Talking Watches With Maximilian Büsser, Founder Of MB&F

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  • Опубліковано 3 лис 2021
  • For the full story, go to: www.hodinkee.com/articles/tal...
    I present to you the tale of the progress of one engineer, watchmaker (though he insists he is not one), and one of the main architects of the notion of fine watchmaking not as the rote reiteration of past triumphs, but rather the invention of unforeseen ideas. Presented for your consideration, the life and career, told in watches, of one Maximilian Büsser - who remembers things which increasingly, we should, and do not.
    This is Talking Watches with Maximilian Büsser of MB&F.
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КОМЕНТАРІ • 339

  • @brklynjosh
    @brklynjosh 2 роки тому +336

    For me, who has watched the Talking Watches series from the beginning, this one is really special. Max makes you see watches again for the first time. Thanks Hodinkee and Jack!

    • @roochmartinez102
      @roochmartinez102 2 роки тому +2

      Well said and so much truth to this.

    • @charliejordan5282
      @charliejordan5282 2 роки тому

      I was able to finance my wrist watch business with the profits I made from my Altcoin investment in just 8months. I couldn't even believe I started my business without any loan.

    • @hathaway.1166
      @hathaway.1166 2 роки тому +1

      @@charliejordan5282 Can I buy the Paul Newman Daytona if I invest in Altcoin?

    • @hathaway.1166
      @hathaway.1166 2 роки тому

      @Charlie Jordan Can I also buy the whole Apple company? heard it cost only about a trilion bucks....

    • @margaretgreen151
      @margaretgreen151 2 роки тому

      @Charlie Jordan Well said! , I'm into stocks and Altcoin investment as well. I make good return from them.

  • @mrigaanko
    @mrigaanko 2 роки тому +77

    Forget watches, Max and Jack’s conversation are lessons on life. Stay humble, stay mad, celebrate the people in your life, say thank you. A lesson for every leader. Thank you.

  • @mfdeerhunter
    @mfdeerhunter 2 роки тому +247

    One of the best Talking Watches ever, really admire how humble Max is, loves how he doesn’t forget to give credit to other people where it’s due. While most of the MB&F watches are not something that suits my taste (and my wallet), I always like their crazy and conceptual designs, especially their collaborations with L’Epee

    • @TWHowl
      @TWHowl 2 роки тому

      Okay, I keep seeing these kind of comments about how “this” or that episode is a return to form for talking watches…except these comments exist on every video 🤔 Maybe talking watches has just been good the entire time 🙄

  • @SuperPeleke
    @SuperPeleke 2 роки тому +118

    "To celebrate that I was alive, I jumped on a bus and bought my dream watch." - we can all relate. 🤣

    • @etamarshamoil2739
      @etamarshamoil2739 2 роки тому +6

      After you buy a watch you celebrate by buying another watch.

    • @SuperPeleke
      @SuperPeleke 2 роки тому +1

      @@etamarshamoil2739 I like the way you think

    • @tomasinacovell4293
      @tomasinacovell4293 2 роки тому

      Non! He's a ditz, basically, they both are.

    • @mikem8211
      @mikem8211 Рік тому

      @Etamar shamoil I'm stuck in this cycle myself. How do you make it stop? The minute I buy one I think about Mt next one 🤣

  • @YongJoonPaek
    @YongJoonPaek 2 роки тому +70

    My dad's watch is an ebel wave from the 80s. Hearing Max talk about the brand in this way, makes me re-evaluate how cool my dad must have been when he was younger!

    • @koolpep
      @koolpep 2 роки тому +3

      It’s so hard to view products in their historical context. You are spot on, your Dad must have been a very cool person.

  • @mcolombi95
    @mcolombi95 2 роки тому +50

    This man is an absolute legend. Such a passionate and genuine watch enthusiast. You see the joy in his eyes every time he talkes about his products and his company. And man, his storytelling is insane: if he held a 4-hour speech about his refrigerator, be sure I will still be there listening to him and feeling his passion. He's one of the true gems that make this industry so amazing. Thanks Max, for everything you do for watchmaking.

  • @henrylee8510
    @henrylee8510 2 роки тому +33

    Miyota, seiko, Ebel. For an ultra high end watch company, he sure appreciates all price ranges and is not a snob.

  • @lazyguitarguy22
    @lazyguitarguy22 2 роки тому +47

    This dude is a freaking genius! And an excellent human being. He deserves all his success. Now to save my pennies to buy one of his pieces.

  • @jameshsu2558
    @jameshsu2558 2 роки тому +6

    I had an honor to meet Max and sat down with him for a lovely dinner two years ago in Shanghai. We talked about an hour. He told me a story of him buying a vintage Corvette. He paid top dollar for the best example he could find. At the time he thought he overpaid. but later with the vintage car market skyrocketed, I think he made the right decision. Max is the guy who never settles. He just wants to be the best that he can be. Hopefully when the whole Covid situation settles down, I can see him again. What a great individual.

  • @tanbenghooi86
    @tanbenghooi86 2 роки тому +5

    rare video when a founder gives credit and tribute to those who he meets, learn, create, brainstorm, and enjoyed watches !

  • @cesarsaucedo5110
    @cesarsaucedo5110 2 роки тому +26

    What a great storyteller, appears to be honest and humble. Good episode, HODINKEE!

  • @dannysimenauer5745
    @dannysimenauer5745 2 роки тому +19

    MB&F is an amazing company. Max reminds me of Enzo Ferrari and his ability to engineer a one of a kind product when everybody seems to focus on circular watch designs. Kudos to Hodinkee for introducing us to Max and doing such a personal interview. Interestingly enough, the sayings his mother taught him were taught to me by my mom. Small World…

  • @sunnystalham623
    @sunnystalham623 2 роки тому +1

    In this moment of speechlessness all I can think is ‘wow. A truly insightful and inspirational encounter!!

  • @robertbd0404
    @robertbd0404 2 роки тому +1

    omg......i can listen to this two guys hour's.......the best video about watches,passions ,ambition or just a wish
    to do somethings special,different and so near to perfection....

  • @spongebens
    @spongebens 2 роки тому +6

    I don't comment often, but I just had to say this is one of the best Talking Watches episodes. Maybe one of the best watch videos out there. Great storyteller, creative genius, but very humble and gives credit where it's due 💯

  • @samuelbrown2062
    @samuelbrown2062 2 роки тому +8

    Well done Hodinkee team. This is the best episode of ‘Talking Watches’ by a very wide margin. Also, what a breath of fresh air with not a single Rolex or Patek on the desk!

  • @jorgeandresposadavillada1384
    @jorgeandresposadavillada1384 2 роки тому +24

    Is just a joy to hear someone that really knows his business and it is passionate about the industry and thankful for the competition.

  • @LTLMedia
    @LTLMedia 2 роки тому +50

    I really enjoy that Maximilian talks about Ebel watches. I feel like it's a great timepiece and brand that's gotten lost in the shuffle. I hope it reemerges someday in the mix of conversation.

    • @mcstarling07
      @mcstarling07 2 роки тому +1

      Believe they're part of the Movado group now, so all hope may be lost for the foreseeable future. Concord is in that group as well. I would love to see all 3 of those brands make a return to their heritage (Concord, Ebel, and Movado).

    • @LTLMedia
      @LTLMedia 2 роки тому

      @@mcstarling07 I agree! Lots of potential!

  • @corysekine-pettite1783
    @corysekine-pettite1783 2 роки тому +12

    His designs are not for me, but he's clearly a genius, and he's hired several geniuses to work with him. And I love how humble he seems to be, and all the credit he gives to others.

  • @tictocbang7443
    @tictocbang7443 2 роки тому +6

    My favorite episode ever. As a collector since the mid-90s, watchmaking history is far more interesting to me than a table of acquisitions. Max is the greatest.

  • @mbrennanc1701
    @mbrennanc1701 2 роки тому +1

    I agree with Josh Himwich's comment 100%. Best episode ever. Inspiring from start to finish on so many levels.

  • @tracephoto1823
    @tracephoto1823 2 роки тому +1

    Kind of speechless after watching this. The depth and breadth of the watch industry truly is only as endless as our imaginations.

  • @MasterEye6590
    @MasterEye6590 2 роки тому +3

    This is totally a next level collection. Max isn't a simple collector - he is a curator and a creator. When I hear him talking about watches I always think that he is totally feeling what he is doing. Great guy and perhaps the best Talking Watches so far.

  • @pamisavejr
    @pamisavejr 2 роки тому +6

    This is one of the best Talking Watches. Amazing storytelling, a passionate artist, humble, giving credit where credit is due, humble. Bravo Hodinkee and Jack!

  • @brandinator1996
    @brandinator1996 2 роки тому +1

    Jack is a fantastic interviewer. Whenever he speaks he provides valuable input but lets the subject tell their story most of the time.

  • @JetCooper3D
    @JetCooper3D Рік тому +1

    Massive new fan. As a designer, I am in awe of this man and company…

  • @CaptCanuck4444
    @CaptCanuck4444 2 роки тому +2

    Fantastic interview. Suprisingly fresh and interesting. More like this, please.

  • @sautante
    @sautante 2 роки тому +4

    Hands down my favourite episode of Talking Watches, the passion he imbues into his craft is so infectious!

  • @domokun938
    @domokun938 2 роки тому +2

    One of the best talking watches

  • @lucacadianalbert
    @lucacadianalbert 2 роки тому +8

    one of the most engaging Talking Watches to date..should have been an hour long! Thanks Jack!

  • @watchgeek6712
    @watchgeek6712 2 роки тому +6

    This Talking Watches with Maximilian is fantastic! This episode and the Todd Levin one are my two favorites. You can see and hear the joy he has for watches. I agree with other commenters that you also see how humble Maximilian is. After watching this I am convinced MB&F is not a work place, rather a gathering of creativity and an expression of joy!

  • @sennefierens2708
    @sennefierens2708 2 роки тому +3

    Loved this episode! Maximilian speaks with so much enthusiasm, it's contagious

  • @ScreaminEagle35
    @ScreaminEagle35 2 роки тому +4

    I hope this man never goes bankrupt. Absolutely inspiring and creative dude and excited to see his watchmaking see a broader audience. Hope the brand stays for decades and centuries to come

  • @xdfckt2564
    @xdfckt2564 Рік тому +3

    His personality has floored me.
    Would like to thank his mother's soul.

  • @PlasticDuckMachine
    @PlasticDuckMachine 2 роки тому +1

    Been watching watch content for a bit of time now. this guy just is such an inspiration .

  • @diavalus
    @diavalus 2 роки тому +8

    The story about JLC Reverso is really interesting, I had no clue about that!

  • @kevin.feng1
    @kevin.feng1 2 роки тому +1

    Hands down, the greatest talking watches episode of all time.
    Creative genius, watches, business, life philosophy, and storytelling all packed into one beautiful video!

  • @msherlock1607
    @msherlock1607 2 роки тому +3

    Max like so many others is extraordinarily humble, but in actuality is a legend in his own right.
    Bravo Max, keep up the great work

  • @aryanothman.
    @aryanothman. 2 роки тому

    I can watch a 4 hour long video of maximilian talking and geeking about watches and never get bored.

  • @Supercruze
    @Supercruze 2 роки тому +4

    By far one of the best "Talking Watches" I have ever seen. Great content and interview. What passion in watchmaking.

  • @powayimports4175
    @powayimports4175 2 роки тому +3

    Wow, wow, wow!! Easily the best since John mayors talking watches I’ve seen yet! Thank you!! This guy is a class act and such a great person to represent the industry in the way I want to view it. Very inspiring

  • @166293
    @166293 2 роки тому +1

    A simply fantastic episode of Talking Watches - thanks Max Büsser and Jack Forster!

  • @kellerlambert
    @kellerlambert 2 роки тому +6

    Absolutely inspiring. What an episode, what a unique story and perspective.

  • @Aneosody
    @Aneosody 2 роки тому +2

    How does talking watches KEEP getting better?! This is the best one to date just wow amazing watches, amazing stories.

  • @nilupul12
    @nilupul12 2 роки тому +1

    my favorite talking watches so far,

  • @DonFrankos
    @DonFrankos 2 роки тому +3

    What an absolutely brilliant episode. Up there with the JCB episode in terms of enthusiasm. People will come back to this every once in a while as wel I'm sure.

  • @renenemj1
    @renenemj1 2 роки тому +5

    So different to see a Talking Watches with a guest whose life basically revolves around watches, he gives another perspective on them.

  • @abba136
    @abba136 2 роки тому +1

    One of the best Talking Watches so far. Amazing 👏

  • @andrewcumming4018
    @andrewcumming4018 2 роки тому +2

    You have to be congratulated. These are excellent talks. Every person you interview is so humble and easy to gain insight too. I'm not a watch person, but I do love mechanical watches. Thank you so much.

  • @lingogringo
    @lingogringo 2 роки тому +1

    One of the most surprising (pleasantly) and enjoyable Talking Watches episodes. The passion exibihted by Mr. Büsser has earned my respect. Simply fantastics!

  • @richardbaptist5080
    @richardbaptist5080 2 роки тому +2

    One of the ultimate talking watches!! Such a great guy. And the MAD edition is being made. Yaayy!!

  • @lcm6091
    @lcm6091 2 роки тому +2

    awesome interview with an equally awesome man. The enthusiasm Max has for his craft is a pleasure to see. Also it is refreshing to here Max praise all the people who have inspired or has contributed to the brand. Just a delight. Thanks

  • @Nvlutey27
    @Nvlutey27 2 роки тому +1

    Seriously one of the best episodes to date.

  • @vgcamara
    @vgcamara 2 роки тому +1

    Superb interview! Every time I see an interview with Max it it's a smile on my face. Such a nice guy! His pieces are not only creative, they are horologically unbelievable. Kudos to him and his team 👍

  • @CryHermesCry
    @CryHermesCry 2 роки тому

    Max gave so much thanks and praises. What a great video about watchmaking and gratitude. I'm happy that MB&F thrived in what could have been the worst year.

  • @bramsltd
    @bramsltd 2 роки тому +3

    Art meets function. My favorite watchmaker. So great to see the passion. These pieces will be true collectors items one day. So excited to see the next creations!
    “The only thing I’m sure of is I’m sure of nothing”……

  • @dr.ns23
    @dr.ns23 2 роки тому +2

    Amazing episode. Max is a great guy and makes you love watches all over again. Thanks Hodinkee and Max

  • @St._Peter
    @St._Peter 2 роки тому +1

    Max B. is BEST!!!! Thanks HODINKEE.

  • @thevalet2011
    @thevalet2011 2 роки тому +5

    What I liked about this episode shows that even watchmakers are interesting get very nutty about watches and I purely love it. What I appreciate that he can appreciate high horology like a Kari Voutilainen and forgotten timepieces like a Ebel Chronograph and the Seiko Discus Burger.

  • @RT8473
    @RT8473 Рік тому +1

    See his face hear his voice when he explain his Jaeger.. you can tell how much he really love watches 👍👍

  • @alawisnu6990
    @alawisnu6990 2 роки тому +1

    Definitely the best Talking Watches episode, keep it up!

  • @rodrigogutierrezreyes4702
    @rodrigogutierrezreyes4702 2 роки тому

    This is hands down one of the best talking watches EVER!!! ⚡⚡⚡

  • @tsj8762
    @tsj8762 2 роки тому +2

    By far, the best episode yet!

  • @OneManReviews
    @OneManReviews Рік тому +1

    Max's passion about watches makes you look at them from a very different respective. Thanks for that episode and thanks to Jack for being a great listener.

  • @Ceteth
    @Ceteth 2 роки тому +1

    I haven't finish video yet, but I just wanted to say it's one of the best Talking Watches I saw. Mr Busser, it was a pleasure.

  • @80sruler
    @80sruler 2 роки тому

    How do you not love this guys passion ?

  • @andreaseriksson7327
    @andreaseriksson7327 2 роки тому +1

    Wow!!! Great interview! I think Max and MB&F is absolutely amazing! One of the best Talking Watches on a long time! Keep up the good work! 🙏🏻😊✨

  • @patrickelrafih
    @patrickelrafih 2 роки тому +1

    I’m sat here with a Patek collection book beside me. Watching this video truly shows how much creativity exists outside the legacy brands we’ve all been groomed to put atop the horological pedestal. AMAZING WATCHES! Thank you

  • @MegaSale89
    @MegaSale89 2 роки тому +2

    Awesome episode! I really appreciate Max’s uniqueness in design and approach to watchmaking. I like he gives credit to people he works with, which is not very common these days. Also, its nice to listen to someone so well spoken.

  • @KingMinosxxvi
    @KingMinosxxvi 2 роки тому +1

    easily the best talking watches ever

  • @angrydriver2023
    @angrydriver2023 2 роки тому +1

    Absolutely amazing episode of Talking Watches.

  • @jmbaug1229
    @jmbaug1229 2 роки тому +2

    What a beautiful episode 💫✨🤩
    Thank you !
    Greetings from Greenwich, London.
    J

  • @greaterbayareahero1401
    @greaterbayareahero1401 2 роки тому

    Max is so inspirational. I hope he continues doing what he does, thinking out of the box! Great interview!

  • @carlotarantino7462
    @carlotarantino7462 2 роки тому +1

    Chapeau to Mr. MB&F! They create masterpiece to wear on a wrist.

  • @tommyholen6887
    @tommyholen6887 Рік тому +1

    There are few people able to create their dreams. Max is one of them and I have so much respect for him. Currently I am a proud owner of a M.A.D. 1 Red and my dream is to one time in the future own a MB&F Legacy Machine.

  • @lavoltare6307
    @lavoltare6307 2 роки тому +1

    Most impressed thank you H.

  • @major949
    @major949 2 роки тому +2

    I'm obsessed with MB&F. This man is truly a watch genius

  • @Mrmrnobodymr
    @Mrmrnobodymr 2 роки тому +1

    Huge respect to Max and to team hodinkee for this episode

  • @jasonleungis
    @jasonleungis 2 роки тому +1

    This the best TED talk I’ve seen in ages 😀

  • @madisonnewyork
    @madisonnewyork 2 роки тому +3

    The type of ep that sorta transcends watches. Life lessons thanks

  • @sumitkar8146
    @sumitkar8146 Рік тому +1

    What an awesome interview - the passion shines through

  • @user-gc7qn8is6w
    @user-gc7qn8is6w 9 місяців тому

    one of the best interviews I've seen. Such an inspiring person.

  • @ycrecon
    @ycrecon 2 роки тому

    One of the best guests. And what a fantastic collection.

  • @marlondecastro
    @marlondecastro 2 роки тому

    The only youtube video I watched from start to end! Absolutely amazing Max! Great job hodinkee

  • @WatchMeEDC
    @WatchMeEDC 2 роки тому +1

    Max is one of my favorite people in the watch industry. Great admiration for his vision and drive to be unique, create his own path, and make it about more than the actual watchmaking itself. Great episode! Oh and the Legacy Machine is a grail!

  • @kentan8536
    @kentan8536 2 роки тому +1

    Such passion and joy. I envy you.

  • @trevorjamesbradley3010
    @trevorjamesbradley3010 2 роки тому +1

    This was awesome. I love to hear the inner thoughts of someone who can actually move the “needle”. Dream something big and make it happen.

  • @felixramirez6898
    @felixramirez6898 Рік тому +1

    Just awesome , the Man has the Soul of an Artist .

  • @MrVoayer
    @MrVoayer 2 роки тому

    What a highly admirable artristry from the team at MB&F ! And Maximilian seem to be dream driven, passionate and very gentle peson ! A video to watch and enjoy many times !

  • @Geoffrey150
    @Geoffrey150 Рік тому +1

    Very inspiring! I was in the store in Geneva just last week! Loved everything about it. And the passion of the store-owner. So nice. Now I see this video and it only affirms my feeling. Great energy, great spirit! ❤️

  • @JochenVogel
    @JochenVogel 2 роки тому +1

    Hats off to Mr. Büsser. This was a truly inspiring video, even if it is very unlikely that an MB&F watch will ever adorn my left wrist.

  • @rajnil_thakur
    @rajnil_thakur 2 роки тому +2

    My Diwali celebrations became a bit sweeter after watching this episode. Happy Diwali, everyone!

    • @koolpep
      @koolpep 2 роки тому +1

      Happy Diwali to you!

  • @mvinity216
    @mvinity216 2 роки тому +1

    Good thoughts, Good words, Good deeds!

  • @simonadelin934
    @simonadelin934 2 роки тому +1

    What is really cool Are the MBL speakers in the background..truly What Any mb&f collector should have😎

  • @billmedic1995
    @billmedic1995 2 роки тому

    I had to pause the video, 2:39 seconds into it. Max and I are the same age, and I remember Eble From the 90s. It was a very desirable and collectible brand. Having awesome flashbacks watching this so far!

  • @Grumps5
    @Grumps5 2 роки тому

    The knowledge & stories are amazing....a watch enthusiast at its max.

  • @90srulz91
    @90srulz91 2 роки тому +1

    Wow, amazing talking watches. One of the best - so many interesting choices.

  • @KolinKrake
    @KolinKrake 2 роки тому +1

    What a fantastic episode.

  • @abdullahaydemir6243
    @abdullahaydemir6243 2 роки тому +1

    I have to say, this video and especially Maximilian is amazing

  • @patricknaswell2686
    @patricknaswell2686 2 роки тому +1

    Wow! Great episode! I learned so much.