The Psychology of Fonts | Fonts That Evoke Emotion

Learn how to use the psychology of fonts to your advantage by choosing fonts that evoke emotions in your readers. Download all the fonts and other creative assets used in this video: elements.envato.com/collectio...
Designers have used powerful fonts to give designs a certain mood and feel for decades, but the power of font psychology to shape individuals’ emotional responses to a brand or logo has only been fully realised in recent years. Fonts that provoke a psychological reaction can be used to make a brand feel more trustworthy, friendly, or aspirational, with designers often turning to emotional fonts to give brand identities a powerful psychological impact.
Discover how to apply the psychology of fonts to logos, as well as in branding and design more broadly, using psychologically powerful fonts to shape the reactions of your audience.
From advertising fonts able to convince customers to part with their cash to unique and different fonts which help to give brands a stand-apart identity, this is your ultimate guide to understanding and applying the psychology of fonts.
You can discover a range of psychologically powerful fonts and fonts that evoke emotion on Envato Elements: elements.envato.com/fonts?utm...
Read more on The Psychology of Fonts on Envato Elements: elements.envato.com/learn/the...
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[@Daniela.7]

If you know the right emotion you can reach everyone's attention. It could be a sort of "manipulation" but I don't want to think about its worst use (unfortunately there are already those who do it...).
It's so nice to see and learn from people who study and cares about the psychology of a font for better communication with other people, while the mass of the population demonstrates a total lack of empathy with people, animals and things all over the world.
Thank you

[@sqwert654]

I've been using Comic Sans since about 1995 for coding. I like it due to its resemblance to hand writing and non uniformity.

[@sherpya]

you can't use a non monospaced font for coding

[@dh4444]

@@sherpyayou can. Just not conventional or effective, although comic sans can be good for dyslexic people

[@mycustompaintedlife502]

Everyone makes fun of Comic Sans but when you only have a very limited opinion, Comic Sans are sometimes the only choice

[@NazmusLabs]

⁠@@sherpyaCascadia Code Semi-light Italic gives you the hand writing feel while still remaining monospaced!! It’s amazing. I set Notepad app to use it and I can never go back!

[@queenella713]

This is so informative. Thank you

[@4myPOV]

I just ordered that beautiful wild rose lipstick you’re wearing! Thank you so much for sharing your content and tips! LOVE your dimples too!

[@bodi.a.r]

This was really insightful for an absolute beginner to typography. Thank you.

[@envatotuts]

You're very welcome!

[@kirstymclaren3869]

I really liked the content covered in this video, a very well paced presentation covering a lot of type-faces, moods and emotions. My only complaint is the vibrating pink lined background literally caused me a headache, which obviously spoiled my ability to relax and enjoy it, unless that was the purpose!?? Otherwise I would have happily watched it again.

[@moniquevamado]

Very interesting and informative. Thank you!

[@shikangaharriet6144]

Thank you Daisy!..Knowledgeable content!😊

[@tech_history]

Thank you for your hard work and give us free valuable content ❤

[@taimurnishatofficial]

This is the type of video I wish It was longer! Very helpful and fun to know learn

[@budsurtees4224]

A lot of those script fonts don't work very well. They look convoluted, and at first sight one finds oneself looking at them hard in order to figure out the word or name being displayed. Anytime you have an indecipherable font which you have to look and think hard to figure out, it's a fail.

[@thilinaalagiyawanna3680]

Thank you very much

[@cinema_with_Adnan]

wow 3 in 1, developer, designer, illustrator.

[@Adlip_Kun]

Thank you so much for sharing

[@iampankajmaurya]

Really informative. I wish you guys make this informative videos without bg music. For ex like the color theory video.

[@4th_Lensman_of_the_apocalypse]

I was working for Alan McGee at the time he called them indie bedwetters! 😄

[@loudabarca8676]

Thanks

[@envatotuts]

Welcome

[@niconico947]

What do you think about quotes? Is the best choice serif fonts ?

[@Kutumoff-MIX]

Very interesting 👍

[@envatotuts]

Glad you think so!

[@daotrongkhanh1205]

Impressive. Very nice. Let's see Paul Allen's font.

[@clairehudson9756]

I love ComicSans. I don’t why, but it just gives me that jumpy, silly feeling.

[@jithusj2261]

❤

[@numbkid1893]

❤❤❤

[@dinanath5250]

1:57 use of serif ok
Use serif and sans-serif font and try to find out which one feel more secure
You use psychology here i.e
You used serif and comic font here.
Its clear that a person will choose left one only.

[@deemahto5659]

interesting, i would still go for Serif as she said, it’s make you feel like it’s old and trustworthy, San serif make you feel like it’s causal you know what i’m saying.

[@joelhenry4643]

Just tell me which one to use.