Best Etsy SEO 2023 Guide to Boost Your Traffic Significantly
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- Опубліковано 25 лип 2024
- Today I share my Etsy SEO guide for beginner shops and even more advanced ones on how to find keywords, optimize search optimization, how to create titles, tags and descriptions that will bring in the right customers for your Etsy and print on demand businesses. This is how I was able to boost my shop organically and not rely heavily on Etsy ads or other marketing to scale my shop to multiple six figures and have success.
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LEGAL DISCLAIMER: Any shops or listings in this video are shown for educational purposes and by no means are we suggesting to copy any other sellers on the Etsy platform. All listings and estimated income of Etsy sellers is only estimated and does not always reflect the actual sellers income. I do not represent Etsy or work for this company. Every video is based on my personal experiences and opinions.
//CHAPTERS
00:00 Introduction
01:24 What is SEO?
04:37 1st Best SEO Practices on Etsy
07:37 2nd Best Practices on Etsy
12:27 3rd best practices on etsy
14:00 4th best practices on etsy
15:18 5th best practices on etsy
19:04 Bloopers - Навчання та стиль
I used to use commas but now just put a bunch of phrases together. I know it’s harder to read but I think users are mostly clicking per image anyway. People don’t read stuff.
Heather, you are the greatest. I finally got my store up and running and I've got 16 products so far... but very little traffic and only one sale.....I"ll have to go back and look at my tags
One thing about the description in the etsy up webinar recently with developers - they said they only use the first 140 characters so I’d put those words up front, not 2 paragraphs in. I was surprised to hear that.
Really great stuff ! Thank you ! So generous ! 🎉
Thank you so much Heather!! I'd love to see a video of you doing/showing how you do your research and how you form your titles tags and descriptions for a shirt:)
Thank you Heather!
Thank you so much for this SEO tip!
I really like your part about multiple terms for key words (soda/pop). Going to be very useful for my product!
Pop, Thanks for your help!
Thx Heather. I opened up my POD store on Etsy, and now am learning a lot. My To-Do lists includes banner, SEOs, mockups, and more. Thx for giving back!
That was very helpful thank you!
Very helpful, thank you so much :)
Thank you so much for the video. I have a lot of revision to make on my ads. Hopefully with the guidance and suggestions you provided, it will grow more traction on my site.
Yes! Great advice. Just joined your group😊
Thank you, very helpful. Steve brings a certain calm reassurance.
This was helpful, very informative. Thank you. And I like how you slowly explain things. Some of the other videos are overwhelming.
Thank you Heather. Love all of your videos. This one was very clear, easy to understand and appreciated. Love your Vlog too! ❤
I haven’t listed anything yet. 😬Video request - my biggest hurdle is getting stuck in the overthinking of how to trend combine bestsellers or plan designs for future dates to come like Christmas. Do you go off of what worked in the prior year with bestsellers or somehow search for what’s going to be trending?
@Steve, your a hell of a listener my friend.
Just starting out so this content was GOLD Heather!! Have subscribed to your channel ❤😊😊
Probably the best video I’ve seen on Etsy SEO, nicely done!
Just a perfect way to explain.
Thank you. Btw the seo has worked in this video as well.. You are on top list of search Engine.
Thank you!!
Also remember when using short phrases, is to do your research on trademarks. I've learned that some short ones are trademarked, so be careful. GREAT VIDEO!
I’ve never heard SEO described better! Just found you and am excited to learn more! Thanks!
Thanks for watching and supporting my content! ❤️
Very helpful, thank you! What are your thoughts on watermarks on listings and also labeling pictures so they match your title?
This video was very helpful. I just created my shop a few days ago, and started feeling overwhelmed with trying to figure out how to get traffic. Thank you for this video.
I found your UA-cam about 2 weeks ago. Thank you for all your wisdom on these topics. Very clean and easy to understand. I knew what SEO was but your description is way more in depth. Thank you so much
Thank you for supporting my content and this comment! 💕
@@itsheatherstudio Heck yeah! This is the type of stuff that changes financial timeliness in families. I live in Sacramento Ca and it's a struggle out here. I constantly wanna leave because of so many things but financially if I can make it, it's not too bad.
So thanks for being passionate and giving ; it helps
Really you are the best teacher
You are the QUEEN we never knew we needed 😂 SO helpful, thanks so much for this video!!!
Haha aww you are so sweet! ☺ thanks for watching and supporting my content!❤
In north eastern England I can confirm that we are very much team 'pop'.
Here in Tennessee we call them all Cokes. And Coca Cola for the "coke". I have really enjoyed your videos and have learned a lot. I am getting ready to start my own etsy store soon, and these have been a big help.
Thank you
Hey Steve, Looking Good!
Hey Steve....looking good!
thank you for this!!
Thanks for watching and supporting my content!❤️
Thank you for your good content you share. I had a question about number 2 on your list. When discussing tags you mentioned to add an extra word and that Etsy will combine them. Can you please elaborate as I got a little confused. Thank you!
Thanks! I love your videos. I say just 'pop' lol.
Good stuff
Super helpful! Can you do more design tutorials? Those always inspire me to really dig in and design, idk why it makes me feel super motivated
Thank you for watching and supporting my content! ❤ The design tutorials are inbound in the next week and I have another one coming in July here 💕
Not sure if Canadians are part of this discussion 😄but it's pop in general or the actual pop name (such as Pepsi). Thank you for the great video. I am doing my best with Titles and Keywords...so if I start making sales...either I am learning or just darn lucky! 😄
Pop in Canada!
You’re awesome with your information and your personality.
I definitely knew you were from the Midwest from your accent. For example it sounds like you’re saying “Utsy”. 😜 I’m from VA but grew up with parents from NC and married someone from Michigan, so my accent is all over the place. 😂
Thank you! you just got a new subscriber!
Thanks for watching and supporting my channel! ❤️
you're the best! can you please show how to speed up this process with Ai, chatgpt or Bard.?? please
This is the first video of yours that I have watched. I am brand new to Etsy and had no idea how to do it. I've watched several videos that explained what to do. I needed to know how and in terms that can be understood by someone such as myself. You have explained a great deal for me. Thank you.
Welcome to the channel and thank you for the feedback here! Thanks for supporting my content❤
I'm in Canada close to your mid west and we call it SODA, but many people call it pop also
Steve! What uuuup bro!
Hey heather...This is TeeZillafy here.....thanks for your informative video. It was very helpful. I have 2 queries, first - i am using the inbuild description via printify, i am not changing it while listing my prdt on etsy. Will that work? Second, i have a party or beer niche for tees, can i still list frosted beer mugs along with Tees?
Interesting point about how to say shirt. I notice though that etsy will rank me for terms I don’t even use bc I tested this. For example some people call sweatshirts jumpers which I usually don’t use. I was going to add it but then I tested a search for jumper and I showed up. It did say at one point in etsy seo guide that you dont need to write every type of way to say t shirt that they will rank you for them regardless. Are you finding something different or suggesting multiple ways to say shirt to be safe, not seem so spammy? Thanks
Regarding 17:32 - have you tested this? Going by what Etsy tells us, you don't need all 3, you should be able to rank for 'soda' and 'pop' just by having 'soda pop'. Same with tee' and 'shirt', they can just be one tag 'tee shirt'. Single word tags aren't recommended as it's a waste of space. They say not to repeat but then they also say keywords that appear in the same tag are stronger than keywords appearing in separate tags.
At the end of the day, all you need is your keywords, everywhere you can get them. Niche keywords are gold, and when all is said and done, what really ranks you is conversion and feedback rates. I'd love to see a video talking about conversion, it's so critical but no one talks about it!
I forgot everything that I learned from this video in the very end. Don't ask me why. But I am happy to forget everything 😅
I grew up calling it "pop". But I also know that in some parts of the US, it is called "soda", or "soda pop". At some time in my twenties, I began calling it "soda pop" because the single syllable word "pop" can easily be misunderstood while the term "soda pop" is pretty much always understood, even from a distance or in a noisy environment.
Here in the south it is called "A drink"
I’m in northern Indiana, I always say pop. My daughter lives in San Diego and the say soda.
You are so awesome! So glad I found you. BTW...I'm in Iowa. I say pop most of the time, but I may say soda once in a while. I never say soda pop! :)
Thanks for watching and supporting my content here! Yay to another 'pop' person haha! ❤
Good example using soda and pop to explain. California and New York we say Soda.
I'm in Maine and I say soda but my mom was from GA and they say pop.
This is a different topic...my friend and I are creating some digital
Downloads for Etsy...is there a way to both be on the Etsy shop and share profits
We Def say pop in chicago
Thank you Heather another incredible video, 🎉 thank you 🙏🏽
Thanks for watching and supporting my content! 💕
What about the best arrangement of the keywords? Which ones are the most important and which ones should go first?
What if I want to put both tee and sweatshirt in one listing? How to create the title? tia
brava
I don't know if this is accurate at all, but speaking of research before using any , _ - etc for especially larger projects, I'd want to know more about server spiders and tracking. Any kind of delineation might deter search if the spider is set to search up to the first delineation (symbol). If so, the string report would break. Just something that came to mind.
I just recently learned that pop was a name brand way back it the day that was produced in Pennsylvania I believe.
I‘m a fan of steve. I hope he has companions close
I'm in Australia and we say Soft Drink
Hey, as usual, thank you for sharing your knowledge. I'm curious about one thing, namely how to correctly check if my product appears on the first page for a specific phrase. When I simply search on Etsy, it's often found somewhere at the top, but when I check in incognito mode, it's not there at all. How do you do it?
Usually for rank checking you have to either go incognito or use a rank tracking software such as Everbee or eRank, etc. that pulls data from a server that can't be influenced by prior search queries. I've been using the Everbee chrome extension because it now has a 'rank checker' that you can sync your listings and it will show where you rank per tag which is a new feature that just came out. Outside of rank tracking software there is just incognito/private browser but sometimes it's like finding a needle through a haystack haha!
Pop!
Quick question...so do you recommend a comma between words in the title or just a space? Thank you for the great information.
I don't think it's necessary as far as I've seen bestsellers ranking for a mix and match of keyword phrases between the title, description and tags so that leads me to assume commas or any type of separators do not matter from experience and just take up extra space that could be used for a keyword. I think that's my own toxic trait is using commas still even though I know they may not be necessary😅
Great way to describe seo! I’ve heard to not put any commas or punctuations in the title, and make all words work with each other. Do you think that would help or hurt you in the algorithm?
Great thing to test on a listing. Make 1 with and 1 without. See how it goes.
My store now has 150 items and adding consistently.
I hate keywords stuffing 😢 I feel physical discomfort writing this way, so I switched to a mix - throw in as many keywords to have phrases but also making it somewhat grammatical... Maybe I'll test both kinds and overcome the pain 🙄😉😂😂
Found out in college that people who live in western Missouri usually say pop, while eastern Missouri people say soda. Not saying everyone does that, but I wondered if it was due to the areas they live in.
I'm a one week Etsy shop owner and I just got 3 views, I'll be back here after working on your strategies
update?
Steveee!
Hi steve
What up Steve-O
Does anyone know how long the algorithm takes to adjust your SEO when you change listong tags, title and description?
Give it a good month!
Where did the word pop come from anyway?
Mid west and south say pop. West coast says soda
I'm from Texas. They're all Cokes. It then is just what kind of Coke you want. And then it's Dr. Pepper. Especially Dublin Dr. Pepper.
1) Is the location that shows up in the front page of a POD seller the location of the seller or is that the location from where the products are shipped from (e.g. awkward styles address)?
I'm asking this because if its the location of the seller, that means south africa will be the location that shows up. will that not affect my sales since i'll only be targeting U.S. customers and they may think i'm shipping from south africa instead of U.S. (with e.g. awkward styles)
2) during the Etsy Setup: Is shop currency the currency of the country in which the business is located Or is that the currency of the bank account the business is using.
E.g. Shop Location: South Africa, Shop Currency: USD (i want to accept payments with my USD payoneer account)
❤
It's Pop! haha
Oh in VA we say soda.
Soda pop/ pop soda is fizzy drink 😅 🇬🇧
Do you no longer put T-shit tshirt tee in one tag? Also, Hi Steve. Where I am from a Coke is a Coke, a Pepsi is a Coke and a Sprite is a Sprite. I've always told my kids that s**a and p*p and c**a were bad words and we don't use them.
I still put the keywords in one tag it's definitely helpful for ranking for those specific search phrases from my experience! Also, haha to the other words being bad words. I also sad Coke along with pop but with Etsy coke would be a TM flag which is the struggle bus haha!😂
Shout out to Big Steve!
Hahaha to Big Steve😂
thanku i am wishing to enter cat niche
Etsy ads please 🤗
I have this written down for a future video! 🥰
Soda on Long Island
I enjoyed this video but am confused as you are saying to keyword stuff but Etsy says NOT to do this and it could potentially get you banned. I've also heard others on youtube say not to use a comma or anything between long tail keywords. It's confusing to get so much conflicting info.
Question--- the pop / soda pop example-- I thought that if you put "soda" in 1 tag and "pop" in another tag, that Etsy would put "soda pop" together in a search query? So that if you made 3 different tags out of that it would be a waste of tags??? (I get it that these aren't using all the characters in each tag, I'm just asking per example) or am I being too literal?? thanks 😉 --- and here in Michigan it's "pop" but my grandma from Illinois called it "soda pop" 😁😁
@@ccpippin307 thanks 😉 I'm still in the learning curve 😁 I'm learning so much from Heather's videos, and I wasn't sure if I misunderstood something 💖
I usually put 'soda pop' in one tag, the phrases and mixing keywords is great because search engine algorithms 'mix and match' keywords that are in phrases so if you put 'soda pop' and 't-shirt tee' in two seperate tags, sometimes you can rank for the phrase 'soda t-shirt' even if they aren't together. Haha to the pop- my fiance is from Illinois and he says pop, I also say pop and am from Indiana. Hopefully this helps! :)
Thank you! Just love your videos!! 💖💖 You're straight to the point, you're down to earth, you make sense, and you just overall rock! Thank you so much for helping the rest of us!
I thought there is a 29 character limit?? Referring to long term keywords
In SW Ohio, we say Pop
Could i get your shop name real quick to see if thats true?
West coast we say Soda
Was looking for your Etsy store, what is the link?
I'm from Chicago and grew up and still say POP