Do More with Less - Marketing Masterclass 2024 w/ Allan Dib

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  • Опубліковано 6 чер 2024
  • What if the most significant fortunes are made not in times of stability, but in the chaos of change?
    In this episode, Chris Do sits down with Allan Dib, marketing guru and the author behind "The One-Page Marketing Plan." Together, they delve into the transformative power of strategic pivots and the latest insights from Allan's book "Lean Marketing." They explore his journey from immigrant to marketing and IT success, emphasizing the power of a positive mindset towards money and marketing. This episode is packed with valuable strategies for anyone looking to understand their audience better and leverage market shifts. Discover how embracing change can open opportunities for your business, the importance of truly listening to your customers, and how to apply Lean Marketing principles to streamline efforts, reduce waste, and drive sustainable growth. Perfect for marketers, entrepreneurs, and business leaders looking to transform their marketing tactics and achieve long-term success.
    What You'll Learn:
    📈 Effective strategies to identify and capitalize on opportunities in a dynamic market.
    🎯 The importance of truly listening to your audience to revolutionize your marketing efforts.
    🛠️ Innovative techniques from "Lean Marketing" that challenge conventional marketing wisdom.
    In This Episode:
    00:00 - Intro
    01:30 - Allan Dib's Story
    12:34 - Struggles of Successful Marketers
    14:22 - What is Lean Marketing?
    18:14 - Brand Marketing vs. Performance Marketing
    24:33 - Money Mindset Mistakes
    34:19 - AI & Creative Services
    38:10 - 3 Leverage Points
    42:57 - Roles in Business
    48:00 - Sales Secrets
    1:07:05 - Allan's Top Advice
    1:14:19 - Conclusion & Outro
    👊 Don't just watch, act. Subscribe to the channel now and turn on notifications. Join the community of forward-thinkers who are not just dreaming of success but making it a reality. Are you ready to be one of them?
    #marketingstrategy #sales #salestips
    🫶 Find Allan Dib on Instagram:
    / allandib
    📚 Learn More From Allan Dib:
    leanmarketing.com/books
    🔎 Get access to more for FREE here: thefutur.com/free-resources
    🚀 Futur Accelerator
    The step-by-step blueprint and coaching program designed to get your creative business off the ground:
    thefutur.com/accelerator
    🥇 Futur Pro
    The professional creative community designed to grow your personal brand, your business, and your network:
    thefutur.com/pro
    ✍️ Other Courses, Templates, and Tools:
    thefutur.com/shop
    🎙 The Futur Podcast:
    thefutur.com/podcast
    Recommended books, tools, music, resources, typefaces & more:
    thefutur.com/recommendations
    We love getting your letters. Send them here:
    The Futur c/o Chris Do
    556 S. Fair Oaks Ave. #34
    Pasadena CA 91105
    *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.
    --
    Host: Chris Do (Bald Asian Guy Talks About Business)
    Cinematographers/Editors: @RodrigoTasca
    the futur, chris do, allan dib, marketing strategy, one-page marketing plan, 1 page marketing plan allan dib, 1-page marketing plan, lean marketing, business opportunities recession, make money recession, make money in a recession, how to talk to clients, sales,sales training, making a business plan, business plan, how to advertise your business, marketing 101, starting a marketing plan, how to sell, sales tips
    Marketing Expert Reveals: How to Win Customers & Influence Markets in 2024

КОМЕНТАРІ • 136

  • @khaledzakaria2207
    @khaledzakaria2207 4 дні тому

    Its 5:00 AM right here, and man I enjoyed this. Thank you Chris & Allan 🙏🏾

  • @HectorGarciaCPA
    @HectorGarciaCPA Місяць тому +6

    Allan Dib is great. Loved the marketing plan book

    • @allandib
      @allandib Місяць тому +1

      Thanks so much!

  • @dfd4688
    @dfd4688 Місяць тому +31

    Ice Ice Baby… your introduction inspired me to stop and listen to that video. Really spiced up my morning. Thanks for that. Cheers

    • @pamoja1696
      @pamoja1696 Місяць тому +1

      I C E what you did there. 😂

    • @dfd4688
      @dfd4688 Місяць тому

      @@pamoja1696 😀

    • @user-cf2vo8sc1n
      @user-cf2vo8sc1n 29 днів тому

      You mean the bland, generic scare tactics that cause people to take pause and grasp at what little straws are left?

    • @user-cf2vo8sc1n
      @user-cf2vo8sc1n 29 днів тому

      Cool... yall buy in. Instead of being genuine... 😒😑

    • @dfd4688
      @dfd4688 29 днів тому

      @@user-cf2vo8sc1n Tony Robbins 1975 in his own words asked__have you ever wondered why someone less skilled than you are has more success than you do__ he offered education… not that different from what we see today. Interpretation is often subjective so I suppose one might define this as a fomo type tactic. Cheers 🥂

  • @MaxRuso
    @MaxRuso Місяць тому +8

    Chris, love your channel ❤... Whoever is helping you also thank you

  • @christaeagleton4944
    @christaeagleton4944 Місяць тому +4

    This was great! Great advice and I loved the amount of laughter.

    • @thefutur
      @thefutur  Місяць тому

      Glad you enjoyed it!

  • @EcomCarl
    @EcomCarl 29 днів тому

    Allan's insights on adaptability and customer-centricity are spot on! Building goodwill and truly listening to customers are timeless strategies for navigating change and fostering long-term success in any industry. 🌟

  • @kevincounselling
    @kevincounselling Місяць тому +13

    vanilla ice vs spice girls is brilliant

  • @TeresaAnnDuran
    @TeresaAnnDuran Місяць тому +1

    Allan really delivered here! Chris, this is so good, exactly what I needed. Thank you.🙏🏽

  • @miami_photographers
    @miami_photographers Місяць тому +3

    Gotta love spice girls analogy

  • @vjackson01
    @vjackson01 Місяць тому +8

    Went and bought his book at the 25min mark. Love listening to other creators to find out I’m not the only one feeling a certain way! Cheers!

    • @allandib
      @allandib Місяць тому +4

      Than you so much. Hope you enjoy the book

    • @thefutur
      @thefutur  Місяць тому +2

      way to take action

    • @user-cf2vo8sc1n
      @user-cf2vo8sc1n 29 днів тому

      Cool... so you were scammed in the first 25min? You're why they have more money than you. You helped supply their wealth and image. Good job, thinking for yourself and innovating for yourself.

    • @originalrbp2869
      @originalrbp2869 20 днів тому

      ​@@user-cf2vo8sc1nsounds like you're a very bitter sad person wjo needs a hug

  • @atilla1950
    @atilla1950 24 дні тому

    Chris having big fun with this guy and it's awesome to see and hear him laughing! Makes me happy man.
    Great interview.

  • @ripebelly4631
    @ripebelly4631 Місяць тому +1

    I really enjoyed every bit of this interview!

  • @sonyaahmed4168
    @sonyaahmed4168 25 днів тому

    I like this guy! Such sensible, practical and inspiring advice and he's so humble! Hope to see him on your show again. Such a breath of fresh air, compared to guests who repeat the same vague 'advice' you hear everywhere and spend all their time talking about how super human they are and how they sleep 2.5 seconds a night.

  • @hoanglam2814
    @hoanglam2814 Місяць тому +1

    Insightful and interesting. I just finished his "The One-Page Marketing Plan." book last week, looking forward to the "Lean marketing" one :D

  • @PeteDetails
    @PeteDetails Місяць тому +8

    Chris is was a joy to hear your laughter in this interview! I could really tell that it was one you enjoyed which made it even more fun to listen to

    • @thefutur
      @thefutur  Місяць тому +2

      some guests are fun to interview. Allan is one of them.

    • @user-cf2vo8sc1n
      @user-cf2vo8sc1n 29 днів тому

      Generic

  • @SocialwithRocki
    @SocialwithRocki 10 днів тому

    This is the funnest interview ever ! I have the “One Page Marketing Plan” I got it when I first started in business, now 10 years in my business I am going to reread it and grab the new book! Thanks for this chat!

  • @fastfutureforwardbychristi9064
    @fastfutureforwardbychristi9064 Місяць тому +3

    Amazing insights and a huge pleasure listening to the two of you❤

  • @kfseomedia
    @kfseomedia Місяць тому +1

    Solid! loved this interview

  • @Straw9
    @Straw9 28 днів тому

    I’m starting my niche agency as we speak and this podcast just came at the right time! It is exactly what I needed 😊 Thank you both

  • @ZadiesLIVE
    @ZadiesLIVE Місяць тому +2

    The Futur, You're the best! I just had to subscribe!

    • @thefutur
      @thefutur  Місяць тому

      Thank you we appreciate that!

    • @allandib
      @allandib Місяць тому +1

      Chris Do rocks!

  • @Beaver_Monday
    @Beaver_Monday 25 днів тому +1

    Great insights! Also I realized that Allan Dib looks like Mike Israetel and I can't unsee it now

  • @TheMcBeed
    @TheMcBeed 27 днів тому

    This is pure gold.

  • @nwokochachibueze3464
    @nwokochachibueze3464 29 днів тому +1

    Allan is quite a brilliant Guy! you could also see that Chris was having such a great time interviewing him.

  • @WalkerDigitalStudio
    @WalkerDigitalStudio Місяць тому +3

    I pre-ordered his new book on Audible. I have the soft cover and audible of 1 Page marketing. Great show guys!

    • @allandib
      @allandib Місяць тому

      Thanks so much for the pre-order! I appreciate you.

  • @onetruecalling
    @onetruecalling 26 днів тому

    Great interview. Love it

  • @justine313
    @justine313 29 днів тому +2

    Thank you for this incredible podcast. I work in sales and marketing and our market is get saturated and I find myself getting lost in the noise. This episode gave me ideas on how I can approach things differently!

    • @user-cf2vo8sc1n
      @user-cf2vo8sc1n 29 днів тому

      Get out while you still can. The next generations aren't going to tolerate the current financial systems. In ways we do not yet comprehend. Good luck.

  • @tengma7849
    @tengma7849 26 днів тому

    I’m an ecom business owner. Love Allan’s both books. The first five chapters of his new book Lean Marketing are quite helpful for building landing pages.

  • @DreamwalkerTenesha
    @DreamwalkerTenesha 25 днів тому +1

    Listening to his book on audible! Thank you!

  • @josevargas686
    @josevargas686 Місяць тому

    Priceless!

  • @franklyvhs
    @franklyvhs Місяць тому +1

    Fantastic episode, one of the best ones so far!

    • @allandib
      @allandib Місяць тому +1

      Thanks so much, glad you enjoyed it

  • @kellylaf
    @kellylaf Місяць тому +2

    I just pre-ordered on Audible. This was really great guys.

    • @allandib
      @allandib Місяць тому

      Thanks so much!

  • @7Manubruyninckx
    @7Manubruyninckx Місяць тому +72

    Thank you for sharing. Financial education is crucial today to show incredible resilience and discipline in the volatile market, masterfully balancing strategy and insight for success. This dedication to continuous learning is inspiring...managed to grow a nest egg of around 2.1BTC to a decent 15B TC in the space of a few weeks... I'm especially grateful to Linda Wilburn, whose deep expertise and traditional trading acumen have been invaluable in this challenging, ever-evolving financial landscape..

    • @AntonioBonoso
      @AntonioBonoso Місяць тому

      I appreciate the professionalism and dedication of the team behind Linda’s trade signal service.

    • @jimmieTrosclair
      @jimmieTrosclair Місяць тому

      Trading with an expert is the best strategy for beginners and busy investor s who have little or no time to monitor their trades.

    • @gabhrielixx
      @gabhrielixx Місяць тому

      The key to financial stability is having the right investment suggestions for a diverse portfolio. Many investment failures and losses happen when you invest without proper guidance..

    • @Fdjp
      @Fdjp Місяць тому

      It was quite challenging to understand the different trends on my own until i found out about Wilburn. Trading made easy.

    • @Georgeduncan9
      @Georgeduncan9 Місяць тому

      What I appreciate about Linda Wilburn. is her ability to tailor strategies to individual needs. She recognizes that each investor has unique goals and risk tolerances, and she adapts her advice accordingly..........

  • @MichaelWilliams-lo3ix
    @MichaelWilliams-lo3ix Місяць тому +1

    Awesome

  • @jordanejde3419
    @jordanejde3419 Місяць тому +2

    I loved his book. The only thing I dislike is all of the spam I have recieved from them since getting their free marketing template.

    • @allandib
      @allandib Місяць тому +1

      Hey Jordan! Glad you enjoyed the book. We email our list twice a week and always try to make the content valuable.

  • @khairt1731
    @khairt1731 Місяць тому +3

    Awesome. Im getting his books now

    • @allandib
      @allandib Місяць тому +1

      Thanks so much. Very much appreciated.

    • @khairt1731
      @khairt1731 Місяць тому +1

      ​@@allandibyou're welcome. I just ordered it and I must tell you I was surprised when you said youre syrian. I love the Syrian people.

    • @allandib
      @allandib Місяць тому +1

      @@khairt1731 We love you too 😜

    • @khairt1731
      @khairt1731 Місяць тому +1

      ​@@allandib🤜🤛 Al-Sham

  • @scriiv
    @scriiv 14 днів тому

    💎Best takeaways: Change your mindset about money, simplify marketing to few proven methods, and build goodwill to get people interested.

  • @dfd4688
    @dfd4688 Місяць тому +1

    “A lot of your wins will come from doing the common stuff uncommonly well … it’s not the best that wins it’s the best marketing that wins every time…. Use marketing to “make how you do what you do visible.” Often I’ve heard similar statements (“it’s not enough to be the best”) I think this is the first time I’ve heard a solution. Thanks for that cheers 🥂

    • @allandib
      @allandib Місяць тому

      Great takeaway

    • @dfd4688
      @dfd4688 Місяць тому +1

      @@allandib I’m looking forward to listening to audio book available May 7 thank you for sharing.

  • @aristotlemaniago8801
    @aristotlemaniago8801 Місяць тому +2

    Thank you so much.

  • @iamthekaverik
    @iamthekaverik Місяць тому

    The amount of scifi lore reference in this episode is making my brain light up.
    "I am no jedi"
    / "Only the sith deal in absolutes"
    - Allan Dib (paraphrased)
    Doon Too: Return of the Email Marketing
    - Chris
    Would be really funny if this was made into a thumbnail or hook of some sort

  • @rbdesignguy
    @rbdesignguy 25 днів тому

    44.10 is where freelancers make money no doubt

  • @davidkarapetyan3685
    @davidkarapetyan3685 Місяць тому

    Hey Chris. As you mentioned about your marketing challenges I have some interesting ideas for you.
    Idea 1 - As you're top-notch in creativity why don't consider education programs for kids? Why don't make the kids in the US creative? To teach the things that they don't learn at school. The best part is that you don't have to reinvent the wheel. Just steal the experience from an Armenian company called Tumo.
    It started in Yerevan (my city) and now it's available in various countries including the US, France, and Germany.
    Idea 2 - Another scalable idea is to target enterprises. Teach their sales teams. These huge clients will bring you stability and big contracts.
    What do you think?

    • @user-cf2vo8sc1n
      @user-cf2vo8sc1n 29 днів тому +1

      This is the only good comment here. You actual added value to the conversation. Thank you. Idk why he didn't like your comment when he liked all of the ones where people were kissing his ass.

    • @davidkarapetyan3685
      @davidkarapetyan3685 29 днів тому

      @@user-cf2vo8sc1n Perhaps they received tons of comments and it's hard to track))

  • @mugunthanmugunthan3903
    @mugunthanmugunthan3903 Місяць тому +3

    Im your 100th Viewer 😊😮

  • @PUMPINGSHARK
    @PUMPINGSHARK Місяць тому +1

    8 hour podcast 👍🏼

  • @Crecermovil
    @Crecermovil Місяць тому

    Recent Sub here: Can´t wait for that Linkedin series you 2!!

  • @josevargas686
    @josevargas686 Місяць тому +1

    I am taking with me the idea that we are all in marketing and customer service but we just so happen to offer some side dish with it

  • @sirenblog2583
    @sirenblog2583 Місяць тому

    ❤ Thank you for a fabulous video. Love your channel and podcast

    • @thefutur
      @thefutur  Місяць тому +1

      You are so welcome! Thank you

  • @charliemonk3973
    @charliemonk3973 21 день тому

    Lols great intro

  • @Camilla-tc8vq
    @Camilla-tc8vq Місяць тому +2

    THIS INTRO IS ELITE

    • @allandib
      @allandib Місяць тому

      Chris and his team are awesome!

    • @user-cf2vo8sc1n
      @user-cf2vo8sc1n 29 днів тому

      It was uninspired and unoriginal 😂

  • @mziyandamdai3219
    @mziyandamdai3219 Місяць тому +1

    Thanks

  • @streetpsyche
    @streetpsyche Місяць тому +3

    🤞🏽💯

  • @joan3422
    @joan3422 Місяць тому

    amazing guest with cool new perspectives !
    more of this please

  • @Vant42
    @Vant42 Місяць тому +1

    Priceless.

    • @user-cf2vo8sc1n
      @user-cf2vo8sc1n 29 днів тому

      Cause it is literally worthless. Nothing of value was said.

  • @digitalandsocialtrends
    @digitalandsocialtrends Місяць тому +1

    Incredible podcast you two🎉 Chris would you please notify your audience on Instagram or on Youtubr when you go live with Allan on LinkedIn- or may be somehow share it here after. Would really appreciate it

  • @paulanyama4080
    @paulanyama4080 Місяць тому

    I'm like stop, collaborate and listen.

  • @turbopl1
    @turbopl1 Місяць тому +2

    ✮✮ ᴘʀᴏ classy show. thank you Chris & Allan. you rock!

    • @allandib
      @allandib Місяць тому +1

      It was a pleasure. Glad you nejoyed it.

    • @turbopl1
      @turbopl1 Місяць тому +1

      @@allandib if next ⊃∪∩⋲ messiah would be about marketing, you’d be without question, the one and only, Lisan Al’lanDib ^^

  • @khairt1731
    @khairt1731 Місяць тому +2

    30:21 This is called the Law of Transference. Its legit.

    • @allandib
      @allandib Місяць тому +1

      It is!

    • @khairt1731
      @khairt1731 Місяць тому +1

      ​@@allandib I learned this the hard way when I practiced the dark art of "social approaching" the opposite gender 🙃😂

  • @gisellesinclair6811
    @gisellesinclair6811 Місяць тому

    The fundamentals of marketing remain the same as they have ever been - identifying a need/desire in the marketplace, identifying the target demographic, pricing it appropriately, securing distribution and promoting/advertising. What I like about these conversations is that your focus is on learning to identify what makes your product unique instead of how many online views to aim for. It’s interesting that with all the flashy, informative bits of video like this and the hundreds of marketing books for sale, companies continue to make the most basic mistakes - running out of popular product, inconsistent promoting of events, making it hard to find what customers are looking for, creating cookie cutter social media campaigns, ignoring the one-to-one contact with influencers and journalists.

    • @user-cf2vo8sc1n
      @user-cf2vo8sc1n 29 днів тому

      🤡 you're stuck. You have no clue what is coming. Marketing, money... is about to be entirely obsolete. Your ideas on the market will be as valueless as money.

  • @mohanadramadan-zu9gv
    @mohanadramadan-zu9gv Місяць тому +2

    can you give me advice for kid whose age 16 and want to start business life

    • @allandib
      @allandib Місяць тому

      Learn marketing. It's THE most valuable skill

  • @Louisadamson
    @Louisadamson Місяць тому +1

    31:12 Same for me and it’s been frustrating and unfortunate. I have an older sister for two years and an identical twin brother. Even the “Rich Dad, Poor Dad” reference, a book my brother gave me the year it came out, a few months before graduating high school.
    They both have spoken of wanting to do a certain thing and would never act when I asked, even after seeing my actions and results. I wanted them and others to come along with me and now it’s resentment. So so frustrating.

  • @ritvarsfreimanis
    @ritvarsfreimanis 15 днів тому +1

    Imagine how many offers Alan got after this 😂

  • @mohanadramadan-zu9gv
    @mohanadramadan-zu9gv Місяць тому +1

    give me a advice for kid who is age 16 and want to start business life

  • @IshmaelBennett
    @IshmaelBennett Місяць тому +1

    Hmm, great insight but I wouldn't want to work with him as speed is so important to him. I think Chris has said in the past, don't charge by time.

  • @stephantynes3155
    @stephantynes3155 Місяць тому +1

    I'm not sure if delivering in half the time is the best advice.

    • @allandib
      @allandib Місяць тому +1

      It is for clients who appreciate and are willing to pay for speed.

    • @user-cf2vo8sc1n
      @user-cf2vo8sc1n 29 днів тому

      It's just not a good rule of thumb.

  • @ThisDesignLife
    @ThisDesignLife Місяць тому +1

    Vanilla Ice made more money though from one song

  • @user-cf2vo8sc1n
    @user-cf2vo8sc1n 29 днів тому

    Say what you will, but when every single financial institution collapses as it should... what are you going to do with your "wealth"? What are you doing with your wealth now to ensure that these systems do not collapse? ???

  • @zenmediaagency2452
    @zenmediaagency2452 Місяць тому +2

    Mostly rambling in this video not going to lie

  • @peterskjold9205
    @peterskjold9205 20 днів тому

    love the channel.... but I does not sound very LEAN

  • @andrebishop3948
    @andrebishop3948 Місяць тому +1

    I feel like he said a lot of nothing in 24:40 that whole section

    • @allandib
      @allandib Місяць тому +1

      Thanks for the feedback. I'll try to do better next time!

  • @bezymjannaja
    @bezymjannaja 26 днів тому

    Guanajuato has nothing similar to Detroit. At all. It looks like Italian city and full of tourists and students.

  • @yasirnabi6738
    @yasirnabi6738 Місяць тому

    23 years old seriously, Im then 100 how about that

  • @ABoyCalledRic
    @ABoyCalledRic Місяць тому +1

    Gotta admit this one wasn't it. Didnt learn anything. Props to smashing it in your field but the only bar was the intro.

  • @user-cf2vo8sc1n
    @user-cf2vo8sc1n 29 днів тому +3

    This is an echo chamber of generic thought.