The new BMW M2 - From a designers perspective

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  • Опубліковано 15 лип 2024
  • Lately, BMW design has not been great. There’s just no other way to put it. They have diluted their own design language which used to be one of the strongest on the market.
    Remember back in the 80s and 90s? Even up until the mid 2000s? The face and the proportions of a BMW was unified across the entire lineup. You knew without a doubt that what you were looking at was a car manufactured and designed by the great Bavarian brand.
    Today, all of that is gone. The designs of the current lineup are as different and as far away from each other as the A-pillar is from the front axle on the new M240i.
    What I want to do in this video is first of all, explain myself by comparing the proportions of the last M2 to the M240 to show you what’s off. Then I’m going to disregard the M2 spy shots and design my own version of the new M2 by taking inspiration from one of the coolest BMW concepts that never made it into production - the BMW CSL Concept from 2015.
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КОМЕНТАРІ • 407

  • @wimdepril6920
    @wimdepril6920 2 роки тому +371

    Glad I own the original 2017 M2. That being said, your design would be a worthy successor.

    • @DubC
      @DubC 2 роки тому +4

      Same.. lucky to own this flawless looking beast too

    • @hknp
      @hknp 2 роки тому +4

      the lci version or comp ? (the lci is just legendary)

    • @DubC
      @DubC 2 роки тому +4

      @@hknp LCI

    • @wimdepril6920
      @wimdepril6920 2 роки тому +3

      @@hknp It’s the first version, pre LCI.

    • @boeingdriver29
      @boeingdriver29 2 роки тому

      Glad I own an M2 CS.

  • @bruceh92
    @bruceh92 2 роки тому +94

    Most notable, for me, with the M2 is the widened rear quarter panels - the wheel bulge - which really gives it a muscular look minus the "tacked-on" look of, say, the wide body Challenger. I still like the wheel arches of the Challenger, but the M2's look more organic and not like an afterthought. Good video, Sketch. thanks man.

  • @dallincandland816
    @dallincandland816 2 роки тому +114

    I agree 100%. I think if they took inspiration from their models between “94-“02; simplicity mixed with modern lights/aesthetics would turn out to be a nostalgic eye pleaser.

    • @karimghazal1531
      @karimghazal1531 2 роки тому +3

      Dont worry man I believe its coming soon.

    • @thistimeimhere
      @thistimeimhere 2 роки тому +1

      It's really annoying tbh. I'm now of the age I can finally buy a new BMW and I don't want a single one. I've owned second hand BMW's all my life. Always been my favourite brand.
      Now I would rather have a Kia.

    • @dallincandland816
      @dallincandland816 2 роки тому

      @@thistimeimhere True. Not speaking for myself; I feel like after the first 2 weeks of owning a new car, it won't matter to you if its a Kia or a BMW. I feel like novelty will have worn off by then. (Except if you have a Kia it's not going to break down)

    • @markwhite6719
      @markwhite6719 2 роки тому +1

      Yup the nicest bmw where the older beauts

    • @markwhite6719
      @markwhite6719 2 роки тому +2

      This guy needs to be BMW's designer

  • @alexkramar5448
    @alexkramar5448 2 роки тому +85

    One of the best redesigns you’ve done boss. Good going

  • @el_Nanok
    @el_Nanok 2 роки тому +20

    Damn those headlights just totally transformed the design... And the final result looks so good, easily one of your best ones

  • @florinmatusea
    @florinmatusea 2 роки тому +40

    I think this is your best redesign up to date.

  • @axelode45
    @axelode45 2 роки тому +70

    Over the last few years, BMW has gone from probably my favorite car manufacturer to one of my least favorite. It's so frustrating to see all the blatant design flaws and complete downgrades in terms of design and identity. All the new models (Except for the M5, M4 and M3) are missing the iconic "BMW stance". It's just very sad to see to be honest.

    • @8teate
      @8teate 2 роки тому +1

      That's why I stick with my F22

    • @tyler9703
      @tyler9703 2 роки тому +3

      I'm an E90 owner and 100% agree. The muscular stance he was discussing with the rear sitting higher than the front is very apparent in the E90 and it's one of my favorite parts of the design. Such a shame that they've ditched classic elements like that in favor for abstract shit.

    • @bruhinthebruhwiththebruh1370
      @bruhinthebruhwiththebruh1370 2 роки тому +1

      the m5 and m8 are the only good looking ones
      atleast they havent ruined the SUVs

    • @Artyom_P
      @Artyom_P 2 роки тому +2

      these ppl buying cars for no reason other than design always baffles me. why do u buy a vehicle where u know literally zero about the internals? new g80 m3 engine is top quality and u will see tuners mod this for years, pushing absolute limit. very reliable. getting this race-ready engine puts m3 in one of top cars ever from bmw alone, u get so much for little up-front cost. yet these people nitpick a design flaw fixed by 3rd party companies and write it off entirely. tell me u are from usa without telling me.. LOL

    • @alexmaccain2362
      @alexmaccain2362 2 роки тому

      @@Artyom_P yea I don't understand

  • @WilliamBurdine
    @WilliamBurdine 2 роки тому +4

    as a long time BMW owner, you are dead accurate and I appreciate you articulating what and why they just aren't exciting to look at anymore.

  • @PresidentEvil
    @PresidentEvil 2 роки тому +7

    the original M2 is one of the most beautiful cars ever made

  • @hollowtian6148
    @hollowtian6148 2 роки тому +11

    Well said, that’s why I’m sticking with my E82. There’s always gonna be more powerful cars with better performance. But if the design is bad, I would rather drive my 300hp 135i which is already powerful enough with some mods.

  • @etryxindustries
    @etryxindustries 2 роки тому +4

    Love the format of video and the BMW you made

    • @louis9926
      @louis9926 2 роки тому

      Bro the video released like 2 mins ago

  • @spazz27
    @spazz27 2 роки тому +14

    What a massive improvement! As you said, what a missed opportunity… but if only someone working at BMW could see what you’ve pointed out so well and jump! They’d make their career!

  • @kevinp4103
    @kevinp4103 2 роки тому +2

    First time watching one of your videos, loved it! It definitely makes me look at my M2C in a different way!

  • @andrewtaylor6410
    @andrewtaylor6410 2 роки тому +1

    You’ve nailed that. Simple tweaks and suddenly its a BMW! Amazing, I think car design is about making something new that has to have some element of recognisability of the past. You 100% did that, BMW should hire you.

  • @Latexi_LMX
    @Latexi_LMX 2 роки тому +1

    Current BMW designers should watch these videos.

  • @quincypurcell5222
    @quincypurcell5222 2 роки тому

    Wow, at first I was skeptical of that main grill but this is one of your best redesigns. Bravo 👏

  • @feuerrm
    @feuerrm 2 роки тому +7

    The previous M2 is such a perfect-looking car. The new one...not so much, I almost gag looking at it lol. What were they thinking?? Your redesign definitely makes it a bit better though!

    • @feuerrm
      @feuerrm 2 роки тому

      @Stefan I guess I meant the M240i

    • @aksahdev01
      @aksahdev01 2 роки тому +1

      True, btw I didn’t know u were here foorum 😳

  • @simwingachitalu2751
    @simwingachitalu2751 2 роки тому

    hey really love your work keep it up and please could you do the toyota land cruiser 79 series redesign

  • @emmanuelvasquez5621
    @emmanuelvasquez5621 2 роки тому

    I have hope! Currently waiting on the new M2 for real deal to be shown or going to have to get a 2021 one

  • @purabus5450
    @purabus5450 2 роки тому +1

    hey man your videos are really great, love it tht you explain to us who know nothing abt desgning what you actually mean design wise with lines and dots, hats off.

  • @MrVara411
    @MrVara411 2 роки тому

    Fantastic video! Learned a lot. :)

  • @sam_lvr
    @sam_lvr 2 роки тому

    Great redesign ! Love it :)

  • @azadvertised
    @azadvertised 2 роки тому

    One of my favorite redesigns you have done so far ♥

  • @ruimpinho
    @ruimpinho 2 роки тому +1

    The headlights completely transform the car.

  • @taladon6420
    @taladon6420 2 роки тому +1

    Stunning design ... people at BMW should hire someone like you

  • @ililiililliliill9498
    @ililiililliliill9498 2 роки тому

    Really good looking redesign!

  • @bfdz94
    @bfdz94 2 роки тому

    Wow some of your best work, looks fantastic 👌🏼

  • @jamesfauren3994
    @jamesfauren3994 Рік тому

    Love what you did with this car! I saw a NEW BMW today and could not tell what it was and if I had not seen the logo I would never have known. Than to hear you say the same thing was funny to me lol. Keep up the great work :)

  • @falcongamer58
    @falcongamer58 2 роки тому +8

    2:40 that's actually one of my biggest peeves with modern car design, only a few brands such as Rolls Royce are keeping both front and rear ends on equal height

    • @kwardozz
      @kwardozz 2 роки тому +2

      yeah but Rolls-Royce aims at a more of an elegant design instead of sporty so it would make sense to put them at the same high

    • @falcongamer58
      @falcongamer58 2 роки тому +1

      @@kwardozz but 1960s sports cars also had equal height front and rear so I think there's still some legitimacy to the idea
      Koenigsegg sort of does it too

    • @bruhinthebruhwiththebruh1370
      @bruhinthebruhwiththebruh1370 2 роки тому +1

      @@falcongamer58 koenigsegg cars are very low
      like in height
      so it makes ssense
      they cant avoid that if they wanted to

    • @falcongamer58
      @falcongamer58 2 роки тому

      @@bruhinthebruhwiththebruh1370 Lamborghini cars are low too but the rear is higher than the front

  • @billbertolino8946
    @billbertolino8946 2 роки тому

    My Gawd! I've been a continuous BMW owner since my first 1969 2002. I currently have a track modified E36 BMW with 25K on the odo, but will likely replace with a Porsche 911 when I retire in 2 years, due to BMW's identity confusion. If BMW doesn't hire you IMMEDIATELY, that will be a forgone conclusion. I would LOVE to get a new M3 in 2 years, but BMW has hopscotched all over the freaking planet, design-wise, powertrain wise, steering and suspension wise since 1999. Porsche has rightfully utilized incremental improvements in the last 20 years to remain best-in-class across all Porsche platforms. BMW - Hire this guy, and ensure you have a future with car enthusiasts younger than I.

  • @eshaw7013
    @eshaw7013 2 роки тому

    Really like your redesign, so much better at the front and the intakes look great. Now, does your redesign work with a reduced bonnet length?

  • @michaelp.6606
    @michaelp.6606 2 роки тому

    Looks good that way. What are your thoughts on the new 7 now that the camo keeps dropping?

  • @stupidguy6238
    @stupidguy6238 2 роки тому +1

    One of your best works for me. Congrats, it looks great

  • @Karl-by6ub
    @Karl-by6ub 2 роки тому

    Love your rendition of the front grill ‼️👍🏻

  • @The7CRS
    @The7CRS 2 роки тому +1

    Omg, now you really made it look like a BMW! Awesome work

  • @arrived255
    @arrived255 2 роки тому +1

    Loved the vid! Would it be possible to remodel a Lexus sc430?

  • @KingslayerStudio
    @KingslayerStudio 2 роки тому +1

    I watch your videos many many times. But this one proves your talent. BMW should hire you ;)

  • @alexanderkendrew5874
    @alexanderkendrew5874 2 роки тому

    Dude! You've created an object of absolute dynamic beauty that I wouldn't hesitate buying if I had the cash. Thanks!!

  • @deusvult1202
    @deusvult1202 2 роки тому

    would love to see how you would modernize the c209 CLK

  • @Ryan48093
    @Ryan48093 2 роки тому

    I've gotta say, I really like the new design, mainly the headlights and taillights (also was glad not to see the giant grill). Would have loved to see the new lights with the previous gen body lines like you mentioned though even more. That being said, your redesign is definitely a big improvement in my opinion!

  • @joshswanedits
    @joshswanedits 2 роки тому

    The only thing I think still needs some changing is that bonnet line into the light and I would have the bonnet open from in front of the badge instead of behind it for a seamless front - just like the concept car. Find a way to have the side bonnet line have a smooth transition into the light somehow.

  • @oresthse4668
    @oresthse4668 2 роки тому +6

    Bmw litterally makes the perfect cars, outstanding quality, expensinve interiors, performance, corners good amd then you see the exterior🤮

  • @DefinitelyNotEmma
    @DefinitelyNotEmma 2 роки тому +23

    Having seen the leaks of the front bumper from China and the prototype car during testing I'm not afraid. It will look very rectangular and I like that actually. Simple shapes, not too many weird angles etc.
    The M3 and M4 should have adopted the same approach, which would bring them more in line with the M5 which has a slightly squared off grille anyway.

  • @Ongogab
    @Ongogab 2 роки тому +1

    I agree with all except for the proportions of the 'long' hood - I like the exaggeration. This is a front engine, rear wheel drive 2 door sports car. Celebrate the recipe imo. (headlights from the concept are fantastic)

  • @gooo1762
    @gooo1762 2 роки тому

    Thanks for the video!

  • @MintzGarage
    @MintzGarage 2 роки тому

    Your redesign is a thing of beauty!

  • @nambumbowd5208
    @nambumbowd5208 2 роки тому

    Dude... your work is dope!

  • @Akintich
    @Akintich 2 роки тому

    I agree with you regarding the shapes/graphical elements of the car being completely random/disjointed... but I love the extra long hood and "square" proportions, it just looks 80's cool without being overtly retro.

  • @mikoajgostkowski9802
    @mikoajgostkowski9802 2 роки тому

    Your design is so good that I thought (from looking at the thumbnail) they actually made this new m2, and it would actually look good... :D

  • @brettbradshaw3704
    @brettbradshaw3704 2 роки тому

    you never got rid of the awkward vertical line on the side

  • @spicyghost6655
    @spicyghost6655 2 роки тому

    your redesign looks a 1000 times better than the actual one. its like they dont know how to make cars anymore

  • @Maxiking1610
    @Maxiking1610 2 роки тому

    Nice Remake of the M240i, good job

  • @lucasvonheiz1310
    @lucasvonheiz1310 2 роки тому

    Pretty sad you don't go full 3.0r hommage front end

  • @ChunkyBunny2
    @ChunkyBunny2 2 роки тому +26

    You fixed everything wrong with the design of this car. It frustrates me more than it should that independent designers are out here making the most beautiful BMW designs in photoshop but BMW itself seems to have no interest in making their cars look even decent anymore.

  • @kissgergo5202
    @kissgergo5202 2 роки тому

    People say BMW grills have become too big but my biggest problem with this M240i is that grill is small than before

  • @imranhossainrohit6990
    @imranhossainrohit6990 2 роки тому

    This is one of your best redesign for me

  • @berzerker2807
    @berzerker2807 2 роки тому

    My last comment was a bit critic, but this one is completely opposite. Huge congrats for this one sir. Well done.

  • @olddaysareover
    @olddaysareover Рік тому

    Can you do a retro futuristic bmw 507 design as a 2 door coupe?

  • @elvis9536
    @elvis9536 2 роки тому

    The kidneys and the new redesigned grille looks like a happy face with sunglasses

  • @voltgaming2213
    @voltgaming2213 2 роки тому

    BMW is one of cars that I used to see a BMW from a distance as a kid could easily differentiate other than supercar

  • @mrsoisauce9017
    @mrsoisauce9017 2 роки тому

    Just curious, but in ur opinion, would it b possible 2 combine the architectural and geometric aspects of BMW’s new design philosophy with the emotional, dynamic aspects of the old design philosophy in a way that actually looks good?
    Edit: what I mean is: I hear u say BMWs r supposed 2 b a dynamic sculpture on wheels, but idk if a more geometric approach could do the same thing, and I don’t have the sketching expertise 2 try it nor do I have as much interest in car design as u do 2 sit down and learn that shit

  • @vexsuss
    @vexsuss 2 роки тому

    Amazing video

  • @-POISON-
    @-POISON- 2 роки тому

    I hate how the 2 series bumpers connect to the lights. The lines between the bumpers and the body connect to the lights somewhere in the middle. In the previous generation, there was a connectivity.

  • @mauricioromero2013
    @mauricioromero2013 2 роки тому

    Look at the A pilar on the CSL Concept then look at it in the 4 series, las two gens have a weird angle on that pilar...

  • @sinisajakus3602
    @sinisajakus3602 2 роки тому

    fantastičan redizajn

  • @MNGLD-do2kc
    @MNGLD-do2kc 2 роки тому

    As a person who currently has the 2022 230i, I love that sketch of yours. If that's actually what the M2 looks like, I'm snatching it up right away.

  • @tskk_NMSL
    @tskk_NMSL 2 роки тому

    this is good, very cool

  • @meizind6555
    @meizind6555 2 роки тому

    Your redesign is amazing, but my OCD can't take the fact you forgot to change the right intake (?) and didn't make it like the left one

  • @Mgn-1
    @Mgn-1 2 роки тому

    Your design is great, I like it, it makes sense like you said in line flow, and as for your questions, no, they’re not creating any identity, they’re destroying heritage in the name of ‘modernizing’, there’s no communication in their design departments and I don’t know if they’re just playing around on which series is the worst looking one so they pick it up and base the lineup on that one. The only current model which still has common sense, but still don’t like the geometric front fascia, is the 5 series. Like said before, they urgently need a new Chris Bangle era where at least they explored but there was consistency across all models.

  • @calebj8068
    @calebj8068 2 роки тому

    the headlights make a huge difference. looks great

  • @kirkham1991
    @kirkham1991 2 роки тому

    Your redesign of the 240i looks more BMW like than the original!!

  • @oguz558
    @oguz558 2 роки тому

    Hi can you redesign DS 4 CROSS E-TENSE 225?

  • @Jesus-MyLife22
    @Jesus-MyLife22 2 роки тому

    Agree with you mostly. But the fact that there is no more design unity in the different modells of BMW to me is a plus point. I remeember back in the 2000 how we used to make fun out of the Audi modells that you cant distinguish them anymore. Then in the 2010s I think BMW leaned towards this corporal design much more, and it was hard to distinguish a 3 with a 5 or 7 series etc... Now they start to seperate their modells again what I appreciate. So the customers has more freedom of decision in buying and you might not like every modell, but that is called: beauty lies in the eye´of the beholder... :) Cheers mate, awesome video, and amazing uplifting of that M2!!!

  • @Howdy606
    @Howdy606 2 роки тому

    I think they need to re-incorporate that great 3.0 CSi 'Headlights under the eyebrow' determined look (Bit like the Capri MK3 2.8 look). That has always been such a great look in their classic models.

  • @ballsteinyts
    @ballsteinyts 2 роки тому

    Looks nice, you just forgot to widen the front and back fenders, M cars usually have a wider wheel base

  • @TheDailyDriver
    @TheDailyDriver 2 роки тому

    Bro I love the redesign. It's funny we share so many thoughts on where BMW is going and what they once were. I also do renderings and did a G80 LCI on my channel. Let me know what you think. =)

  • @MasterStupidify
    @MasterStupidify 2 роки тому

    Would you consider making a video about the bmw e60 5 -series? As that design aged well imho, compared to the opinion of people when it came out in 2003. What do you think of that design era? (E60, E65 and E90)

  • @rembo183
    @rembo183 2 роки тому

    The 2022 2 series looks great and I can’t wait to see the new M2.

  • @useurbrain999
    @useurbrain999 2 роки тому

    Agreed, I was really shocked when seeing the latest design of BMW cars.

  • @thelastsurviver_
    @thelastsurviver_ 2 роки тому

    The new design language of BMW is very clear. Very simple, if it's ugly, it's a BMW.

  • @PatrikKulisek
    @PatrikKulisek 2 роки тому +1

    I really like your work, but in this case I like original version more and it's not even M2. I didn't liked previous generation of M240i but M2 totally nailed it. It was wider, lower and it completely changed the look of the car. But as others said, I now own 2018 and probably will not change it for the new version. But we will see.

  • @solidscribble2067
    @solidscribble2067 2 роки тому

    Can you do the 2022 Corolla Sedan?

  • @amiller2121
    @amiller2121 2 роки тому

    Stunning render!

  • @toastbrotL1
    @toastbrotL1 2 роки тому

    So good!!!

  • @persuadertron6454
    @persuadertron6454 Рік тому

    I got a 2018 LCI in the best color the gray. It's sick. And a keeper.

  • @2gj906
    @2gj906 2 роки тому

    Whether car guys think this M2 is ugly or pretty BMW always delivers a model with strong identity that's hard to replicate, so strong that non car guys recognize it us undeniably a BMW.

  • @boeingdriver29
    @boeingdriver29 2 роки тому

    I completely agree with you. The new 2 shape is just wrong in the ways you pointed out. I will be sticking with my CS. I would also add it’s difficult to improve on perfection.

  • @Lifeof728
    @Lifeof728 2 роки тому

    You nailed everything

  • @Gltokensp06
    @Gltokensp06 2 роки тому

    On an absolutely random note, you should make a Lincoln G-Wagon competitor. I had this random thought that a Lincoln branded box SUV would be both hilarious and amazing.

  • @Jeppemw
    @Jeppemw 2 роки тому +1

    True! But i like g20 design, and new 5 Series also but they could have made the 3 Series look better in some angles👍🏼

  • @mleon665
    @mleon665 2 роки тому

    👏👏👏👏👏👏 magnífico, mucho mejor que el diseño original

  • @MTNorville
    @MTNorville 2 роки тому +1

    The new 2 Series really reminds me of a Skyline GTR. I'm not sure why, but I think it has to do with it how the body panels are so square but bulbous

  • @valerianmars
    @valerianmars 2 роки тому

    You are totally right about what you have said, you redesigned it and made some good changes, also I have to tell that some things do not match still, your car face is smiling (you can see it under the grill) and headlights (eyes) look sad. Also you could remove that vertical line right after the front wheel which is utterly pointless.
    Sincerely by anonymous designer from Milan.

  • @theobaldvonthorhausen3049
    @theobaldvonthorhausen3049 2 роки тому +1

    Your analysis is really spot on. Designwise BMW drove itself into an identlty crisis.

  • @thewanted718
    @thewanted718 2 роки тому

    The new m240i just doesn’t give the same feeling as the old M2. Your redesign does tho!

  • @schokopower1597
    @schokopower1597 2 роки тому

    Absolute! congrats!!!!!!

  • @Mika-lr4zh
    @Mika-lr4zh 2 роки тому

    When I saw what I thought was the new M2 my initial reaction was wow! I’ve might have been wrong I might still be getting another BMW in the future, but no, it is what I would hope BMW would be producing in the future & not real life.

  • @javimad
    @javimad 2 роки тому

    Hi Bembli. Good work. But you forgot to fix the most important thing: the in the middle of nowhere hood line.
    The hood line should be placed just above the kidneys. The bonnet should end just there, not inches before. The in the middle of nowhere hood line breaks visually the length of the bonnet and ruins the front end. It makes a lot of difference when it¡s placed correctly (ex. G11 7 Series vs F01 7 Series or E92 3 series vs F32 4 Series, same for 1 Series, etc)! The same you insist on the belt line, A pillar and C pillar lines, you should also comment in your videos about the hood line.
    Thanks!

  • @alfiereineke2179
    @alfiereineke2179 2 роки тому

    i wish modern cars would bring back circular or pop up headlights, i know there a bit out dated but it would be cool.

  • @shotguncandyking8900
    @shotguncandyking8900 2 роки тому

    DAMN YOU! I was so excited when I saw your thumbnail pic and very disappointed that it is not the actual M2! Your design is gorgeous! BMW failed with the designs of all the new models. They should hire you to bring the beauty back to their beasts. Great job!👍