I’ve been wearing altras for the past 10 years and I am so happy this brand is supporting the ultra world specifically the women’s stage ! Sheds more light into ultra as a sport and hoping can make it to an Olympic event
Great episode Finn. Do you get a feeling that brands will change how they measure ROI, or more analytics come into play when measuring ROI succuss for the brands?
The secrecy with running contract dollar amounts is frustrating. This news doesn't crack the mainstream media for more than a couple of days. It is, and will continue to be, a niche ultra running community story.
That was my thought - the crew is an essentially piece of the puzzle. To the metaphor they used….even if the driver gets the glory, the pit crew is essential to the victory.
![LAVROV's interview with Tucker CARLSON 😁 [Parody]](/img/n.gif)
I’ve been wearing altras for the past 10 years and I am so happy this brand is supporting the ultra world specifically the women’s stage ! Sheds more light into ultra as a sport and hoping can make it to an Olympic event
Impressive commitment Altra!
Read about this yesterday. Amazing.
Liar
Good on Altra for recognizing her and her future potential 👏
Great episode Finn. Do you get a feeling that brands will change how they measure ROI, or more analytics come into play when measuring ROI succuss for the brands?
The secrecy with running contract dollar amounts is frustrating. This news doesn't crack the mainstream media for more than a couple of days. It is, and will continue to be, a niche ultra running community story.
Tara is a badass! I didn’t think Altra had that kind of💰, do people really wear those shoes today?! 😂
All the thru hikers wear those baby’s 😂
Cocodona is calling
I hope Rascal gets a cut!
That was my thought - the crew is an essentially piece of the puzzle. To the metaphor they used….even if the driver gets the glory, the pit crew is essential to the victory.
💙💙💙