Overcome SHINY Object Syndrome 💎 (Attention Small Business Owners)
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- Опубліковано 2 сер 2024
- Shiny object syndrome is the tendency to chase something new and shiny. You might be working on a great business idea when suddenly, a new idea pops into your mind.
You abandon the old idea and chase the new one until something shinier catches your attention. It’s a continuous and potentially dangerous cycle that can have a detrimental effect on your business.
On the other hand, having shiny object syndrome as an entrepreneur can also be a positive thing. You just need to know how to use it to your advantage without letting it destroy your productivity and business!
In this video, I reveal how you can stop letting shiny object syndrome distract you from growing your business while also using it to your advantage.
In this video, I cover:
• What shiny object syndrome is
• The pros and cons of shiny object syndrome
• How to use shiny object syndrome to your advantage
• How to balance the pros and cons of shiny object syndrome
0:00 - Introduction to Shiny Object Syndrome.
0:44 - SOS a double edged sword!
1:00 - What are the positives of having Shiny Object Syndrome.
4:14 - One of the reasons a business fails and another succeeds.
5:23 - Tame tip #1: Being strategic 'Will it make the boat go faster?'
6:42 - Tame tip #2: The ability to focus on the right things.
8:53 - Tame tip #3: Sometimes we need to slow down to speed up.
10:17 - Tame tip #4: Less is more, can you deal with what you are taking on?
12:10 - Use it tip #1: SOS Playtime!!
14:55 - Use it tip #2: Finding your integrator.
What technique will you use to make sure that shiny object syndrome doesn’t get in your way? - Let me know in the comments
I post a new video every Wednesday, so please subscribe to this channel (CEO Entrepreneur by Tamer Shahin) NOW
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Don’t forget that you can also read the blog post on this topic if you prefer, just head over to ceoentrepreneur.com/shiny-obj... and read the post titled - Shiny Object Syndrome
This video is Shiny Object Syndrome - • Overcome SHINY Object ...
ABOUT ME
Hi! I’m Dr. Tamer Shahin, the Founder & CEO of CEO Entrepreneur, where we help small business owners scale their businesses, without sacrificing their lifestyle, wellbeing, or freedom. I’m also a Serial Entrepreneur, TEDx speaker, Executive Coach, Consultant, Author, Speaker, Investor, and now… I'm a ‘UA-camr.’
I’ve grown several multi-million-dollar businesses from scratch. Some of these businesses were massively successful and others turned out to be catastrophic failures! Nonetheless, I picked myself up and learned a lot from all of my extraordinary success and catastrophic adversity.
Now, I’m taking everything I’ve learned and leveraging it to create this UA-cam channel and help people like YOU scale your business to astronomical heights. Each week, I’ll be sharing tactics, tips, tools, and insights to help transform you into a “cool as a cucumber” CEO.
*Disclaimer*
Results are not typical nor guaranteed. You are responsible for your own actions and decisions. Neither Tamer Shahin nor CEO Entrepreneur can be held liable for any results you may or may not get as a result of decisions you take during or after watching these videos.
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#SOS
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What technique will you use to make sure that shiny object syndrome doesn’t get in your way?
I mention these videos in this video, so catch them here:
Why you NEED a strategy for your small business: ua-cam.com/video/3Hzs-vY3i_0/v-deo.html
Essential Books for Small Business Owners and Entrepreneurs - How to Run a Business Effectively: ua-cam.com/video/mJ5TVt2twzw/v-deo.html
Hahaha love those shiny movie clips 😂 I really suffer with this, I can totally go down a rabbit hole given half the chance!
Thanks Justina! Sometimes going down the rabbit hole is a good thing... but keep it in check and only a small portion of what you do. What was the most useful tip for you?
I have just seen this video at exactly the right time (shiny syndrome on steroids - most of Xmas holiday used up). I have been turning myself around, considering and playing with tools to fill gaps in my tool stack (stuck on Asana vs Clickup vs make do vs do I need a PM tool) for approx. 8 months lol). So thank you 😀
You're welcome! Remember tools are just that, tools. Focus on why you need it and how it should help you before adding one to your arsenal. Good luck!
@@CEOEntrepreneur your absolutely right - during our annual planning meeting yesterday, we decided on ClickUp - I often use your videos as a reference point to ensure we are doing the right things - really helpful content, so thank you for your continued efforts
I've never thought that I'm suffering from this kind of distraction. I've been in the loop of trying new things (since the lockdown in March) and never actually succeeded in any of those things up until now. These tips are really helpful for me and for everyone trying to achieve their goals. Thanks, Dr. Tamer! This video is worth sharing!
That’s one of the problems! When we are in this loop, sometimes we don’t know we are and we keep trying to convince ourselves of reasons why this new thing is important and better. Stay focused! Thanks for your comment!
It's always exciting to go with most trendy stuff out there!! Really thoughtful point to address ;)
Amazing video!! ❤
I know only too well how exciting (and distracting!) keeping up with trendy stuff can be! I have enough gadgets to prove it. But it's really important to compartmentalise and know when the right time to focus is and when the right time to go after the new and shiny trends! :) Thanks for your comment
Thanks Tamer , it was marvellous talk , we have to stay up to date with the developing trends to shiny object syndrome.
Thank you! Yes stay up to date... but don't be distracted by staying up to date ;) Keep focus on what you need to achieve!
What a beautiful coincidence! First of all, I would really like to embrace the way you shed light on to such critical topics for us. I have been thinking about SOS for awhile especially this part of slowing down as an imperative to speed up. Thank you one more time for the great content. It really helps. I am gladly going to share my thoughts about SOS referring to this video on Linked in very soon, as well.
Thank you! When you share it on Linkedin, feel free to mention me! Thanks again! :)
@@CEOEntrepreneur It would be my pleasure to do that! Thank you :)
Wow! This video is really very helpful. You explained really well. My favourite is "Does it make my boat go faster?"
One question I wish to ask sir. By less is more, you mean Pareto Principle right? Please correct me if I'm wrong.
Thanks. Have a great day!
Thanks for your comment! The Pareto Principle is one way of looking at it yes. The idea is focusing on less things can enable you to master and optimise better so yes find out the 20% (or thereabouts) of things that will really make the impact and focus on those... Best of luck!
Really appreciate your content! Can you please talk more about how to prioritize projects in your business? With so much emphasis on digital marketing and content creation as a solo entrepreneur, it gets difficult to access what will actually lead to more clients?! I am a Psychologist and a career counselor in India and I have recently started my company Career Wellbeing.
More so how does delegating your operations for services like counseling in my profession would look like. Where I am trying to build by brand credibility initially through my counseling services. My products and services include things other than just counseling. In India, I am looking at this as a business and not just a private practice.
Thank you for your help!
Great questions and topics. I’ll add to my list of videos and will mention you when I cover it. It will be several weeks before I release it but stay tuned. In the meantime try to think strategically where you want your business to go and what needs to happen for you to get there. Also try to figure out what challenges may get in your way and what would you need to do to prevent or overcome them. Then try to focus on one thing at a time. But I’ll make a video on on what to prioritise and in what order. Good luck 🚀
@@CEOEntrepreneur thankyou so much appreciate it !!
Thank u
Welcome!
I manage SOS by turning distractions into directions with my word creations - GRANTASMS! They are the anchors that keep my focus and help me achieve “playful mindfulness.”
Love the word creation! Have to come up with one for myself!
@@CEOEntrepreneur feel free to reach out to me if you’d like some help with that - I am the Social Wordsmith. 😊