[Advanced Amazon Strategy] My Best 4 Tips in PPC, SEO, Catalog, and Design to 3x Sales in 2023

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  • Опубліковано 17 лис 2024

КОМЕНТАРІ • 97

  • @MyAmazonGuy
    @MyAmazonGuy  Рік тому +5

    Amazon Strategy - Help me rank this video by posting "Amazon Strategy" in the comments!

  • @georgeanagnostou7409
    @georgeanagnostou7409 Рік тому +1

    Thank you for this! I was doing some of the no nos you advised against. Learn something new everyday from your videos!

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому

      You're very welcome! Learning and adapting is the key to success.

  • @stuartmclaughlin1064
    @stuartmclaughlin1064 Рік тому +3

    Simple strategic structure and easy to implement - This content is awesome, as always Steven. Very clear.

  • @parkerdude22
    @parkerdude22 Рік тому +2

    Your image tips for the Happy Me Journal were next level. Thanks Steven! Don't forget about my application ;)

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому

      Thanks for your feedback and kind words!

  • @TheJosa007
    @TheJosa007 Рік тому +1

    Amazon strategy always important. Thank you Steven for all you do

  • @baxterandbart
    @baxterandbart 6 місяців тому

    Great strategies as always thanks Steve! Quick simple question for you: Should I be using single or plural or both format of keywords in my listing (ie fork or forks) or does it matter? Thanks so much!

  • @CrossFit-Carnivore
    @CrossFit-Carnivore Рік тому

    Great amazon ppc optimization tips and growth strategies.

  • @chrisbellomo2763
    @chrisbellomo2763 Рік тому +1

    Awesome Amazon Strategy!

  • @MaribelNuguit
    @MaribelNuguit Рік тому

    That's the Amazon Strategy or strategies that the sellers should apply! Thanks for sharing Steven!

  • @alexmustafa6312
    @alexmustafa6312 Рік тому +1

    Steven Pope is knowledgeable "Amazon Strategy"

  • @LifeHeal
    @LifeHeal Рік тому

    Awesome video Steven. This is Junior. Love your content !

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому

      Thanks Junior! Out in the Philippines

  • @astralbody
    @astralbody Рік тому

    Just launched my initial handmade product. So much info here. I am a complete dunce when it comes to SEO and PPC... A bit overwhelmed...step by step. Maybe I should just hire you to get me going. Heh. Great content, cheers!

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому

      Introducing @John Aspinall who you can schedule to meet with here:
      www.hubspot.com/meetings/jaspinall
      John will listen to your challenges and goals, and if it makes sense, build a proposal for you.

    • @upscalesolutions
      @upscalesolutions Рік тому

      Completely understandable! Give our website a look and we can set up a free consultation call to help you out!

  • @henrykleber3454
    @henrykleber3454 Рік тому +1

    Amazon Strategy great content

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому

      Thanks for visiting and for sharing your feedback!

  • @aidai9030
    @aidai9030 Рік тому +1

    thank you!

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому

      Always happy to help. Thank you for watching!

  • @sakshibagai1007
    @sakshibagai1007 Рік тому

    Perfect Amazon Strategy

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому

      Have you able to apply these strategies?

  • @drd8391
    @drd8391 Рік тому

    Hi Steven, quick question, that 45% ROAS, is the real ROAS? or is just ROAS for the units sold by ppc? Thanks in advance!

  • @KennethBillings
    @KennethBillings Рік тому

    Well done Steven. As always!

  • @LuisPerdomocentury21
    @LuisPerdomocentury21 Рік тому +1

    Is it worth it to start CPC campaign while amazon is still receiving my products on FBA? As of now I have 30% received and applicable for Prime, while the rest is supposed to be received gradually for around 15 more days.

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому

      In cases like this, there are usually more info needed than can be conveyed in UA-cam comments. Book a coaching call with our team, and we will do our best to help you navigate this. *myamazonguy.com/book-a-coaching-call/

  • @sheilasanpablo5469
    @sheilasanpablo5469 Рік тому

    What a great Amazon Strategy!

  • @lexbel7687
    @lexbel7687 Рік тому

    I would like to hear your input to BR. Can a product be successful without BR, A+ and Brand Story? Amazon Strategy

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому

      Yes, a product can be successful on Amazon without Brand Registry, A+ content, or a Brand Story. However, these elements significantly enhance the visibility, attractiveness, and trustworthiness of a product listing, and therefore can significantly contribute to conversion rates and sales.
      Here is why these elements matter:
      1. Brand Registry: Amazon Brand Registry gives you more control over your product listings. It helps protect your brand and provides powerful tools to optimize your presence and drive customer engagement.
      2. A+ Content: A+ content (formerly Enhanced Brand Content) enables you to share more details about your product and brand, tell your brand story, and showcase high-quality visuals. This can increase the conversion rate, boost traffic, and improve SEO.
      3. Brand Story: A compelling Brand Story makes your product stand out, creates an emotional connection with customers, and builds brand loyalty.
      While these elements are not mandatory for success, they are highly beneficial and recommended for any serious seller on Amazon.

    • @lexbel7687
      @lexbel7687 Рік тому

      Thank you - and the fact Videos can’t be added to the listing 😢

  • @Xypher1D
    @Xypher1D Рік тому +1

    Do you not get dinged from Amazon or from reviews for promoting candle in title without product being a candle ?

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому

      Promoting a candle in the title without the product actually being a candle can potentially lead to issues with Amazon and negative customer reviews. Amazon has strict guidelines regarding accurate and honest product information. Misleading or deceptive titles can result in penalties, such as listing suspension or account termination. Furthermore, customers rely on accurate product descriptions to make informed purchasing decisions, and misleading them can lead to negative reviews and a decline in sales. It is essential to provide accurate and transparent information in your product titles to maintain a positive relationship with Amazon and customers.

  • @mikhaelweiman6267
    @mikhaelweiman6267 Рік тому +1

    Amazon Strategy!!!!

  • @Yazi1390
    @Yazi1390 Рік тому

    Fantastic content as always, thank you Steven!

  • @TresPerros
    @TresPerros Рік тому

    Have you noticed budget rules not functioning properly. Eg, I have set to double budget with 25% ACOS or lower. ACOS will come in 22% and it didn’t double. Happens for many campaigns.

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому

      Depends on the time period you are looking at

  • @yanishpatwari2130
    @yanishpatwari2130 Рік тому

    Hello Steven,
    Thank you for this amazing Amazon Strategy!
    I just noticed that the SQPR report displayed in the video shows a Click Rate of greater than 100% for some search queries.
    Why does this happen ? How can clicks be greater than the impressions ?

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому

      Could be data is pulled from slightly different sources/servers and not exactly the same timeframe. Anomalies like that are more likely on KW's with fewer impressions.

    • @yanishpatwari2130
      @yanishpatwari2130 Рік тому

      @@MyAmazonGuy Thanks for the response!

  • @PPCJumpStart
    @PPCJumpStart Рік тому

    Hi Steven, is there any reason we don’t focus on keywords that are ranked 1-20? (don’t repeat them multiple times in the listing) and instead focus on 20-50 ranks only? Wouldn’t that neglect and worsen our rank for keywords where we were ranking 1 through 20 spots? Thanks

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому +1

      It's about a focus of attention and time. If you focus on keywords in the strike zone you're more likely to move them up.

  • @SoHoMerchant
    @SoHoMerchant Рік тому

    Steve, potential problem with strategy #4 of main image: "main product images should not contain text". How do you address this potential problem.

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому

      Just do it and you'll see the results

  • @arpbest8168
    @arpbest8168 Рік тому

    Hi. Do I have to delete the listing from all marketplaces if I want to delete a listing from 1 marketplace and then upload a full flat file? I'm having problems with the images not updating in the listing front end. I have deleted the listing from the marketplace I am having a problem with images but now I was thinking if I should delete the listing from the other marketplaces. I have tried partial update or bulk upload for images only but didn't work. Thank you

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому

      It can't hurt. But I've never had to

  • @farukhboynurov6654
    @farukhboynurov6654 Рік тому

    Amazon strategy. Hello, dear Steven. I am new on amazon. I have made mistake during product research and high competition niche(mattress protector). I am doing everything to sell my products: I have launched vine, coupons(until 40%) and ppc compaign, unfortunately no sales. I want to get rid of this niche and save my money that I apent for my product. How can I do that? Is there any way to do so? I sincerely appreciate you time!

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому

      There are no great liquidation options.

  • @ZainEcommerce
    @ZainEcommerce Рік тому +1

    hey my amazon guy '
    i have a question ?"If my brand is registered in Pakistan, am I allowed to sell my brand's products in the United States?"

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому

      Yes, you are allowed to sell your brand's products in the United States if your brand is registered in Pakistan. However, you will need to comply with all the rules and regulations set by Amazon and the US government for importing and selling products in the US. You will also need to follow Amazon's guidelines for creating a Brand Store, which includes ensuring that your client is brand registered before creating a brand store.

    • @usmanyousafLLC
      @usmanyousafLLC Рік тому

      Yes you can but Recommend Make separate LLC For US Market

  • @AmzMentor
    @AmzMentor Рік тому

    hi steven, do you know the advertising invoice limit,
    sometimes the advertising invoice gets charged from my card, any solution for this problem.
    haven't faced these previous years.

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому +1

      I'm not sure on this one. I would ticket Amazon and ask. Let me know what you find out?

    • @healthyhindu6799
      @healthyhindu6799 Рік тому

      In my account every time $500 dollars hit amazon charged seller account or credit card if negative balance.

  • @kenarnswald3123
    @kenarnswald3123 Рік тому

    Amazon Strategy - 45% Acos sounds very high to me. depends on GM, i guess. Q: in your opinion, what is a healthy Net Margin. selling price, less FBA fees, ppc, COGS?

    • @lukaswlu
      @lukaswlu Рік тому

      I sell 100k get 55k from amazon after fees. 45 acos would leave me with 10k to buy product and profits

    • @PetroHead
      @PetroHead Рік тому

      His ACOS is way high... I have no idea how he even makes a profit.

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому +1

      In my category I win keyword ranks and profit on SEO. It's not hard. I only run basic strategies. If it wasn't profitable why would I spend half a million dollars?

    • @PetroHead
      @PetroHead Рік тому +1

      @@MyAmazonGuy To make videos for UA-cam so people can pay for your MAG services? You gotta make profits from somewhere. I've been selling on Amazon since 2014... Those ACOS are not profitable.. I don't care what category you sell in.

    • @josephroberts5925
      @josephroberts5925 Рік тому

      @@PetroHead so true, spending 500k and having a mill lol does not sound profitable

  • @april4432
    @april4432 Рік тому

    Hi Steven, I've tried to implement your Amazon strategy of taking terms from SQR in to my title, bullets etc. The problem is that my listing keeps reverting to my previous version. How do I stop this happening? Is it something to do with flat files? I have no idea. Thanks

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому +1

      Brand registry ticket may help. Also check Canada. And download your CLR to check for hiccups

  • @daved5023
    @daved5023 Рік тому

    Well at 3k month fee x 300 wow bro.
    900k +
    I should have started an agency

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому

      I don't own an agency I run an HR company

  • @Aman32304
    @Aman32304 Рік тому

    4 pillers Amazon strategies for 2023:
    1: PPC
    2: SEO
    3: Catalog
    4: images design

  • @angelmadera5514
    @angelmadera5514 Рік тому

    Amazon Strategy

  • @NonengTV
    @NonengTV Рік тому

    I applied to your company as intern, got interviewed but did not received any response. So sad.

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому

      Send a follow up to jobs at myamazonguy.com

    • @NonengTV
      @NonengTV Рік тому

      @@MyAmazonGuy followed up multiple times still no reply. I just assumed that I did not pass even though I know that I did great on my interview. I always watch your videos because I want to learn more about Amazon.

  • @gavinlopez5523
    @gavinlopez5523 Рік тому +1

    i want to hear something new!

    • @MyAmazonGuy
      @MyAmazonGuy  Рік тому

      We'll keep this in mind. Thank you for watching.

  • @jomzkified
    @jomzkified Рік тому

    Amazon Strategy

  • @BernardSegovia
    @BernardSegovia Рік тому

    Amazon Strategy

  • @bernsgove8382
    @bernsgove8382 Рік тому

    Amazon Strategy

  • @alyssasoriano2165
    @alyssasoriano2165 Рік тому

    Amazon Strategy

  • @AmzMentor
    @AmzMentor Рік тому

    Amazon Strategy

  • @SoHoMerchant
    @SoHoMerchant Рік тому +1

    Amazon Strategy

  • @mikif91
    @mikif91 Рік тому +1

    Amazon Strategy

  • @theoprodromitis
    @theoprodromitis Рік тому

    Amazon Strategy

  • @drd8391
    @drd8391 Рік тому

    Amazon Strategy