How STAR WARS Trailers Weaponize Nostalgia

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  • Опубліковано 25 лис 2024

КОМЕНТАРІ • 911

  • @poweroffriendship2.0
    @poweroffriendship2.0 5 років тому +686

    _"Nostalgia is a file that removes the rough edges from the good old days."_
    ~ Doug Larson

    • @HeisenBird
      @HeisenBird 5 років тому +11

      That is a brilliant quote.

    • @campkira
      @campkira 5 років тому +1

      last fucking jedi....

    • @solhsa
      @solhsa 5 років тому +7

      Nostalgia aint what it used to be.

    • @jenniferhunter4074
      @jenniferhunter4074 5 років тому +1

      Nostalgia is a sign of brain deterioration. Every nostalgic memory is a sign of brain cell death.

    • @Nova-fh2et
      @Nova-fh2et 3 роки тому +1

      @@jenniferhunter4074 what?

  • @kimberlyterasaki4843
    @kimberlyterasaki4843 5 років тому +213

    Also the last trailer for Rise of Skywalker premiered on what would have been Carrie Fisher's birthday. So yeah. Star Wars knows that we love and miss Carrie.

    • @kimberlyterasaki4843
      @kimberlyterasaki4843 5 років тому +7

      @@emmakielty5552 I won't argue against that. But The Dark Knight did the same thing after Ledger's death so I think it's just Hollywood in general.

    • @TheJenSolo
      @TheJenSolo 5 років тому +3

      And she was originally going to be the titular Last Jedi. Carrie fools em again. She's probably cracking up the heavenly choir right now!

    • @albertthepeacock8020
      @albertthepeacock8020 5 років тому +2

      @@RoKBottomStudios I disagree what the TLJ did to her character;we know that she's a child of Anakin Skywalker one of the most powerful Jedi and we've never seen her use the force before and her using the force to pull herself back to the ship is one of if not the the most beautiful scenes in SW history

    • @TheSupaCoopaGaming
      @TheSupaCoopaGaming 5 років тому +1

      @@emmakielty5552 I take it as less of a marketing strategy and more of a send-off. It's the last time she'll appear on screen, and they're reusing footage rather than digitally reconstructing her like James Dean. According to her brother, this was also supposed to be her movie with her becoming a Jedi (Han's send off was in TFA, Luke's in TLJ, and Leia's what would become TROS), and so they're doing their best to give her character and her legacy all the justice they can. But that's just my touchy-feely optimist take since these things are made by people, but I think the cynical take is completely valid with this being a product of a corporation in the capitalist hellscape we call the United States Economy.

    • @FirstMetalHamster
      @FirstMetalHamster 5 років тому

      They know to cash in on that fact. The same reason why they always make a big PR show of showing a terminally ill fan the movie before it releases.

  • @khif13
    @khif13 5 років тому +427

    Looks at the time: 3:15 am.
    Looks at video length: 33:05.
    I'm doing this for you Patrick. Only you.

    • @coldee785
      @coldee785 5 років тому +4

      Maybe don't. You're an adult. With adult things to do tomorrow. You should go to sleep instead. The fucking video willl be there tomorrow.

    • @RenatoRegalado
      @RenatoRegalado 5 років тому

      RIP

    • @lexc1560
      @lexc1560 5 років тому

      Sonnuva..... I was 27mins in before I read this and noticed the length!

    • @Gemnist98
      @Gemnist98 5 років тому

      Bitch please. I STARTED at 3:48.

    • @xinzlo
      @xinzlo 4 роки тому

      I started at 2:42 am

  • @deckarde4919
    @deckarde4919 5 років тому +611

    The most radical thing in this video is Patrick calling something not art.

    • @deckarde4919
      @deckarde4919 5 років тому +7

      @diamond dogs Usually more interesting cinema than the films they're made for.

    • @avalonyennefer4470
      @avalonyennefer4470 5 років тому +9

      deckarde This video has convinced me that these star wars trailers are definitely art!

    • @ImVeryOriginal
      @ImVeryOriginal 5 років тому +15

      @@deckarde4919 The Disney Star Wars trailers are definitely more interesting and emotionally resonant than the movies they're advertising in my book.

    • @TwentyPercentDash
      @TwentyPercentDash 5 років тому +11

      Art: _"The conscious use of skill and creative imagination especially in the production of aesthetic objects."_ Movie trailers are art. The fact that Patrick recognizes how trailers can impact our emotions is further proof that trailers are art.

    • @MackerelSkyLtd
      @MackerelSkyLtd 5 років тому +2

      TwentyPercentDash Well, that’s one definition of Art, but there are way way more definitions you can subscribe to.

  • @patrickhwillems
    @patrickhwillems  5 років тому +30

    Two corrections
    1. The title card in the Rise of Skywalker teaser is quoting the title card in the Phantom Menace trailer (I realized this after the video was already done)
    2. The music in the Solo trailer is actually the main title theme
    3. I MEANT ASTROMECH DROID DAMN IT PATRICK YOU IDIOT

    • @CanaryWorfRuns
      @CanaryWorfRuns 5 років тому

      Also you call bb8 a protocol Droid when he's an astromech.

    • @batsight1
      @batsight1 5 років тому

      How about your sun glasses showing the camera man

  • @Woesteinvuir
    @Woesteinvuir 5 років тому +185

    I feel like that drugs declaration was there for the sake of reassuring Patrick's too-sweet-for-this-world parents

    • @NoNumbersAtTheEnding
      @NoNumbersAtTheEnding 5 років тому +21

      I was literally on acid when I watched the video and got this weird feeling like I was being called out lol

  • @brennandowd4965
    @brennandowd4965 5 років тому +357

    Patrick, calling BB-8 a "protocol droid" is unforgivable. He is an astromech droid and does not deserve this slander.
    Also yeah I agree trailers are dope.

    • @DareToEntertain
      @DareToEntertain 5 років тому +3

      Brennan Dowd holy shit how did I not notice this. UNFORGIVABLE! But yeah pretty funny

    • @egdiroh
      @egdiroh 5 років тому +4

      had to stop and go to the comments right when I heard that

    • @DareToEntertain
      @DareToEntertain 5 років тому +2

      egdiroh dude he also says At-At wrong. Gotta love Star Wars fans ahah

    • @TheMogul23
      @TheMogul23 5 років тому +6

      To be fair to Patrick he did notice this mistake just after posting and mock himself for it on Twitter.

    • @matthewburdick4966
      @matthewburdick4966 5 років тому

      I came here to say this. Thank you!

  • @StarWarsExplained
    @StarWarsExplained 5 років тому +95

    I'm technically in a Patrick Willems video. I've made it. I am complete.

  • @1080TJ
    @1080TJ 5 років тому +34

    I just wanna say that the moment in the final Force Awakens trailer where we go from Poe screaming from Kylo torturing him to the forest getting destroyed by Starkiller Base to the Falcon blasting off is my pick for best trailer edit of all time. The instant momentum they create by splicing together bits from three scenes that had nothing to do with each other is insane. Paired with the music, insane goosebumps.

  • @WhyItsGreat
    @WhyItsGreat 5 років тому +109

    "Did you know someone made a whole Skillshare course about how to do sponsor segues like you?" THAT WAS MEEEEE! Thanks for the shoutout. That was special.

    • @samgreen7303
      @samgreen7303 5 років тому +1

      The fuck is a segue?

    • @LeNomEstYves
      @LeNomEstYves 5 років тому +12

      That's how you spell "segway"... Takes 5 seconds to look up.

    • @riIeywilson
      @riIeywilson 5 років тому +6

      I guess your canon in the Patrickverse.

    • @WhyItsGreat
      @WhyItsGreat 5 років тому +2

      Riley Wilson YES! This is an amazing thought. Thanks for that.

    • @dwiskus
      @dwiskus 5 років тому +5

      Skillshare asked us not to specifically recommend it (there’s an approved courses list) but it was too good not to get a mention.

  • @DarthTJM
    @DarthTJM 4 роки тому +10

    Holy shit man, your Felicity-based Rise of Skywalker was very, very close. 100 percent right on Reylo, I’m going to say 80 percent right about her “ending up back on Jakku where she started” with her going into exile at the Lars homestead, and the time travel prediction being half-right with Palpatine being inexplicably alive.

  • @deanscordilis7280
    @deanscordilis7280 3 роки тому +3

    “What are the odds that it will? Like very poor.” Sentences That Aged Like Milk

  • @mr.handsomecoffeecup2406
    @mr.handsomecoffeecup2406 5 років тому +465

    Patrick willems: "Trailers aren't art"
    People who work hard on movie trailers: :(

    • @goodial
      @goodial 5 років тому +63

      not every creative expression is art. A designer mostly does not produce art, but rather creates products beneficial to its user. not being art is not inherently bad or sad.

    • @Cajek2
      @Cajek2 5 років тому +36

      Just because paid people work hard on something doesn’t make it art.

    • @Anitube
      @Anitube 5 років тому +7

      ​@Miles Truss Would you say political smear campaigns can be art then?

    • @RisingSunfish
      @RisingSunfish 5 років тому +7

      @Miles Truss The "art as personal expression" definition also serves to exclude any pieces of art made by more than one person.

    • @merrylilacfilms9396
      @merrylilacfilms9396 5 років тому +13

      @@RisingSunfish I'd argue that "art as personal expression" actually very much includes art made by more than one person. People can work together to personally express something. Now whether that means the expression isn't as personal? To either the consumer or the artist? That's a different story.

  • @KingsandGenerals
    @KingsandGenerals 5 років тому +262

    Every time "Star Wars" pops in my notification feed, I panic. But this is a Patrick Willems video, so we are safe.

    • @matttheking1655
      @matttheking1655 5 років тому +7

      So True...😏

    • @tedarcher9120
      @tedarcher9120 5 років тому +4

      Hello the fella soldier

    • @Argacyan
      @Argacyan 5 років тому +1

      Next video by Kings & Generals: The battle for Naboo

    • @codymills2393
      @codymills2393 5 років тому +4

      Wow I never would’ve expected you here!

    • @SharpDesign
      @SharpDesign 5 років тому +1

      True. #MayTheForceBeWithYou

  • @MyssBlewm
    @MyssBlewm 5 років тому +99

    Seeing Brad Pitt get hit by cars for the second time was worth the wait.

  • @superdriver
    @superdriver 5 років тому +45

    dude the music theory part could've been it's own entire video, super interesting stuff

    • @TheDionysiac
      @TheDionysiac 5 років тому +1

      Check out 12tone

    • @Ghostreader198
      @Ghostreader198 5 років тому +4

      Sideways has a video with a similar premise. He’s got some great stuff so check it out

  • @commanderskullySHepherdson
    @commanderskullySHepherdson 5 років тому +4

    the giant alien cow thing that luke milks is one of my favourite new additions

  • @roam980
    @roam980 5 років тому +84

    Me: *watches star wars trailer*
    Star Wars trailer: *HEY REMEMBER STAR WARS!!!?*

    • @emhu2594
      @emhu2594 5 років тому +1

      alex johnson Looks terrible...horses galloping in space tells you everything you need to know.

    • @roam980
      @roam980 5 років тому +4

      @@emhu2594 especially when care bears come in and defeat the empire with sticks and stones

    • @Arkanthrall
      @Arkanthrall 5 років тому

      @@roam980 And they still haven't learned from their mistakes.

    • @roam980
      @roam980 5 років тому +2

      @@Arkanthrall just like how the emperor thought it was a good idea to build another death star and oversee it's construction in person

    • @ChrisMaxfieldActs
      @ChrisMaxfieldActs 4 роки тому +2

      @@emhu2594 They aren't in space.

  • @DanPurcell
    @DanPurcell 5 років тому +64

    Never did I think I'd ever see a Star Wars trailer set to Whitney Houston music, however brief it may be hahahaha

  • @matthewjoy475
    @matthewjoy475 5 років тому +9

    It's insane how even tho I've seen TFA and TLJ there's moments in those trailers that still hit me like an emotional gut punch.

  • @christophersykora3601
    @christophersykora3601 5 років тому +298

    I find the discussion of what is and isn’t art interesting nearly every time it’s brought up. I’d say all of the component parts of a trailer (Editing, scoring, arranging, writing, etc.) are art, or involve some level of artistry. I also don’t think that commercialism inherently negates artistry; great art has been made ‘merely’ for money many times. For these, and other reasons, I’d say that trailers can be art. Some of them certainly aren’t, but some of them are.
    Whats the difference between the ones that are and aren’t?
    I’m not totally sure. Off the cuff I’d say it seems like the differentiation would depend on the intent of the trailer, and who has creative control over it. I haven’t thought about it enough, though.
    Good video!!

    • @Huntingslife1
      @Huntingslife1 5 років тому +18

      Christopher Sykora I thought a similar thing when he said they weren’t art. I believe the sure can be.

    • @Geeksmithing
      @Geeksmithing 5 років тому +19

      Exactly. Just because it is advertising material doesn't preclude it from being art. Human creation that evokes an emotion = art.

    • @Geeksmithing
      @Geeksmithing 5 років тому +1

      @James Davis I am in agreement! Adverts totally can be art.

    • @brianlowe904
      @brianlowe904 5 років тому +6

      I think his argument stems from the fact that trillers are manipulated for selling things and “art” is more of a catalyst for thought and a message than a tactic
      There are components that are artistic but they themselves are not.
      It’s a personal thing of course and you’re free to agree with it or not, the conversations is interesting and there’s no objective yes or no

    • @GiubileiFernando
      @GiubileiFernando 5 років тому +10

      People forget the Sistine Chapel was paid for

  • @Juay_deRito
    @Juay_deRito 5 років тому +35

    Nobody: "you can't make a 30 minute video about just trailers"
    Patrick: "hold my beer"

  • @gnarwhal7562
    @gnarwhal7562 5 років тому +19

    Lmao sitting on an Empire Strikes Back towel "I told you, I'm not thinking about Star Wars anymore"

  • @grzesm
    @grzesm 5 років тому +10

    I still get shivers when Han says "Chewie, we're home" 8)

  • @mandarinduck
    @mandarinduck 5 років тому +3

    Tangent - when I was a kid I remember getting thrown off by the similarity of the opening bits of the trailers for A Bug's Life and Episode 1 because they featured tall figures stepping out of fog.

  • @MaxMarriner
    @MaxMarriner 5 років тому +26

    The second teaser for The Force Awakens is one of my favorite trailers of all time. The climactic montage is designed with such laser precision, you can take each shot and explain why it’s there.

  • @RawbeardX
    @RawbeardX 5 років тому +11

    the Felicity video made me come up with my theory that Rey will, after being boinked by Ben, travel back in time, lose her memories and become Shmi Skywalker, preggo with Anakin.

  • @chrisallen9638
    @chrisallen9638 5 років тому +11

    "Stick around until the end and I'll play that clip of Brad Pitt getting hit by cars again."
    This guy knows how to get me to watch an entire video.

  • @Chaz5396
    @Chaz5396 5 років тому +12

    7:20 “and through it all there’s new music that is clearly by John Williams but it’s not using any familiar Star Wars themes”
    Except that’s clearly the music from RotJ when Luke’s about to be put into the Sarlacc Pit.

  • @jenniferri7735
    @jenniferri7735 5 років тому +29

    "leia's theme without leia" what is this dude trying to do to us?? that was devastating.

    • @alexman378
      @alexman378 5 років тому +2

      Jennifer Rigsby Whatever this guy was saying just proved that trailers are indeed, art. The cognitive and emotional intelligence on behalf of the editors making it are absolutely artistic.

  • @TheValerius88
    @TheValerius88 3 роки тому +5

    It's amazing how the episode IX prediction somewhat didn't aged so bad after all.
    They get somewhat together, Ray returns somewhat in someplace similar to where she begins.
    But no time travel.
    Thank god no time travel.

  • @-MrFozzy-
    @-MrFozzy- 4 роки тому +2

    I don’t know why, but seeing the montage of reactions to the 2nd teaser with solo and chewie makes me well up every single time

  • @AlfredAmeneyro21
    @AlfredAmeneyro21 5 років тому +12

    Ok, Now I'm gonna go and edit the final trailer to RISE OF SKYWALKER with "I will always love you" and "I want it that way" just to see the end result.

  • @hexbugfightclub
    @hexbugfightclub 5 років тому +1

    “Solo - the bastard stepchild of the Star Wars Franchise”

  • @meredithsutton1485
    @meredithsutton1485 5 років тому +28

    "I don't know anything about drugs. I'm an anxious nerd who's afraid of everything." Same, Patrick. Hard same.

  • @StravaigingMTB
    @StravaigingMTB 5 років тому +1

    I first heard/saw the trailer for the Force Awakens trailer whilst driving in my car, the radio station played the whole trailers audio without commentary, it was that important. I was crying at the wheel. "where home" uncontrollable weeping.

  • @apachecoh
    @apachecoh 5 років тому +85

    Mike Stoklasa spoke first about time travel shenanigans in Rise of Skywalker.

  • @Loushallnotpass
    @Loushallnotpass 5 років тому +5

    @20:44 those two notes in that horn part present us with the same interval that's featured prominently in Kylo Ren's theme. You can hear it in the Last Jedi trailer on the closeup of Kylo's broken helmet. I think that's a stroke of genius on John Williams' part: keeping a harmonic continuity between a mother and her son's main themes. GENIUS

  • @SkinSlicer
    @SkinSlicer 5 років тому +30

    The craziest thing is that he went to the beach in November.

    • @huaweilayhill9182
      @huaweilayhill9182 5 років тому

      In Florida and Texas, that's normal.

    • @SkinSlicer
      @SkinSlicer 5 років тому +3

      @@huaweilayhill9182 But he lives in New York

    • @Gemnist98
      @Gemnist98 5 років тому

      @@huaweilayhill9182 As a Texas boy born and raised, don't. It gets mighty windy down at the Gulf during the Fall.

    • @huaweilayhill9182
      @huaweilayhill9182 5 років тому

      @@Gemnist98I hear ya. But I still remember wearing shorts after Thanksgiving, while folks put up Xmas lights.

  • @kristianvaisanen7608
    @kristianvaisanen7608 4 роки тому +3

    The Part of the trailer where threepio says:taking one last Look sir, at My friends. That made me actually cringe. It
    felt incredebly cheap to hear him say that, when in The two previous move they had pretty much zero interection between him and The new main cast

  • @charliedawson4877
    @charliedawson4877 5 років тому +55

    I rarely disagree with Willems, but Trailers are absolutely art.

    • @stateofhibernation
      @stateofhibernation 5 років тому +5

      For sure. There's trailers that make even a turd movie look polished and exciting.

    • @purefoldnz3070
      @purefoldnz3070 5 років тому +4

      Well its the same Patrick H Willems that said Star Wars is for children and about space wizards
      . If its for kids how can they sell nostalgia???? This guy is such a contradiction.

    • @RansomeStoddard
      @RansomeStoddard 5 років тому +2

      I agree. Trailers are art. I know some would say it is just the marketing team throwing clips from the movie together to illicit feelings. That's like saying a painter just tosses colors together on a canvas to illicit a feeling. While true, it underscores the talents required to pull it off successfully. Yes, trailers are art. And for some films, better than the movies they are promoting.

    • @JaRW7
      @JaRW7 5 років тому +3

      Art is generally defined as "The expression or application of human creative skill and imagination… producing works to be appreciated primarily for their beauty or emotional power."
      While being extremely artistic, in some cases, the purpose of their creation disqualifies trailers from being art.

    • @RansomeStoddard
      @RansomeStoddard 5 років тому

      JaRW7 you just listed the reason they are are. They can be appreciated for their beauty and the emotions they evoke. If I see a Star Wars trailer, it isn’t selling me on seeing the film. A blank screen with the words Star Wars on it could do that. And who hasn’t watched a Star Wars trailer 20 times in a row just to savor that beauty and those emotions?

  • @m.a195
    @m.a195 5 років тому +7

    During the buildup, I was highkey expecting the musical expert Patrick called in to be Sideways.

  • @redgrapes7546
    @redgrapes7546 5 років тому +31

    I've never had so many goosebumps in half an hour.

  • @notgarthbrooks6999
    @notgarthbrooks6999 5 років тому +2

    0:15 I love the wall of UA-cam channel icons, especially the shoutout to Polyphonic; that man has discerning taste!

  • @AardvarkAdventure
    @AardvarkAdventure Рік тому +3

    So, seeing this for the first time three years after it was posted, I would say the Felicity theory proved to be relatively accurate- Abrams just flipped it a bit.

  • @colonelsagan1960
    @colonelsagan1960 5 років тому +31

    So redlettermedia and Patrick are predicting time travel. Good enough for me

    • @colonelsagan1960
      @colonelsagan1960 5 років тому +6

      @Brer Fox Redlettermedia not channel awesome. Channel awesome sucks

    • @brock985
      @brock985 5 років тому

      Brer Fox
      Shame on you...red letter media has no affiliation with douglas walker lmao

  • @emmetkowler
    @emmetkowler 5 років тому +7

    Was worth it all just to see the trailer cut with with "AND AAAAAAYYEEEEEEAAAIIIIIIIII"

  • @carterslade8771
    @carterslade8771 5 років тому +91

    "These don't have the depth of actual movies, because again, they're just pieces of marketing designed to sell stuff"
    We're... Still just talking about the trailers, right?

  • @Flitter9
    @Flitter9 5 років тому +136

    Can we just go ahead and say John Williams is one of the greatest artists ever?

    • @katherinealvarez9216
      @katherinealvarez9216 5 років тому +7

      Yes.

    • @looneyluna96
      @looneyluna96 5 років тому +6

      The hottest of takes.

    • @travisspazz1624
      @travisspazz1624 5 років тому +2

      The only reason people say the new trailer is good, it sure as hell not these boring new characters!

    • @BrianMetolius
      @BrianMetolius 5 років тому

      Yes. Let's.

    • @Petit784
      @Petit784 5 років тому +2

      Great composer? Yes
      One of the greartest? No

  • @MarshalTennerWinter
    @MarshalTennerWinter 5 років тому +5

    "I Will Always Love You" was not written by Whitney Houston. It's a Dolly Parton song.

  • @samsongriffin4091
    @samsongriffin4091 5 років тому +27

    Advertising isn't art? Alfons Mucha would like a word.

  • @RansomeStoddard
    @RansomeStoddard 5 років тому +3

    Okay, this video just made me want to go back and watch the Force Awakens again. Can't wait for Rise of Skywalker.

  • @battleupsaber462
    @battleupsaber462 5 років тому +74

    By showing scenes from Star Wars in them

  • @jakeparker44
    @jakeparker44 5 років тому +9

    I have too much to do today to watch this video, yet here I am giving it my 100%.

  • @reecord2
    @reecord2 5 років тому +8

    someone who does drugs reporting in - your drug analogy was absolutely spot on.

    • @TheJenSolo
      @TheJenSolo 5 років тому

      reecord2 I did whip-it's while watching this video, and it was everything I dreamed it could be.

  • @bunjeeventure5784
    @bunjeeventure5784 5 років тому +1

    You basically described how bands put together their set when on tour for their follow up albums.

  • @marvalice3455
    @marvalice3455 5 років тому +5

    "People have already forgotten your name"
    The toxic brood never forgets Patrick :)

  • @darkjedi9188
    @darkjedi9188 5 років тому +2

    Patrick is the Vsauce for film analysis.

  • @bbrbbr-on2gd
    @bbrbbr-on2gd 5 років тому +3

    Next video, can adverts be art?
    My opinion, yes.

  • @ataru121212
    @ataru121212 5 років тому +1

    i was litterarily saying "Will always love you" as he was. so good to now know the theory behind it. thx Patrick and Brian

  • @netmonmatt
    @netmonmatt 5 років тому +6

    I was half expecting a sponsor push in that interlude, well played.

  • @attorneyrobert
    @attorneyrobert 5 років тому +2

    The smartest thing Disney/Lucasfilm can do with this franchise is to invoke nostalgia. Unlike other properties, the fans of this franchise are almost reverent with the original trilogy, but unusually vicious as to any new material, or changes. So leaning heavily on the images and "feelings" of the original trilogy, and blending those into the sequel trilogy characters and themes, is the best move here to make sure that they transfer the feelings and pedestal of the OT as much as possible to this new film, especially after the split of the last film.

  • @leslierae6416
    @leslierae6416 5 років тому +3

    I reeeeally loved the lighting in this video! It’s very....60’s? I’m getting a real a Rod Serling vibe, I dig. Fantastic analysis! I love your Star Wars content, it’s always so thoughtful and insightful.

  • @akmonra
    @akmonra 2 роки тому +1

    I'd love it if Brian Metolius started his own channel, just analyzing various movie scores.

  • @Afroman7896
    @Afroman7896 5 років тому +21

    I just need to say, "I'm helping Thomas Frank launch his music career" is one of the funniest jokes you've ever written. Well done.

    • @dwiskus
      @dwiskus 5 років тому +1

      Santiago Romero Oh just you wait.

  • @starkingbiker
    @starkingbiker 5 років тому +1

    That Episode 7 teaser is still giving me goosebumps. When I first watched this trailer i lost my mind

  • @matthewmcneany
    @matthewmcneany 5 років тому +3

    All human endeavour is Art.

    • @180_S
      @180_S 5 років тому

      😂

  • @NOTSparkyPants
    @NOTSparkyPants 3 роки тому +2

    So I’m here a year later and your predictions weren’t too far off.

  • @MyssBlewm
    @MyssBlewm 5 років тому +7

    The time travel in Felicity felt really weird when I watched it on its original run, but now I think it was my gateway drug into Lost. I'm super excited to see Keri Russell in Rise of the Skywalker.

    • @MyssBlewm
      @MyssBlewm 5 років тому

      @@FluffyBunniesOnFire I hope he shows up again in Rise of the Skywalker.

  • @samuelbarber6177
    @samuelbarber6177 2 роки тому +1

    Something I’ve found over the years is that trailer hype seems to have died down more recently, even for massive films. When trailers of years ago were released more than a year before the film was due to release, now, even for films like Spider-Man No Way Home, trailers have been released closer to the film’s release. Personally, I like that, there’s no real point getting people hyped for something when you don’t even know when you can give it to them.
    Also, I’m glad these kinds of trailers don’t always just bash you over the head with stuff, at least, it does, but they know how to market things in proportion to how much they are in the film. The Force Awakens trailer didn’t promise us anything from Luke Skywalker, and that’s pretty much what we got. Most people probably didn’t even realise he would be in the film until that ending.

  • @SeanA099
    @SeanA099 5 років тому +5

    When I first saw the Millennium Falcon in that teaser, I completely lost it

  • @nachitocasal
    @nachitocasal 5 років тому +3

    Rey's theme is beautiful

  • @heifirec
    @heifirec 5 років тому +34

    16:01 We know who said it first, the guys from red letter media ;)

  • @owenmuratore7145
    @owenmuratore7145 3 роки тому +1

    Regardless of the quality of these movies, everyone can agree all these trailers are fucking awesome

  • @MrFreeForAll25
    @MrFreeForAll25 5 років тому +6

    You realize now, with that music analysis section, we’re gonna get TONS of Ep 9 trailer edits with those songs. Lmao.

  • @RodTejada502
    @RodTejada502 5 років тому +1

    Im so glad you're back, hope the vacation was good!

  • @JanRademan
    @JanRademan 5 років тому +8

    I can't wait for the video where is revealed his agent is Tyler Durden.

  • @salinasofanthony
    @salinasofanthony 5 років тому +1

    16:01
    “If this happens... you know who said it first!”
    Yeah I love RLM too

  • @jewboi2137
    @jewboi2137 5 років тому +83

    Patrick: Star Wars Trailers Weaponize Nostalgia
    Internets: *star wars rage intesifies*

    • @travisspazz1624
      @travisspazz1624 5 років тому +4

      Patrick: See what I mean?

    • @TheRishijoesanu
      @TheRishijoesanu 5 років тому +4

      Star Wars trailers have nothing on Avengers trailers. Endgame and Infinity War trailers were events

    • @judeisurufernando674
      @judeisurufernando674 5 років тому +2

      I want him to analyse the teaser trailer for Logan (The trailer which used Hurt by Johnny Cash). As far as I'm concerned, that shit is art.

    • @greglevrault3348
      @greglevrault3348 5 років тому

      Yes, let the hate flow through you all...

  • @jackdoyle7453
    @jackdoyle7453 5 років тому +1

    Aren't alot of movies just marketing? Star Wars films sell toys, Disney films sell theme park tickets, Marvel movies just sell future marvel movies.

  • @torysaccount5753
    @torysaccount5753 5 років тому +10

    I don't know why but it triggers my ocd way harder than it should, so I need to say this: The legged vehicles from Star Wars are being pronounced by saying the letters individually.
    It's not Atat, it is A T A T.

    • @digitaljanus
      @digitaljanus 5 років тому +4

      I don't really care but trying to pronounce AT-ST sounds silly so I end up spelling out both for consistency.

    • @umjackd
      @umjackd 5 років тому

      And a Tie fighter is named so because it looks like a bow tie. Pronunciation does not matter.

    • @TheFutboler22
      @TheFutboler22 5 років тому +3

      That's not OCD, you're just particular

    • @ChrisMaxfieldActs
      @ChrisMaxfieldActs 4 роки тому

      @@umjackd According to actual lore from the making of STAR WARS, TIE stand for The Imperial Empire.

    • @joostdriesens3984
      @joostdriesens3984 4 роки тому

      @@ChrisMaxfieldActs In the LucasArts games, TIE mean Twin Ion Engines, WIKI also says Twin Ion Engines.

  • @oliviacoles4276
    @oliviacoles4276 5 років тому +2

    guys.... editing is wild
    i felt that, patrick

  • @dlobelow760
    @dlobelow760 5 років тому +3

    8:24
    "I don't know anything about drugs."
    Ok, Patrick 😏😏😏

  • @lilhonor5425
    @lilhonor5425 5 років тому +2

    It’s odd watching The Force Awakens trailers again because it’s also reminding me of where I was 5 years ago (which wasn’t a great place). So it’s like this mix of the sadness I felt about my life at the time and the excitement that I felt for Star Wars. Emotional memory is weird y’all

  • @amadeusakreveusmusic3356
    @amadeusakreveusmusic3356 5 років тому +5

    0:50 - "Helping Thomas Frank launch his music career"
    I'm on the floor 😂😂😂

  • @davidsykes6584
    @davidsykes6584 5 років тому +1

    Welcome back! Another awesome video, really love the analyzing of modern Star Wars trailers.

  • @MalloryMovies
    @MalloryMovies 5 років тому +7

    that first tfa trailer holy shit you played like 4 seconds of an empty desert shot and some voiceover and just the mere memory of the trailer gave me chills

  • @Windupchronic
    @Windupchronic 5 років тому +1

    The Phantom Menace trailer also showed in front of The Waterboy.
    Also, marketing can be art. The underlying intent of selling something does not preclude the material from being art, as even movies, paintings, music, etc., are also all trying to sell you something: in their case an emotional response. Editing a trailer is as much an art as editing a film: in both cases someone other than the person who created the original material is taking that material and creating something with the intent of creating an emotional response. One is not more genuine than the other.
    As for the argument that trailers are too short to have any depth and therefore promote an emotional response, you won't have to go far to find someone who got a greater emotional response from a trailer to a film that disappointed them.

  • @huaweilayhill9182
    @huaweilayhill9182 5 років тому +3

    5:28 "We all saw the trailer"

  • @Jojopah
    @Jojopah 5 років тому +1

    Dear Patrick, thank you so much for sharing your genius and that of your musician friend. Love your work and saving up to become one of your patreons🤗

  • @deathsyth8888
    @deathsyth8888 5 років тому +17

    "'Member Chewbacca? 'Member AT-ATs? 'Member when marriage was just between a man and a woman? 'Member the Cantina? 'Member Star Destroyers? 'Member feeling safe? Member Tattooine? 'Member when there weren't so many Mexicans? 'Member Star Destroyers? 'Member Reagan? 'Member the Stormtroopers? 'Member the *_real_* Stormtroopers?"
    - The 'Memberberries weaponizing nostalgia for their own purposes

  • @jobhabraken445
    @jobhabraken445 5 років тому +1

    Amazing video guys! Really loved the analysis of the trailer music! Keep up the good work.

  • @DimaJeydar
    @DimaJeydar 5 років тому +3

    Thank you for this video. It's exactly what I need right now!

  • @bRETTfAVREatgbnyjmni
    @bRETTfAVREatgbnyjmni 5 років тому +2

    "Time travel! You know who said it first!"
    BATMAN?

  • @420Slaterson
    @420Slaterson 5 років тому +3

    I'm so burnt out on consuming nostalgia of past generations, that by the time Detective Pikachu came out, I wasn't able to enjoy my own generation's nostalgia

  • @schmeldwicksmith5379
    @schmeldwicksmith5379 5 років тому +1

    dude... I thought from the title of this video that it was going to to be yet another New Star Wars hit piece. So glad to be wrong, you're insightful about the precise and quite brilliant calculation that goes into these things, but without being cynical about them. And that seems quite rare these days.

  • @jamesfranco1997
    @jamesfranco1997 4 роки тому +4

    wow, your Rise of Skywalker predictions were actually pretty accurate

  • @frederickhersom9164
    @frederickhersom9164 5 років тому

    Welcome back man. I've missed you. And bringing it back on some Star Wars stuff. Very nice.

  • @legacythegame
    @legacythegame 5 років тому +17

    Art is anything that makes you feel something so if a trailer makes you feel, you're looking at art. Not everything will be art to everyone and that's okay.

    • @180_S
      @180_S 5 років тому

      Such a simplistic and reductionist definition of art. Would watching a loved one die be considered art? It would certainly make you feel something.

    • @marvalice3455
      @marvalice3455 5 років тому +2

      @@180_S patrick said marketing is automatically not art, yet Legacy had the reductionist view? art is not magic. it is not meta physical. trying to make it difficult to define is just gatekeeping

    • @benl2140
      @benl2140 5 років тому +1

      I stubbed my toe the other day and it really hurt. This is what _true_ art is.

    • @legacythegame
      @legacythegame 5 років тому +1

      @@benl2140 Don't forget to make a trailer

  • @sidiousnihil
    @sidiousnihil 4 роки тому +2

    "This is a movie about space wizards intended for children."