Lesson 6: Size Matters - TAM, SAM, and SOM

How big is your market, and how much of it can you realistically target?
In this session, we break down the essential concepts of Total Addressable Market (TAM), Serviceable Addressable Market (SAM), and Serviceable Obtainable Market (SOM). 🚀
🎯 Key takeaways:
How to identify and calculate TAM, SAM, and SOM
The role of market analysis in your business strategy
Steps to narrow your focus for maximum impact
Want to gain clarity on your market and take your business to the next level? Watch now and join the conversation!
👉 Ready to learn more? Join our next session here: docs.google.co...
#MarketAnalysis #BusinessStrategy #TAM #SAM #SOM #LearningAndDevelopment