I think you got the Bremont stuff wrong. They rebooted the brand because they were losing tons of money, partly because they were assembling their watches in England and using Horage movements. But now they’re using Sellita off-the-shelf movements and building them in Switzerland. The rebranding is awful, but you got the facts exactly backwards. Also, the Patek person who made those controversial statements was Thierry Stern, president of the company. It wasn’t just the head of a department. The guy runs the company and his family owns it.
So when they were charging 7000 dollars for a three hand plus date watch, you are trying to claim the production cost is so high in England that they were losing money?! I'd believe that they're profit margin wasn't quite where they wanted it, but losing money? There's no way, the mark up on luxury watches is in the 7-10x range
I must be one of the few that hates ALL Genta designs. I'm just 100% sure that if Seiko had come out with those designs in the 70's they would have flopped badly or at least forgotten by now. And the integrated bracelet is bs. Wow, yeah, amazing....a watch where you cannot use normal straps or bracelets, what an amazing innovation that makes the customers life more difficult while not giving you anything in return. Casio has integrated bracelets, who cares.
I do think it's funny we only use the terms "money grab or "cash grab" to describe things we don't like. As if the things we do like are somehow exempt. These are businesses. Everything is a cash grab! Lol. Gret video and happy holidays to you!
Btw, the H.Moser is an almost 1-to-1 recreation of a vintage model that was sold at auction. So it's kind of a small production piece they created for the fans of the brand. As for why they decided to collaborate with Massena Lab, I'm not too sure. But they do seem to be doing these conceptual exercises with more affordable brands as a way to bring the community together. So I don't hate the idea.
That Timex chrono looks nice. But 48mm is damn crazy. It looks like it's plastic, so at least it might be light weight. You should have put the new Deepwater Titanium on the list with the dud lume on the hands. And thank you for acknowledging Ralph Lauren's good watches. There are way too many people that don't know about them and criticize them without any knowledge of them.
Great video. Its easy to call out the good but not that many are willing to call out the bad. TBH that's the only way (IMO) to get cred....if "you" say everything is great, is it? Like someone said Teddy B is too nice (...and I like the guy). Mike on This WatchThat Watch did a phenomenal breakdown of why Bremont imploded. He has facts to back it up; how they were doing (losing money) and then just pivoted to be a generic, run of the mill copy cat trying to compete in a more crowded lower end of the market.
I mostly agree with your list, minus the Locomotive. I think its a really interesting design and its a nicely made watch. Wouldn’t pay 7k for it but at 3.5 I would probably have pulled the trigger on this.
I was worried you were about to say that awesome Ikepod was one of the bad watches The Cubitus is extra bad because Patek isn't increasing overall production numbers, so not only is it a bad, cheap watch, but it also makes the Pateks you *do* want more difficult/expensive to acquire
I feel like all of the watches deserved a place on your list. The only one that hurts me a bit is the watch from Ball because it reminded me of the fact that I would have liked to buy a watch in addition to my Ball Marvelight III with a grey dial that I like a lot and which I got for a very good price, but they just don't come out with any affordable, good-looking and original looking models. They really are a bit stuck in trying to look like Rolex watches, not only because they are using 904L steel.
Could not agree more with you on these, not only horrible and ridiculously overpriced, but most of these are either very cheap looking, or just hideous! Cash grabbing. Cheers Chris, and Merry Christmas to you and your family. Love the channel; thanks for all the great videos this year.
I love both the Patek and the Panerai. There is a version of the Patek with the big date that I love. The Elux is outrageous. I’m sure it wears like a 44mm😂. Maybe the technology will filter down to a smaller Submersible case size. I also love the hand wound Panerai’s with a 8 day power reserve.
I like the looks of the Timex Adrenaline. But, I'll give the size complaint. It's too damn big. Whats up with those scrolling affiliate links on your vids? Very distracting.
The Seiko 100th Anniversary Marinemaster. Yes they improved the water resistance and power reserve. But everything else is wrong: the bezeel, the markers, the hands, the case shape and size...none of it bears any resemblance to the 1965 Marinemaster it's based on. It's so bad Seiko has added "reinterpretation" to the description on their website...but that's not in the description on the dedicated page for the watch.
I almost like that Panerai. Just put it on a bracelet and add minute track. Price is beyond crazy and light is a gimmick I don't really need, but the general design is not bad. Probably the only Panerai I like because it doesn't look like some outdated pocket watch conversion from 100 years ago.
As a former mechanical engineer, it boggles my mind how most UA-cam watch reviewers never mention the Citizen Eco Drive or the Seiko Spring Drive watches that fall WAY below the price points of most of the watches they gush like schoolgirls about, yet in REALITY are two of the most accurate timepieces on the market at any price! It's a watch, not an astrological chart! Telling you the exact time is the entire point of the process! Why pay more for something that doesn't perform as well? That's a fair question!
Why you’re an engineer not CEO. Value and utility extend beyond mere function to perceived value. Consumer choices are not mere optimization problems. If you want to optimize for function and efficiency, there no barrier to buying a Citizen Eco Drive. Go for it.
Because you're not just buying a device to tell you the time. A $20 Casio can do that and even it is not necessary in a society in which there's more cellphones than people.
Timex is trying to market their products to us collectors and the normal watch buyer who will typically wear a watch that is 5X too big for their wrist.
I mean it's about what you like, not what someone else says you should like. Even the Royal Oak. It's not my thing. I appreciate the craftsmanship, but it just don't like the style, especially for the price, but at the same time, that doesn't matter if I don't like it. It's like anything else. If you spend money on something that you don't like, You spent too much. No matter the price. Edit: as the video continues, that Ralph Lauren is ridiculous. I don't even like that little horsey guy on my shirts and I was in high school in the '80s! Why would I spend that kind of money on a watch with that same horse? It's absurd.
@@erikknudsen2971 That irks me, its just him saying "leave a comment" for engagement while the rest of us are shouting into the void as if he cares what we have to say. Shame because I like the watches he has to show but I'm not going to waste my time leaving comments just to help him farm engagement.
@Nefville some of his stuff is ok, but videos like this are borderline click bait. And you are right, the while 'leave a comment,' or 'let me know what you think' seems kind of silly when the content creator seldom ever responds.
"Never read the comments" has long been a cliché for youtubers, a lot don't worry about it & wade through the drivel we (& bots) post in the comments looking for the odd gold nugget. But at the same time, I'm not going to hold anything against a creator who wants to keep their mental health intact by not doomscrolling people complaining when you do something, & then other people complaining when you don't. That's all academic though, as I have seen him reply to comments before
@@Horizontalvertigo That's a good take, I can totally see that being the case, god knows I read the comments and some are quite unhinged. Appreciate the perspective.
Thierry Stern said, "The haters are for the most part who have never had a Patek and never will have one", or something like that. Many people said that statement was arrogant and insulting.
Yes, I want to be over-charged on a watch that will make people who don't know watches think I'm compensating for something, & people who do know watches think I either have no taste or I'm too poor to afford an actually good Patek. Or to put it another way, you like it because you're the target audience, people who don't know better
The Moser brand has a long history and that watch looks like old Misers so I don't think its out of place. Sure it doesn't fit their current design but Moser is a brand that does what it wants. Also. The Kith instantly sold out. So all the watch nerds need to get off their high horses.
I actually do not mind the looks of the Timex and Ball, but I do agree that they priced themselves out of the competition. I do not mind the Cubitus (though I do the Stern statements) nor the Moser collab. Everything else I can subscribe to 🙂
Not sure what's so bad about the Timex chrono. I'm fed up with reviewers bitching about case size being too large. Some people like me aren't concerned about that, as long as the dial looks good - and this one is.
Worst relative to what (finishing, value, price, design)? Did you actually handle any of these? The video just jumps all over the map - everything from a logo (Bremont), to price (panerai and tag), to the watch design (ball, I guess) was critiqued. Speaking of ball, he mentions a pepsi 'dial' (the dial is black)...maybe he means the bezel. I'm not sure how price, alone, makes a watch 'worse' especially in the luxury category (watches north of $50k or $100k, say). Let's face it, when one is willing to shell out 50 or 100k, I don't think those with that kind of spending power care much about value. I happen to agree the Panerai is expensive for what it is (and maybe the Ball too), certainly the Kith/Tag. If he wanted to harp on price/value, then simply the title the video as the 'most overpriced watches in 2024.'
Swatch: no one can fleece the public with a plastic watch like us!
Tag Heuer: hold my beer.
Bold video and I love it !
Teddy Baldasare would never do this
Teddy is a watch dealer. Totally different mission.
I think you got the Bremont stuff wrong. They rebooted the brand because they were losing tons of money, partly because they were assembling their watches in England and using Horage movements. But now they’re using Sellita off-the-shelf movements and building them in Switzerland. The rebranding is awful, but you got the facts exactly backwards.
Also, the Patek person who made those controversial statements was Thierry Stern, president of the company. It wasn’t just the head of a department. The guy runs the company and his family owns it.
@remus2001 i could be wrong, but I get the sense that the online community has simply moved on with Bremont
So when they were charging 7000 dollars for a three hand plus date watch, you are trying to claim the production cost is so high in England that they were losing money?!
I'd believe that they're profit margin wasn't quite where they wanted it, but losing money? There's no way, the mark up on luxury watches is in the 7-10x range
@@Mrbrizzian They've been making an operating loss for years. I'm not sure how, but they are.
@@Mrbrizzian you lose money making products if they don't sell
Bremont is absolutely dog water. Overpriced and no identity!
Their Instagram really tells the story that no one cares for them. They won't last.
I must be one of the few that hates ALL Genta designs. I'm just 100% sure that if Seiko had come out with those designs in the 70's they would have flopped badly or at least forgotten by now. And the integrated bracelet is bs. Wow, yeah, amazing....a watch where you cannot use normal straps or bracelets, what an amazing innovation that makes the customers life more difficult while not giving you anything in return. Casio has integrated bracelets, who cares.
Interesting video. I wasn't familiar with a few models, but that Panerai actually looked cool. I'd like to see that light function.
Outstanding video.I have to go with the MAMACOO, especially with that green dial as my favorite
I do think it's funny we only use the terms "money grab or "cash grab" to describe things we don't like. As if the things we do like are somehow exempt. These are businesses. Everything is a cash grab! Lol. Gret video and happy holidays to you!
Btw, the H.Moser is an almost 1-to-1 recreation of a vintage model that was sold at auction. So it's kind of a small production piece they created for the fans of the brand. As for why they decided to collaborate with Massena Lab, I'm not too sure. But they do seem to be doing these conceptual exercises with more affordable brands as a way to bring the community together. So I don't hate the idea.
Thats interesting, I also posted it was very retro for such a forward looking brand.
I agree with you. This was a very odd addition to a worst-of list.
What a great rant Chris.
I disagree with absolutely nothing you've said in this video and Ive really enjoyed watching it.
Merry Christmas mate! 🤠
👍👍👍 Good to know about Watch how Good it’s by Watch Expert - Watch Chris 👍👍👍
They’re going to sell a zillion of those Ironmans to cops and gymrat Tactibros with zero taste.
At 48mm ? No way
That Timex chrono looks nice. But 48mm is damn crazy. It looks like it's plastic, so at least it might be light weight. You should have put the new Deepwater Titanium on the list with the dud lume on the hands.
And thank you for acknowledging Ralph Lauren's good watches. There are way too many people that don't know about them and criticize them without any knowledge of them.
Great video. Its easy to call out the good but not that many are willing to call out the bad. TBH that's the only way (IMO) to get cred....if "you" say everything is great, is it? Like someone said Teddy B is too nice (...and I like the guy). Mike on This WatchThat Watch did a phenomenal breakdown of why Bremont imploded. He has facts to back it up; how they were doing (losing money) and then just pivoted to be a generic, run of the mill copy cat trying to compete in a more crowded lower end of the market.
Polo watches with high end movements is intriguing-thinking of buying one cheap and putting in a different dial?😎
The 48mm watch should go well with my 6-1/2" wrist. My current daily wearer is only 45mm.
So would the anchor off the Titanic…..!?!
48 mm on a 6 1/2” wrist ?
I’ll bet you have a Kenworth hubcap for a belt buckle……😮😂
The Timex adrenaline looked like a bad copy or the Breitling endurance
That's exactly what I thought when I saw it. I like the breitling just not sure about over $2k for a quartz.
@@megacab haha same here, I really like the Breitling but the price..huh. Timex really had a card to play here but they released this 48mm monster
If you recall I am a Panerista. That piece is crazy! What were they thinking? For that matter, what were all these brands thinking?????
I mostly agree with your list, minus the Locomotive. I think its a really interesting design and its a nicely made watch. Wouldn’t pay 7k for it but at 3.5 I would probably have pulled the trigger on this.
I was worried you were about to say that awesome Ikepod was one of the bad watches
The Cubitus is extra bad because Patek isn't increasing overall production numbers, so not only is it a bad, cheap watch, but it also makes the Pateks you *do* want more difficult/expensive to acquire
I feel like all of the watches deserved a place on your list. The only one that hurts me a bit is the watch from Ball because it reminded me of the fact that I would have liked to buy a watch in addition to my Ball Marvelight III with a grey dial that I like a lot and which I got for a very good price, but they just don't come out with any affordable, good-looking and original looking models. They really are a bit stuck in trying to look like Rolex watches, not only because they are using 904L steel.
Could not agree more with you on these, not only horrible and ridiculously overpriced, but most of these are either very cheap looking, or just hideous! Cash grabbing. Cheers Chris, and Merry Christmas to you and your family. Love the channel; thanks for all the great videos this year.
I love both the Patek and the Panerai. There is a version of the Patek with the big date that I love. The Elux is outrageous. I’m sure it wears like a 44mm😂. Maybe the technology will filter down to a smaller Submersible case size. I also love the hand wound Panerai’s with a 8 day power reserve.
15th December. This was a great video.
I like the looks of the Timex Adrenaline. But, I'll give the size complaint. It's too damn big. Whats up with those scrolling affiliate links on your vids? Very distracting.
deepwater reef should be a 50mm the chrono at 48 looks great , depends on the price
Completely agreed!
Bremont is trash
There should be as many takers for the $250,000 watch as there were theatergoers for some of those recent Hollywood sequels.
The Credor is so ugly it’s awesome. 😁🤣
The Seiko 100th Anniversary Marinemaster. Yes they improved the water resistance and power reserve. But everything else is wrong: the bezeel, the markers, the hands, the case shape and size...none of it bears any resemblance to the 1965 Marinemaster it's based on. It's so bad Seiko has added "reinterpretation" to the description on their website...but that's not in the description on the dedicated page for the watch.
I almost like that Panerai.
Just put it on a bracelet and add minute track. Price is beyond crazy and light is a gimmick I don't really need, but the general design is not bad. Probably the only Panerai I like because it doesn't look like some outdated pocket watch conversion from 100 years ago.
I think its cool, just to big and to expensive
The H Moser watch is gorgeous. But at $25,000 a little out of my reach.
Have to agree with you regarding Bremont's re-branding. Honestly, just a stupid idea.
😂😂😂😂 they suck!
Genta is well known as a watch designer and some of them are unusual in shape. But I think he is mostly overrated.
As a former mechanical engineer, it boggles my mind how most UA-cam watch reviewers never mention the Citizen Eco Drive or the Seiko Spring Drive watches that fall WAY below the price points of most of the watches they gush like schoolgirls about, yet in REALITY are two of the most accurate timepieces on the market at any price! It's a watch, not an astrological chart! Telling you the exact time is the entire point of the process! Why pay more for something that doesn't perform as well? That's a fair question!
Why you’re an engineer not CEO. Value and utility extend beyond mere function to perceived value. Consumer choices are not mere optimization problems. If you want to optimize for function and efficiency, there no barrier to buying a Citizen Eco Drive. Go for it.
@@tomliou8302 I already own both the Citizen Eco and the Seiko Spring drives, I'm just making a valid point about watches in general.
For whatever reason we decided to romanticize doing cool stuff with 600 year old technology
Because you're not just buying a device to tell you the time. A $20 Casio can do that and even it is not necessary in a society in which there's more cellphones than people.
Your damn truee🎉
The Cube has done wonders for demand for the Aquanaut
Timex is trying to market their products to us collectors and the normal watch buyer who will typically wear a watch that is 5X too big for their wrist.
I mean it's about what you like, not what someone else says you should like.
Even the Royal Oak. It's not my thing. I appreciate the craftsmanship, but it just don't like the style, especially for the price, but at the same time, that doesn't matter if I don't like it.
It's like anything else. If you spend money on something that you don't like, You spent too much. No matter the price.
Edit: as the video continues, that Ralph Lauren is ridiculous. I don't even like that little horsey guy on my shirts and I was in high school in the '80s! Why would I spend that kind of money on a watch with that same horse? It's absurd.
Watches are so delicate and intricately designed, so I have intense respect and admiration for MAMACOO watch makers
Wish The Tag Heuer Formula 1 in either automatic & or solar.
I was ready to say the Cubitus was the worst watch of the decade until you showed me the retro vision 47.
Thank you for this video. Trend is really CASH GRAB, charge enormous money...
Timex is so overpriced. For that kind of money I'd buy a Citizen or the discontinued Seiko 5s.
Does Chris ever even look at the comments? I don't think I've ever seen him respond to any comment on this channel, at least not that I can remember.
Exactly.
@@erikknudsen2971 That irks me, its just him saying "leave a comment" for engagement while the rest of us are shouting into the void as if he cares what we have to say. Shame because I like the watches he has to show but I'm not going to waste my time leaving comments just to help him farm engagement.
@Nefville some of his stuff is ok, but videos like this are borderline click bait. And you are right, the while 'leave a comment,' or 'let me know what you think' seems kind of silly when the content creator seldom ever responds.
"Never read the comments" has long been a cliché for youtubers, a lot don't worry about it & wade through the drivel we (& bots) post in the comments looking for the odd gold nugget.
But at the same time, I'm not going to hold anything against a creator who wants to keep their mental health intact by not doomscrolling people complaining when you do something, & then other people complaining when you don't.
That's all academic though, as I have seen him reply to comments before
@@Horizontalvertigo That's a good take, I can totally see that being the case, god knows I read the comments and some are quite unhinged. Appreciate the perspective.
What did patek say about people that can't afford them?
Thierry Stern said, "The haters are for the most part who have never had a Patek and never will have one", or something like that. Many people said that statement was arrogant and insulting.
@@chateaubullion2560 Truth hurts I guess
$70K……now THAT, is value!
I don’t understand the hate on the PP. is it mainly the price? Because it’s not a bod looking watch
It’s the circular movement in a square watch, and massive size too. It’s just crap.
Bremont is finished.
They suck and good riddance!
That thing around 10:28 is hideous. Not only that kind of for that price, it's insulting.
Can’t wait to find a Polo watch at Ross along with all the other Polo products, then redial it with a sterile dial
Good luck
I think established collectors hate Cubitus, but a new watch fan like me doesn’t understand the hate, saw this watch, seems big and manly
Yes, I want to be over-charged on a watch that will make people who don't know watches think I'm compensating for something, & people who do know watches think I either have no taste or I'm too poor to afford an actually good Patek.
Or to put it another way, you like it because you're the target audience, people who don't know better
48mm?!! Com’on Timex!
Some people have too much money
That Ball watch sports a Coke bezel. Pepsi would be blue and red.
The Moser brand has a long history and that watch looks like old Misers so I don't think its out of place. Sure it doesn't fit their current design but Moser is a brand that does what it wants. Also. The Kith instantly sold out. So all the watch nerds need to get off their high horses.
I like the Credor
The locomotive should be placed under a locomotive.
I actually do not mind the looks of the Timex and Ball, but I do agree that they priced themselves out of the competition. I do not mind the Cubitus (though I do the Stern statements) nor the Moser collab. Everything else I can subscribe to 🙂
I like the Credor …
The Ironman is traditionally ugly, so Timex just stuck with the roots there. The Ironman has a strong following though despite its looks.
I disagree
The Cubitus isn't that bad. The CEO is, however.
Actually the worst watch of the year is an apple smart watch 😂😂😂😂
Kith….pass. Bad idea. So few know who Kith is. Even fewer care. Wouldn’t wear it if it was free
MAMACOO watches are great and affordable！
Wow...other than Bremont and Kith-Heuer, completely disagree with all your choices.
I'm sure we can all agree Thierry Stern is 2024 biggest douch.
Did you see Elon stand next to Trump...?
Locomotive at $7000 is very ugly. At $1500, it's not terrible.
It doesn't cost that cheap. Retail at around $12000 USD and $15000 on secondary market.
That Credor is HIDEOUS
I agree with all of them they dam ugly and expensive.
Yup, those watches would shit even if they were cheap.....
Yes
worst watches ever.
I like the Ball and the Pamerai.
😜🤪😝🤪😜
Cubitus. Cubitus. Cubitus. 🤮
Polo watch terrible design
The trump watch
Not sure what's so bad about the Timex chrono. I'm fed up with reviewers bitching about case size being too large. Some people like me aren't concerned about that, as long as the dial looks good - and this one is.
Worst relative to what (finishing, value, price, design)? Did you actually handle any of these? The video just jumps all over the map - everything from a logo (Bremont), to price (panerai and tag), to the watch design (ball, I guess) was critiqued. Speaking of ball, he mentions a pepsi 'dial' (the dial is black)...maybe he means the bezel.
I'm not sure how price, alone, makes a watch 'worse' especially in the luxury category (watches north of $50k or $100k, say). Let's face it, when one is willing to shell out 50 or 100k, I don't think those with that kind of spending power care much about value. I happen to agree the Panerai is expensive for what it is (and maybe the Ball too), certainly the Kith/Tag.
If he wanted to harp on price/value, then simply the title the video as the 'most overpriced watches in 2024.'
It’s obvious he’s mostly talking about design. I don’t need to see the Kaws watch in person to see it’s revolting.
At those prices?
Corporate much ?
@@TheAdamsAZ?
Look. Generally love your content, but horrible watches are meant to be horrible, not just cause they're expensive 🫤