7 Indie Game Marketing Mistakes to Avoid! [2019]

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  • Опубліковано 24 вер 2024

КОМЕНТАРІ • 92

  • @AskGamedev
    @AskGamedev  5 років тому +19

    Thanks for watching! For more Ask Gamedev check out this video on marketing your game with zero budget! ua-cam.com/video/yQggqaxx6cg/v-deo.html

    • @kadenbane
      @kadenbane 4 роки тому +1

      My game is called Ewekeuckers (btw I know the name is kinda crappy but I think people will remember it)

    • @MikeGagnon1981
      @MikeGagnon1981 4 роки тому

      The video mentions there will be a series of 3 videos on the subject. Where can i find the other two?

    • @tomatoparty5965
      @tomatoparty5965 4 роки тому

      @@kadenbane you should call this name as sound in your game. reading your title is a little hard for foreign customers

    • @the5starreviewer226
      @the5starreviewer226 3 роки тому

      That's insulting to sharks don't be cruel.

  • @kokiiito
    @kokiiito 5 років тому +61

    11:47 BEST. TRAILER. EVER.

  • @iamdavidwparker
    @iamdavidwparker 5 років тому +9

    One mistake Ask Gamedev makes- not posting the things in their list to the description. See below:
    1. Not collecting any information
    2. Not maximizing plaftorm opportunities
    3. Not using Indexing Systems strategically
    4. Having a bad name
    5. Partnering with a bad publisher or PR / marketing Firm to announce and launch your game
    6. Releasing a bad announcement trailer
    7. Starting without knowing what your hook is

  • @cybershellrev7083
    @cybershellrev7083 4 роки тому +19

    2:57 It starts here

  • @iamonthetube
    @iamonthetube 3 роки тому +8

    Great vid! As a career marketer I can say that the initial list of things that might mean someone is in the consideration stage is completely whack though haha! If someone bookmarks your dev blog or google alerts, they’re not just thinking about your game, they’re likely super fans or on a totally peripheral track of just wanting to learn about a dev career. That’s your retention group

    • @Goldenfightinglink
      @Goldenfightinglink 2 роки тому +3

      I was also thinking that if they already gave you their email (something most people ignore unless it seems official (like real mail)) then they already are willing to sacrifice their personal space to be a part of the game. Seems, odd, but maybe I'm just not in the know

  • @skyware5262
    @skyware5262 5 років тому +39

    Since im early i Just wanted to tell you how mutch i appriciate these videos, definitly one of my favorite gamedev channelsvon youtube ❤️

    • @AskGamedev
      @AskGamedev  5 років тому +1

      Thanks so much Skyware!

  • @LeeTGame
    @LeeTGame 5 років тому +25

    Great video! Especially how to choose the publisher and make trailer. :)

  • @mystery8064
    @mystery8064 5 років тому +9

    I’m so glad that GMTK is getting more people talking about his great content

  • @daveyhu
    @daveyhu 4 роки тому +4

    I think the points you've raised for when interacting w/ publishers really stood out, thank you! (Bad Partners at 6:31)

  • @countingdemonstudios7181
    @countingdemonstudios7181 5 років тому +1

    Those steam release statistics aren’t even that bad compared to the ones for the mobile app market. Estimates that I’ve seen, are estimating about 1000-2000 apps/day released on the Google Play store alone! That’s pretty overwhelming for somebody like me, who’s planning on releasing their game on mobile :(

  • @oyazdani4214
    @oyazdani4214 3 роки тому +2

    Thanks 4 funny, informative and structured tutorials. I can't find part 2 in relation to "Consideration" mistakes.

  • @sbmhome2
    @sbmhome2 2 роки тому

    Great video. I do have a tip for you. If you make a video that is part one, part two should be the first link in the description, that way you get more views on your videos.

  • @duchi882
    @duchi882 5 років тому +64

    *Use Clickbait*
    but deliver with the content

    • @lydierayn
      @lydierayn 5 років тому +4

      Thats almost a viable option

    • @purplev2791
      @purplev2791 4 роки тому

      If your content delivers, you don't need clickbait. If anything with clickbait you just present good content to the wrong target audience.

  • @simulify8726
    @simulify8726 5 років тому +15

    I would be happy if you guys do a tutorial on Godot 3.1 it's a solid game engine

  • @junoxii6181
    @junoxii6181 2 роки тому

    Or maybe just name a title like in recent Manga trend " I was jobless and reincarnate to become the most powerful magician and join the group of adventure to hunt dangerous monster to get the rarest ingredients for an alchemy ancient for the sake of world balancing". There, fantastic title

  • @SkyPyre
    @SkyPyre 5 років тому +1

    Hey! Great video! Thanks for the tips and thanks for featuring The Blobs Fight!

    • @AskGamedev
      @AskGamedev  5 років тому +1

      Our pleasure - Your games look awesome!

    • @SkyPyre
      @SkyPyre 5 років тому

      @@AskGamedev thank you so much!

  • @Azariven
    @Azariven 5 років тому +7

    Hi Gamedev, You've convinced me to buy the book "made to stick" but.... I have a really hard time trying to find your amazon link. I think it's a missed opportunity here to not add amazon links to the books you suggest in the videos.

    • @AskGamedev
      @AskGamedev  5 років тому +2

      That's a good point Zhuchang - noted. We hope you enjoy the book!

  • @tenseikenzx-3559
    @tenseikenzx-3559 5 років тому +2

    Really love the advice you guys give, very insightful!

  • @NoLootStudios
    @NoLootStudios 4 роки тому +2

    Man, this part of the process is tough! Thanks for all the advice. Noted! xD

  • @guybrush20X6
    @guybrush20X6 5 років тому +13

    Icons: Combat Arena is a good example of a game that was hurt in large part due to it's name. Would you be able to guess from the title it was a 2D Platform fighter with a strong focus on high level play? I know my brain keeps scrambling it into a Quake clone's name.

    • @AskGamedev
      @AskGamedev  5 років тому +4

      You're right! The game looks really well done, but the word "Arena" does make you think of a different genre.

  • @susamongus018
    @susamongus018 5 років тому +3

    Here’s a naming idea for a game: The Design of the Name

  • @aFewBitsShort
    @aFewBitsShort 5 років тому +2

    Have read the book; can confirm it's great!

  • @burn3rphon3
    @burn3rphon3 5 років тому +1

    Great content, I'm looking forward to the follow up videos!

  • @LowpolyInteractive
    @LowpolyInteractive 5 років тому +2

    excellent video, very inspirational ! Thank you

  • @aquillanto7521
    @aquillanto7521 4 роки тому

    These videos are well done. Keep up the good work!

  • @LexGear
    @LexGear 5 років тому +1

    These videos are truly awesome.

  • @smackdab6070
    @smackdab6070 4 роки тому +3

    WE ARE ASS GAMEDEV

  • @xatiter
    @xatiter 4 роки тому +1

    Very useful!

  • @BlueGooGames
    @BlueGooGames 4 роки тому +1

    Incredible video! Thanks a lot!:)

    • @AskGamedev
      @AskGamedev  4 роки тому

      No problem - thanks for watching!

  • @Terror1046
    @Terror1046 4 роки тому

    For anyone who watches this in 2020 or later: Number of steam games released actually went down to 8290 in 2019

  • @snsfproductions4370
    @snsfproductions4370 Рік тому

    It boils down to having an actual enjoyable game in the first place. Many say it’s saturated and all this BS but they’re game looks like two wheat breads combined and labeled a sandwich😂. Then they say the market is saturated. Your going to need a strong sales team to sell that junk buddy.

  • @santiagojuarez3832
    @santiagojuarez3832 3 роки тому

    Nice vid 👌

  • @TheDorianTube
    @TheDorianTube 4 роки тому +2

    heh, go the Raid Shadow Legend approach ahahahah

  • @hopfer66
    @hopfer66 4 роки тому

    Great video!

  • @tangentarc7477
    @tangentarc7477 4 роки тому

    Marketing? I have to do marketing? Erm. Brb.....

  • @arsenymun2028
    @arsenymun2028 5 років тому +1

    this is fucking quality content!

  • @TheRahulHegde
    @TheRahulHegde 5 років тому +1

    Great tips. I am working on my first commercial game. But as you said if ask questions like that to the publisher won't I come of as too "cocky"(in lack of a better word)? Won't that ruin my relations with them? I really don't know what to do, since it's my first commercial game I don't really have much experience in actually selling the game(although I have been developing games for a good time now).
    Also I would greatly appreciate if you made a video of "How to sell your first game?"
    And btw I love your content

    • @Saikool64
      @Saikool64 5 років тому +1

      It's more important that you know what you're getting into. You have to be assertive or you may be exploited

    • @burn3rphon3
      @burn3rphon3 5 років тому +2

      There's never anything wrong with just asking. In fact most publishers encourage you to ask as many questions as possible.

    • @Someoneman-Doot
      @Someoneman-Doot 5 років тому +5

      If the publisher doesn't like you asking questions, that's a good reason to find them suspicious.

    • @TheRahulHegde
      @TheRahulHegde 5 років тому

      I see. I really appreciate all of you who answered. I will give it a thought. Thank you for the advice.

    • @howmuchbeforechamp
      @howmuchbeforechamp 4 роки тому

      Is it out yet?

  • @ahmedghazal9333
    @ahmedghazal9333 4 роки тому

    Hey, thanks a lot for your videos! They are awesome! I have been looking for game marketing companies for a while, would you please recommend some.

  • @legandaryprinnygamer8886
    @legandaryprinnygamer8886 5 років тому +2

    Concerning the naming stuff, a name I've been considering for my game is "Good morning Alice" is that a good name? I'm asking cause I wanna make sure and I am paranoid about stuff like that

    • @giannistek1
      @giannistek1 5 років тому

      I would say it sounds kind of normal. It doesnt really stand out. But it depends on the game you are making. If this name really fits with the game it's good enough.

  • @anshulsingh8326
    @anshulsingh8326 3 роки тому +1

    Hey just a question.
    I made a game for phones (80% completed).
    I loved human fall flat, Bomb squad, Drive Ahead (phone game).
    So I am making a game like that in 2d, just today I found out my game look very similar to stickman fight the game (not better looking and mechanics).
    Can it be a problem?
    We are 2 man team and an undergraduate students. I do the visuals and my friend does coding.

  • @julliosantoro
    @julliosantoro 4 роки тому +1

    Will Smith has been hooked

  • @imansh1459
    @imansh1459 4 роки тому

    hi. tnx for the videos. is the consideration and conversion part ready??

  • @Lemon-dh4fz
    @Lemon-dh4fz 6 місяців тому

    3:00 begging

  • @gumballball938
    @gumballball938 3 роки тому

    Like among us marketing mistake they made in 2018
    And now the game is killing the internet

  • @bonnierussell7824
    @bonnierussell7824 5 років тому

    Have you done any videos on Love2d for Lua? We'd like to know what games have been made with it. Found a lot more commercial games made with Defold which from what I hear also uses Lua. Hope we didn't pick the wrong game engine. We really like love2d. Didn't know about Defold until recently.

  • @yashwanthd1998
    @yashwanthd1998 4 роки тому

    You guys have marketing budget

  • @hiddenlotusgames6453
    @hiddenlotusgames6453 3 роки тому

    I cannot find the Mark Brown link

  • @RealMisterDoge
    @RealMisterDoge 3 роки тому

    Discord and Epic Games exclusives aren't competing with anyone LOL

  • @ekonkargames
    @ekonkargames 4 роки тому

    Do we need to copyright idea nam3 or anything before releasing trailer of game if not when and how we use copyright.

  • @TheBugB
    @TheBugB 4 роки тому

    When are the next two parts coming????

  • @youtrapgaming6502
    @youtrapgaming6502 5 років тому

    Hi please make the videos on gaming books

  • @gefluzafix
    @gefluzafix 2 роки тому +1

    this advertisment was paid for and created by steam industry. note that the cheaply made character has a gear on his head. xD thats valves steamworks logo.

  • @ajnasreddin
    @ajnasreddin 4 роки тому

    Where's the next part?

  • @coolhandle572
    @coolhandle572 3 роки тому

    anyone want there to be a super teal robot game or even make one

  • @the5starreviewer226
    @the5starreviewer226 3 роки тому

    That's insulting to sharks don't be cruel.

  • @saadakram7609
    @saadakram7609 3 роки тому +1

    bro gf says all of u all english bois sound the sem person

  • @SevenDeMagnus
    @SevenDeMagnus 4 роки тому

    Cool

  • @vegardertilbake1
    @vegardertilbake1 3 роки тому

    The entry level for game development is lowering, and with that a new heap of devs who wanna make a buck on their plain, boring, mediocre game and it's hurting everyone.

  • @wantondon
    @wantondon 4 роки тому

    doesnt mean a single thing when you have these fucking game jams which make games in 2 days, and toss it up on steam. 10k+ piles of shit released everyyear

  • @VirtualSoap
    @VirtualSoap 4 місяці тому

    :)

  • @amaliabatts7490
    @amaliabatts7490 4 роки тому

    02:49
    07:21
    07:48

  • @VirtualSoap
    @VirtualSoap 4 місяці тому

    :)