As a luthier myself, it's great to see a company like this with a director who wants the business to remain small. This is the only way to maintain quality. I only recently started playing a buying guitars. I am 64 and spent most of my music career as a classical bassist trained at some of the finest music schools in America. With the decision to add luthier skills to my basket, I quickly found that the 'big houses' of the violin world which handled most of the very expensive instruments, were more concerned about bottom line than the quality of work they were doing on the finest violin family instruments the world has known. Staying small, yes we still need to worry about our 'bottom line', but we can control the quality of our work much better. Kudos to Jin and his crew for really understanding this concept. Their guitars are really gorgeous, and with their attention to detail, I will certainly be adding at least one of their guitars to my collection in the near future. Thank you for making this vid. I love finding diamonds in the rough - those lesser companies with lower prices but still really quality offerings. These guys are doing things right.
Since you are a luthier, would you say that left and right are typically done by one guy, or would they dedicate a lefty guy to the task generally? Does it matter if a luthier doesn't do lefties as often, it'll still be just as good?
i was a career letter carrier, im 70 now but from 25 to 55 i delivered mail to so many small businesses in storefronts just like this. i have had so many tours.. I love it. i always had time to see how the magic is done. success is a job shop. get big and watch your special k go out of the mix.
I own 3 AIO guitars..2 Strats and a LP style. They came set up exactly as specified in the orders and they play great! Happy to finally see Jin and his shop. Fantastic guitars all around.
Dude I still have my blue Wolf WLP and It’s my main guitar. I showed it off to people who owned gibson customs and they were blown away. Such good instruments
it's pretty interesting to see how jin doesn't necessarily want to expand as a brand, because that would affect the quality of QC itself. He just wants to make sure everything that comes through is to his standards.
That's the truth. You just couldn't give the guitars the QC they'd need when you're producing so many. I've been very interested in AIO/wolf guitars for a while, but I only like to upgrade or get something that's at least as nice as what I already have. Otherwise it probably won't get played...but then again harley benton surprised me in that aspect.
This is a great insight as to how luthier‘s work. I understand exactly what you’re saying Brother) and I also watch other channels that are just losers because like I said my comment I just got a luthier kit that just came in recently and I’ve got several guitars that I want to do the same thing as this guy is doing to make them sound as beautiful as possible they do have problems some of them I will keep. They look great. They do sound great right now but I want them to sound absolutely beautiful and look amazing. So right on brother you’re interested in this is me and I like people understand what is going on or if I don’t know somethings sometimes like I get the answers. I would suggest if you’re not a luthier and you’d like to do this kind of stuff you can get the kids yourself. And it’s mostly minor adjustments and fretwork things like that. But it’s really fun to do you might wanna look into it Bro. Have a good one. My voice recognition system is screwing up. I hope everything came out right. Lol.
@@kiezersosay49 Harley Benton goes through Jin ? Does anyone know if H. B. goes through Jin to make their Guitars better before they get sold ? I hope everyone is doing well .
" ... my luthiers get fired because they are lazy - not doing great job ... " 🤣🤣🤣- hats off - this single statement got me sold. Just shows how passionate and thorough Jin is about the work. EXACTLY what is needed to ensure that the instruments are of a high quality in terms of setup and playability after passing these stages of inspection. This kind of attention to detail is so rare and getting rarer in these times of 'big profits', 'cost cutting', 'cheaper materials' and 'shoddy workmanship' in general. Luckily, the world of guitars is an exception with the 'quality for the price ratio' getting higher by the day.
I love how much attention to detail he and his staff have towards the instruments coming into his shop! I like his idea of keeping the brand under the radar so that he can continue making high quality instruments at affordable prices!
I’m so glad you arranged to show us Jin’s AIO shop, so we can see his attention to detail. That’s extremely unusual to find from any brand. It really adds to the value and quality. Thanks to Jin and his fellow guitar tech for striving to provide quality instruments in a manner that I’ve never seen from ANY brand, at ANY price point.
I have bought Wolf guitars from Jin and had work done on others. He redressed the frets on my old Washburn 12-string, replacing almost a third of them due to wear and the result was amazing. As you know, from interviewing him, he is a no-nonsense kind of guy and he calmly and patiently schooled me in proper guitar care. He took a home built guitar that my friend's son had made for him in a high school shop class and completely remedied the intonation issues. I'm so glad to see he has relocated from the downtown LA location, where you had to enter from the tiny parking lot entrance in the back, due to security concerns. This man is just amazing! Thanks for talking him into doing an interview (as I'm positive you had to!).
Hey Max, I want to acknowledge you for having the best guitar channel on UA-cam. This location shoot demonstrates why you are the best. Jin and his team are doing fabulous work. Thanks guys!
FINALLY!! Glad to see you're a man of your word. Not that I doubted it. Just very happy to see what many customers never get to see behind the guitar shop. THANK YOU MAX!!
My personal experience with Jin and AIO Guitar was top notch and personal. It was shipped and received in perfect condition I highly recommend AIO Guitar!
Got two serviced by Jinsoo. They play AWESOME! If you haven't visited his shop, you absolutely should. 🔥👊 Perhaps, other shops can learn a thing or ten about customer experience from Jinsoo. My go-to shop for all my guitar needs.
Max; Wow, I didn't realize this was the shop where they actually work. I've seen the storefront for years (it's directly across the street from where I get my hair cut!), but it never looked from the street like anyone was there. When I bought my Wolf 335 after seeing your review of their LP style guitar, I went to Jin's shop in Korea Town to pick it up and he set it up for me while I waited. I'm still very happy with that guitar! Thank you!
as a proud owner of AIO guitars, is nice to see Jin and the work done. I never had an issue, and always great respond from Jin. looking forward to buy more. amazing great quality
Thanks Max! That brief tour at the guitar shop was really interesting. I have recently bought my first instrument from AIO Guitars. It is my first guitar purchase ever. It is due to arrive in a day or two. Jen said that he was planning to ship it out on Monday; today is Tuesday so you know that I’m excited about it. I’m keeping my ears tuned for the sound of a delivery truck. Anyway this purchase was largely influenced by your spots while speaking about AIO guitars, and a brief video with the tech doing his job. This show of yours has expanded a bit about this ‘tuning’ process, and shows how important that it is. [I know this for a fact, because I keep my skis in tune, not for sound, but for how they will handle under different surface conditions on the slopes, from powder through ice. This must be considered or your day won’t be as fun as you may expect; I digress, sorry] Anyway I feel that I know Jen a little more than before, when he has called to ask me a few questions & talk about my purchase. Who does that anymore? I’ll tell you: only a business owner/operator that cares about his customers, that’s who! I feel really good about my guitar purchase from him.
Cool to see the personal attention each guitar gets. This gives me more confidence that ordering their guitars will deliver a good playing instrument. Thanks
@@nicolasbeaudry6158 I think you'll find most are coming from IYV's custom shop equivalent in Viet Nam & some are from S. Korea. But you're right that Jin and his crew do the QC inspections & setups.
After watching this video I will be buying one of these guitars. They seem to put their heart and soul into what they ship out. I absolutely want to back this kind of work. What an absolute gem. Thank you for sharing this, Max!
I have to tell you - I just purchased a TC1-H ( with a beautiful flame top ) , and this thing is incredible! It looks like a piece of art , it feels amazing in my hands , and plays perfectly !! Im telling you that the setup work they do on these guitars is second to none. I think that he has found a very good manufacturer/product , brings these things in, and then fine-tunes them, and the ultimate end result is incredible guitars that rival some of the finest instruments that I have played.
This makes me appreciate AIO Guitars even more. The quality control behind each guitar. The passion put into making each one specified to the player's need. I really admire that level of dedication. Definitely going to buy a few of their guitars in the near future. Huge respect to Jin for wanting to keep the company small in his control. It's commendable that he chooses quality over more money.
I got half way through this video and I went to the AIO website and bought a neck thru, strat style guitar an HSS setup. I told Jin that I heard about AIO from you buddy. :)
Wow! That's amazing! Thank you for sharing, Max. So good to see a business owner with that level of hands on commitment and passion. Kudos to him for wanting to stay at a manageable level without expansion.
After seeing one of your videos,I bought an AIO guitar. It was around Christmas, due to the volume of sales my guitar was late. I contacted them. They proceeded to make it right. I received the guitar. I was surprised at the quality of neck work that had been done. Via email I let them know. After seeing this video, I understand why it was late. I appreciate the workmanship. Good quality quitars.
I bought one of their Single Cut LPs during Covid... It made getting through the plandemic much easier.. Thank you Jin!!! Oh, and thank you Max, for bringing these great guitars to our attention.
I have never seen somebody level the entire fretboard with the strings still on. That was wild. I'm now even more excited to buy that redburst single-cut, its great to get to see the luthiers and the company, thanks to Max, and to Jin for doing such good work.
I guess I got lucky Max, I went to their shop ‘cause I’m a local, 14 months ago, next city west, shortly after you reviewed their 335 model, at that point I don’t think he had hired the helper yet, because I played one out of a box, but then he brought me one that was set up. It wasn’t the least expensive guitar I ever bought, only the Amazon headless you also reviewed was less expensive but considering the action and fretwork aspect, the beautiful flame top, & unlike all the others I’ve bought last 6 years, the set up was perfect, I’ve made no changes, except to put 9’s on it, it’s a great guitar.😃
Happy owner of a wolf tc1 here. For the folks not aware of this micro brand, price is low by cost cutting on finish, the guitar is a beast where it matters. I ended up putting dimarzios in there not because I felt necessary, but only to make it more"mine". Aio and Wolf are workhorse gems that only need to be played, played, then played again.
Thanks for this. I believe they use IVY for one of their manufacturers. After getting my own IYV, I'd definitely buy from AIO to get that level of attention. Really between their level of attention and the build quality of IYV, you have a heck of a combo there.
Purchased a W400 TRE a couple years back and have to mention besides the setup done by AIO the communication from Jin is excellent as well. Answered all my questions quickly both email and phone call. I keep putting down a custom shop fender strat and a Les Paul that I had plecked at a local guitar shop in lieu of the W400 which to me just feels better when playing. I'm not saying the AIO guitars are in the same league as some of the high end custom shop models but it just goes to show that its so much better when the time is put in by the seller in the setup before it goes out to the customer and can make such a huge difference. I would especially recommend to all beginners and first timers just starting out to consider purchasing thru AIO. Thanks Max for visiting the AIO store.
I am so pleased to see the bass is presented.My primary "finger voice" is just that. Recovering from a work career ending hand injury, music is now my focus! Thanks again for giving us a wider view. Home base~Chicagoland, Skokie.
Great, great, great video! I am stunned by all of the detailed work that goes into each guitar, especially when you consider the low prices they charge. Honestly, I don’t understand how this business model is sustainable. Add up the materials and the man-hours put into each guitar, and then look at the price. Is their profit? Of course. Enough profit? Time will tell. Let’s hope they can keep it rolling!
As a proud owner of both a Wolf blue 335 and an AIO Tropical Sunset Tele, I continue to marvel at the level of quality and workmanship of the Wolf/AIO guitars. Not to mention that they are really nice to deal with and very responsive. I fully intend to buy more from them in the future. Thank you, AIO, and THANK YOU MAX for your incredible videos. I am a huge fan....
I have an AIO guitar and am very impressed. When I ordered it, they e-mailed me and asked how I would like it set up. It arrived flawless. Although I own many guitars, I play this one every day.
Max, because of your reviews and demos of these guitars, I took a leap of faith and ordered one of the AIO Strat style guitars. I really don't know what to expect but I'm hoping for a good experience and one that I don't regret.
I just ordered an S4, got a response to the setup form within an hour. Very excited to get the email that it's on its way home to me! Thanks Guitar Max for the awesome video of the AIO shop which was a main selling/purchasing point for me!!
It was great you were showing his shop , he said he is very ,very picky. And he doesn't want to be too big . Now, I want to get one of his guitars. Good video!
Just bought my first one. I can’t wait to get my hands on it. As soon as I ordered it Jin called me personally to double check my setup order. Very impressive.
Bought a Wolf WLP 750T a little over a year ago based on your recommendations. Still just blown away by it. Right up there with my Gibson and Fenders, and I reach for it just as often. Even now, I wonder if I got a uniquely awesome one or if they are all so awesome! (I'm betting they are ALL that awesome) Ya, its THAT good!!!
MAX: I just got the "AIO S1 Wolf" (Black) that you reviewed (except mine is the SSH instead of the HSH you had) and so this video is great to see! Jin seems really genuine about his concern for the customer and that's really great to know when thinking about future purchases! 🙂
I bought a Wolf Wlp in 2019 It came in all the way to Ky. It was in tune! It playe low ,slick and fast ,All I done to it was put in coil split and Wilkenson M series budget pickups,I liked it so much ,I ordered another one A A I O sc 77 ,Im happy with them ,I play them alot ,Theyve held out great ,And hold extra good tune.
I bought my AIO because of your review a while back and absolutely love this guitar. Once my guitar got to their shop, i had several emails back and forth about what setup i would prefer. Took about two weeks to get my order and i couldn't ask for anything better.
Thanks for this video. I have had a brief email exchange with Jin in the past but now I really understand. The hard part now is picking a model to purchase. Thanks again!
I stopped by about five years ago while I was in L.A. And they graciously let me look around for a short while. But I think at the time it was a different location closer to downtown L.A. The camera doesn't do these guitars justice. They are stunning in person. Nice video Max!
Awesome company and craftsmanship. I have 4 Wolf guitars from AIO before the new headstock design. Mine say Wolf with the picture of the wolf. I have 2 WPRS guitars which are PRS copies, a Les Paul copy with orange flame top and the Les Paul copy with the mother of pearl and abalone top. It’s just gorgeous. The pickups are decent. I was so impressed I emailed Jin Soo and Ingushed about the customer service and craftsmanship and of course the setup. Great guy and company for sure. Best deal out there…
This is a great video. I am happy to see at least one company is really looking at the products before they are sent to the customer. Thank you for taking the time to show us how they ensure quality. Also, thanks to Jin for letting us see his process.
Thx for this. I ordered a WOLF WLP750 and an AIOSG when the shop was located on Western Avenue in Koreatown near DTLA. Crazy expensive real estate, I’m glad Jin set up his operation at this location. He’s a good guy and I love the fretwork on these guitars. Amazing how just a little bit of care can make the playability and action ensure a really great purchase.
AIO's theory of the guitar market fits well into your observation Max, with which I agree, that overall the construction of guitars has improved tremendously, that most are made overseas anyway, and that what distinguishes guitars now is the "last mile" -- the little Q/C things like intonation, setup, action, frets, nut filing, etc. All of this work should probably be done on every guitar sold regardless of brand. With AIO you know you are getting it. Good luck finding someone these days at a guitar shop that even knows how to do this work much less who would charge a reasonable price for it. I'll likely be purchasing and AIO soon. My only concern is that they are a bit mysterious about their hardware.
Wow! Max you did this company justice. AIO was not on my radar until now. I hope they come out with a V shaped concept. I would not hesitate on a on a purchase. Thanks.
Really like the *Green LP* but would love it if it had *gold hardware!* 😁 The attention to "set details" is truly impressive and customer centric! 🧐 *_"Jen holds to his passion for a quality guitar from one musician to another!"_* ❤🔥 😎 Truly special person and company! _Very impressive!!_
What a great business owner. What a great video. Yes, very revealing to see how much care goes into each guitar. Thanks, Max! One of the best behind-the-scenes guitar vids I've seen. I have a great curiosity about the lives of the people in Indonesia, Japan, and China who make the guitars we love so well. I mean the workers on the floor. Wouldn't it be great to know them better? Someday....
As a luthier myself, it's great to see a company like this with a director who wants the business to remain small. This is the only way to maintain quality. I only recently started playing a buying guitars. I am 64 and spent most of my music career as a classical bassist trained at some of the finest music schools in America. With the decision to add luthier skills to my basket, I quickly found that the 'big houses' of the violin world which handled most of the very expensive instruments, were more concerned about bottom line than the quality of work they were doing on the finest violin family instruments the world has known. Staying small, yes we still need to worry about our 'bottom line', but we can control the quality of our work much better. Kudos to Jin and his crew for really understanding this concept. Their guitars are really gorgeous, and with their attention to detail, I will certainly be adding at least one of their guitars to my collection in the near future. Thank you for making this vid. I love finding diamonds in the rough - those lesser companies with lower prices but still really quality offerings. These guys are doing things right.
Since you are a luthier, would you say that left and right are typically done by one guy, or would they dedicate a lefty guy to the task generally? Does it matter if a luthier doesn't do lefties as often, it'll still be just as good?
i was a career letter carrier, im 70 now but from 25 to 55 i delivered mail to so many small businesses in storefronts just like this. i have had so many tours.. I love it. i always had time to see how the magic is done. success is a job shop. get big and watch your special k go out of the mix.
Let’s make this company shine and hopefully others will follow this same quality standard! Hats off! 🎉
What I love about AIO is that they’re lefty friendly, no price gouging for dexterity.
+1 lefty
I own 3 AIO guitars..2 Strats and a LP style. They came set up exactly as specified in the orders and they play great! Happy to finally see Jin and his shop. Fantastic guitars all around.
Dude I still have my blue Wolf WLP and It’s my main guitar. I showed it off to people who owned gibson customs and they were blown away. Such good instruments
Max, thanks. Who doesn’t want to tour a guitar manufacturer and see how they build their guitars.
it's pretty interesting to see how jin doesn't necessarily want to expand as a brand, because that would affect the quality of QC itself. He just wants to make sure everything that comes through is to his standards.
That's the truth. You just couldn't give the guitars the QC they'd need when you're producing so many. I've been very interested in AIO/wolf guitars for a while, but I only like to upgrade or get something that's at least as nice as what I already have. Otherwise it probably won't get played...but then again harley benton surprised me in that aspect.
Quality is key for sure. ❤
This is a great insight as to how luthier‘s work. I understand exactly what you’re saying Brother) and I also watch other channels that are just losers because like I said my comment I just got a luthier kit that just came in recently and I’ve got several guitars that I want to do the same thing as this guy is doing to make them sound as beautiful as possible they do have problems some of them I will keep. They look great. They do sound great right now but I want them to sound absolutely beautiful and look amazing. So right on brother you’re interested in this is me and I like people understand what is going on or if I don’t know somethings sometimes like I get the answers. I would suggest if you’re not a luthier and you’d like to do this kind of stuff you can get the kids yourself. And it’s mostly minor adjustments and fretwork things like that. But it’s really fun to do you might wanna look into it Bro. Have a good one. My voice recognition system is screwing up. I hope everything came out right. Lol.
@@kiezersosay49 Harley Benton goes through Jin ?
Does anyone know if H. B. goes through Jin to make their Guitars better before they get sold ?
I hope everyone is doing well .
That's how analogman is with his 4 year waiting list for the king of tone. Doesnt want bad quality
" ... my luthiers get fired because they are lazy - not doing great job ... " 🤣🤣🤣- hats off - this single statement got me sold. Just shows how passionate and thorough Jin is about the work. EXACTLY what is needed to ensure that the instruments are of a high quality in terms of setup and playability after passing these stages of inspection. This kind of attention to detail is so rare and getting rarer in these times of 'big profits', 'cost cutting', 'cheaper materials' and 'shoddy workmanship' in general. Luckily, the world of guitars is an exception with the 'quality for the price ratio' getting higher by the day.
I love how much attention to detail he and his staff have towards the instruments coming into his shop! I like his idea of keeping the brand under the radar so that he can continue making high quality instruments at affordable prices!
That's impressive!!! You don't see this kind of dedication and passion in ANY business these days! I know where my next guitar is coming from.
Guitar Max, man on the street. 😎😎
If I had to describe this man's work in one word, it would undoubtedly be PASSION.
I would say INTEGRITY.
The most meticulous “dealer prep” imaginable. Enjoyed every minute of this episode.
I’m so glad you arranged to show us Jin’s AIO shop, so we can see his attention to detail. That’s extremely unusual to find from any brand. It really adds to the value and quality. Thanks to Jin and his fellow guitar tech for striving to provide quality instruments in a manner that I’ve never seen from ANY brand, at ANY price point.
I have bought Wolf guitars from Jin and had work done on others. He redressed the frets on my old Washburn 12-string, replacing almost a third of them due to wear and the result was amazing. As you know, from interviewing him, he is a no-nonsense kind of guy and he calmly and patiently schooled me in proper guitar care. He took a home built guitar that my friend's son had made for him in a high school shop class and completely remedied the intonation issues. I'm so glad to see he has relocated from the downtown LA location, where you had to enter from the tiny parking lot entrance in the back, due to security concerns. This man is just amazing! Thanks for talking him into doing an interview (as I'm positive you had to!).
They're about to get a bunch of orders with this video
Hey Max, I want to acknowledge you for having the best guitar channel on UA-cam. This location shoot demonstrates why you are the best. Jin and his team are doing fabulous work. Thanks guys!
The attention to detail is amazing too bad more of the big-name companies don't do this type of stuff
I still have my Wolf that I got from Max. I remember when I got it, I was amazed at how great the setup was. Now I know why!
Passionate guy with his guitars, Gibson take note.
Fantastic.
FINALLY!! Glad to see you're a man of your word. Not that I doubted it. Just very happy to see what many customers never get to see behind the guitar shop.
THANK YOU MAX!!
My personal experience with Jin and AIO Guitar was top notch and personal. It was shipped and received in perfect condition I highly recommend AIO Guitar!
something always extremely satisfying about watching professionals execute their craft
This guitar shop & owner are rare nowadays, really put product quality on priority. Man I wished I had this kinda guitar shop in my country. ✌😎
Got two serviced by Jinsoo. They play AWESOME! If you haven't visited his shop, you absolutely should. 🔥👊 Perhaps, other shops can learn a thing or ten about customer experience from Jinsoo. My go-to shop for all my guitar needs.
Max; Wow, I didn't realize this was the shop where they actually work. I've seen the storefront for years (it's directly across the street from where I get my hair cut!), but it never looked from the street like anyone was there. When I bought my Wolf 335 after seeing your review of their LP style guitar, I went to Jin's shop in Korea Town to pick it up and he set it up for me while I waited. I'm still very happy with that guitar! Thank you!
suggestion, dont get a hair cut, use the money to save up to buy more guitars
@@superblondeDotOrg Fabulous idea!
as a proud owner of AIO guitars, is nice to see Jin and the work done. I never had an issue, and always great respond from Jin. looking forward to buy more. amazing great quality
Thanks for sharing!
Thanks Max! That brief tour at the guitar shop was really interesting. I have recently bought my first instrument from AIO Guitars. It is my first guitar purchase ever. It is due to arrive in a day or two. Jen said that he was planning to ship it out on Monday; today is Tuesday so you know that I’m excited about it. I’m keeping my ears tuned for the sound of a delivery truck.
Anyway this purchase was largely influenced by your spots while speaking about AIO guitars, and a brief video with the tech doing his job. This show of yours has expanded a bit about this ‘tuning’ process, and shows how important that it is. [I know this for a fact, because I keep my skis in tune, not for sound, but for how they will handle under different surface conditions on the slopes, from powder through ice. This must be considered or your day won’t be as fun as you may expect; I digress, sorry] Anyway I feel that I know Jen a little more than before, when he has called to ask me a few questions & talk about my purchase. Who does that anymore? I’ll tell you: only a business owner/operator that cares about his customers, that’s who! I feel really good about my guitar purchase from him.
Quality over quantity…thats a ballsy business model…good for them👍
THANKS FOR THE INTERVIEW.
Cool to see the personal attention each guitar gets. This gives me more confidence that ordering their guitars will deliver a good playing instrument. Thanks
Respect for these craftsman. That is true quality control.
Craft it’s manufactured in china please … he sets them up .
@@nicolasbeaudry6158 I think you'll find most are coming from IYV's custom shop equivalent in Viet Nam & some are from S. Korea. But you're right that Jin and his crew do the QC inspections & setups.
After watching this video I will be buying one of these guitars. They seem to put their heart and soul into what they ship out. I absolutely want to back this kind of work. What an absolute gem. Thank you for sharing this, Max!
I have to tell you - I just purchased a TC1-H ( with a beautiful flame top ) , and this thing is incredible! It looks like a piece of art , it feels amazing in my hands , and plays perfectly !! Im telling you that the setup work they do on these guitars is second to none. I think that he has found a very good manufacturer/product , brings these things in, and then fine-tunes them, and the ultimate end result is incredible guitars that rival some of the finest instruments that I have played.
This makes me appreciate AIO Guitars even more. The quality control behind each guitar. The passion put into making each one specified to the player's need. I really admire that level of dedication. Definitely going to buy a few of their guitars in the near future. Huge respect to Jin for wanting to keep the company small in his control. It's commendable that he chooses quality over more money.
I got half way through this video and I went to the AIO website and bought a neck thru, strat style guitar an HSS setup. I told Jin that I heard about AIO from you buddy. :)
I have purchased 4 guitars from Jin. All have been exceptional.
Thank you for posting this! This is what people WISH every guitar shop did!
Wow! That's amazing! Thank you for sharing, Max. So good to see a business owner with that level of hands on commitment and passion. Kudos to him for wanting to stay at a manageable level without expansion.
Respect to his craftsmanship.
After seeing one of your videos,I bought an AIO guitar. It was around Christmas, due to the volume of sales my guitar was late. I contacted them. They proceeded to make it right. I received the guitar. I was surprised at the quality of neck work that had been done. Via email I let them know. After seeing this video, I understand why it was late. I appreciate the workmanship. Good quality quitars.
I bought one of their Single Cut LPs during Covid... It made getting through the plandemic much easier.. Thank you Jin!!! Oh, and thank you Max, for bringing these great guitars to our attention.
I have never seen somebody level the entire fretboard with the strings still on. That was wild. I'm now even more excited to buy that redburst single-cut, its great to get to see the luthiers and the company, thanks to Max, and to Jin for doing such good work.
I guess I got lucky Max, I went to their shop ‘cause I’m a local, 14 months ago, next city west, shortly after you reviewed their 335 model, at that point I don’t think he had hired the helper yet, because I played one out of a box, but then he brought me one that was set up.
It wasn’t the least expensive guitar I ever bought, only the Amazon headless you also reviewed was less expensive but considering the action and fretwork aspect, the beautiful flame top, & unlike all the others I’ve bought last 6 years, the set up was perfect, I’ve made no changes, except to put 9’s on it, it’s a great guitar.😃
Your always blessed when people put their spirit in to make things right.
Happy owner of a wolf tc1 here. For the folks not aware of this micro brand, price is low by cost cutting on finish, the guitar is a beast where it matters.
I ended up putting dimarzios in there not because I felt necessary, but only to make it more"mine".
Aio and Wolf are workhorse gems that only need to be played, played, then played again.
Thanks for this. I believe they use IVY for one of their manufacturers. After getting my own IYV, I'd definitely buy from AIO to get that level of attention. Really between their level of attention and the build quality of IYV, you have a heck of a combo there.
Purchased a W400 TRE a couple years back and have to mention besides the setup done by AIO the communication from Jin is excellent as well. Answered all my questions quickly both email and phone call. I keep putting down a custom shop fender strat and a Les Paul that I had plecked at a local guitar shop in lieu of the W400 which to me just feels better when playing. I'm not saying the AIO guitars are in the same league as some of the high end custom shop models but it just goes to show that its so much better when the time is put in by the seller in the setup before it goes out to the customer and can make such a huge difference. I would especially recommend to all beginners and first timers just starting out to consider purchasing thru AIO. Thanks Max for visiting the AIO store.
Oh he is a Korean brother. Mucho respect to his work ethics and how he views business.
I am so pleased to see the bass is presented.My primary "finger voice" is just that. Recovering from a work career ending hand injury, music is now my focus! Thanks again for giving us a wider view. Home base~Chicagoland, Skokie.
Great, great, great video! I am stunned by all of the detailed work that goes into each guitar, especially when you consider the low prices they charge. Honestly, I don’t understand how this business model is sustainable. Add up the materials and the man-hours put into each guitar, and then look at the price. Is their profit? Of course. Enough profit? Time will tell. Let’s hope they can keep it rolling!
As a proud owner of both a Wolf blue 335 and an AIO Tropical Sunset Tele, I continue to marvel at the level of quality and workmanship of the Wolf/AIO guitars. Not to mention that they are really nice to deal with and very responsive. I fully intend to buy more from them in the future. Thank you, AIO, and THANK YOU MAX for your incredible videos. I am a huge fan....
I have an AIO guitar and am very impressed. When I ordered it, they e-mailed me and asked how I would like it set up. It arrived flawless. Although I own many guitars, I play this one every day.
Superb guys with superb service attention and set up to detail. Thank you GuitarMAX to show us AIO Shop.
That is a great city filled with lovely people, this shop and this man are a reflection of that culture.
As usual, an outstanding video with two maestros , Jin and yourself. I am buying a second one from Jin this week. Thank you Max!
Max, because of your reviews and demos of these guitars, I took a leap of faith and ordered one of the AIO Strat style guitars. I really don't know what to expect but I'm hoping for a good experience and one that I don't regret.
I just ordered an S4, got a response to the setup form within an hour. Very excited to get the email that it's on its way home to me! Thanks Guitar Max for the awesome video of the AIO shop which was a main selling/purchasing point for me!!
Thanks for this video, I'm sold. The red burst is my next guitar. The personal touch and pride in his work is what sold me.
It was great you were showing his shop , he said he is very ,very picky. And he doesn't want to be too big . Now, I want to get one of his guitars. Good video!
I live in SoCal and visited the shop. Just a quick hello to thank them for my guitar. I like Wolf sets up every guitar.
Very cool!
Just bought my first one. I can’t wait to get my hands on it. As soon as I ordered it Jin called me personally to double check my setup order. Very impressive.
Used to bring my guitars to their shop for a setup when I lived in LA. Always great work.
There is no substitute for jin`s commitment and integrity,
god bless him, this is an awesome video thankyou 😇👍
Bought a Wolf WLP 750T a little over a year ago based on your recommendations. Still just blown away by it. Right up there with my Gibson and Fenders, and I reach for it just as often. Even now, I wonder if I got a uniquely awesome one or if they are all so awesome! (I'm betting they are ALL that awesome) Ya, its THAT good!!!
I bought a guitar from AIO and I highly recommend buying from them. Excellent service and amazing guitars.
These guys aren't kidding around building great quality, affordable guitars.
Thanks for this Max. I know where I’m getting my next guitar
MAX: I just got the "AIO S1 Wolf" (Black) that you reviewed (except mine is the SSH instead of the HSH you had) and so this video is great to see! Jin seems really genuine about his concern for the customer and that's really great to know when thinking about future purchases! 🙂
Old school pride in the product and the work that goes into it!
I bought a Wolf Wlp in 2019 It came in all the way to Ky. It was in tune! It playe low ,slick and fast ,All I done to it was put in coil split and Wilkenson M series budget pickups,I liked it so much ,I ordered another one A A I O sc 77 ,Im happy with them ,I play them alot ,Theyve held out great ,And hold extra good tune.
I bought my AIO because of your review a while back and absolutely love this guitar. Once my guitar got to their shop, i had several emails back and forth about what setup i would prefer. Took about two weeks to get my order and i couldn't ask for anything better.
I meant to say 'Wolf',
I like that neon orange telecaster style guitar hanging on the wall, very sharp guitar!
Thanks for this video. I have had a brief email exchange with Jin in the past but now I really understand. The hard part now is picking a model to purchase. Thanks again!
I stopped by about five years ago while I was in L.A. And they graciously let me look around for a short while. But I think at the time it was a different location closer to downtown L.A. The camera doesn't do these guitars justice. They are stunning in person. Nice video Max!
Awesome company and craftsmanship. I have 4 Wolf guitars from AIO before the new headstock design. Mine say Wolf with the picture of the wolf. I have 2 WPRS guitars which are PRS copies, a Les Paul copy with orange flame top and the Les Paul copy with the mother of pearl and abalone top. It’s just gorgeous. The pickups are decent. I was so impressed I emailed Jin Soo and Ingushed about the customer service and craftsmanship and of course the setup. Great guy and company for sure. Best deal out there…
It is such a pleasure to watch someone that is really good at his craft!! Just terrific.
And to reply to my own post, I just ordered one of the WLP beauties! Can't wait for it to arrive!
This is a great video. I am happy to see at least one company is really looking at the products before they are sent to the customer. Thank you for taking the time to show us how they ensure quality. Also, thanks to Jin for letting us see his process.
Thx for this. I ordered a WOLF WLP750 and an AIOSG when the shop was located on Western Avenue in Koreatown near DTLA. Crazy expensive real estate, I’m glad Jin set up his operation at this location. He’s a good guy and I love the fretwork on these guitars. Amazing how just a little bit of care can make the playability and action ensure a really great purchase.
AIO's theory of the guitar market fits well into your observation Max, with which I agree, that overall the construction of guitars has improved tremendously, that most are made overseas anyway, and that what distinguishes guitars now is the "last mile" -- the little Q/C things like intonation, setup, action, frets, nut filing, etc. All of this work should probably be done on every guitar sold regardless of brand. With AIO you know you are getting it. Good luck finding someone these days at a guitar shop that even knows how to do this work much less who would charge a reasonable price for it. I'll likely be purchasing and AIO soon. My only concern is that they are a bit mysterious about their hardware.
Props to this guy preparing my AIO Wolf 750T LP Purple Burst! Plays like a dream! Thank you, sir.
Excellent video! AIO has got my attention. Thanks Max!
I own a AIO lp style very happy with it. Nice to see the owner. Passion and commitment !
This is pure love for guitars!
So much respect for this great guy but hey this is Max on his next step up and that is really neat. Good stuff Max loving it
I'm very impressed with his attention to detail and to making sure that the customer receives a guitar that is properly setup.
Just ordered my 2nd AIO! Sonic blue TC4! Can’t wait
We all want aio guitars now!
Think I’m going to order one! Saw music man Dan using them and then watched this video. Sold me!! Can’t beat the price! Thanks
This is shot and narrated so well. Just a beautiful job, Max!
AIO is on my list for a future purchase, Thanks MAX
That dedication to a perfect set up for the customer is really impressive.
What a cool dude and a great small business to support. Awesome interview and bts video!
that is the way to please every guitar player, wish i lived in the the USA, great shop, thanx Max
Wow! Max you did this company justice. AIO was not on my radar until now. I hope they come out with a V shaped concept. I would not hesitate on a on a purchase. Thanks.
Fantastic.
Really good to see a guitar brand that cares about guitars.
I might just buy one from them.
Great video.
Thank you for this video. It’s great to see the care they put into setup. For the price AIO Guitars seem like a great deal.
Really like the *Green LP* but would love it if it had *gold hardware!* 😁
The attention to "set details" is truly impressive and customer centric! 🧐
*_"Jen holds to his passion for a quality guitar from one musician to another!"_* ❤🔥 😎
Truly special person and company! _Very impressive!!_
What a great business owner. What a great video. Yes, very revealing to see how much care goes into each guitar. Thanks, Max! One of the best behind-the-scenes guitar vids I've seen. I have a great curiosity about the lives of the people in Indonesia, Japan, and China who make the guitars we love so well. I mean the workers on the floor. Wouldn't it be great to know them better? Someday....