E09 - 30 Years of Brand Strategy Leadership

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  • Опубліковано 15 лис 2024
  • E09 - 30 Years of Brand Strategy Leadership
    Brand Exchange Podcast - Episode 09
    In the Brand Exchange Podcast series, Yohji Alexander Kanki, co-founder of Dellve and Gohan, discusses various Branding, Brand Strategy and Startup topics with leading founders and experts from various industries.
    Podcast #9: Yohji welcomes Mr. Albert Cuadrante, Current CMO / Chief Marketing Officer at Unionbank Philippines, Strategy Consultant and Brand & Marketing Manager at Jollibee and Co.
    Albert started his Communications career in Branding and Marketing in 1994 at Procter & Gamble (P&G), mastering brand management from the company who practically invented it. Albert has also managed several of the Philippines’ most iconic brands. His Jollibee case study is taught as a Filipino brand success story at Harvard Business School. In Albert’s current role at Unionbank, he gives the most digitally advanced bank in the country an even bigger push, building an inclusive banking brand with financial literacy and entrepreneurial spirits in mind.
    Join us and listen to Mr. Cuadrante and learn how 30 years of industry experience shaped his view of the world and pick up a few tips to improve your own business.
    #podcast #brandstrategy #marketing #advertising
    / albertcuadrante
    / accuad
    www.acumen.com.ph
    www.unionbankp...
    jollibeegroup.com
    ph.pg.com

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