I've recently discovered a few fun Instagram accounts that post pictures of Cooper Black in the wild. Here they are: @cooperblackwatch / @newyorkcooperblack / @cooperblackappreciationsociety. In addition, I've listed a handful of sources in the description, including Fonts In Use and Font Review Journal that were indispensable in researching the piece. - Estelle
as a graphic designer, yes! I can't help but recognize fonts everywhere since I started studying for graphic design. That really leaves me interested in seeing more of this! :)
Hearing passionate experts in something like font is so interesting. No one else will say "let me show you one of my favorite wood letter stamps." These people know a lot about their subject because they like it.
Dylan Dreisbach you should watch the series abstract on netflix, especially the one about typeface, its interesting and of people like that. people talking about their passions is always interesting
There's Netflix series that covers typography in two (if I remember correctly) episodes. It's called "Abstract: the art of design". I recommend it. :) Edit: I just checked the episodes list to remind myself... There's one episode "Typeface" about typography and another one "Graphic Design", which is pretty similar.
@@yasminalothman7926 Because old fonts and letterings were made as the metal and wooden stamp things shown in the video ( 2:18 I think). So it’s literally a hit when you type or stamp with the letter.
There is a specific font that is very typically used in the 1970s which has the real oversized long grounded seraphs at the bottom like bellbottoms and the top so much more narrow. You’d recognize it in an instant if you saw it.
I always thought it must have been designed in the 1960s as it was so widely used then, so it was interesting to learn that that was its second wave of popularity. And yes, it's fascinating how typography fashion can follow clothing fashion so closely! (BTW, it's "serifs" - "seraphs" are a kind of angel.)
The thing is, a lot of "helvetica" you see isn't actually real Helvetica, it's Arial. Arial is a Helvetica knock-off that comes with every copy of Windows. Because Microsoft didn't want to pay the costs of licensing Helvetica from Linotype. Apple MacOS comes with Helvetica as standard though.
I remember finding this font/similar font in PowerPoint and I thought “ah, finally a refreshing font to use.” until I saw this. it’s everywhere, but it’s so everywhere you just don’t notice it.
My type 1 professor hated how often I used cooper black because I “wasn’t challenging myself enough”. It’s just such a cool, fun typeface and works in so many different situations.
It's not precisely a "why" video, but VSauce has a "defense of comic sans" video that explores it's history and how it reached today's popularity. You might like it.
*A poem* This letter style of 'Cooper' it's a real old super trooper, its just the font we want, and who knew we'd be watching this today, its not a disappointment! The end :) Im a poet don't cha know it, a bad one! Ha
It's also worth mentioning that Cooper Black is included as a default font with a ton of Microsoft Office products which is probably partially why it's still used so widely today
Oh yeah, definitely the inadequate white person who needs to find something obscure to obsess over to feel fulfilled. A very common occurrence found all over the Western hemisphere
@@xcx000 i don't think i have a unique music taste, nor do I have any golf clothes, just because i've liked a music group in the past doesn't make me a fan at all. it's honestly very rude for you to come at me like this smh
At 6:33. This is so true for me! People tell me I have really good handwriting. And it's because I use bold ink, and put all my letters so close to each other.
I loved this video, probably because I love letters. Typography is such a subtle art that so few recognize even though they may see it every day. I'm definitely looking forward to viewing all of your font videos. Many thanks!
Lol 😂 I hear You! I couldn’t pass this video by without watching. Compelling viewing of niche information ℹ️ More intellectually stimulating than watching reality shows I guess 😉🙂✌️✅
"A typeface doesn't reach it's full potential until it is put into somebody else's hands." Wow. Okay. Worldview adjusted. Thank you. Also, this video is packed with so many cool poster and covers and generally pieces of good art. I was pausing at like, each second to take in the art on the screen. Great Job Vox!
I recently digitalized a typeface that was otherwise lost in history. There is another version of it, but it's not the original, and I wanted the original. So I took a photo of my design-book where the typeface was featured. I cleaned it up in Photoshop and used Fontself to make it a digital font. The original is by a danish architecture called Gunnar Biilmann Petersen. *_You should really do a video on this typeface_* using old pictures and stuff because it's amazing, and I feel like it needs to see the light of day, again.
The letter that shows just how fun and functional Cooper Black has to be is the O: POOP Not sure I would want that anywhere near the phrase "fun and functional" *shudder*
@@gremlinwithstickyhands3704 I've actually seen my personal art improve a lot while studying gd!!! It's a hard trade to get into with all the programs and terminology but I've found it so worth it :D
I figured this out when I needed to steal the font from the Brothers album cover as a 14 year old and realized Cooper Black was pretty much the 4th place font to Times New Roman, Arial, and Helvetica
I honestly love the Cooper Black font. It’s everywhere but I don’t think I’ve ever noticed that until watching this video. It’s a naturally satisfying font.
Great editing. Great video! 5:30 "These negative spaces within each character make Cooper Black incredibly light & friendly, while still commanding attention." ... The way the 'e' emerges, as if grinning😀
This font is literally everywhere like I never noticed as it's that common. But who knew a font would have this much history. Also well researched, good narration, the bgm, the graphics everything about this video is well done. It's informative and interesting at the same time.
As a child in the late 80's I had a set of this font for a toy alphabet kind of thing. It was a little magnetic desktop on a hinge and inside the desk was all the Cooper Black letters in bright colors with tiny magnets set into them. Calling this font ubiquitous is an understatement.
Cooper Black has also been used as the credit font for TV series such as "M*A*S*H", "The Odd Couple", "The Price is Right", "Romper Room", the british sitcom "Dad's Army", "The Bob Newhart Show", "Soap" and its spin-off "Benson", "Diff'rent Strokes", the closing credits of "Good Times" (the final season), "Sanford", "Cheers", "Valerie" (season 2), “Eek! Stravaganza” (the 5th and final season), "Everybody Hates Chris", "What's Happening Now!!!" a sitcom sequel of the 1970's sequel "What's Happening!!", the 1992 "Married... with Children short-lived spin-off "Vinnie & Bobby", "Louie", "The Problem Solverz", "Derek", "F is for Family", the italian dub of "Spongebob Squarepants", "The Conners" (in addition to being the logo font for parent series "Roseanne") and "The New Adventures of Winnie the Pooh".
The use by so many hip hop crews can be associated to the similarity of graffiti type and stencil forms used in DIYs. The font was actually called of "Black threat" because of the amount of tint used (and for the age it was pretty racist too).
THANK YOU i always thought everyone just used this typeface because it's pretty- which it is, but the history and the little details always got me curious
@@roaring-turtle Only because he didn't release Smile in time. Would've turned the music world on its ear! ..Revolver is a stronger album than Pepper anyway.
Many of these Vox mini-documentaries talk a lot but don’t answer the main question. We just saw the history of the font and some random quirks branded as “genius design” but really the answer seems to be “the font simply became popular”
When you wanting to start the poster design after procrastinating for so long and decided to stop watching UA-cam videos when all of a sudden the UA-cam algorithm decided that this may or may not be your last video..
Want more? We have an entire playlist about fonts. Check out this video on the 8-bit arcade font next: bit.ly/2UMITos
I've recently discovered a few fun Instagram accounts that post pictures of Cooper Black in the wild. Here they are: @cooperblackwatch / @newyorkcooperblack / @cooperblackappreciationsociety. In addition, I've listed a handful of sources in the description, including Fonts In Use and Font Review Journal that were indispensable in researching the piece. - Estelle
as a graphic designer, yes! I can't help but recognize fonts everywhere since I started studying for graphic design. That really leaves me interested in seeing more of this! :)
@@Vox please make a video on India China border clashes right now
ᙏɾ Cσσρҽɾ, 𝓶ყ 𝜏ყρҽ⨍α𝓬ҽ ԃσҽടɳ'𝜏 ⨍ҽҽɬ ടσ ցσσԃ...
Oh my goodness, this is up my alley. I love fonts so much, I named my daughter Helvetica.
Hearing passionate experts in something like font is so interesting. No one else will say "let me show you one of my favorite wood letter stamps." These people know a lot about their subject because they like it.
Dylan Dreisbach you should watch the series abstract on netflix, especially the one about typeface, its interesting and of people like that. people talking about their passions is always interesting
You could say that they're very font of it.
There’s an entire documentary on Helvetica
@@alphabrainwave I'm offronted by this pun
@ Dylan -- this is why expertise still matters....
I’m so disappointed that the end card wasn’t written on CooperBlack
Haha same
They had an opportunity
Mighty Purplelicious opportunity squandered
𝐓𝐡𝗶𝘀?
@Kikara Fonts art , an app
No wonder I feel compelled to start a revolution while eating Top Ramen.
😂😂😂😂
It's because if you're eating top ramen you're part of the proletariat
Now I know what font to use for my Ramenist Manifesto
¡Viva la Ramenlucíon!
😂😂😂
Y'ALL COOPER BLACK IS THE FONT THEY USE FOR THOSE REFRIGERATOR MAGNETS...
yup I realised it while watching
WHICH REFRIGERATOR MAGNETS?
Simon Crabb those ones for kids
woah.
It gives the warmies 😊
Cooper Black font is everywhere, but I'm not tired looking at it.
Yeah, unlike _comic sans..._
@@mackattack9650 It's strange how well it works. I kinda wanna font tier list now
Add Helvetica to that list.
just like Helvetica!
@Octavio Di Gianni But better.
Episode 1021 of: “Things I don’t really need to know but glad to know otherwise”
*anyway
The number one purpose of the internet if we're being honest.
@@alphabrainwave thanks for telling me that I should sleep now
I have an entire playlist worth of videos like that, you can check it out
Edit: I'm refering to "the videos that i learned something from"
@@p_dusty5451 Thanks!
I'VE ALWAYS SAID THIS FONT IS EVERYWHERE, my friends said I was tripping
Send them this video. ASAP! 😉
Mee too bro
show them this video lol
If you're seeing it on the cover of 'Leonard Nimoy Presents: Mr. Spock's Music From Outer Space" then you might in fact be tripping.
Well, you might have really seen it - but it doesn't mean that your weren't tripping!
Am i the only person that wants a series dedicated to fonts...
im here with u!
YES
I could definitely mach a few more of these :)
They have an entire playlist for fonts
There's Netflix series that covers typography in two (if I remember correctly) episodes. It's called "Abstract: the art of design". I recommend it. :)
Edit: I just checked the episodes list to remind myself... There's one episode "Typeface" about typography and another one "Graphic Design", which is pretty similar.
I love the phrase “it was an immediate hit” when talking about a font
I DonT gEt It. PLeaSe ExPlain And DonT R/woooosh.
@@yasminalothman7926 Because old fonts and letterings were made as the metal and wooden stamp things shown in the video ( 2:18 I think). So it’s literally a hit when you type or stamp with the letter.
@@silversunset Thanks Diamond!
Wanted to like your comment but 555 is simply too perfect
5:34 it looked the letter 'e' gave me a warm smile.
To me this font has always looked somewhat retro, like 70's or 80's.
There is a specific font that is very typically used in the 1970s which has the real oversized long grounded seraphs at the bottom like bellbottoms and the top so much more narrow. You’d recognize it in an instant if you saw it.
I always thought it must have been designed in the 1960s as it was so widely used then, so it was interesting to learn that that was its second wave of popularity. And yes, it's fascinating how typography fashion can follow clothing fashion so closely!
(BTW, it's "serifs" - "seraphs" are a kind of angel.)
@@SWLinPHX Bookman Swash
I thought the same
Yeah ikr
After watching this, I will be seeing Cooper Black everywhere as I see Helvetica everywhere as well.
Helvetica will most likely be the winner
I see Helvetica everywhere as well.😊
The thing is, a lot of "helvetica" you see isn't actually real Helvetica, it's Arial. Arial is a Helvetica knock-off that comes with every copy of Windows. Because Microsoft didn't want to pay the costs of licensing Helvetica from Linotype. Apple MacOS comes with Helvetica as standard though.
I know Aerial is popular too. I worked at a Copy & Print Center for over 10 years. Lots of Word documents used Helvetica and Arial.
Michael Turner thing is, I know how to tell them apart.
Vox reporter: forgets to bring their phone when going to the toilet
*a week later*
WHY SHAMPOO BOTTLES LIST A LOT OF INGREDIENTS
This comment is underrated
Why do all bathroom tiles have the same patterns?
Arron Caja Lol you’re thinking overrated. He means the comment should blow up more
Shoutout to the motion graphics animator on this episode. Your work is gorgeously seamless.
0:56 these are all things we love...must be Cooper Black
Colin and Samir!!!!!!
and futura!
The editing and presentation of Vox is amazing as always
So trueeee
Agreed
I remember finding this font/similar font in PowerPoint and I thought “ah, finally a refreshing font to use.” until I saw this. it’s everywhere, but it’s so everywhere you just don’t notice it.
I'm a graphic designer and I always notice it lol
Are you talking about Comic Sans? 😂
This may be the only font that fits on a newspaper, store front, album cover and packet of ramen at the same time.
Edit: take a joke
Packet of ramen*
and a tombstone...?
No no no no. You're wrong.... Comic sans fits on everything...
Matteosoder I hope your joking. I sincerely hope so.
Saint Herip Erm... I guess..
My type 1 professor hated how often I used cooper black because I “wasn’t challenging myself enough”. It’s just such a cool, fun typeface and works in so many different situations.
Well the irony is golden right here
Cooper black is one of my favorite fonts! after knowing its history, I appreciate it even more now! This video is so well made. Good job, Vox!
same
Cooper black is my favorite ❤️❤️❤️❤️❤️
I took a graphic design class in hs and we learned a lot why helvetica is so popular
but this... this is biblical
What does it mean?
L A M O N A D E what does what mean? Helvetica?
Biblical? I'm sorry my first language isn't English
L A M O N A D E biblical as in pertaining to the Bible, it’s an exaggeration/ expression when something is amazing, grand or divine
Yeaah, thank u so much
Me: I have to study
Vox: Do you want to know stuff about a font?
Me: Thats all I've ever wanted
@@brycemurphy2100 idk about them but we're in the mid year exam period right now at my uni (australia)
@@brycemurphy2100 summer courses oof
Lol :)
@@brycemurphy2100 final exams
Germany here: got to study for exams that got postponed because of corona
make one on why comic sans is meme culture's favorite font
It's not precisely a "why" video, but VSauce has a "defense of comic sans" video that explores it's history and how it reached today's popularity. You might like it.
what about impact tho
*A poem* This letter style of 'Cooper' it's a real old super trooper, its just the font we want, and who knew we'd be watching this today, its not a disappointment! The end :) Im a poet don't cha know it, a bad one! Ha
@@MinhNguyenminhja Impact is more likely seen on highway signs
Cause they're filthy degenerates
It's also worth mentioning that Cooper Black is included as a default font with a ton of Microsoft Office products which is probably partially why it's still used so widely today
Can we just take a moment to appreciate how artsy this vid was created? Perfectly suiting theme for the topic.
Frank Ocean fans are disappointed that channel ORANGE wasn't seen here
I ain't disappointed cuz I'm not like the other oversensitive fans
Boys Teacher congrats?
Boys Teacher wow. you dropped this 👑
@@boysteacher3818 PERIODDDDDDD
how coincidental that i indeed am a frank ocean fan and indeed disappointed that channel orange wasnt seen there
Editor "Give me words that have letter Os in it?"
Someone: *"Poop"*
Editor: *"Perfect!"*
6:14
💩
or.... WHOOOOSHHHHHHHH
@@defotalha excuse me, what?
@@madcomicdialogue whoooooosshhhhhh has o's in it.. And of course... /whoooooosshhhhhh XD
@@defotalha ohh, lol i see
I'm really starting to like Estelle as a video creator, her sense of "interesting" and general taste seem to line up with mine very neatly. :-)
Oh yeah, definitely the inadequate white person who needs to find something obscure to obsess over to feel fulfilled. A very common occurrence found all over the Western hemisphere
O K
K racist. Bye bye
@@Vanguardkl Boomer
@@Vanguardkl New heights of sensitivity are being reached. Keep climbing, godspeed.
I never noticed how popular this font was and now I'll never unsee it.
Thanks, Vox.
At 00:33 she says album covers and actually shows the sleeve for the 45rpm singles Twist & shout b/w She Loves You by The Beatles.
the editing is everything.
Vox giving us the answers we didn’t know we needed.
some people know this as cooper black, I know it as the Odd Future font.
I thought of it as the Dad's Army font, after the 1970s sitcom.
we get it, you think you have a unique music taste. Take your GOLF clothing and go 😂
@@xcx000 i don't think i have a unique music taste, nor do I have any golf clothes, just because i've liked a music group in the past doesn't make me a fan at all. it's honestly very rude for you to come at me like this smh
@@chrisc5094
Welcome to UA-cam.
Yes!!!
At 6:33. This is so true for me! People tell me I have really good handwriting. And it's because I use bold ink, and put all my letters so close to each other.
Just.. beautiful. The editing, the story telling, the content. Beautiful!
It's so interesting that something like font can have so much history and significance and The Vox is so passionate about random things lol
its my fave font, but we dont use it that often in Poland bc it does not have polish signs
Czyżby? W latach 70tych i 80tych była bardzo powszechna np. plakaty filmowe, kolorowe magazyny itd. 😉
to racja, ale teraz np. w wordzie nie napiszesz ,ą’ i to często sprawia, że czcionki się nie używa :3
@@lurji Whatever lol... Why would anyone even care? 😉😎
What’s weird is that on an english keyboard on iPhone you can type every Polish letter such as ć, ę, ł, ń, ó, ś, ż and ź but not ą.
@@jeshkam usydywh ustshha uteddrh yrrua :3
"anthropomorphic quality - it looks like a duck"
hm...
"Zoomorphic" would've probably been a better choice.
Or just "organic"
Does it quack like a duck? Maybe... maybe it's a duck you guys.
I thought they were gonna say it looks like it has an eye and a smile. But nope, they went with a duck...
"It looks like a snail. Weird."
i love how when talking about the letter O, their first example was the word *POOP*
I loved this video, probably because I love letters. Typography is such a subtle art that so few recognize even though they may see it every day. I'm definitely looking forward to viewing all of your font videos. Many thanks!
I always thought the ramen font should be Times New Ramen.
Nice one 😁🖒
🤣🤣🤣
Yeah it should
There's a font named Times New Ramen actually, It's like the ramen, twisted version of the original Times New Roman font.
Clap
I was really interested in this video until a few minutes in when i realized, its 5am and im watching a video about fonts.
Designers: *JOIN US*
India it's 6.57pm
@@harithakt8890 I miss India.
Lol 😂 I hear You! I couldn’t pass this video by without watching. Compelling viewing of niche information ℹ️ More intellectually stimulating than watching reality shows I guess 😉🙂✌️✅
same but 3am so far. "so you're saying there's a chance of sleep?"
Vox: what can we do to illustrate the weird O?
6:15 POOP
"A typeface doesn't reach it's full potential until it is put into somebody else's hands." Wow. Okay. Worldview adjusted. Thank you.
Also, this video is packed with so many cool poster and covers and generally pieces of good art. I was pausing at like, each second to take in the art on the screen. Great Job Vox!
I recently digitalized a typeface that was otherwise lost in history. There is another version of it, but it's not the original, and I wanted the original. So I took a photo of my design-book where the typeface was featured. I cleaned it up in Photoshop and used Fontself to make it a digital font. The original is by a danish architecture called Gunnar Biilmann Petersen. *_You should really do a video on this typeface_* using old pictures and stuff because it's amazing, and I feel like it needs to see the light of day, again.
Me: Oh, I've seen it recently... I wonder where.... uhm... * I look down, it's the font of the t-shirt I'm wearing RIGHT NOW *
Vox: Why this font is everywhere
Me: InTeReStIng
lol
Haha
mood 😂
Twoset?
Indeed it's intersting for me lol
I've legit been looking for this font for my thumbnails and Vox just made a whole video for it. Thank you.
The effort that goes into the visuals for these videos is amazing. Always quality
The letter that shows just how fun and functional Cooper Black has to be is the O:
POOP
Not sure I would want that anywhere near the phrase "fun and functional" *shudder*
Marina, formerly known as Marina and the Diamonds came out with "Electra Heart" in 2012 also using the Cooper Black font!
Which is how I recognize the font 🤣I remember making a bunch of fan edits on 2012 with this font.
Came here to make this comment. I’m glad someone else did!
yesssss! i was just about to say
oh my god I clicked on this video just because of that!
A fellow diamond! What’s uuuuuup?!
Me: *has to study, watches a video about type face*
Also me: *is studying to be a graphic designer so this is technically studying*
I've been using this font in my designs because it is generally pleasing and easy to use. I did not know that it was designed that way!
I’m an artist and I wish I could understand this stuff as well as GD majors! It’s Greek to me 😤
@@gremlinwithstickyhands3704 I've actually seen my personal art improve a lot while studying gd!!! It's a hard trade to get into with all the programs and terminology but I've found it so worth it :D
Same
It might just be me but I always misread the font as “Copper Black” instead of *Cooper Black*
Omg same
samee
I LIKE COOPER BLACK, COOPER BLACK IS MY FAVORITE FONT ALL DAY!!!!!!
I love how with old footage from the 50s it feels like there’s a film reel for just about anything
This lockdown is giving Vox some weird ideas, and I'm loving it.
I dream to create visuals on my channel like vox, I love the way their edit their videos, especially the motion graphics, it’s like having a eyegasm
haha ya thats truee,, u seem passionate abt it !!! well good luck with that mate' hope u manage to don it :)
Abeni Louisa ohh I will, just check my channel out
they seem so fluid and seamless. their graphics are the reason why their videos are more interesting to watch. Best of luck to you for your dream
After looking at your channel I think upgrading you mic should be a priority.
Theft yes indeed
one of my favorite fonts, odd future introduced me to it
0:24 my Culture!!! I’ve seen this “Cooper Black” font in Jackson Heights.
I’m pretty sure I have seen ABC magnets in this font too, meaning it is one of the first fonts kids learn to read their letters and numbers in!
I figured this out when I needed to steal the font from the Brothers album cover as a 14 year old and realized Cooper Black was pretty much the 4th place font to Times New Roman, Arial, and Helvetica
Me, a graphic design lover and major: y e s
I never imagine that a font will be this interesting.
I went and downloaded this font after watching this video.
I honestly love the Cooper Black font. It’s everywhere but I don’t think I’ve ever noticed that until watching this video. It’s a naturally satisfying font.
Great editing. Great video!
5:30 "These negative spaces within each character make Cooper Black incredibly light & friendly, while still commanding attention."
... The way the 'e' emerges, as if grinning😀
I just had a phobic anxiety attack and this helped me forget about what I was thinking. Very nice and calm editing.
ah yes, "cooper black"
or as my friends call it
"The Odd Future font"
change friends
@@futrey9353 Keep your friends
I call it the Goblin font
"The old timey chocolate font"
@@ticklemytush same thing
The editing is beautiful.
idk who does the animation for these, but let this person (or persons) know they're a talented superstar
This font is literally everywhere like I never noticed as it's that common. But who knew a font would have this much history. Also well researched, good narration, the bgm, the graphics everything about this video is well done. It's informative and interesting at the same time.
As a child in the late 80's I had a set of this font for a toy alphabet kind of thing. It was a little magnetic desktop on a hinge and inside the desk was all the Cooper Black letters in bright colors with tiny magnets set into them. Calling this font ubiquitous is an understatement.
love this series 🤩🥰
cool
@@RobertNeDlroAGREED
Pet Sounds is one of the best albums of all time
Agreed
No, Sgt Pepper's is. Change my mind.
@@roaring-turtle sgt. Pepper's is great too, but I prefer Pet Sounds. For some reason my soul seems to love the music of the Beach Boys.
@@roaring-turtle Sgt Pepper's wouldn't exist without Pet Sounds. McCartney and George Martin said as much
@@cabben7310Revolver was more a response to Pet Sounds than Sgt. Sgt Pepper would have eventually happened, with or without the Corny Boys.
Cooper Black has also been used as the credit font for TV series such as "M*A*S*H", "The Odd Couple", "The Price is Right", "Romper Room", the british sitcom "Dad's Army", "The Bob Newhart Show", "Soap" and its spin-off "Benson", "Diff'rent Strokes", the closing credits of "Good Times" (the final season), "Sanford", "Cheers", "Valerie" (season 2), “Eek! Stravaganza” (the 5th and final season), "Everybody Hates Chris", "What's Happening Now!!!" a sitcom sequel of the 1970's sequel "What's Happening!!", the 1992 "Married... with Children short-lived spin-off "Vinnie & Bobby", "Louie", "The Problem Solverz", "Derek", "F is for Family", the italian dub of "Spongebob Squarepants", "The Conners" (in addition to being the logo font for parent series "Roseanne") and "The New Adventures of Winnie the Pooh".
It looks friendly, organic and these days, nostalgic!
Yep. I love Cooper Black. It's one of the fonts that I know by name when I see it.
Steven Heller and Bethany Heck? That has to be an intentional selection.
Just a happy accident.
The use by so many hip hop crews can be associated to the similarity of graffiti type and stencil forms used in DIYs. The font was actually called of "Black threat" because of the amount of tint used (and for the age it was pretty racist too).
As a print operator and graphic designer, I could nerd out about this all day!! Love this!! Great work Estelle!
THANK YOU i always thought everyone just used this typeface because it's pretty- which it is, but the history and the little details always got me curious
@2:15 Guttenberg actually didn't invent the metal printing press, they were actually invented centuries before around 1377, by a Korean monk
with moveable type?
I clicked instantly because of Pet Sounds tbh
@@roaring-turtle Only because he didn't release Smile in time. Would've turned the music world on its ear!
..Revolver is a stronger album than Pepper anyway.
I think I'm falling in love with this font
Cooper Black is used on the closing credits of Sesame Street in season 11 from 1979-1980.
Visual component and editing is great. It was a pleasure to watch.
Me: watches this video
Also me: proceeds to use Cooper Black font in every document I type in MS Word, even if it's against the required font.
Didn't really read all of text on the commercial on 7:57 and almost got a heart attack as a result.
I’ve spoken with Steven Heller about design before. Nice guy who loves design and teaching. Good to see he’s still kicking around!
Oh man, this kind of video is so satisfying to watch. Love design and typeface specifically, so this is wonderful.
I’m going to be looking out for this font everywhere now...
Atleast it's not Comic Sans
If so, then that would be a cast-astropy HA!
HiiighAsAKite it’s also great for non-English students trying to learn English.
what's wrong with comic sans???
Hey, comic sans is great for comics. Blame the misusers not the font 😜
Exactly!!
"It has this anthropomorphic quality, [...] it looks like a duck."
anthropomorphic: having human characteristics
Someone said McDuck?
Many of these Vox mini-documentaries talk a lot but don’t answer the main question. We just saw the history of the font and some random quirks branded as “genius design” but really the answer seems to be “the font simply became popular”
I absolutely _adore_ these mini documentaries about typefaces. Please do more!
When you wanting to start the poster design after procrastinating for so long and decided to stop watching UA-cam videos when all of a sudden the UA-cam algorithm decided that this may or may not be your last video..
5:50 I didn’t know ducks were human
👀
I was looking for this comment! She clearly doesn’t know what anthropomorphic means haha
Well there always Donald Duck....but I digress that "g" looked nothing like the dude lol
I am sorry, i dont get it
Sasha Lee “anthropomorphic” means it’s shaped or acts like a human, so if it looks like a duck it’s not anthropomorphic
Just here to say Pet Sounds is an amazing album by an amazing band and if you haven’t heard of it yet I feel sorry for you yet envious
Yess!! In my opinion the best album of all time!
major props to the animation and editing of the video -- so informative, precise, and convincing
I dig EVERYTHING about this! LOVE Steven Heller! LOVE Cooper Black! LOVE listening to people passionate abt type!