Afloral is Doing Better - Our Sustainability Story

This year, we're making radical improvements to ensure our products, packaging, and practices protect our environment and reflect our corporate social responsibility to our planet, employees, and customers. In addition, we're partnering with like-minded businesses and continue to search for vendors that share our ethical and sustainability goals.
PACKAGING + SHIPPING
One of the most significant changes we've made to impact our footprint is our vendor packaging. Currently, we're at 70% plastic-free vendor packaging. Our other 30% contains cellophane sleeves on dried florals or styrofoam molds for large, heavy vases. We're working with our vendors to replace cellophane with recycled paper and introduce vase molds made from recycled cardboard. In addition, every item that contains plastic packaging or styrofoam is noted on its product detail page. Within three years, we'll use 95% plastic-free vendor packaging.
Outside of our vendor packaging, we've taken several steps to eliminate plastic and lower our total shipping footprint. For example, we've replaced recyclable plastic air pillows and bubble wrap with recycled unbleached paper pillows. We've also introduced a new box suite made from unbleached, recycled cardboard. Our new boxes were designed to decrease volume and gently secure our florals. This change has lowered the number of boxes we ship, and the number of boxes returned due to product damage in transit.
AFLORAL BOUTIQUE PRODUCTS
Every product, no matter how thoughtfully sourced, has an environmental impact. With our footprint in mind, our team carefully curates a boutique line of unique botanical products for each season. Every product has been hand-selected, tested in our designer's homes, and produced with your long-term floral and design needs in mind - an investment in your botanical home.
When sourcing our products, we strive to source natural products from eco-conscious farmers and reusable artificial products made from recycled materials whenever possible. In addition, we partner with our vendors to ensure transparency, exceed certifications in labor best practices, and provide an above-living wage. Our overall goal: do better.
Moving forward, you’ll see more transparency in our sourcing and vendors, focusing on corporate responsibility. Please see each product page for item details, including country of origin and materials. We're continuing to add information and will have all products updated by early 2023.
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