maybe an annual release? Guess time will tell. Grabbed one in NC… retail was $115
Whiskey distilleries are just trying to cash in on all the crazy price increases with whatever matured barrels are ready to bottle immediately. This is fun to watch them all scramble with all these goofy versions and historical stories brought back to fit them.
Great review Cam. After expected initial hype, I hope this becomes available as part of the whiskey row line just like 1920 etc. have you seen a MSRP on this?
Great honest review! I was excited until I heard what the price point was and supposedly a regular shelf grab, too much money. I'll be waiting for a while and see how it turns out. Cheers!
At least initially, this will be yet another release that gets hyped up and can't be found. I refuse to pay top dollar at a museum or wait in a tater line for any bottle of booze. Hopefully, they have enough stocks that the supply will eventually meet the demand, and this will become readily available like the rest of the Whiskey Row series. Even if it becomes available, the price is high for a 10-year product, so it would have to be something special to justify the cost.
But it isn’t $10 per year….. Also that $10 per year is a pretty terrible rule of thumb. Russell’s 10 becomes $100. Knob Creek Small Batch becomes $90, ECBP becomes $120+. Fricking Dickel Bottled in Bond becomes $130. The standard Makers Mark becomes 60 dollars. Etc etc. do you really want that? lol. Whiskey pricing is way more complicated than $10 per year, the few times that rule actually applies.
@@DaveH8905 $100 MSRP/10 years…checking math…$10/year. I’m not claiming that all bourbons are priced at that level. Some are better value for sure, others are lower. I would not put Russell’s 10 in that bucket, it’s a 90 proofer. And ECBP and KC9 have been the best value in bourbon for years. Those are outliers, not the rule, in my view. It seems that a lot of “specialty” or allocated bourbons are priced that way though, not shelf bottles. KC18, Hardin’s Creek line, Rebel 10 even most Pappy and BTAC are SRPd at that range. What I’m trying to say is I, personally, am cool paying $10/year on limited bottles. Anything over that, and I’m hesitant. Case and point all that sourced Four Gate, Old Carter stuff. $200 for an 8 year product in most cases. Hard pass. I realize everyone’s budget is different, it’s just my comfort zone.
@@whatsthepoint170 the entire point I was making in my own post on this video, is that this is not supposed to be an allocated/limited bottle. It’s part of the whiskey row series. That means it’s supposed to be a shelfer. If this is just another allocated limited release like Birthday, then Old Forester massively failed by putting this in the whiskey row series. The whiskey row series designation means this is to be a regularly available shelf bottle, along with the rest of them. That means that the $115 MSRP is way out of line, both by competitive standards of other things on the market, and by Old Forester’s own pricing for the rest of that series, and also by the $10/year notion. It’s a triple fail.
i've already seen reviews/videos of blinds and Knob Creek 12 destroyed OF 1924 and Knob 12 is slightly more than half the MSRP of OF12. At $115 for the OF1924 that's going to be a hard pass for me and i'm a huge fan of OF and their whiskey row offerings.
My conspiracy is that juice is the rejected 2022 Mitchers 10yr bourbon that didn't meet their standards. Upped the proof and launched this label. Just my opinion.
10 year age statement is only a big deal because OF was lagging to begin with. Good business for them, but 10 year bourbon doesn't get $115 from most distillers...
I’ll buy one but this price point doesn’t make sense. If it was 10 a year then 100 maximum. The 1920 which is my favorite is 61 and fantastic for the price. Very disappointed with this price from Old Forester. Seems like these distillers have started a trend to overprice their juice and will hurt the industry.
So…. Maker’s Mark adds a new bourbon with an age statement and price goes up. A year ago Jack Daniel’s adds an age statement with their JD10 and JD 12 and the price goes up. Michter’s charges significantly more for their bourbons with an age statement vs non age stated bourbons. On the flip side, Heaven Hill recently reduced the retail price of its Old Fitzgerald 10 year significantly from the prior release which was 19 years old. We pay for age and should be used to this, why such a visceral response with Old Forester charging more for an age stated bourbon? Is it just edgy to hate new products that cost more?
If there is a visceral response, then I don't think it's as much about charging more for the higher age (which most people have no issue with), but how MUCH more. Before pricing news comes out, people have a ballpark number in their head. In this case, my guess would be most were expecting something around $80. When people started hearing an MSRP if $115, I think that's where the backlash eminated from. Add to that the fact that you can find RR10 for $35, KC12 for $75, ER10 (when you find it) for $40, and McKenna 10 (when you can find it) for $60.
Kinda mad every youtube bourbon reviewer has a bottle of this and I cant find one any where. Read somewhere that OF has stated this is going to be a limited annual release, so doesnt make sense to have it be part of their whiskey row series. Also disappointing because it means it will probably always be hard to get and overpriced.
The msrp is way too high imo. If it was 80 id try it. $115 is 3 bottles of russells 10 or eagle rare for 5 proof points more and a different distillery. Its 2 1920s or a 1920 and a 1910. A bit disappointed.
This is probably the darkest bourbon/whiskey I've ever had. To be honest, at first, I was kind of put off on the first pour. I was so used to brighter, sweeter profiles I didn't know what to think about it. But after watching a few WhiskeyTubers say that sometimes you have to go back to something you didn't initially like to appreciate it and thats what I did about a week later. Then I went back to it again, and again and shortly it became one of my favorites. However, like you said, its something you want to sit with and maul over. Its not a background drink by any means. I think the biggest thing I like about it is that its unlike 90% of the rest of the bourbon out there. I get bored by the same profiles all the time and it all starts to blend together. This one is a stand out for sure!
This hit total wine stores in MA this weekend, picked one up for retail.
I agree with your pricing g comments and good to know about the molasses on older OF. If you can get a bottle on this early January release this is the best product you can buy
Just wanted to say thanks for the info. I have customers waiting in it. I can now send them your way for an honest review.
Love the review. I never write comments but you are making me as this is the perfect review. Give the tasting notes and then the comparison….and instead of saying it reminds me of that…you taste that comparison side by side. Love love love this format. Keep it up!
Excited for this bottle!
I just picked up 2 bottles of this in PA for msrp. $115. Not an easy bottle to find and all were sold with in hours. Haven’t tried it yet but at the price point and proof point I probably would not buy it again. Specially since I can get the 1897,1910 and 1920 for $50
But I’m really looking forward to trying it. 🥃
Liking your videos and perspective! Keep up the great content!
I disagree big time on the price. I will never ever buy this at MSRP unless it got to around $80-$85. Also, it seems that the entire point of this being added to the whiskey row series is that this is a shelfer, not another unique bottle. There is absolutely NOTHING interesting about another unicorn bottle that is marked up into oblivion, but even before we get there, supposing it IS on all the shelves for $115, I am passing 100% of the time. I understand that a double digit age statement is rare for Old Forester enough to justify it costing more than all the other 10 year old shelfer bourbons on the market, but $115 is over the top, based on the fact that it is part of the whiskey row series.
It's as if they did zero marketing research for this release. If they had asked regular old forester customers how much they would pay for this in a focus group how many would have said as much 115? A small fraction. And of that same group who is going to repeat buy? Definitely less.
This is the first time I’ve seen the retail price. Oh heck no! I was hunting but now I’m not. You can find OFBP for $100ish if you look hard enough and it’s such a better bargain. Screw this.
$115 is a lot? Ohh I was good for anything under 300
@@ThaPABproductions you’re out of your mind.
@@ThaPABproductions you're the Old Forester customer who buys the birthday bourbon. You're not the average regular buyer of Old Forester.
Is it odd that the back label says "Bottled By Old Forester"?
That could be the tip off that this was not completely distilled at Old Forester but sourced from some other Brown-Forman facility i.e. Early Times
as well.
This is all Early Times. A fire just got back from Louisville and the Old Forster folks said it as much with word play. “It’s bourbon from an early time”
Love 1924. It’s baby KoK that took on oak faster than OF wants on its 15&16 year KoK premium barrels.
Helpful and good to know I don’t need to go out and grab on secondary. It sounds similar to some of the past M10B’s that were a little younger than the 23A’s.
Still in my first year of really getting into the bourbonsphere - OF 1910 and 1920 are likely my favorite bottles of the 20 or so I’ve purchased so far.
Hoping to see this on shelves at not an insane price point. Great review!
I'll definitely be on the lookout for a bottle. It will definitely be one that i just pick up at msrp though, so i might end up waiting for a while.
I have an E batch Michters 10 and I hate it. Medicinal cherry to the point of tasting like Robitussin. As long as that note isn't there, I'm in.
You’re right that it does have that overpowering medicinal cherry palate. It must not bother a lot of people, but I couldn’t even finish a 1oz pour.
I'm a OF fan so I'm very excited to get into it - wish you had put the 117 extra extra old up next to that instead of the bottle in bond? With those heat cycled warehouses i was really concerned that this would be too astringent and dried out at the finish but you didn't mention any of that so I'm encouraged!
Picked one up from the distillery today. Its tasty.
Great review. I’ll buy Old Forester 100 and Early Times BIB. Mix them. Then buy a bottle of Rare Breed and be ecstatic about the great bourbon I just bought. These distilleries are out of control. And none of those Michters are worth over 100 either. Just madness.
I'm surprised you didn't include Old Forester 1897 BIB instead of the 1910.
I don’t own a bottle unfortunately
Liqour store by me had one for $149, its nuts….. would take 2 bottles of 1910 and be happy as a clam with some extra cash in my pocket!
It's crazy how these big distilleries are suddenly setting msrp over $100 for everything they market as "special". This isn't a $115 bottle in my opinion. $79.99 is what I would expect.
This is why I'm gaining more interest in these craft distilleries.
Theres way too many awesome well priced craft whiskeys for this
OF1897 BiB is at least 4 years old, same proof. $50. So you think a whiskey that is 2 1/2 times as old (at least) and the same proof isn't worth twice as much?
@@moguy1973 yep that's what I'm saying
@@moguy1973 why would it be? the main issue is their price compared to others on the market. 1897 has already established itself as a well made bourbon and people already debate that one vs signature. If its over 100 it needs to be some of the best whiskey on the market, period, end of story. These dont cost much to make. In 2016 a bottle of elijah craig 18 was $45
Good review, hoping to see this compared to some of the black label 100 proof single barrels from OF. Does 4 years of heat cycling get close to a 10 year profile?
I don’t own any of those unfortunately but maybe have a sample laying around. Good idea for a comparison, maybe on an upcoming stream. I still think the inclusion of the Early Times mash bill (assuming that’s true) is giving this that molasses note that normal OF doesn’t quite get to
Awesome review! Hope to find at some point. Maybe your review will help with that!😅 Cheers!
Thanks Cam. That was super helpful. Really curious how much, if any, will make it to Oregon. King of Kentucky is close to #1 on my list of things I’d like to try and likely will never see. You piqued my interest with your comparison to that.
With our luck ZERO, at least on initial release. We Will probably be among the last to see it. Like Ben Holiday and Smoke Wagon.
@@mikewilson4952 yep. Still waiting on a Knob 18 to show up.
I haven’t seen it yet but by God, I’m buying it!❤
I'm glad to see the channel growing. Now, we have to bust up the Michter's A barrels. What do you say Cam?
Yes, we saw you cash that OF117. Props. At least I did.
Still have 1 backup thankfully!!
@@DrumsAndDrams you MOTHER FUCKER! I take back the props! 😜
I grabbed 2. I'm in NC. It's good but behind 1920 maybe even with 1910...maybe.
I do VERY MUCH agree that it is a bit of an entry level to BDB and KoK. That's was spot on man.
Hi there! Recently started following and love your setup and style of videos. Would you please share where you got your glasses?
It’s interesting that the other row bottles are readily available and this is released as a limited bottling at double the price. Maybe an annual release? Guess time will tell. Grabbed one in NC… retail was $115
Whiskey distilleries are just trying to cash in on all the crazy price increases with whatever matured barrels are ready to bottle immediately. This is fun to watch them all scramble with all these goofy versions and historical stories brought back to fit them.
Where in NC?
@@blakeanderson1214 multiple locations. Wake county, Harnett and Johnston County!
Grabbed two in Williamston last night@@blakeanderson1214
Great review Cam. After expected initial hype, I hope this becomes available as part of the whiskey row line just like 1920 etc. have you seen a MSRP on this?
NC ABC lists it at $115, being a control state that's as close to an MSRP as exists, because no M really S's a nationwide RP.
Great honest review! I was excited until I heard what the price point was and supposedly a regular shelf grab, too much money. I'll be waiting for a while and see how it turns out. Cheers!
At least initially, this will be yet another release that gets hyped up and can't be found. I refuse to pay top dollar at a museum or wait in a tater line for any bottle of booze. Hopefully, they have enough stocks that the supply will eventually meet the demand, and this will become readily available like the rest of the Whiskey Row series. Even if it becomes available, the price is high for a 10-year product, so it would have to be something special to justify the cost.
Is this just coopers craft 100, aged 10 years ?????
Already!
I seen it for 124 and some change after taxes. Store did a raffle because he only had a couple cases
I picked up a bottle in Michigan for msrp. I have no regrets, but i probably wont buy another bottle at that price point.
Did you buy that in a liquor store? I didn’t realize it is already out.
why is 9 year Knob Creek so cheap! The OF 1924 is only one year older but roughly 5 times the price?
Eagle rare in Maryland is $36 and russels 10 is $40.... This price is absurd
$10 per year, pretty standard pricing IMO, nothing to be upset about. Sounds like whiskey is worth it, just no tatering on secondary. Message received
But it isn’t $10 per year…..
Also that $10 per year is a pretty terrible rule of thumb. Russell’s 10 becomes $100. Knob Creek Small Batch becomes $90, ECBP becomes $120+. Fricking Dickel Bottled in Bond becomes $130. The standard Makers Mark becomes 60 dollars. Etc etc. do you really want that? lol. Whiskey pricing is way more complicated than $10 per year, the few times that rule actually applies.
@@DaveH8905 $100 MSRP/10 years…checking math…$10/year. I’m not claiming that all bourbons are priced at that level. Some are better value for sure, others are lower. I would not put Russell’s 10 in that bucket, it’s a 90 proofer. And ECBP and KC9 have been the best value in bourbon for years. Those are outliers, not the rule, in my view. It seems that a lot of “specialty” or allocated bourbons are priced that way though, not shelf bottles. KC18, Hardin’s Creek line, Rebel 10 even most Pappy and BTAC are SRPd at that range. What I’m trying to say is I, personally, am cool paying $10/year on limited bottles. Anything over that, and I’m hesitant. Case and point all that sourced Four Gate, Old Carter stuff. $200 for an 8 year product in most cases. Hard pass. I realize everyone’s budget is different, it’s just my comfort zone.
@@whatsthepoint170 the MSRP is $115.
@@whatsthepoint170 the entire point I was making in my own post on this video, is that this is not supposed to be an allocated/limited bottle. It’s part of the whiskey row series. That means it’s supposed to be a shelfer. If this is just another allocated limited release like Birthday, then Old Forester massively failed by putting this in the whiskey row series. The whiskey row series designation means this is to be a regularly available shelf bottle, along with the rest of them. That means that the $115 MSRP is way out of line, both by competitive standards of other things on the market, and by Old Forester’s own pricing for the rest of that series, and also by the $10/year notion. It’s a triple fail.
@@DaveH8905there’s seems to be some disagreement on that. I’ve seen both listed. Even at $115 it’s $11. Not terrible
Mich 10 is totally brown forman!!!
People have said it's a blend of 1910 & 1920
That would be a 1915, and I've made a few of those myself. 😅
@@MiyagiNariyoshi yeah I think you're correct. Thanks.
i've already seen reviews/videos of blinds and Knob Creek 12 destroyed OF 1924 and Knob 12 is slightly more than half the MSRP of OF12. At $115 for the OF1924 that's going to be a hard pass for me and i'm a huge fan of OF and their whiskey row offerings.
What kind of whiskey glass is that? Doesn’t look like a Glencairn.
It's a Stolzle Lausitz 6.5oz Whisky Nosing Glass. They are great!
Milk :)
1920 being higher proof doesn't mean if should beat 1924. If they charging double it should be an elevated experience no matter the proof
Here’s the thing liquor stores will absolutely charge $300 for this if not more
I’d pay $1000 fuck it. It’s just money
I will Tater out and buy it.
My conspiracy is that juice is the rejected 2022 Mitchers 10yr bourbon that didn't meet their standards. Upped the proof and launched this label. Just my opinion.
My local LQ has it at $170, would you pay that?
This feels like an $80-100 bourbon at best
I was 1 second away from buying this at msrp.. I put her back as I pulled my wallet out.. Got me a EC toasted instead
OF really needs to rebuild their whiskey row line. 1910 and 1920 are classics. The rest are meh. I do appreciate the availability though.
I'd disagree with that. I love the 1910 and 1920 is good, but the 1897 BiB is my favorite.
10 year age statement is only a big deal because OF was lagging to begin with. Good business for them, but 10 year bourbon doesn't get $115 from most distillers...
Especially when it's only 100 proof. Pass for me !
@@jeremybamgbadejust make more money
WHISKEY CHEERS 😎
I’ll buy one but this price point doesn’t make sense. If it was 10 a year then 100 maximum. The 1920 which is my favorite is 61 and fantastic for the price. Very disappointed with this price from Old Forester. Seems like these distillers have started a trend to overprice their juice and will hurt the industry.
So…. Maker’s Mark adds a new bourbon with an age statement and price goes up. A year ago Jack Daniel’s adds an age statement with their JD10 and JD 12 and the price goes up. Michter’s charges significantly more for their bourbons with an age statement vs non age stated bourbons. On the flip side, Heaven Hill recently reduced the retail price of its Old Fitzgerald 10 year significantly from the prior release which was 19 years old. We pay for age and should be used to this, why such a visceral response with Old Forester charging more for an age stated bourbon? Is it just edgy to hate new products that cost more?
If there is a visceral response, then I don't think it's as much about charging more for the higher age (which most people have no issue with), but how MUCH more. Before pricing news comes out, people have a ballpark number in their head. In this case, my guess would be most were expecting something around $80. When people started hearing an MSRP if $115, I think that's where the backlash eminated from. Add to that the fact that you can find RR10 for $35, KC12 for $75, ER10 (when you find it) for $40, and McKenna 10 (when you can find it) for $60.
Because its not a price thats in line with most of what you mentioned, and the ones that werent in line i wouldnt buy either.
Kinda mad every youtube bourbon reviewer has a bottle of this and I cant find one any where.
Read somewhere that OF has stated this is going to be a limited annual release, so doesnt make sense to have it be part of their whiskey row series. Also disappointing because it means it will probably always be hard to get and overpriced.
60.00 deal. These overpriced greedy bottles are killing me. Waiting for the industry to die again. Then they will remember their real customers.
115 ain’t shit man. If you sweating that start putting out resumes
@@ThaPABproductions imagine seeing a company take advantage of people for profit and blaming the people who are against it.
1924 is a pass for me. Better OF offering for less money.
Wow..... a whole video for millennials and fruitcakes. Just take a drink kid! Some age will do you well. Just like bourbon
😂
The msrp is way too high imo. If it was 80 id try it. $115 is 3 bottles of russells 10 or eagle rare for 5 proof points more and a different distillery. Its 2 1920s or a 1920 and a 1910. A bit disappointed.