Fashion Buyer and What is a Trend Forecaster | S1, E4 | Future of Fashion | British Vogue

Поділитися
Вставка
  • Опубліковано 24 лис 2024

КОМЕНТАРІ • 232

  • @crystalconfetti1
    @crystalconfetti1 9 років тому +732

    I feel like Alexa Chung is the perfect personality for this series!

    • @_amna6608
      @_amna6608 9 років тому +96

      I agree! She keeps it simple, informative and funny 👍🏼

    • @jwoods9659
      @jwoods9659 9 років тому +5

      +crystalconfetti I have a crush now! Ha she is so beautiful and she seems fun.

    • @kingdomcitizen4788
      @kingdomcitizen4788 7 років тому +3

      Yes she is! just fun to watch her :)

    • @tiffanyroseangeles7517
      @tiffanyroseangeles7517 5 років тому +3

      crystalconfetti yes she's so curious well spoken & intelligent fasionista

    • @imfabia
      @imfabia 2 роки тому

      Absolutely agree

  • @lovamowa-
    @lovamowa- 3 роки тому +107

    I remember watching this when it first came out and wanting to become a buyer. Didn't think it would happen at the time. This popped up on my suggestions and now I'm watching this as a buyer. Life's funny 🤣

    • @lockheart619
      @lockheart619 Рік тому +2

      I love that for you!

    • @sthembilembatha280
      @sthembilembatha280 Рік тому +2

      Hey, can I please talk to you directly.. I'm looking to get a job as a trainee buyer and I'm trying to do some research but I'm struggling with some information 🙏🙏

    • @MN-gg5qk
      @MN-gg5qk 6 місяців тому

      So happy for you! I’m a sales person, I decided to move towards a fashion career a year ago. I want to become a buyer but not sure how to make that jump

    • @Kaiya.wilson
      @Kaiya.wilson 3 місяці тому

      👏🏼👏🏼👏🏼👏🏼👏🏼

    • @Kaiya.wilson
      @Kaiya.wilson 3 місяці тому

      Thank you God for blessing her with this opportunity

  • @estrelaconfusa
    @estrelaconfusa 9 років тому +55

    For a long time I thought I wanted to study fashion design and then before going to uni I realized I loved fashion but I wasn't seeing myself being an actual fashion designer. This series is so great because it makes you understand that there's a lot more in the fashion world and there's a place for everyone. I'm studying graphic design now but I really want to get in the fashion industry in the future!

  • @yasmincw5673
    @yasmincw5673 9 років тому +158

    This series should definitely longer than 6 episodes! I hope there will come more series than this on the channel!

  • @amandajchan
    @amandajchan 9 років тому +61

    One of my favourite videos out of this series! Paul Smith and Judd Crane really resonated with me in terms of finding out hidden career options within Fashion and it was so interesting to see how WGSN works and how they forecast - love their coverage of window displays from around the world.

  • @sylviao00
    @sylviao00 9 років тому +41

    Please keep this series going...FOREVER! Could watch Alexa on repeat, day and night. Great work British Vogue.

  • @watermelonprincess377
    @watermelonprincess377 9 років тому +251

    This is making me regret not being brave and picking fashion as a degree

    • @aritarsmusicthatrock
      @aritarsmusicthatrock 9 років тому +48

      its never to late. Many people are self trained in buying or fashion. If you want to be a designer you need to start at the bottom,work hard and have quality work. Same thing as buyer, if you have a business degree many buyers do. Hope that incorages you.

    • @cloveriesheart
      @cloveriesheart 9 років тому +10

      +ok +watermelonprincess I agree! There's a great book out there, it's called "Leave your mark" by Aliza Licht! Could be interesting for you :)

    • @feliciasa
      @feliciasa 9 років тому +5

      +watermelonprincess Never too late for a change :)

    • @simplyshama
      @simplyshama 9 років тому +4

      +watermelonprincess I would say just go out there and get experience. You dont have to have a degree in fashion to work in it. I've had a lot of experience in media and write for a fashion magazine, and I'm doing a Psych degree. I just spend my spare time doing media related things

    • @ModupeOloruntoba
      @ModupeOloruntoba 9 років тому +7

      +watermelonprincess fashion still needs you! so many of us studied it and didn't really get to learn much else while we did. the industry is 360 but most of us will graduate with only a 90 degree perspective. whatever you studied, you can work in fashion.

  • @breannkunselman9713
    @breannkunselman9713 9 років тому +337

    I'm honestly a little disappointed in this episode, there is so much more to fashion buying than sitting at a fashion show and picking out clothes. Buyers must know their clientele's tastes and preferences, and not to mention have extensive knowledge of merchandising such as Open To Buy systems, six month planning, inventory maintenance, and vendor relations. I wish a little more of that was covered in this segment instead of just sweeping over the basic idea of fashion buying.

    • @alycemlg
      @alycemlg 9 років тому +4

      Well said 👌🏾

    • @DevinDomino
      @DevinDomino 8 років тому +13

      They made it seem so fabulous when that's only part of the job

    • @petesins4345
      @petesins4345 8 років тому +5

      yes, they spend a lot of time in talking about fashion forcasting.

    • @Santafefashionweek
      @Santafefashionweek 8 років тому +5

      Well said, I think what they shared in this segment is important, but it does go so much deeper ,

    • @breannkunselman9713
      @breannkunselman9713 8 років тому +6

      I am definitely glad they started this series, I think it helps people realize how much hard work goes in to not only the fashion industry, but the retail industry as well. Hopefully there will be another season that covers more of the retailing aspect of fashion.

  • @kaitlincarney2864
    @kaitlincarney2864 8 років тому +5

    Planning to go back to college to take more fashion classes and then I found this series. THANK YOU! Started to believe busting into the industry would be damn near impossible, but this has opened my eyes and heart again. To be honest, I believe I'm now converted to British Vogue...

  • @blujgirl
    @blujgirl 9 років тому +6

    This series is amazing. I've recently in the past few years discovered a passion for fashion and my own style voice and this is just blowing my mind with how much goes into it all.

  • @vishalkalia
    @vishalkalia 7 років тому +2

    Who's watching this series just for Alexa :)? Her voice is mesmerizing and she is knowledgeable about the industry and asks the right questions that lead to an informative conversation. Love it

  • @chelseaclark8696
    @chelseaclark8696 9 років тому +23

    Absolutely love this new series! Alexa Chung is gorgeous!! 😊

  • @BeingTiffany
    @BeingTiffany 9 років тому +11

    I'm a fashion business major and I'm sooo excited to get into the industry

    • @lucascaruso7275
      @lucascaruso7275 5 років тому +8

      BeingTiffany how are you? 3 years later :)

    • @k.t155
      @k.t155 3 роки тому +2

      What about now? Six years later

    • @BeingTiffany
      @BeingTiffany 3 роки тому +1

      ​@@k.t155 omg this was sooo long ago lol... I graduated from FIT and have been working in the industry since, it's going well! Thanks ya'll

  • @nycto16
    @nycto16 Рік тому +1

    I'm studying marketing and looking forward to make a career in trend forecasting, fashion public relations, brand management or visual merchandising. Basically anything related to fashion and marketing.

  • @angryenglishteacher
    @angryenglishteacher 9 років тому +67

    If Karlie Kloss could have her own UA-cam channel damn it so can Alexa! I'd watch that in a heart beat!

  • @MesRevesEnRose
    @MesRevesEnRose 9 років тому +2

    This is so perfect for me right now. I'm finishing my business degree and a lot of the jobs I'm applying to have to do with fashion forecasting/buying/marketing. I know the job I apply to wont be nearly as glamourous as in the companies shown here but this still made me really really excited! Getting paid for stalking brands and influencers on instagram?? YES PLEASE 😁🙌

  • @Emotiffemme83
    @Emotiffemme83 8 років тому +6

    This is giving me a deeper view of fashion! Might actually follow through with my dream to work in the fashion industry that seemed impossible.

  • @haret0n
    @haret0n 9 років тому +1

    this is a great series with alexa as a perfect presenter. i have shared it with my two daughters (aged 11 and 13) to encourage them to think of fashion as a viable and accessible career. style is fun.

  • @EvaMariaJane
    @EvaMariaJane 9 років тому +13

    I absolutely adore these series and Alexa is the perfect host for this! X

  • @tiapl888
    @tiapl888 9 років тому +2

    Ahh, this series is perfect and so inspirational for me. I'm pursuing fashion management and was a bit shaky as to what options I would have upon graduating. Thank you British Vogue and Alexa Chung.

  • @jimmybullard8510
    @jimmybullard8510 8 років тому +58

    I Love this video and I am also a Fashion Merchandising Major..Watching the video makes me a bit nervous because there are hardly any people of color and afraid I wont fit in.

    • @katerinapatiniotis5598
      @katerinapatiniotis5598 6 років тому +2

      irepdesigner TV Yourself is your own obstacle. Work on yourself to let go of your negative mindset. How come Asians are so educated and successful at everything they set their minds into? It's their strong values and tough work ethic.

    • @FASHIONINSIDERSCO
      @FASHIONINSIDERSCO 5 років тому

      Be the best at your skill it'll give you that confidence!

    • @lestariabadi
      @lestariabadi 5 років тому

      Wonder how are you doing now? Coz I thought it’s cool that you’d be bringing unique perspective to merchandising.

    • @josuedamon4787
      @josuedamon4787 4 роки тому +14

      I hate that everyone is telling you to just be confident, it is more than just being confident. When you are a person of color, Particularly, Black, Latin, Middle Eastern etc. we are always the last or after thought especially in the fashion industry. We have so many skills and great ideas that we can bring to the table but are not able to have the same opportunities as others and that is the problem! It is now 2020 and I myself feel the same way and I've studied fashion in my undergrad and currently an art student. I just hope that the industry continues to progress in all areas. Let's just keep the faith that it will @Jimmy I feel your pain. Hope you are well!

    • @SlimCoolinATL
      @SlimCoolinATL 4 роки тому

      MY SAME THOUGHTS!!!!!!!

  • @mollymorgan1694
    @mollymorgan1694 8 років тому +4

    I absolutely adore these videos, they are full of personality, aesthetics and useful information that has completely inspired me. I would love to work in the fashion industry!

  • @brodieburrows5370
    @brodieburrows5370 9 років тому +1

    Not even joking this series has made me have a whole different opinion on Alexa Chung. You are so babin' girl! So down to earth, I am so grateful that I stumbled across this series. Subscribed. xx

  • @kingdomcitizen4788
    @kingdomcitizen4788 7 років тому +1

    "We buy things we love so that other people can buy them" ....that's a nice job!

  • @givepeaceachance9111
    @givepeaceachance9111 9 років тому +2

    Best episode yet! The more in-depth and longer the better!

  • @Xhenikim
    @Xhenikim 8 років тому

    love how Alexa is always concentrated on and inspired by those interviews!

  • @bessiel9053
    @bessiel9053 9 років тому +9

    it is such a great series to do, thanks for making those videos. I've always been so curious about what fashion industry can contribute to job outcomes. There's so much stereotypes about the fashion industry. Everybody is telling me that fashion does not going to get me a job. ;) thanks for the episodes

  • @LoveandPr_
    @LoveandPr_ 9 років тому +96

    OMG! How adorable is Paul Smith? *Gah*

  • @flamingfilms
    @flamingfilms 7 років тому +1

    Loving this series! Not a fashion designer per say, tho just about anything artistic intrigues me, but as a creative, I find this super fascinating! Thanks for taking us behind the curtains.

  • @daniellereid7576
    @daniellereid7576 7 років тому

    love this he really opened my eyes up at the begining of so many spectrums of the design world so inspiring

  • @atikah_zn
    @atikah_zn 9 років тому +119

    Ok I want a job at WGSN lol

  • @RachelHatley
    @RachelHatley 9 років тому +1

    absolutely loving this series!! alexa is fantastic at keeping it simple and to the point while being informative, its so interesting to see inside the fashion industry!

  • @s4n_dra
    @s4n_dra 9 років тому +2

    Going down the Art School route, then interning and actually getting a job I realised that the industry wasn't for me. I guess I just like style and the expression that comes with it!.

  • @Natishkinss
    @Natishkinss 9 років тому

    amazing series. the best one on youtube about the fashion industry. just what people seeking to enter the industry need!

  • @isabellahurley6552
    @isabellahurley6552 9 років тому +1

    i wish this series would never end

  • @Iconology
    @Iconology 9 років тому

    I have ambitions to become a menswear buyer and it was interesting that he said to come from a background outside of buying ie merchandising or a service background.

  • @Flayzoca
    @Flayzoca 9 років тому

    please please please make this series a permanet one!

  • @nhaikof7056
    @nhaikof7056 9 років тому

    it is so cool seeing all these jobs that I never knew existed. Its really piqued my interest into being on the lookout for these jobs

  • @prestigecatwalk7278
    @prestigecatwalk7278 8 років тому +1

    Shes so much fun to watch and listen to!

  • @noovernightguests
    @noovernightguests 9 років тому

    Really enjoy the Future of Fashion series, has a very thoughtful and sometimes philosophical view of the fashion industry and specific professions.

  • @indirasaraswaty8688
    @indirasaraswaty8688 8 років тому +1

    Love that it's actually educational & informative ❤️

  • @Alliefrownie
    @Alliefrownie 7 років тому

    This is a fantastic series, and I am so glad it exists. Thank you.

  • @luthorviks2662
    @luthorviks2662 4 роки тому +2

    I love when girls have a raspy yet soft voice. So relaxing to listen to.

  • @lezigagrace9876
    @lezigagrace9876 5 років тому

    I just started a job in the fashion marketing industry and these videos are so helpful! I got a little bit lucky that my hometown has such a huge media company in it, but I'd encourage anyone considering it to stick with what you feel you're good at because there are so many options!

  • @Beahati
    @Beahati 9 років тому

    Love this series. Wish I had something like this when I was going through fashion school.

  • @legarconquiment1069
    @legarconquiment1069 5 років тому

    There’s like a wave of people wanting to be designers and stylist that kinda went mainstream after the tumblr wave and all the instagram street influencers. I hope I get the opportunity to be a senior merchandising buyer, senior fashion director, and my favorite a brand director before everyone starts to discover these cool jobs too.

  • @LO-vh1ym
    @LO-vh1ym 9 років тому

    urghh I LOVE Alexa Chung!!!! These videos are becoming the highlight of my week, I love it!

  • @katebennett5338
    @katebennett5338 9 років тому +1

    Loved this episode! This series is just what I needed and Alexa is presenting it brilliantly!!!❤️

  • @hannahgecope
    @hannahgecope 9 років тому +13

    Could you do one on fashion journalism😏

  • @Daniela-ld7sx
    @Daniela-ld7sx 4 роки тому

    “People on the fashion industry is very sane” this is why I love them ❤️🤣

  • @curlyclem
    @curlyclem 9 років тому

    Love Paul Smith and his energy - inspiring

  • @sawsankhandaker4441
    @sawsankhandaker4441 7 років тому +1

    alexa chung is perfection

  • @mikem3789
    @mikem3789 Рік тому

    The individuals featured in the video seem nice, very serious about their creative process/responsibilities. 😊

  • @thestyleicon7261
    @thestyleicon7261 9 років тому

    I love the series so far. It is great to get some insights into the fashion buying career; would love to do that one day.

  • @xxBooksxxMusicxx
    @xxBooksxxMusicxx 9 років тому +1

    Please do an ep about fashion pr and communications

  • @already8use
    @already8use 9 років тому

    This video has literally MADE FOR ME . Thank you sooo much

  • @LauraClark28
    @LauraClark28 9 років тому +1

    Alexa is just fabulous, this series is so great!

  • @vishalkalia
    @vishalkalia 7 років тому

    Alexa Chung, you are doing awesome job with these video series, looking forward to more

  • @PASHA-bd1cs
    @PASHA-bd1cs 9 років тому +1

    Paul Smith - what a man!

  • @helenatewolde
    @helenatewolde 9 років тому

    I needed this video!everything about it is perfect! Thank you!

  • @teresacarvalho2719
    @teresacarvalho2719 9 років тому

    love it!! this is really inspirational! good work Alexa, love you!

  • @dieselats1
    @dieselats1 2 роки тому

    Vogue always fantastic

  • @jrusselison
    @jrusselison 6 років тому +1

    I like one of the jobs: surfing the web all day studying what people wear and predicting trends :)

  • @nanerisms
    @nanerisms 9 років тому

    Oh my god. I love this series!!! I'm learning so much.

  • @lestariabadi
    @lestariabadi 5 років тому

    Wish this was a longer video.

  • @esterahapka7022
    @esterahapka7022 5 років тому

    perfectly matched Alexa to the series " Future of Fashion" published by Vogue hope for more ....

  • @RanjiRamesh
    @RanjiRamesh 9 років тому

    This series has just been absolutely brilliant!
    Cannot wait for the next episode.

  • @angelalissette8538
    @angelalissette8538 9 років тому +23

    this is so perfect for me, I really interested in becoming a buyer but I'm not really sure where to start. Should I get an Associate's degree or Bachelor's degree in fashion? Any suggestion would be nice! :)

    • @breannkunselman9713
      @breannkunselman9713 9 років тому +14

      I believe it would benefit you most to get a bachelor's in business and minor in fashion or retail if you want to be a buyer.

    • @georginatill4165
      @georginatill4165 9 років тому +4

      +angela lissette Interning is vital whatever degree you choose! Try interning as an admin assistant or buyers clerk and make some connections, follow them on social media and keep in touch on linkedin you never know what might come of it! On my course it was compulsory to complete an unpaid work placement each year so we'd have relevant experience and job contacts by the time we graduated, and a lot of people I know have been took on as juniors and buyers assistants at the companies they've interned for since leaving!

    • @aritarsmusicthatrock
      @aritarsmusicthatrock 9 років тому +2

      Try getting a bachelor in Fashion Merchandising. its a degree is business and fashion

    • @petesins4345
      @petesins4345 8 років тому +4

      Get a bachelor degree in Fashion Merchandising , FIT in new york is a great choice, and then the most important thing, experience ,try to get internship and be a buyer assiant is perfect

    • @petesins4345
      @petesins4345 8 років тому +1

      Get a bachelor degree in Fashion Merchandising , FIT in new york is a great choice, and then the most important thing, experience ,try to get internship and be a buyer assiant is perfect

  • @niamhgeraghty7898
    @niamhgeraghty7898 9 років тому +1

    Another excellent show well done chick!!! Hope you do more shows like this!!! 💚👍💚

  • @Jokyl989
    @Jokyl989 9 років тому

    Best episode yet

  • @amaniteklehaimanot6533
    @amaniteklehaimanot6533 2 роки тому

    Amazing video, I love it!

  • @allanmanzanares3119
    @allanmanzanares3119 9 років тому +6

    Fashion is about today and tomorrow... - Sir Paul Smith

  • @FASHIONINSIDERSCO
    @FASHIONINSIDERSCO 5 років тому

    really insightful video... through the conversation, I could not help but reason with - How can a buyer disconnect from always buying his taste and choice in clothes to actually curating a mixture of what everyone else would like? Any views?

  • @brodieburrows5370
    @brodieburrows5370 9 років тому +1

    I feel like I really need to get my butt back on the fashion bandwagon. I wish I lived near a university that offered a good course.

  • @Dori95Marie
    @Dori95Marie 9 років тому +1

    loved this one!!!

  • @jacobol.6356
    @jacobol.6356 9 років тому

    we love Alexa Chung!

  • @ruthannarenee
    @ruthannarenee 9 років тому

    And this is why I'm a merchandising major ♡♡♡

  • @abujabal6015
    @abujabal6015 2 роки тому

    Great stuff!

  • @olgazarzecka635
    @olgazarzecka635 9 років тому

    love Alexa's voice

  • @birdiehall7817
    @birdiehall7817 9 років тому

    Wow! Everything is a commodified social construct! Cool!

  • @amberhanif8705
    @amberhanif8705 4 роки тому

    I love this series 💘 please keep making more 🧡🤗💯

  • @kudos2461
    @kudos2461 5 років тому

    ❤️ thank you for making videos like this

  • @ChandniVlogs
    @ChandniVlogs 8 років тому

    Paul is the best, did a placement there!

  • @lovecharlotte2543
    @lovecharlotte2543 9 років тому

    just love this series! Alexa Chung in my heart gahhh!

  • @domingosmestre1489
    @domingosmestre1489 2 роки тому

    Alexa is amazing

  • @astylereel
    @astylereel 9 років тому

    Love this series.

  • @ivannareads4077
    @ivannareads4077 9 років тому

    Such a great series! x

  • @cakilguldal1
    @cakilguldal1 9 років тому

    i love this alexa, keep doing more please!!!

  • @destiniefaulkner4025
    @destiniefaulkner4025 2 роки тому

    I am in NY and I am a Designer in general....I currently make purses....I would love to meet new people over there that would love to buy purses from me

  • @tecalikidane4703
    @tecalikidane4703 2 роки тому

    Nice video and love it

  • @Santafefashionweek
    @Santafefashionweek 8 років тому

    Great information!

  • @mandiraexotic
    @mandiraexotic 9 років тому

    Love the shirt dress.

  • @oliviah5651
    @oliviah5651 9 років тому

    awesome. i love this series.

  • @ananda852003
    @ananda852003 8 років тому

    i love Paul Smith personality .. :)

  • @emadkazmouz2654
    @emadkazmouz2654 2 роки тому

    Good job 👏

  • @sarahleach9997
    @sarahleach9997 6 років тому

    Thanks great information

  • @tingelingn3242
    @tingelingn3242 9 років тому

    Aww, love Paul Smith, I got a big navy wool sweater from them this season. Bliss!!!! :)

  • @AS-ln7sr
    @AS-ln7sr 2 роки тому

    Good video!

  • @janoxd8180
    @janoxd8180 2 роки тому

    Great video

  • @Robert_U
    @Robert_U 2 роки тому

    Best video!